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Wright A
Wright A
Wright A
Angèle C. Wright
Introduction
At birth, a stable and healthy full-term neonate born in Maryland has one of two options
to receive nutritional sustenance: breast milk or formula. Research has shown that the benefits
of receiving breast milk (exclusively when possible) for the first six months of life are numerous;
including “lower risk of obesity, diabetes, respiratory and ear infections, and sudden infant death
syndrome (SIDS), and a lower number of doctor visits and hospitalizations” (Maryland DHMH,
October 2012), when compared to those babies who were exclusively formula fed. As of the last
data collection in 2012, 72.6% of Maryland babies were counted as “ever breastfed” and 48.5%
were still being breastfed at six months of age (Maryland DHMH, October 2012).
Clinical Problem
Research has shown that extrinsic factors, such as initial breastfeeding experience, pain,
and perceived lack of breast milk, family and community support (Maryland DHMH, October
2012), can weaken a mother’s resolve to continue breastfeeding. In an effort to both reach The
Healthy People 2020 goals for babies who were “ever breastfed” (81.9%) and babies who are
still breastfed by six months of age (60.6%), Maryland hospitals have adopted and implemented
ten policies based on the WHO/UNICEF Ten Steps to Successful Breastfeeding to help improve
breastfeeding initiation and duration (Maryland DHMH, October 2012). This project will focus
on the improvement of Step #10: “Foster the establishment of breastfeeding support groups and
refer breastfeeding mothers to them on discharge from the hospital or clinic” (Maryland DHMH,
October 2012).
Standard plans of care for recently discharged lactating mothers include a lactation visit
poster placed on the wall which shows proper breastfeeding techniques, and a hand-out detailing
local lactation consultation support groups. The purpose of this study is to determine if periodic
and personalized post hospital discharge follow up with lactation consultants (via telephone
conversation or use of technology including Face Time or Skype) will increase the breastfeeding
rate of Maryland babies at six months of age. Through research, one will determine if the
addition of personalized lactation consulting will have a positive effect on the rate of breastfed
Maryland babies at six months of age when compared to the rate of breastfed Maryland babies at
PICO
The targeted populations studied are breastfed Maryland babies aged six months and
under and postpartum mothers who are lactating. The intervention used to increase the rate of
breastfed babies at six months of age is the use of personalized and periodic lactation consultants
via video teleconferencing technology such as FaceTime or Skype to follow up with newly
discharged mothers. The theory behind this intervention is more mothers would be apt to
breastfed if they had additional education about the benefits of breastfeeding for both mom and
baby, support and feedback while breastfeeding, and were able to do this without leaving their
homes. The independent variable is periodic, one-on-one instruction with lactation consultants
following hospital discharge while the dependent variable is the increased rate of Maryland
babies who are still being breastfed at six months of age. It is the hope that with the use of
personalized and periodic lactation consulting via video conferencing technology, the new
mother will have the support system necessary to ensure a successful foray into breastfeeding.
The lactation consultation can also fill in any knowledge gaps that the parent(s) may have about
INCREASE RATE OF MARYLAND BREASTFED BABIES 4
breastfeeding that may be missed with the cursory approach that is typically employed in support
groups.
Literature Review
Lin-Lin, S. et al. (2007) proved that breastfeeding rates at six months are higher when
mothers receive antenatal training and postpartum support (19% of intervention group were
exclusively breastfeeding versus 9% of the control group). Mothers are able to circumvent some
of the obstacles that prevent successful breastfeeding by undergoing the antenatal training. This
training also increases the amount of ownership the mother may have in the process of
mother and baby. The postpartum support provides the mothers with the necessary societal
Fu, I. C. et al. (2014) proved that breastfeeding rates were higher in the group that
received postpartum lactation support and post discharge follow up. Continued postpartum
support increased the effectiveness of lactation support given prior to discharge. It did not,
however, show any significant improvement rate at six months when compared to the control
group. This research proves that with personalized follow up, mothers are more apt to breastfeed
than their counterparts that did not receive any personalized support. This research also shows
that there are obstacles that mothers face when one goes back to work that can be investigated in
future research.
Pugh, L.C. et al. (2010) proved that the study’s intervention group (those who received a
support team, home visits, telephone support, 24-hr pager access) were more likely to breast feed
at 6 weeks postpartum than their control counterparts, but findings for the 2 groups at 6 months
INCREASE RATE OF MARYLAND BREASTFED BABIES 5
were statistically insignificant. Pugh’s research showed that with support, breastfeeding rates
increased when compared to those who did not receive any additional support but it did not
identify why the rates of breastfeeding at six months of age were similar.
Tahir, N. M. et al. (2012) proved that when postpartum mothers received biweekly
lactation consultation via telephone for six months, there was an increase in breastfeeding rates
at one month, but improvements were indistinguishable at months four and six when intervention
and controlled groups were compared. The study did not compensate for the drop in
McDonald, S. et al. (2008) proved that with the inclusion of an extended postnatal
weekly education session as well as weekly home visits, there was an increase in breastfeeding
rates at one and four months, but improvements were indistinguishable in months six when
intervention and controlled groups were compared. Whereas other studies showed decreases in
breastfeeding rates at four months when mothers only received one postpartum visit, this study
reflected an increase at the four month mark due to a higher frequency of visits and/or contact.
Witt, A. et al. (2012) proved that routine postpartum support coupled or housed within
primary care improved breastfeeding initiative and intensity. The study is limited by the scope
of the study (it was contained to one provider’s practice). This study was one of the few that
delved into the concept that breastfeeding was baby-centric versus a postpartum function.
Mothers get more frequent instruction as well as feedback from the pediatricians and lactation
consultants in terms of the baby’s growth and development that can possibly encourage
continued practice.
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Practice Recommendations
The first recommendation would include both antenatal education and extended
introduced to the benefits of breastfeeding as well as anticipate many of the pitfalls involved
with the initial stages of breastfeeding; such as pain with latching, colostrum and milk
maturation, positioning and proper latching. This training will advise new parents on what to
expect and lay a solid foundation for successful breastfeeding. In addition to the antenatal
training, new mothers would receive additional support in the form of two face-to-face visits
from a lactation consultant; the first one to occur during their hospital stay and the second one
during their first routine postpartum follow up visit in their obstetrician office. The two visits
will provide personalized follow up to the foundation forged during the antenatal education.
The second recommendation includes lactation counseling via telephone or face to face
lactation consultation over the telephone, new mothers would not have to leave the comforts of
home in order to have their questions answered and ensure that they are maintaining proper
breastfeeding form and technique. This mode would also provide a form of community support
to new mothers during the initial weeks of breastfeeding, when help and encouragement to
continue nursing is needed the most. By forming a relationship with the new mother through the
biweekly sessions during the first six months of the child’s life, the lactation consultant is able to
help the new mother manage through the typical issues (perceived low milk supply, returning to
work) that often derails successful breastfeeding (Tahir, et al., 2012) as well as reinforce the
benefits of breastfeeding.
INCREASE RATE OF MARYLAND BREASTFED BABIES 7
The third recommendation focuses on the integration of lactation counseling into the
newborn’s pediatric care. Because newborns follow a scheduled pattern of pediatrician visits to
ensure steady growth and development, a lactation consultant placed in the pediatrician’s office
has the unique opportunity to answer questions, provide demonstrations on proper latch and
form, while ensuring that the baby is gaining weight at an appropriate rate (Witt et al., 2012).
The added benefit of having a lactation consultant in the child’s pediatrician office lessens the
stress of having to attend a separate visit to ensure proper breastfeeding progress, so the mother
is less apt to miss meetings. Additionally, breastfeeding is presented as part of the baby’s
holistic, integrated plan of care where the benefits can be revisited and explained within the
context of maintaining the child’s health versus an activity that the mother does independent of
the child. It is one’s hope that this will have a positive effect on the mother’s resolve to continue
Conclusion
Research has shown that extrinsic factors, such as initial breastfeeding experience, pain,
and perceived lack of breast milk, family and community support (Maryland DHMH, October
2012), can weaken a mother’s resolve to continue breastfeeding. Research has shown that
consistent support and personalized education has had a positive effect on the breastfeeding rates
in other countries at one and two months of age but the difference between those receive the
additional support and the control group is indiscernible, statistically speaking. Perhaps future
research can focus on the identification of the unknown extrinsic factors that causes
breastfeeding rates to fall at six months postpartum. Armed with this additional knowledge, one
can then incorporated tailored education and support techniques within our postpartum
INCREASE RATE OF MARYLAND BREASTFED BABIES 8
infrastructure that will yield improvements in Maryland’s rate of breastfed babies at six months
of age.
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References
Fu, I.C., Fong, D.Y., Heys, M., Lee, I.L., Sham, , Tarrant, M. (2014). Professional breastfeeding
support for first-time mothers; a multicentre cluster randomized controlled trial. BJOG,
Lin-Lin Su., Yap-Seng Chong, Yiong-Huak Chan, Yah-Shih Chan, Folk, Doris, Kae-Thwe Tun,
Ng, Faith, Rauff, Mary. (2007). Antenatal education and postnatal support strategies for
improving rates of exclusive breast feeding: randomised controlled trial. BMJ, 335:596.
http://phpa.dhmh.maryland.gov/mch/Documents/MarylandHospitalBreastfeedingPolicyR
ecommendations.pdf
McDonald, S.J., Henderson, J.J., Faulkner, S., Evans, S.F., Hagan, R. (2008). Effect of an
http://www.ncbi.nlm.nih.gov/pubmed/18486287
Pugh, L.C., Serwint, J.R., Frick, K.D., Nanda, J.P., Sharps, P.W., Spatz, D.L., Milligan, R.A.
http://www.ncbi.nlm.nih.gov/pubmed/19854119
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Tahir, N.M., Al-Sadat, N. (2012). Does telephone lactation counseling improve breastfeeding
practices? A randomized controlled trial. International Journal Nursing Studies, (1): 16-
Witt, A.M., Smith, S., Mason, M.J., Flocke, S.A. (2012). Integrating routine lactation
consultant support into a pediatric practice. Breastfeeding Med, (1): 38-42. Retrieved
from: http://www.ncbi.nlm.nih.gov/pubmed/21657890
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Appendix A
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V
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Appendix B