FALL/WINTER 2010 A publication of Morgan Memorial Goodwill Industries

“In challenging economic times, Goodwill’s

Computer Training
for Employment
Makes a Difference
In this day and age, it is virtually impossible to
search or apply for jobs without going online.
That is why Computer Training for
Employment at Boston Career Link is such a
critically important program for thousands of
area job seekers. Boston Career Link is the
one-stop career center operated by Goodwill.
Computer Training for Employment, or CTE
for short, is a weekly class that helps students
learn how to apply and search for jobs online.
The program recently received a boost from
the National Grid Foundation. The support
and grant from the Foundation will help
Goodwill continue assisting Boston’s under-
served communities. National Grid Foundation
focuses on creating opportunities for solutions
to educational and environmental issues. Its
objective is based on the principle that giving
people the tools to build hope is an essential
ingredient in the development of individuals,
families and communities.
Boston University and Goodwill Team Up to Go Green
Goodwill, Not Landfill provides alternative for students
Students at Boston University donated
more than 35 tons of goods as part of
Goodwill, Not Landfill earlier this year.
CTE program can make the difference
between getting a job and being unem-
ployed,” said Bob Keller, president, National
Grid Foundation. "With Goodwill’s help,
CTE can literally be a life changing experience.”
For the students in CTE, the class is making a
difference.
“The class was very helpful,” said Na’Imah
Jeffries, who is looking for a job in early
education. “I knew some of the basic things,
but I learned a few shortcuts. I learned a lot.”
continued on page 3
Goodwill CEO
Celebrates 15th
Anniversary
Congratulations to Joanne Hilferty
who celebrated her 15th anniversary
in August as CEO and president of
Morgan Memorial Goodwill Industries!
Boston University and Goodwill teamed up this past
spring to collect reusable goods during the Move
Out period when students leave the dormitories for
the summer break.
The campaign, called Goodwill, Not Landfill, exceeded
all expectations and resulted in the collection of 35
tons of goods that could be resold in The Goodwill
Stores.
From April 24 to May 19, sustainability@BU and
Goodwill worked together to collect gently used
clothing and other working items that might otherwise
have ended up in a local landfill. Goodwill bins were
placed at all the campus dorms and the goods were
collected on a daily basis. Sometimes several pick ups
were needed because of the volume of the donations.
continued on page 2
inside this issue
Youth Programs..................................page 2
Hartl Award Winner ........................page 2
Goodwill Launches
Donate Movement .............................page 3
Eric Goes to Washington ...............page 3
After the Deluge,
Somerville Goodwill
Store Makes a Splash
As Congressman Michael Capuano and state Senator
Pat Jehlen look on, sales associate Michelle Finch
talks about what Goodwill means to her. Finch is a
graduate of Goodwill’s job training program.
U.S. Representative Michael Capuano,
Somerville Mayor Joseph Curtatone, and state
Senator Pat Jehlen were among the special
guests at the grand reopening of the
Somerville Goodwill Store on June 22, 2010.
The Somerville store, which has been a fixture
in Davis Square since 1990, sustained major
damage during the heavy rainstorms in March.
Fortunately for Goodwill, renovations had
already been planned, so it was just a matter of
moving ahead sooner than anticipated. The
renovations to the store, located at 230 Elm
Street, included new paint, new floor covering,
new fixtures, and new cash counters. The store
didn’t close during the renovations.
At the grand reopening celebration, dignitaries
talked about Goodwill’s positive impact in the
community
“Goodwill is not just a retail business,”
Capuano told the crowd. “It’s also a training
continued on page 4
Goodwill Youth Programs Focus on Academics, Mentoring
Another Fresh Air Camp is on the books – the
104th year, to be exact – but the Goodwill’s
BNY Mellon After-School Academy for Girls
and the new GoodGuides youth mentoring
program are in full swing.
The After-School Academy for Girls opened
for the new academic year and is once again
offering a wide range of programs to encourage
academic achievement, leadership development,
civic engagement, and career success for girls
in grades four through 12.
The Academy meets after school at Goodwill
Monday through Friday during the school
year. Programming at the Academy is tailored
to meet the academic needs and healthy
development of each girl.
This year, the girls will also have an opportunity
to participate in Goodwill’s new youth
mentoring program called GoodGuides. The
goal of the program is to match 100 youth,
both boys and girls, ages 12 to 17 with
supportive adult volunteer mentors who
commit to mentoring for four hours each
month for at least 12 months.
Research has demonstrated that youth who
are matched for one year or more in mentoring
relationships are more likely to graduate from
high school, attend college, and show respect
for adults. Youth are also more likely to avoid
alcohol, drugs, and violence.
GoodGuides differs from other youth
mentoring programs because it is focused on
career and college exploration for older youth.
GoodGuides staff plan, lead, and support
activities for groups of mentors and their
mentees to take part in together each month.
Morgan Memorial Goodwill Industries is one
of 56 Goodwill organizations across the
country participating in this national effort.
For more information about
GoodGuides or the After-School
Academy for Girls, please contact
Valerie Gold at 617-541-1434 or
vgold@goodwillmass.org.

BU – continued
Wanda Velazquez is “Many reusable items are tossed out at the end

Hartl Award winner of the year, including working lamps, usable

Goodwill has presented Wanda Velazquez with
the 2010 Emil Hartl President’s Award in
recognition of her outstanding performance as a
Goodwill employee.
Wanda is a sales associate at The Goodwill
Store at 1010 Harrison Avenue. In this role, she
assists customers in the boutique department,
rings the register, and maintains the store by
cleaning and handling merchandise. She is also
Senior administrative assistant Louella Hoffman, active in training new employees and partici-
Goodwill president Joanne Hilferty, and sales associ- pants from Goodwill’s job training programs.
ate and Hartl Award recipient Wanda Velazquez.
A Dorchester resident, Wanda has been
working at Goodwill for seven years. “I am very proud to work at Goodwill,” she said. “It has
been a good opportunity for me to learn and work with other people.”
“Wanda is a tremendous asset to Goodwill and the retail store,” said Joanne Hilferty, president of
Goodwill. “She goes above and beyond to provide excellent customer service. She is a role model
for new staff members and program participants and extends herself to support them. She is most
deserving of this honor.”
carpets, good linens, those sorts of things,”
said Dennis Carlberg, Sustainability Director
at Boston University. “The Goodwill, Not Landfill
campaign was an opportunity to change that
and we were thrilled with the results. Students
who participated helped the environment and
the programs at Goodwill that help people
lead better lives.”
“Moving out took on a whole new meaning at
Boston University this past spring,” said Terry
Fitzpatrick, vice president of retail enterprise
at Goodwill. “By merely putting their unwanted
clothes in the Goodwill bin instead of
throwing them away, students made a social
and environmental statement.”
The campaign was promoted through e-mail
blasts, social media, and posters at BU dorms
and around the campus. Goodwill and BU
plan to hold Goodwill, Not Landfill drives at the
end of every term.

Wanda was nominated by Louella Hoffman, the senior administrative assistant for retail at Thanks to donations, Goodwill annually
Goodwill. A frequent customer at the Roxbury store, Louella nominated Wanda for her calm diverts 18 million pounds of items from local
demeanor and expertise in pricing and customer service. landfills. These items are sold in one of the
11 Goodwill stores in eastern and central
“She gets along so well with all of the customers and knows exactly what they like,” Hoffman Massachusetts and support charities and other
said. “She really filled the bill.” community based organizations such as guests
at the Pine Street Inn. Goodwill’s mission is to
The Emil Hartl Award is presented annually to an employee who clearly exemplifies the mission
provide job training and related services for
of the organization by demonstrating creativity, innovation and leadership and who has accom-
individuals with disabilities and other barriers
plished significant achievements within the preceding year that have added quality and value to
to employment.
Goodwill. Dr. Emil Hartl was the director of rehabilitation for Goodwill and the founder and G
director of the Charles Hayden Goodwill Inn School, a program for troubled youth. A noted
researcher in psychology and an expert on delinquency prevention and treatment, Hartl’s creativity
and innovation won the respect of his colleagues and kept Goodwill on the cutting edge. He
came into work every day well into his nineties.
G
Goodwill Launches
Donate Movement
Goodwill has launched the Donate Movement,
a public awareness campaign to emphasize the
positive impact that donating clothing and
other household goods can have on communi-
ties and the planet. The Donate Movement was
created by Goodwill Industries International,
a network of 165 community-based Goodwills
in the United States and Canada.
Through the Donate Movement, Goodwills
across the country are encouraging people
to empty their closets and homes of usable,
unwanted items and put them to good use
by donating them.
Locally, at Morgan Memorial Goodwill
Industries, more than 400,000 donors in
eastern and central Massachusetts give 18
million tons of goods every year. These
donations, which are sold at Goodwill
Stores, support job training and other
community programs. Nationally, 67 million
donors give to area Goodwills, supporting
critical services to nearly two million people.
As part of the Donate Movement, Goodwill is
also unveiling a new “D” donation icon with
the goal that it will become a universally
recognized symbol, similar to the recycling
symbol. Levi’s is one of the businesses that
has partnered with Goodwill to show their
support of the Donate Movement by placing
the “D” icon on care tags on
their jeans. The tag reads,
in part, “Donate to
Goodwill when no
longer needed and
care for our planet.”
COMPUTER TRAINING – continued
Jeffries, who is from Roxbury, said the class has
already helped her with many online job search
techniques.
Olga Martinez of Roxbury agrees.
“CTE was very useful,” she said. “We learned
very specific information to help us find
employment. We learned a number of tips to
improve our profiles.”
Martinez added: “Everything was really well
done. The presentation was very good and
everyone was participating.”
Madeline Vinitsky of Hyde Park said the class
had really made a difference for her. “I was laid
off last year and have been doing substitute
teaching since then. I don’t have a computer, so
it was really good for me to be able to take a
class like this.”
G
Eric Goes to Washington
They say good things come in threes, and Eric Chouinard certainly experienced that earlier this
year when he graduated from high school, landed a full-time job, and made a trip to Washington,
D.C., where he spoke to hundreds about his Goodwill experience.
Eric made the D.C. trip in April as a special guest of Goodwill Industries International, which was
honoring Congressman John Tierney with its 2010 Goodwill National Policymaker Award. The
award recognizes a federal policymaker who has clearly demonstrated support for Goodwill’s
public policy priorities. Morgan Memorial Goodwill Industries nominated Tierney.
Eric was there to speak about how Goodwill had helped him secure a housekeeping internship at
the Peabody Essex Museum in Salem that eventually became full-time employment.
“I talked about my job and how Goodwill helped me with getting the job,” Eric told the Salem
News, which profiled his visit. “I was a little nervous.”
Eric traveled to D.C. with his case manger Julie Armstrong. Eric received job training as part of
Goodwill’s School-to-Work program in Salem, which is funded by the Salem Public Schools.
And while Eric was one of the stars in D.C., the event was an opportunity to thank Tierney for
his service.
“Congressman Tierney has been a
strong supporter of job training and
workforce issues,” said Joanne Hilferty,
president of Goodwill. “We are
thankful for the work he has done
that has benefited the individuals we
serve in our job training center in
Salem and throughout the region.”
“The work Goodwill does to provide
job training and employment services
to those looking for a better future
for themselves and their families
reflects the priorities for which I have
long fought in Congress,” Tierney
said. “I am grateful and honored to
be the recipient of Goodwill’s
Congressman John Tierney, Goodwill case manager Julie
National Policymaker Award for
Armstrong, Eric Chouinard, Goodwill president Joanne
2010.”
G Hilferty, and Goodwill Industries International president
Jim Gibbons.
Goodwill kicked off its Put Your Clothes to Work drive at a reception at Caturano and Company on May 12.
The clothing drive collects business outfits from corporate partners for Boston-area job training program graduates.
At the reception, from left to right, were Joanne Hilferty, president of Goodwill; Gloria Epps, a Goodwill
employee, clothing collaborative participant and program speaker; Steve Pogorzelski, CEO of clickfuel.com and
Goodwill board chair; Nancy Aubrey, vice president at Caturano and Company and Goodwill board treasurer;
Janet Wu, WHDH-TV reporter and program emcee; and Sandy Lish, principal of The Castle Group, a
program sponsor.
Help Goodwill Raise the
Roof this Fall!
Thanks to the generous support of many individual, corporate,
and foundation friends, the Building Goodwill…By Raising the Roof
and More! capital campaign is within sight of its $2 million goal!
As the capital campaign enters its final stage, the push is on to
raise the remaining funds needed to make the repairs and reno-
vations to Goodwill’s headquarters at 1010 Harrison Avenue.
Goodwill still needs your help!
Renovations are slated to begin this fall with the roof replacement
and installation of rooftop heating and ventilation units. Time is
of the essence, as it is critical to start work no later than this fall;
the heating and cooling units are failing and the leaking roof will
not withstand another winter. The entire project is expected to
be completed by the spring of 2011.
To make a contribution or for more information, please
contact Christine Lojko in the Development Office at
617-541-1213 or clojko@goodwillmass.org.
Fall is upon us and at Goodwill that
means something very special: planning a
Looking Ahead: New Donor Recognition Society
Goodwill will unveil a new Donor Recognition Society this fall.
The new recognition society will help Goodwill more fully acknowledge
the major impact that friends and donors make through their annual
donations. Members of the new society will receive recognition in the annual
Goodwill honor roll of donors, and will receive other ben-
efits as well.
To help boost donations to Goodwill, an anonymous Watch your
benefactor will match new and increased donations in mail for more
the coming year.
details! And thank
Each and every Goodwill donor provides much valued
support for the Goodwill mission, offering not charity,
you for your
but a chance to thousands of individuals each year. support!
SOMERVILLE – continued
program that really helps people who deserve our help. I’ve been a big
supporter of Goodwill for years for obvious reasons. I think they
combine both good business sense and good social values that really
epitomize the best of our society.”
Sales associate Michelle Finch is one of those who has been helped by
Goodwill. She was referred by the state’s Department of Transitional
Assistance to one of Goodwill’s job training programs, then trained at
the Somerville store and was later hired.

festive and fun-filled holiday season!
This year, 1,600 individuals from Goodwill’s job training
programs, career services, and youth programs will enjoy our annual
Thanksgiving events and holiday party for children.
Goodwill would like to thank our friends and donors who help make
these holiday traditions possible. When you receive Goodwill’s holiday
appeals this fall, please give generously and help make this holiday
season special for local individuals, families, and children in need.
Thank you!
“I never thought I’d have a job today in this economy,” she said. “If
people can give to Goodwill, you should because it really helps the
community.”
Among Goodwill’s 11 stores in eastern and central Massachusetts, the
Somerville store is the second most supported by the community in
terms of numbers of shoppers and donors. The store also employs 23
staff members.
“The Somerville community is very dedicated to Goodwill,” said
Joanne Hilferty, Goodwill’s president. “People shop and donate,
donate and shop. The continuous cycle creates value from donations,
which in turn helps support our programs and services.”
G

GOOD news
Spring Annual Fund Challenge a Big Hit
GOODWILL outlook
The Goodwill Spring Annual Fund Challenge originated from a small group of donors Goodwill’s mission is to provide exemplary job
training and related services to help individuals
who pooled together their resources and offered a generous year-end gift of $25,000 with disabilities and other barriers to self-
with the condition that Goodwill raise another $25,000 from other donors before June 30. sufficiency to achieve independence and dignity
With the help of other donors, and despite a challenging year for fundraising, Goodwill through work. Not charity, but a chance.
reached the goal, doubling the impact of the original gift. “With the help of our valued
donors, every individual who steps through our doors continues to find hope and support,”
said Carol Ishkanian, vice president of development and external affairs. Joanne K. Hilferty
President & CEO
Boston Marathon Team Goes the Extra Mile for Kids Joy S. Burghardt
In its sixth consecutive year, Goodwill’s Running for Great Kids Team raised almost Vice President, Programs & Services
Patrick Duff
$50,000 in this year’s Boston Marathon® in April. The money raised by the 14 team Vice President, Finance & CFO
members supports Goodwill’s youth programs: the BNY Mellon After-School Academy Terrence M. Fitzpatrick
for Girls and Fresh Air Camp. The runners’ efforts didn’t go unnoticed – at mile 17, an Vice President, Retail Enterprise
enthusiastic group of girls from Goodwill’s after-school academy was there to cheer the Carol D. Ishkanian
runners on! Thanks again, runners! Vice President, Development & External Affairs
Paul MacNeil
In Other Good News… Vice President, Work Programs
Director of Boston Career Link
About 20 participants from Goodwill’s Day Habilitation Program participated in the 20th
Mary G. Rahal
anniversary celebration of the Americans with Disabilities Act on the Boston Common Vice President, Human Resources & Administration
on July 26. The participants marched to the celebration in red Goodwill t-shirts and also James Harder
heard from a number of speakers, including Gov. Deval Patrick…Goodwill employees Director of Communications
with low English proficiency have the opportunity to take English classes thanks to a Learn Editor, GoodwillOutlook
Photo Credits
to Work program funded by the state’s Executive Office of Labor and Workforce Zev Fisher
Development. The classes at Goodwill are taught by teachers from La Alianza Hispana... Ron Gonzalez Morgan Memorial
Goodwill had 19 summer interns this past summer. The interns, who were students Mike Ritter Goodwill Industries
from local high schools, were in programs operated by Blue Cross Blue Shield of Design 1010 Harrison Avenue
Massachusetts and the Private Industry Council. Some students were sponsored by ABCD. Studio A Design Boston, MA 02119
(617) 445-1010
www.goodwillmass.org