Presentation

What the Hell is…

Big Data?
Bernard Marr
www.ap-institute.com
1

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Background

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Navigating to Success

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Navigation Today

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Global Data Revolution

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

1.
Strategic Review Agree
Information
Needs
5. 2.
Make Better Collect the Right
Decisions Data
Information
and Analytics
4. Infrastructure 3.
Communicate Analyse Data to
the Insights Extract Insights

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

1.
Strategic Review Agree
Information
Needs
5. 2.
Make Better Collect the Right
Decisions Data
Information
and Analytics
4. Infrastructure 3.
Communicate Analyse Data to
the Insights Extract Insights

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Mapping Strategic Objectives

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Why Questions Are The Answer

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Google Case Study

10

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

1.
Strategic Review Agree
Information
Needs
5. 2.
Make Better Collect the Right
Decisions Data
Information
and Analytics
4. Infrastructure 3.
Communicate Analyse Data to
the Insights Extract Insights

11

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Innovative Metrics

12

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Text, Photos, Images, Likes, Shapes, etc.

13

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

1.
Strategic Review Agree
Information
Needs
5. 2.
Make Better Collect the Right
Decisions Data
Information
and Analytics
4. Infrastructure 3.
Communicate Analyse Data to
the Insights Extract Insights

14

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Quantifying and Analysing Yourself

15

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Big Data Is Good For Our Health

16

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Understanding Your Customer

17

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

GPS Sensors and Navigation

18

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

1.
Strategic Review Agree
Information
Needs
5. 2.
Make Better Collect the Right
Decisions Data
Information
and Analytics
4. Infrastructure 3.
Communicate Analyse Data to
the Insights Extract Insights

19

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Visualising Data

20

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Learning from Newspapers

21

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

1.
Strategic Review Agree
Information
Needs
5. 2.
Make Better Collect the Right
Decisions Data
Information
and Analytics
4. Infrastructure 3.
Communicate Analyse Data to
the Insights Extract Insights

22

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Reviewing Evidence & Making Decisions

23

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Conclusions
Big Data will completely change the way we do business...

Be Guided by your strategy and critical questions

Finding the data (big and small) to answer your questions

Analyse the data to turn it into actionable insights

Visualise and communicate insights using narratives & visuals

Review the evidence and make fact-based decisions

Leverage data now to gain real competitive advantages

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© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Get in touch

Bernard Marr
bernard.marr@ap-institute.com
www.ap-institute.com

linkedin.com/in/bernardmarr
facebook.com/apinstitute
twitter.com/bernardmarr
theintelligentcompany.blogspot.com

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© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.