Professional Documents
Culture Documents
3 Cover Letters
3 Cover Letters
1. You Language: The main goal of the cover letter is to illustrate
how your prior work experiences will benefit the company. What
you can do for them.
÷ Wrong: “I’ve wanted to work for your company since I was little—this would be my
dream job, and it would mean so much to me if you would grant me an interview!”
÷ Right: “I was very excited to find this open position because I’ve been following
your company since its startup phase. My thorough understanding of your
company’s background and mission means that I can jump in and make
contributions to your marketing team right away.” (this still needs more detail)
2. Interest: Show interest in what this company does compared to
other companies. Why do you want to work for me instead of
someone else? Search their company ethos. (do this in passing)
3. Addressee: Find the name of the person you’re actually writing to.
4. Storytelling: Focus on 2 or 3 quality stories of you doing
something successfully (show that you not only did something but
that you did it well) that will directly transfer to the company. In
doing so quantify and use the keywords from your t-chart.
5. Formatting: Follow basic “block letter formatting.”
Cover Letter Mistakes