Professional Documents
Culture Documents
CH 5
CH 5
We have defined aggregate demand as and of services that households are able
the total demand for goods and services and willing to buy at a particular time.
in the economy. In this chapter we will This demand is influenced by many
look at the components of aggregate variables such as price of the goods or
demand, and what determines the services, income, wealth, expected
magnitudes of these components. Our income, tastes and preferences of
discussion in this connection will be individuals and so on. Keynes
based upon a simple model of formulated his fundamental
Keynesian macroeconomics. Psychological Law of Consumption to
The components of aggregate lay down a behavioural rule to the
demand include goods and services process of consumption activity.
demanded for private consumption (C), Keynes proposed that consumption
for investment (I), for government
demand increases with the level of
expenditure (G) and for net exports
(X-M). Aggregate demand (AD) is income. His ‘fundamental psychological
therefore given by law’, holds, that “men are disposed, as
a rule and on the average, to increase
AD = C + I + G + (X-M) their consumption as their income
We may now focus on the increases, but not by as much as the
determinants of the individual increase in their income”. 1 This
components of aggregate demand. relationship between consumption and
Consumption demand and income is called the consumption
consumption function function.
Consumption demand in microeconomics The consumption function may be
is defined as the value of commodities represented by the following equation.
1
This relationship between consumption and income holds good for the individual, the household,
as well as for the economy as a whole. In the context of this chapter, consumption and income
shall be understood as referring to aggregate consumption and income.
AGGREGATE DEMAND AND ITS COMPONENTS 53
Consumption
Function
1000
S= 80
900
800
700 = 80
600
B
500 y = 100
400 C=820
300 S= - 60
C 80
MPC 0.8
200 Y 100
100 C= 260
o
45
O Y
100 200 300 400 500 600 700 800 900 1000
left of B, the consumption function lies At any point to the right of B, the
above the 45 o line, therefore consumption function lies below the 45o
consumption expenditure is greater line; therefore consumption expenditure
than income; for example, at an income is less than the level of income. The part
level of Rs 200, the consumption is of income, which is not consumed, is
Rs.260. The household must find saved. This must be so, because income
funds to meet this consumption is either consumed or saved, there is no
expenditure. The shortage in income other use to which it can be put. Savings
will make them to sell the assets can be measured in the graph as the
acquired in the past, or to resort to vertical distance between the
borrowing so that Rs.60 could be consumption function and the 45o line.
raised for consumption. This act on the For example, at an income level of Rs.900,
part of the household to liquidate their consumption is Rs.820. Therefore, the
own assets or to go in for a loan is amount of savings is the difference
referred to as the process of dissaving. between the two, that is, Rs.80.
Dissaving is in order to help the To sum up: when the consumption
households to finance the consumption function lies above the 45 o line,
over and above the level of income.5 consumption is greater than income at
5
Dissaving literally means the opposite of saving. That is an individual would reduce his prior
accumulated savings to compensate for the reduction in his income and thus maintain his consumption
level.
56 INTRODUCTORY MACROECONOMICS
each level of income. This means that savings made when there is zero level
there is dissaving. When the two lines of income. It is already shown that C is
intersect, the level of consumption is always positive. Therefore C is negative.
exactly equal to the level of income. Thus, there is negative savings C at zero
When the consumption function lies level of income. Since negative savings
below the 45 o line, the level of is nothing but dissaving, this means
consumption is less than the level of that at zero level of income, there is a
income. This means that there is dissaving of amount C . Note that the
positive saving. The amount of amount of autonomous consumption
dissaving or saving is always measured is exactly equal to the amount of
by the vertical distance between the
dissaving at zero level of income. This
consumption function and the 45o line.
is because of the fact that Y ≡ C + S
Consumption and Savings (whether S is positive or negative).
We shall now look into the relationship The slope of the savings function is
between consumption and saving. We (1 – b). The slope of the savings function
may obtain the savings function from gives the increase in savings per unit
this relationship. increase in income. This is known as
The equation below says that the Marginal Propensity to Save (MPS).
income that is not spent on Since b is less than one it follows that
consumption is saved, that is (1 – b) and therefore MPS is positive.
Therefore, savings is an increasing
S≡Y–C
function of income. Suppose the MPC,
This equation tells us that by that is, b is 0.8, then the MPS, that is,
definition, saving is equal to income (1 – b) is 0.2. This means that for every
minus consumption. one rupee increase in income, savings
The consumption function, along
increase by 0.2 rupee.
with the above equation, implies a
Note that MPS = 1 – b = 1 – MPC.
savings function. The savings function
This means that the part of the increase
relates the level of saving to the level of
in income, which is not consumed, is
income. Substituting the consumption
function into the above equation we can saved. This is because income is either
get the savings function. consumed or saved. Therefore, it is
always the case that MPC + MPS = 1.
S ≡Y–C Using the numerical example of the
= Y – ( C + bY)(Since C = C + bY) consumption function we had earlier,
= Y – C – bY we can derive the corresponding
savings function.
S = – C + (1 – b)Y
S = – C + (1 – b) Y
This is the savings function. The
= –100 + (1 – 0.8)Y
intercept term C is the amount of S = –100 + 0.2Y
AGGREGATE DEMAND AND ITS COMPONENTS 57
(1) (2) (3) (4) (5) (6) (7) (8) (9) (10)
Table 5.2 shows the levels of MPS is a feature of all straight line
consumption and savings for various savings functions).
levels of income. Note that (a) Column (9) of the table shows the
consumption plus saving everywhere sum of consumption expenditure and
equals income, and (b) MPC + MPS = 1. saving at every level of income. Note that
Columns (1) to (5) are repeated from column (9) is identical to column (1). This
Table 5.1. Column (6) shows the level of is because income is either consumed
savings at different levels of income. The or saved, there is no other use to which
values in this column are obtained from it can be put. Thus, the sum of
the savings function. Column (8) in table consumption expenditure and saving
5.2 shows how MPS is calculated. As must be identical to income.
income increases from Rs.600 to Rs.700 Column (10) of the table shows the
(an increase of Rs.100), the savings rises sum of the MPC and MPS. Note that the
from Rs.20 to Rs.40 (an increase of Rs.20). sum of MPC and MPS is equal to one.
The MPS is therefore (20/100) = 0.2. This means that the part of the increase
The MPS is the same at all levels of in income, which is not consumed, is
income because of the particular saved. This is because income is either
savings function (a linear curve with consumed or saved.
constant slope) we used in our example The information given in table 5.2 can
(constant slope and therefore constant be plotted in a graph, as shown in Fig. 5.2.
58 INTRODUCTORY MACROECONOMICS
C Part - A
Consumption
1000 function
S= 80
900
800
700
600
500 B
400
C=820
300 S= - 60
200
100 C= 260
45o
O Y
100 200 300 400 500 600 700 800 900 1000
S
Part - B
Savings
100 function
S=80
100 300 400 B
S= - 60 500 600 700 800 900 1000 Y
- 100
Fig 5.2: The Consumption Function and its associated Savings Function
Part A of Fig. 5.2 shows the When income is 500, we see in part
consumption function. Part B shows the A that consumption is 500 and saving
savings function. This is the counterpart equals 0. This is depicted in part B by
of the consumption shown in part A. In the intersection of the savings function
part A, the amount of saving at any level with the horizontal axis at point B, which
of income is the vertical distance, corresponds to an income level of 500.
between the consumption function and When income is 200, consumption is
the 45o line. The saving function shown 260 and saving is -60 (dissaving is 60);
in part B can therefore be directly derived the savings function lies 60 below the
from part A. horizontal axis at an income level of 200.
AGGREGATE DEMAND AND ITS COMPONENTS 59
0 100 ∞ -100 ∞ 1
100 180 1.8 -80 -0.8 1
200 260 1.3 -60 -0.3 1
300 340 1.13 -40 -0.13 1
400 420 1.05 -20 -0.05 1
500 500 1 0 0 1
600 580 0.97 20 0.03 1
700 660 0.94 40 0.06 1
800 740 0.92 60 0.08 1
900 820 0.91 80 0.09 1
1000 900 0.90 100 0.10 1
Note: (a) ‘∞’ means infinity
(b) Figures in table are rounded up to two decimal points
structures or inventory. Investment profitable, i.e. it will earn them revenues
plays two important roles in greater than the costs of the investment.
macroeconomics. Firstly, due to the its So, the three elements important in
volatile nature, changes in investment understanding investment are
are the main cause of fluctuation in revenues, costs and expectations.
aggregate demand. Secondly, since
Revenues: An investment will bring a
investment leads to capital
firm additional revenue only if investing
accumulation, it helps the economy to
allows a firm to sell more. So investment
produce higher levels of output.
decision depends upon the demand for
Among the three categories of
the output produced by the new
investment – purchases of residential
investment. For example, if the demand
structures, additions to inventory, and
for glucose biscuits is very high, then a
investment in fixed plant and
biscuit manufacturing firm can expect
machinery, the last is usually the
an increase in its revenues by investing
largest. In this section, we will consider
more in new biscuit making machines.
the determinants of investment
demand, focusing on the last category Costs: A second important determinant
of investment. of the level of investment demand is the
In general, firms invest when costs of investing. One type of cost of
they expect their investment will be investment is the cost of the equipment
AGGREGATE DEMAND AND ITS COMPONENTS 61
and structures, and the costs incurred to happen in the future. Firms invest
in their maintenance and operation. when they expect their investment will
This is usually netted out from revenue be profitable, that is it will earn them
to get net revenue. The other type of cost revenues greater than the costs of the
is that associated with the funding of investment. An investment can then be
the investment, at the market rate of compared to a bet, that present and
interest. future revenues will be greater than
Since the capital goods usually last present and future costs. In other words,
many years, firms tend to pay for it is a bet that the investment will be
investments by borrowing funds. The profitable. However, the future is
cost of borrowing is the interest rate on unknown and unpredictable. The firms
borrowed funds. The interest rate is the will thus have to make guesses and form
price paid for borrowing money for a expectations about the future in order
period of time. to invest. Since investment depends on
Expectations: The third element in the expectations about unpredictable
determination of investment is the future events it is very volatile.
entrepreneurial expectations of the
The Investment Demand Curve
future profit. (This is known as Marginal
Efficiency of Capital (MEC) or expected Of all the variables that affect investment
rate of return from Capital). This is the demand, the most important one is the
Keynerian framework. Expectation is an rate of interest. The relationship between
individual’s guess about what is likely investment demand and the rate of
Table 5.4: Interest Rates and Investment
Project Total size Annual net Cost per Rs.100 Annual net
of Project revenue per of project at annual Profit per Rs.100
(Rs. in Lakhs) Rs.100 interest rate of invested, at
invested annual interest
rate of
(10%) (5%) (10%) (5%)
services is the third component of and services, it adds to the demand for
aggregate demand. The level of domestic goods and services and is
government expenditure is determined hence a part of aggregate demand.
by government policy. As we will see in Correspondingly, our spending on
the next chapter, varying government foreign goods and services has to be
expenditure is an important tool for subtracted from the demand for
demand management. domestic goods and services in order
to get the correct figure for aggregate
Net Exports
demand.
The fourth component of aggregate The determination of income and
demand is net exports. Net exports is output in the Keynesian framework
the difference between exports and depends mainly on the level of
imports. It shows the effect of domestic aggregate demand. Having seen the
spending on foreign goods and services various components of aggregate
(imports) and foreign spending on demand and their determinants, we are
domestic goods services (exports), on now in a position to look at the
the level of aggregate demand. When determination of income and output in
foreigners purchase domestic goods the Keynesian framework.
SUMMARY
EXERCISES
1. List the components of aggregate demand.
2. What is the consumption function?
3. What is the savings function?
4. Define the marginal propensity to consume.
5. Define the marginal propensity to save.
6. Which are the elements important in understanding investment?
7. What is the investment demand function?
APPENDIX 5.1: INVERSE RELATIONSHIP BETWEEN THE INTEREST RATE
AND INVESTMENT DEMAND
MEC in %
l If the firm has to use borrowed
money to finance the investment,
then the investment should yield a 10