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  • Marketing Plan: Campaign Type Y/N

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    Neerav Sood
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    This document outlines a marketing plan with projected and actual costs for various marketing campaigns and initiatives for each quarter. The plan tracks local marketing, public relations, content marketing, social media, advertising, web/digital marketing, market research, and special sales campaigns. It provides budget amounts for each category and tracks projected vs. actual costs month by month. The overall goal is to outline the company's marketing strategies and budgets to promote products/services to target audiences.

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    This document outlines a marketing plan with projected and actual costs for various marketing campaigns and initiatives for each quarter. The plan tracks local marketing, public relations, content marketing, social media, advertising, web/digital marketing, market research, and special sales campaigns. It provides budget amounts for each category and tracks projected vs. actual costs month by month. The overall goal is to outline the company's marketing strategies and budgets to promote products/services to target audiences.

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    Download as XLSX, PDF, TXT or read online from Scribd
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    Download as xlsx, pdf, or txt
    13 views12 pages

    Marketing Plan: Campaign Type Y/N

    Uploaded by

    Neerav Sood
    This document outlines a marketing plan with projected and actual costs for various marketing campaigns and initiatives for each quarter. The plan tracks local marketing, public relations, content marketing, social media, advertising, web/digital marketing, market research, and special sales campaigns. It provides budget amounts for each category and tracks projected vs. actual costs month by month. The overall goal is to outline the company's marketing strategies and budgets to promote products/services to target audiences.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
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    of 12

    MARKETING PLAN

    Projected Cost to date: $ 1,700.00


    Actual Cost to date: $ 1,500.00
    CAMPAIGN TYPE Y/N
    Marketing Category

    Local Marketing
    Newspaper
    In-Store Marketing
    Others (Please Specify)

    Public Relations
    Public Events
    Sponsorships
    Press Releases
    Webinars
    Conferences
    Client Events

    Content Marketing
    Sponsored Content
    Landing Page
    White Papers / ebooks

    Social Media
    Twitter
    Facebook
    Pinterest
    Instagram
    Google+
    LinkedIn
    Online
    Blog
    Website
    Mobile App
    Mobile Alerts
    Email Newsletter

    Advertising
    Online
    Print
    Outdoor
    Radio
    Television

    Web
    Social Media
    Pay-Per-Click Marketing
    SEO

    Market Research
    Surveys
    Impact Studies

    Special Sales Campaigns


    Campaign A
    Campaign B
    Campaign C
    Campaign D
    Campaign E

    Other
    Signage (Logo etc.)
    Corporate Branding
    Business Cards
    PROJECT GOALS TARGET AUDIENCE
    CLICKS / RESPONSE NOTES WEIGHT
    * Enter date of first Monday each month
    Q1

    JANUARY FEBRUARY MARCH


    PROJECTED COST ACTUAL COST 4 11 18 25 - 1 8 15 22 29 7
    SUBTOTAL $ 200.00 SUBTOTAL $ 200.00
    $ 200.00 $ 200.00

    SUBTOTAL $ 1,500.00 SUBTOTAL $ 1,300.00


    $ 600.00 $ 500.00
    $ 400.00 $ 200.00
    $ 500.00 $ 600.00

    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -
    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -

    SUBTOTAL $ - SUBTOTAL $ -
    Q2 Q3

    MARCH APRIL MAY JUNE JULY AUGUST


    14 21 28 - 4 11 18 25 - 2 9 16 23 30 6 13 20 27 - 4 11 18 25 - 1 8 15
    Q3 Q4

    AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER


    22 29 5 12 19 26 - 3 10 17 24 31 7 14 21 28 - 5 12 19 26 -

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