Photzy

THE PSYCHOLOGY OF COLOR

Cheat Sheet

Abundance
a l Positive: physical comfort, Po Ph
ion ys
food, warmth, security, s
wa itive
o t mism, ce, , sensuality, passion, fun, sti rmth : cou ica
Em e: optonfideversio,
i n n enthusiasm, prosperity. ex mula , en rag l
cit tio er e,
iv c ra th Negative: em n, gy, str
sit ss, xt ng ity, en m su eng
Po pine m, e stre ativ Deprivation,
Ne rom t, he ascu rviva th,
p e al re
ha -este tion ss, c ess. frustration, frivolity, de gat an at lini l,
ce , lo ty,
e f
l mo ine fuln
s e dl er :
immaturity. ag fian ive: . ve
gre ce, da ,
i e n he t ive ty, ssi wa ng
fr c ga ali al ag o rn e r

fem
Ne tion otion gre n, str ing, ,

Po rturin love,
, cr y, exo ruth,
con y, ro ntic vision ,
s

Co
ual

trit yalt ity, t ,

nu ity, ival.
qua y, aut ment, renes

a
Irr , em ility, n,

siti
a
eat tic,

s
str sio i

inin surv
n.

Ne aust ulat l
r ain
y.

g o n,
fea fra ressi y,

ve: g, wa exua

m
irit

ivit

.
a

gat rop ion

et

c
w

for
de anxi ide.

tran rmth lity,

l
a

em physic ss,
Sp

infe ressio evil,

ive hob ,
e:
,
con itive:

ic
n
e

su

qui ,
v

t
ade rsio

asc
my riority n,
h

: In
n

we itatio
intr gati

,
i

ion

s
sup nce
a

ag
,

lity,
s

hib ia,
t

akn n
Po

ma tery,
v
Ne
t

o
i

grie ,

itio
ur
l

a
gic

e
p

f.
lux

s
dec

n,

efficienc ication, trust,

,

logic
wisdom, ction, calm,
: serious liability,
, warmth

commun intelligence,
Positive
unap
egative: y, lack

Negativ
humor, h tication,
Lack of

alo
nature, e rt, organic.

night, an ,
un

Intellect
,
emoti
e

re
o
.

fr
p
sadness
Mediocr

f,

y, serenit
arthy, re

ie
e

fl
eav

faith,
e
ti

la

:
n
his

e
z

o
d

c
in

:
n
k
ly
d
p

c
ing
,
g.

o
sup o

d
ld
p

e
we and atio m,

y, duty
en kne ess, ,

p
f

ual
,
e

bl agn do ve:
o

vy ss,
a n n

th
N
iv

st ore ati
.
it

.
B eg
s

N ea , w ui nta ur- ,

,
o

u are en atio ive , ba

P

m
aw nce stor t, u ony
F e: s ur, s ubs ssio s,
Po gl cien ve: , co ing, .
re phis ecur tance n,

, p nes viro n, rsa lan

ti s c s

h ce eq e ss ve ,

a
r
s pre es

ef ga knes ena ines

e
re sit
ea s, nm rea l lo ce

st, hm : ha
.

sit am cy op ldn

fre ive
P
lt

o
,
e ar m v

h. ea libri l

r
s
e
,

a
in tion
a y,

he
t i t

e rm
n
lth -
c

unfri
g
i

B
,

e
,

cold ndly, el
a
N d

n i
gy. Neg ess, ba tism.
la
d

f
ener , lack o
o
o

ative rrier
n

n
fi

s,
b

i o : ste
ce

rna t n, rility
v

hibe epressio pness, simp efficie

i

,
d a m clari licity, so ncy.
o

e, d of
o n fi denc ive: lack Posi ty, purity phistica
c a t tive: , tio
Ne g
rality
.
ical hygi cleanline n,
neut ycholog ene,
steri s,
s
tive:
p s Virtu lity,
Posi lity ous
tra
Neu

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