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PRICING STRATEGY

FOR DIRECT CLIENT 30% mark up


FOR DRUGSTORE OUTLETS
Pharmaceuticals 50% mark up (generic)
20% mark up (branded)
Cosmetics 10% mark up
Milk formulas 5% mark up

FOR CLIENTS ON COD BASIS Less 20%


FOR PURCHASES AMOUNTING TO 10,000 AND
ABOVE Less 20%
FOR THE SALES CLERKS IN DRUGSTORE’S 5% commission from their accumulated sales
OUTLET

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