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Summary - book "Communicating at Work Communication",


chapters 1-5, lectures

Business Communications (University of Wollongong)

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Chapter  1:  Communicating  at  Work  


 
The  Nature  of  Communication  
 
The  Process  of  Communication  
• All  communication  consists  of  the  same  elements,  no  matter  what  the  setting  or  the  number  of  people  involved  
 
A  Model  of  Communication:  
1. The  Sender  –  the  person  who  transmits  the  message  
→ Messages  can  be  deliberate  or  unintentional  
2. Encoding  –  what  is  said,  how  the  sender  chooses  to  convey  the  message  
3. Channel  –  (or  the  medium)  the  method  used  to  deliver  a  message  (email,  letter,  fax,  message,  memo,  verbal  etc)  
4. The  Receiver  –  the  person  receiving  the  message  
5. Decoding  –  the  receiver  must  decode  the  message  (attach  meaning  to  the  words  or  symbols)  
6. Feedback  –  the  discernible  response  of  a  receiver  to  a  sender’s  message  
→ Feedback  can  be  verbal  or  nonverbal  (eg.  facial  expressions)  
 
• Noise:  factors  that  interfere  with  the  exchange  of  messages  
§ External  noise  –  sounds  that  distract  the  communicators  (babble  of  voices,  mobile  phone  ringing,  smelly  cigar,  
overcrowded  room)  
§ Physiological  noise  –  hearing  disorders,  illnesses,  disabilities,  accents  etc.  
§ Psychological  noise  –  forces  with  the  sender  or  receiver  that  interfere  with  understanding  (eg.  egotism,  
defensiveness,  assumptions,  stereotypes,  biases,  prejudices,  fear)  
 
Communication  Contexts:  
• The  setting  the  communication  takes  place  in  
• The  context  can  have  a  powerful  effect  on  what  happens  
§ Physical  context  –  influences  the  content  and  quality  of  interaction  (eg.    discussing  a  pay  raise  in  your  boss’  office  
or  over  lunch  at  a  restaurant)  
§ Social  context  –  the  nature  of  the  relationship  between  the  communicators,  and  the  others  present  (eg.  asking  
your  manager  for  a  raise  if  you  had  a  long  history  of  friendship  versus  one  of  hostility)  
§ Chronological  context  –  the  ways  in  which  time  influences  interaction  including  time  of  day  (first  appointment  or  
last  appointment  for  the  day)  or  time  of  the  year  (holiday  period,  tax  time)  
§ Cultural  context  –  includes  both  the  organizational  and  the  ethnic  and/or  national  backgrounds  of  the  persons  
communicating  
 
Communication  Principles  
 
Communication  is  unavoidable:  
• One  cannot  not  communicate  
• Facial  expressions,  posture,  clothing,  gesture,  and  other  behaviours  all  offer  cues  about  our  attitudes  
 
Communication  Operates  on  Two  Levels:  
• Every  time  two  or  more  people  communicate,  they  exchange  two  kinds  of  messages:  
§ Content  messages  –  information  about  the  topic  under  discussion  
§ Relational  messages  –  signals  indicating  how  they  feel  about  one  another  (indicate  a  variety  of  attitudes  
including  affinity,  demonstrate  the  type  of  control  the  person  feels,  the  communicator’s  degree  of  respect  
for  the  other  person)  
 
Communication  is  Irreversible:  
• We  can’t  take  back  our  words  
 
Communication  is  a  Process:  
• Communication  isn’t  just  an  act,  it  is  a  process  
• Consider  the  communication  context  –  the  meaning  of  the  message  depends  on  what  has  happened  before  
 
Communication  is  Not  a  Panacea:  
• Even  effective  communication  won’t  solve  all  problems  
• Communication  skills  can  increase  your  effectiveness,  but  it  won’t  cure  everything  
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Communicating  At  Work:  Principles  and  Practices  for  Business  and  the  Professionals,  10  Edition  -­‐  1  

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Ethical  Dimensions  of  Communication  


 
Principles  to  behaving  ethically:  
• Utilitarian  approach  –  does  this  action  provide  the  greatest  good  for  the  greatest  number?  
• Rights  approach  –  does  this  action  respect  the  moral  rights  (truth,  privacy,  non-­‐injury,  promises)  of  everyone?  
• Common-­‐good  approach  –  does  the  action  further  the  common  or  community  good?  
• Fairness  or  justice  approach  –  is  this  action  fair  and  free  of  discrimination  or  favouritism?  
• Virtue  approach  -­‐  does  this  action  promote  the  development  of  moral  virtue  (character)    in  me  and  my  community?  
• Professional  ethic  –  how  would  this  action  be  jedged  by  an  impartial  jury  of  your  professional  peers?  
• Publicity  test  –  would  you  be  comfortable  having  the  public  learn  about  your  behaviour  in  the  broadcast  or  print  
media?  
 
Using  Communication  Networks  
 
Communication  networks:  the  regular  pattern  of  communication  between  people  
 
Formal  Communication  Networks  
• Systems  designed  by  management  to  dictate  who  should  talk  to  whom  to  get  a  job  done  
 
Downward  communication:  
• Occurs  whenever  superiors  initiate  messages  to  their  subordinates  
• Include:  job  instructions,  job  rationale,  procedures  and  practices,  feedback,  indoctrination  
• One  of  the  most  important  factors  in  job  satisfaction  
 
Upward  communication:  
• Messages  flowing  from  subordinates  to  superiors  
• Most  organization  claims  to  seek  out  upward  messages,  but  many  aren’t  as  open  to  employee  opinions  as  they  
claim  
• Can  convey  four  types  of  messages:    
§ what  subordinates  are  doing  
§ unsolved  work  problems  
§ suggestions  for  improvement  
§ how  subordinates  feel  about  each  other  and  the  job  
 
“The  longer  I  study  effective  leaders,  the  more  I  am  convinced  of  the  underappreciated  importance  of  effective  
followers.    What  makes  a  good  follower?  The  single  most  important  characteristic  may  well  be  a  willingness  to  tell  
the  truth.    In  a  world  of  growing  complexity,  leaders  are  increasingly  dependant  on  their  subordinates  for  good  
information,  whether  the  leaders  want  to  or  not.    Followers  who  tell  the  truth,  and  leaders  who  listen,  are  an  
unbeatable  combination.”  Warren  Bennis,  management  expert.  
 
• Very  important  for  women  –  females  who  engage  in  interactions  with  their  supervisors  advance  in  the  
organizational  hierarchy  faster  than  those  who  do  not  spend  as  much  time  communication  upward  
• Employees  find  upward  communication  difficult  –  being  frank  with  superiors  can  be  risky  
 
Horizontal  communication:  
• Consists  of  messages  between  members  of  an  organization  with  equal  power  
• Includes:  communication  between  members  of  the  same  division/department,  co-­‐workers  in  a  construction  project,  
communication  across  different  departments  
• Serves  five  purposes:  
§ Task  coordination  
§ Problem  solving  
§ Sharing  information  
§ Conflict  resolution  
§ Building  rapport  
• Problems:  
§ Rivalry  can  discourage  communication  amongst  peers  
§ Specialization  can  make  it  hard  for  people  with  different  specialities  to  understand  one  another  
§ Information  overload  
§ Lack  of  motivation  
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Communicating  At  Work:  Principles  and  Practices  for  Business  and  the  Professionals,  10  Edition  -­‐  2  

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§ Physical  barriers  
Informal  Communication  Networks  
• Patterns  of  interaction  based  on  friendships,  shared  personal  or  career  interests,  and  proximity  
• Functions:  
§ Confirming  formal  messages  
§ Expanding  formal  messages  
§ Expediting  official  messages  (hearing  about  things  before  they  are  made  public)  
§ Contradicting  official  messages  
§ Circumventing  formal  channels  (who  you  know,  not  what  you  know)  
• Informal  networks  are  faster  and  often  more  dependable  than  formal  channels  
• They  provide  a  shortcut  (and  sometimes  a  way  around)  for  the  slower  and  more  cumbersome  formal  channels  
 
Cultivating  Personal  Networks:  
• Networking:  the  process  of  deliberately  meeting  people  and  maintaining  contacts  to  get  career  information,  advice  
and  leads  
• Tips:  
§ View  everyone  as  a  prospect  –  almost  everyone  you  meet  has  the  potential  to  be  a  source  of  useful  
information  
§ Be  sensitive  to  personal  and  cultural  factors  –  some  people  welcome  the  chance  to  share  information,  
whereas  others  may  object  to  more  than  occasional  contacts  
§ Help  others  –  not  only  the  right  thing  to  do,  but  earn  you  a  reputation  for  generosity  
§ Get  referrals  to  secondary  sources  –  the  average  number  of  links  separating  any  two  people  in  the  world  is  
six  
§ Seek  a  mentor  –  a  person  who  can  act  as  a  guide,  trainer,  coach,  and  counsellor  
 
Face-­‐to-­‐face  and  electronic  communication  channels  
 
Face-­‐to-­‐face  communication:  
• Advantages:  
§ Richness  –  refers  to  the  number  of  channels  available  (facial  expression,  tone  of  voice,  eye  and  body  
movement)  à  non-­‐verbal  cues  
§ Speed  –  no  time  lag  between  transmission  of  the  message  and  its  reception  
§ Control  –  more  command  over  the  receiver’s  attention  and  instantaneous  feedback  
§ Personal  quality  –  has  the  potential  to  create  personal  bonds  that  are  more  difficult  in  other  types  of  
communication  
• Disadvantages:  
§ Hard  to  organise  a  time  to  meet  (especially  if  you  have  to  travel  to  meet  them  face-­‐to-­‐face)  
§ Personal  factors  (incompatible  personalities  or  a  sore  subject)  
 
Telephone  and  Voice  Mail:  
• Lacks  the  rich  visual  feedback  of  a  face-­‐to-­‐face  conversation  
• Vocal  cues  –  tone  of  voice,  pauses,  interruptions,  pitch  and  rate  –  gets  the  message  across  
• Voicemail  –  leaving  a  message  can  be  preferable  to  a  real  conversation  because  they  allow  you  to  touch  base  
without  getting  involved  in  a  long,  unproductive  conversation  
 
Greatest  disadvantage  of  speech  –  its  transience  (alot  of  the  information  is  lost  and  not  remembered,  stories  can  become  
distorted,  facts  and  figures  can  change).  
 
Teleconferencing  and  Videoconferencing:  
• Must  have  the  right  equipment  
• Allows  people  all  over  the  world  to  communicate  with  one  another  at  no  cost  
 
Email  and  Written  Communication:  
• Letters,  memos,  bulletins,  reports  etc.  
• Advantages  (and  sometimes  disadvantages):  
§ Written  communication  is  permanent  
§ Can  be  easier  to  understand  than  speech  –  can  be  read  and  reread  
§ It  can  be  composed  in  advance  –  you  can  take  as  much  time  as  necessary  to  shape  the  right  message  
§ Less  prone  to  errors  –  you  have  time  to  choose  exactly  the  right  words  
• Email  has  become  the  most-­‐used  communication  tool  on  the  job  
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Communicating  At  Work:  Principles  and  Practices  for  Business  and  the  Professionals,  10  Edition  -­‐  3  

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§ Disadvantage  –  may  take  a  long  time  to  respond,  can  be  a  huge  time-­‐waster  
§ Advantages  –  speed,  convenience,  huge  degree  of  access  to  people  you  otherwise  might  not  be  able  to  
reach  
 
Which  Channel  to  Use  
• The  question  isn’t  which  channel  to  use,  but  when  to  use  each  one  most  effectively  
• Consider  desired  tone  
• Consider  the  organization’s  culture  
• Consider  using  multiple  channels  
   

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Chapter  2:  Communication,  Culture,  and  Work  


 
Cultural  Diversity  and  Communication  
• With  the  increase  in  international  trade  and  immigration,  the  likelihood  of  working  with  people  from  different  parts  
of  the  world  is  greater  than  ever  
• “diversity  provides  a  much  richer  environment,  a  variety  of  viewpoints,  greater  productivity...”  (Stona  Fitch,  vice  
president  of  manufacturing  for  Procter  and  Gamble)  
• Global  talent  
• Changing  demographics  
• Increased  multi-­‐national  companies  
 
Nature  of  Culture  
• Culture:  a  learned  set  of  shared  interpretations  about  beliefs,  values,  and  norms,  which  affect  the  behaviours  of  a  
relatively  large  group  of  people  
§ includes  national  background,  race,  ethnicity,  age,  socioeconomic  status,  gender  identity    and  language  
• culture  is  learned,  not  innate  
• cultures  are  invisible  to  those  accustomed  to  the  particular  culture  
 
Cultural  differences  in  doing  business  
 
Differences  in  Customs  and  Behaviour:  
• Remember:  although  there  is  cultural  variation,  not  everyone  is  the  same.    We  need  to  take  note  of  cross-­‐cultural  
similarities  and  intracultural  variation  
• Formality  –  titles  are  an  important  way  of  showing  respect.    In  some  countries,  it’s  normal  to  be  on  a  first-­‐name  
basis  with  someone  who  you  are  doing  business  with.  
• Social  customs  –    
§ Greetings  –  how  you  greet  someone  changes  depending  on  where  they  are  from  (eg.  handshake  in  
America,  bow  in  Japan)  
§ Exchanging  business  cards  –  in  Japan,  you  have  to  receive  the  business  card  with  two  hand  and  study  the  
card  carefully  
§ Gift  giving  –  make  sure  you  know  what  certain  things  mean  (eg.    in  India,  cows  are  considered  sacred  so  
gifts  of  leather  are  to  be  avoided)  
§ Socialising  –  in  many  parts  of  the  world,  socialising  outside  of  business  hours  is  important  in  building  a  
working  relationship  
§ Style  of  dress  –  in  most  parts  of  the  world,  conservative  dress  will  be  appropriate  in  a  business  setting.  
§ Time  –    
→ monochromic  view  of  time  (time  is  money  so  it  is  rationed  carefully,  appointments  are  
scheduled  and  rigidly  adhered  to)  like  in  the  Western  and  northern  European  cultures  
→ polychromic  view  of  time  (see  time  as  taking  a  backseat  to  personal  relationships,  less  
concerned  with  punctuality)  like  the  southern  European,  Latin  American,  and  Middle  Eastern  
cultures  
§ tolerance  for  conflict  –  some  cultures  believe  that  each  person  is  responsible  for  helping  to  maintain  
harmony  of  a  group  and  of  society,  others  have  conflicts/arguments  but  act  as  though  nothing  has  
happened  
§ gender  roles  –  changes  around  the  world,  in  particular  the  attitude  towards  women  being  superior  to  men  
in  terms  of  business  roles  
 
Fundamental  Dimensions  of  Cultural  Diversity  
Underlying  what  might  appear  to  be  idiosyncrasies  in  behaviour  are  a  number  of  fundamental  values  that  shape  the  way  
members  of  a  culture  think,  feel,  and  act.  
 
High  versus  Low-­‐Context:  
• low  context  culture  –  uses  language  primarily  to  express  thoughts,  feelings  and  ideas  as  clearly  and  logically  as  
possible  
§ meaning  of  the  statement  is  in  the  words  spoken  
§ more  talk,  direct  speech  
§ expectation:  anything  important  will  be  talked  about  
§ US,  Canadian  and  Australian  cultures  

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• high  context  culture  –  relies  heavily  on  subtle,  often  nonverbal  cues  to  convey  meaning,  save  face,  avoid  
confrontation  and  maintain  social  harmony  
§ less  talk,  indirect  speech  
§ expectation:  will  observe  and  learn  
§ Middle  Eastern  and  Asian  cultures  
 
Individualism  and  Collectivism:  
• Individualistic  cultures  –  members  are  inclined  to  put  their  own  interests  and  those  of  their  immediate  family  ahead  
of  social  concerns  
§ Offers  a  great  deal  of  freedom  (with  the  belief  that  this  freedom  makes  it  possible  for  each  person  to  
achieve  personal  success  
§ US,  Australia,  UK,  Canada,  New  Zealand  
• Collectivist  cultures  –  have  tight  social  frameworks  in  which  members  of  a  group  feel  primary  loyalty  toward  one  
another  and  the  group  to  which  they  belong  
§ Members  are  expected  to  believe  that  the  welfare  of  the  organization  is  as  important  as  their  own  
§ East  Asian  cultures  
 
Power  Distance:  
• Refers  to  attitudes  toward  differences  in  authority  
• High  power  distance  (eg.  Mexico,  the  Phillipines)  –  accept  the  fact  that  power  is  distributed  unequally  
§ Rank  is  expected  and  clear  cut  
§ Employees  respect  those  in  high  positions  
• Low  power  distance  (eg.  US)  –  downplay  differences  in  power  
§ Employees  are  more  comfortable  approaching  (and  challenging)  their  superiors  
 
Uncertainty  Avoidance:  
• A  measure  of  how  accepting  a  culture  is  of  a  lack  of  predictability  
• Acceptance  of  uncertainty  (eg.  Singapore  and  Hong  Kong)  –  allows  people  to  take  risks  and  be  relatively    tolerant  of  
behaviour  that  differs  from  the  norm  
• Other  countries  (eg.  Japan,  Greece  and  Portugal)  are  less  comfortable  with  change  à  they  value  tradition  and  
formal  rules  
 
Task  versus  Social  Orientation:  
• Task  orientation  –  focus  heavily  on  getting  the  job  done  
§ Eg.  Japan,  Austria  and  Switzerland  
§ Focus  on  making  the  team  more  competent  through  thraining  and  use  of  up-­‐to-­‐date  methods  
§ Highly  concerned  with  individual  success  
• Social  orientation  –  more  likely  to  be  concerned  about  the  feelings  of  members  and  their  smooth  functioning  as  a  
team  
§ Eg.  Scandinavian  countries,  Chile,  Portugal,  Thailand  
§ Focus  on  collective  concerns  –  cooperative  problem  solving,  maintaining  a  friendly  atmosphere,  good  
physical  working  conditions  
 
Short-­‐  versus  Long-­‐Term  Orientation:  
• Short-­‐term  orientation  –  look  for  quick  payoffs  
§ Eg.  Western  industrialized  cultures  
• Long-­‐term  orientation  –  defer  gratification  in  pursuit  of  long-­‐range  goals  
§ Eg.  East  Asian  cultures  
 
Co-­‐cultural  Dimensions  of  a  Diverse  Society  
 
Co-­‐cultures:  groups  that  have  a  clear  identity  within  the  majority  culture.  
 
Language:  
• The  ability  to  speak  more  than  one  language  is  an  asset  in  virtually  every  career  
• Accent  can  have  a  strong  effect  on  how  the  language  is  perceived  
• Accents  can  change  between  different  regions  of  the  one  country  
 
Regional  Differences:  
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• Beyond  accent,  regional  differences  in  communication  can  be  quite  different  
• Eg.    Smiling  amongst  the  different  regions  of  the  US  –  one  person  might  be  considered  unfriendly  because  they  don’t  
smile  much  but  that  could  be  the  culture  in  their  region  
 
Ethnicity:  
• Each  person’s  communication  style  is  a  combination  of  individual  and  cultural  traits  
• Talk  and  Silence  –  
§ The  amount  of  talk  and  silence  that  is  appropriate  can  differ  between  co-­‐cultures  
§ Some  co-­‐cultures  value  silence  more  than  others  
• Attitudes  toward  conflict  –  
§ Eg.    Because  Asian  cultures  place  a  high  value  on  saving  face,  some  Asian  Americans  can  display  a  
preference  for  not  disagreeing  assertively  and  directly  (Native  Americans  may  prefer  to  deal  with  conflict  
through  silence  rather  than  direct  confrontation)  
• Disclosure  of  personal  information  –  
§ Differs  across  cultures  
• Nonverbal  standards  –  
§ Behaviours  such  as  eye  contact  can  be  interpreted  differently  
 
Generational  Differences:  
• The  era  in  which  people  have  been  raised  can  shape  the  way  they  communicate  
• Matures  (born  1900  –  1945)  –    
§ Experienced  the  Depression  and  both  World  Wars  
§ Strong  sense  of  self-­‐control  and  self-­‐sacrifice  
§ Strong  respect  for  authority  
§ Follow  rules,  which  they  believe  exist  for  a  good  reason  
• Boomers  (born  1946  –  1964)  –  
§ Benefited  from  growing  up  in  post-­‐WWII  era  of  prosperity  
§ Witnessed  and  participated  in  an  era  of  social  reform  and  upheaval  (included  Civil  Rights  revolution)  
§ Questioned  the  claims  of  authority  figures  (because  of  Vietnam  War  and  degradation  of  the  environment)  
§ Optimistic,  can-­‐do  belief  in  themselves  and  in  the  potential  for  society  and  organisations  to  change  for  the  
better  
• Generation  X  (born  1965  –  1982)  –  
§ Accepted  technological  advances  as  a  fact  of  life  
§ Gender  roles  for  women  became  more  flexible  (anything  is  possible)  
§ Explore  what  is  desirable  for  themselves  as  individuals  
§ Adept  with  technology,  sceptical,  independent  
§ Seek  a  good  balance  between  work  and  the  rest  of  their  life  
§ Loyal  to  people,  not  organizations  
• Generation  Y  (born  1982  –  1991)  –  
§ Hopeful  and  determined  
§ Have  an  international  worldview  (Over  half  have  passports)  
§ Have  high  (Sometimes  unrealistic)  expectations  for  salary,  jobs  and  duties  
§ Are  remarkably  able  to  shift  attention  rapidly  from  one  task  to  another  (excellent  at  MULTITASKING)  
§ May  ignore  what  doesn’t  interest  them  
 
Disabilities:  
• Disabilities  change  how  a  person  is  regarded  
§ Language  habits  –  people  use  labels  (‘blind’,  ‘deaf’,  ‘wheelchair  bound’)  to  describe  a  person  à  this  puts  
him  or  her  in  a  category  that  emphasizes  physical  condition  over  all  other  attributes  
§ Say  ‘  a  person  who  is  blind’,  rather  than  ‘a  blind  person’  
• Speak  directly  to  the  person  with  the  disability  
 
Diversity  and  Ethical  Issues  
• Doing  business  in  an  unfamiliar  cultures  might  challenge  your  fundamental  sense  of  right  and  wrong  
• There  is  a  growing  recognition  that  businesses  that  operate  in  a  worldwide  economy  need  a  universal  code  of  
business  ethics  
• Business  leaders  in  Japan,  Europe  and  the  US  developed  Caux  Roung  Tbale  Principles  of  Business:  
§ Treating  all  employees  with  honesty  and  dignity  
§ Listening  to  employee  suggestions  
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§ Avoiding  discriminatory  practises  


§ Dealing  with  all  customers  fairly  
§ Avoiding  industrial  espionage  and  other  dishonest  means  of  acquiring  commercial  information  
• Responding  to  challenges:  
§ Avoiding  –  avoid  doing  business  with  cultures  that  have  different  principles  to  yours  
§ Accommodating  –  accept  the  different  ethical  system  
§ Forcing  –  insist  on  doing  business  in  a  way  that  is  ethically  proper  
§ Educating-­‐Persuading  –  try  to  convince  the  people  that  your  set  of  ethical  principles  is  more  appropriate  
§ Negotiating-­‐compromising  –  both  parties  could  give  up  something  to  negotiate  a  settlement  
§ Collaboration-­‐problem  solving  –  both  parties  confront  the  conflict  directly  and  work  together  to  develop  a  
mutually  satisfying  solution  
 
 
Communicating  across  Diversity  
 
Become  culturally  literate:  
• Gain  knowledge  
• Understand  your  colleagues  cultural  backgrounds  
 
View  diversity  as  an  opportunity:  
• People  with  different  backgrounds  can  bring  strengths  to  the  community  
 
Avoid  ethnocentrism:  
• Ethnocentrism:  the  inclination  to  see  all  events  from  the  perspective  of  your  own  culture  and  to  evaluate  your  own  
culture  as  superior  
 
Don’t  condescend:  
• Don’t  view  people  who  are  different  as  unequal  
 
Create  dialogue:  
• Occurs  when  persons  acknowledge  each  other’s  common  humanity  and  engage  with  each  other  authentically  and  
spontaneously  
 
 
Organizational  Culture  and  Communication  
• Just  like  individuals,  organizations  have  personalities  –  a  person  can  be  part  of  a  particular  culture  depending  on  the  
organization  they  belong  to  (eg.  Casual,  energetic,  zany,  serious  etc)  
• Organizational  culture  –  a  relatively  stable,  shared  set  of  rules  about  how  to  behave  and  set  of  values  about  what  is  
important  
 
The  Importance  of  Organizational  Culture  
• When  employees  didn’t  understand  or  accept  their  organization’s  culture,  the  results  included  lost  time,  lowered  
productivity,  bad  publicity  for  the  firm,  lowered  morale  and  trust,  lost  customers,  and  lost  opportunity  
• Culture  of  your  organization  can  determine  where  and  how  long  you  work,  how  you  dress,  your  emotional  
environment  
 
Dimensions  of  Organizational  Culture  
• Theory  X  (top-­‐down,  authoritarian  structure)  vs.  Theory  Y  (optimistic,  supportive  culture)  
• Several  dimensions  distinguished  organizations:  
§ Sociability  –  do  employees  interact  on  a  personal  level  or  do  they  limit  interaction  to  job-­‐related  tasks?  
§ Power  distribution  and  job  autonomy  –  what  is  the  degree  of  power  distance  between  different  levels  
within  the  organization?  
§ Degree  of  structure  –  are  job  roles  highly  defined?  Are  their  policies  and  procedures?  
§ Achievement  rewards  –  how  are  accomplishments  of  employees  acknowledged  and  rewarded?  
§ Opportunities  for  growth  –  are  worker’s  encouraged  to  develop  their  skills  and  take  on  new  
responsibilities?  
§ Tolerance  for  risk  and  change  –  are  employees  encouraged  to  take  risks,  or  is  avoiding  risk  a  high  priority?  
§ Conflict  tolerance  –  is  harmony  stressed,  or  is  a  degree  of  disagreement  not  necessarily  a  sign  of  disloyalty?  
§ Emotional  support  –  does  management  show  a  genuine  interest  in  the  well-­‐being  of  employees?  
 
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Organizational  Culture  and  Career  Planning  
When  you  are  thinking  about  starting  work  for  an  organization,  consider  not  only  the  salary  and  promotions,  but  also  pin  
down  the  organization’s  personality.  
You  can  learn  about  a  company’s  culture  in  5  ways:  
 
Study  the  Physical  Setting:  
• Organization’s  say  something  about  themselves  by  the  environment/space  in  which  they  choose  to  operate  
• Eg.  High  rent  or  low  rent  district  might  say  something  about  the  prosperity  of  the  organization  
 
Read  what  the  company  says  about  itself:  
• Press  releases,  annual  reports,  advertisements  à  companies  with  strong  values  are  proud  to  publicize  them  
• Use  the  other  suggestions  to  find  out  if  a  company  practises  what  it  preaches  
 
Observe  Communication  Practises:  
• How  are  you  treated  when  you  visit  the  company  or  deal  with  its  employees??  A  welcoming  culture??  
• Go  for  a  walking  tour  of  the  working  area  (are  there  any  ‘vibrations’?)  
 
Interview  Company  people:  
• Learn  about  an  organization’s  culture  from  the  people  who  know  it  best,  the  employees  
• Even  if  you  don’t  learn  much  about  the  organization  as  a  whole,  you  will  get  a  good  picture  of  the  people  you  will  be  
working  with  
 
Learn  How  People  Spend  Their  Time:  
• Find  out  how  employees  spend  their  time  at  work  
• If  the  parking  lot  is  full  after  hours  or  on  weekends  it’s  an  indication  that  you  may  be  expected  to  work  long  hours  
(are  you  willing  to  accept  this  lifestyle?)  
 
   

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Chapter  3:  Listening  


 
The  Importance  of  Listening  
 
• Most  frequent  skill  used  at  work  
• Affects  quality,  productivity  and  costs  
• Good  listeners  are  more  successful  
 
Barriers  to  Effective  Listening  
 
Physiological  Barriers  
• Hearing  problems  
• Rapid  thought  
§ Listeners  can  process  information  at  about  500  words  per  minute,  while  most  speakers  talk  at  around  125  
words  per  minute  
§ This  difference  means  there  is  a  great  deal  of  mental  spare  time  in  the  listener  –  they  can  use  this  time  to  
think  about  other  things  and  get  distracted  
 
Environmental  Barriers  
• Physical  distractions  
§ Eg.  stuffy  room,  uncomfortable  chairs  
§ Can’t  be  avoided,  but  you  learn  to  deal  with  them  
• Problems  in  the  Communication  Channel  
§ Listening  can  be  hard  without  face-­‐to-­‐face  contact  
§ Harder  to  receive  ideas  accurately  over  the  phone,  email,  text  message  etc.  
• Message  Overload  
§ Hard  to  cope  with  a  deluge  of  information  at  once  –  your  conversation,  plus  emails  popping  up,  plus  your  
phone  beeping,  plus  co-­‐workers  popping  in  etc.  
 
Attitudinal  Barriers  and  False  Assumptions  
• Preoccupation  
• Egocentrism  
§ The  belief  that  your  own  ideas  are  more  important  or  valuable  than  those  of  others  
• Fear  of  Appearing  Ignorant  
§ Some  people  think  that  asking  for  clarification  is  a  sign  of  ignorance  so  they  pretend  to  understand  
• Assuming  That  Effective  Communication  is  the  Sender’s  Responsibility  
§ Communication  depends  on  the  receiver  as  well  as  the  sender  
• Assuming  that  listening  is  passive  
§ Some  communicators  mistakenly  assume  that  the  listener  is  a  sponge,  quietly  absorbing  the  speaker’s  
thoughts  
§ Good  listener  can  be  hard  work  
• Assuming  that  talking  has  more  advantages  over  listening  
§ Listening  and  talking  are  equally  important  
 
Sociocultural  differences  
• Cultural  differences  
§ Accent  (psychological  noise)  
§ The  amount  of  time  that  should  be  spent  listening  (how  much  value  is  put  on  time?)  
§ Attitudes  about  silence  
• Gender  differences  
§ Men  and  women  listen  differently  (men  listen  to  content,  women  notice  the  feelings  behind  the  words)  
§ Whether  we  listen  at  all  à  men  are  more  likely  to  be  listened  to  
• Lack  of  training  
§ Train  to  become  a  better  listener  
 
   

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Listening  Styles  
…four  common  ways  people  listen  to  others’  messages  
 
People-­‐Orientated  
• People-­‐orientated  listeners  are  most  concerned  with  creating  and  maintaining  positive  relationships  
• Sensitive  to  others’  moods  
• Respond  to  speakers’  feelings  as  well  as  their  ideas  
• Nonjudgmental  
• More  interested  in  understanding  and  supporting  people  rather  than  evaluating  them  
• Drawbacks:  
§ Becoming  overinvolved  with  others’  feelings  
§ May  lose  their  ability  to  assess  the  quality  of  information  others  are  giving  
§ Risk  being  seen  as  overly  expressive/intrusive  by  speakers  who  don’t  want  to  connect  on  a  personal  level  
 
Action-­‐Orientated  
• Action-­‐oriented  listeners  are  most  concerned  with  the  task  at  hand  
• Main  goal  is  to  understand  the  facts  and  ideas  being  communicated  
• Appreciate  clear,  concise  messages  
• Minimize  emotional  issues  and  concerns  
• Great  when  taking  care  of  business  is  the  primary  concern  –  help  others  focus  and  encourage  them  to  be  organized  
and  concise  
 
Content-­‐Orientated  
• Content-­‐orientated  listeners  are  evaluators  
• Want  to  hear  details  
• Analyse  issues  from  a  variety  of  perspectives  
• Prefer  to  listen  to  experts  and  other  credible  sources  of  information  
• Can  be  a  big  help  when  the  goal  is  to  assess  the  quality  of  ideas,  and  when  there  is  value  at  looking  at  issues  from  a  
wide  range  of  perspectives  
• Downfalls:  
§ Their  detail-­‐orientated  approach  may  annoy  others  
§ Their  thorough  approach  may  be  time-­‐consuming  
§ Frequent  challenging  can  be  perceived  as  being  overly  critical  
 
Time-­‐Orientated  
• Time-­‐oriented  listeners  are  most  concerned  with  efficiency  
• View  time  as  a  scarce  and  valuable  commodity  
• Help  things  function  efficiently  
• Downfalls:  
§ There  displays  of  impatience  can  put  a  strain  on  relationships  
 
Listening  More  Effectively  
• Mindless  listening:  occurs  when  we  react  to  others’  messages  automatically  and  routinely,  without  much  mental  
involvement  (can  be  helpful  so  we  can  focus  on  messages  that  require  careful  attention)  
• Mindful  listening:  involves  giving  careful  messages  and  thoughtful  attention  and  responses  to  the  messages  we  
receive  
 
Are  you  listening  to  understand  the  other  person,  or  listening  critically  to  evaluate  the  message?  
 
Listening  to  Understand  
• Withhold  judgement  
• Talk  and  interrupt  less  
• Ask  questions  
• Paraphrase  (involves  restating  a  speaker’s  ideas  in  your  own  words  to  make  sure  that  you  have  understood)  
• Attend  to  nonverbal  cues  
 
Listening  To  Evaluate  
• Analyse  the  speaker’s  evidence  
• Examine  emotional  appeals  
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Chapter  4:  Verbal  and  Nonverbal  Messages  


 
Verbal  Messages  
 
Clarity  and  Ambiguity  
• Use  unequivocal  terms  to  avoid  misunderstandings  
§ Equivocal  terms  are  those  with  two  different,  but  equally  acceptable  or  common,  meanings/cultural  values  
§ Meaning  is  interpreted  differently  
• Use  Lower-­‐level  abstractions  when  clarity  is  essential  
§ Low-­‐level  abstractions  are  specific,  concrete  statements  that  refer  directly  to  objects  or  events  that  can  be  
observed  
§ High-­‐level  abstractions  cover  a  broader  range  of  possible  objects  or  events  without  describing  them  in  
much  detail  (have  a  wide  variety  of  interpretations)  
§ Use  both  abstract  and  specific  language  
§ Relative  words  (eg.  soon,  often,  large,  short)  –  depends  on  the  context  
• Use  slang  with  caution  
§ Slang  can  create  the  wrong  impression  
• Use  jargon  judiciously  
§ Jargon:  specialized  vocabulary  of  a  particular  profession  
§ Small  amount  of  jargon  can  make  what  you’re  saying  more  credible  and  to  save  time  
§ But  it  can  confuse  the  listener  
• Use  ambiguous  language  when  it  is  strategically  desirable  
§ High-­‐context  cultures  use  strategic  ambiguity  to  find  ways  to  express  difficult  messages  indirectly  
(sometimes  this  is  better  than  saying  ‘no  you  are  dead  wrong’)  
§ Advantages  of  indirect  speech/strategic  ambiguity:  
-­‐ Promote  harmony  
-­‐ Soften  the  blow  of  difficult  messages  
-­‐ Make  a  point  indirectly  that  can’t  be  expressed  overtly  
• Choose  the  optimal  degree  of  powerful  language  
§ Powerful  language  makes  people  seem  more  competent,  dynamic  and  attractive  than  speakers  who  sound  
powerless  
 
Inflammatory  Language  
• Avoid  biased  language  
§ Emotional  problems  arise  when  speakers  intentionally  or  unintentionally  use  biased  language  (terms  that  
seem  to  be  objective  but  actually  conceal  an  emotional  bias)  
• Beware  of  trigger  words  
§ Words  that  set  off  an  intense  emotional  reaction  in  certain  people  
 
Masculine  and  Feminine  Language  Use  
• Feminine  speech:  
§ Rapport  talk  (to  create  connections,  establish  goodwill,  show  support  etc)  
§ Expressing  emotions  
§ Supportive  
§ Tentative  (suggests  equality)  
§ Conversational  initiation  and  maintenance  
• Masculine  speech:  
§ Report  talk  (speech  that  focuses  less  on  feelings  and  relationships  and  more  on  information,  facts,  
knowledge,  and  competence  
§ Uses  language  instrumentally  (as  opposed  to  expressively)  –  report  information,  solve  visible  problems,  
achieve,  accomplish,  attain,  execute,  perform  
§ Offer  advice  that  will  lead  to  a  solution  
§ More  assertive,  certain,  direct,  authoritative  
§ Conversational  dominance/control  
• Meeting  gender-­‐related  language  challenges:  
§ Be  aware  of  different  styles  (accept  gender  differences)  
§ Switch  styles  
§ Combine  styles  
 
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Nonverbal  Communication  
 
Characteristics  of  Nonverbal  Communication  
• Nonverbal  behaviour  always  has  communicative  value  
§ Everything  about  your  appearance,  every  movement,  every  facial  expression,  every  nuance  of  your  voice  
has  the  potential  to  convey  meaning  
• Nonverbal  communication  is  powerful  
• Nonverbal  behaviour  is  ambiguous  
§ The  message  nonverbal  communication  conveys  is  ambiguous  –  it’s  a  mistake  to  assume  you  can  decide  
which  meaning  is  true  
• Nonverbal  communication  primarily  expresses  attitudes  
§ Messages  about  ideas/concepts  can’t  be  expressed  through  nonverbal  channels  
• Nonverbal  communication  affects  career  success  
§ The  ability  to  effectively  manage  your  nonverbal  behaviour  is  vital  
• Much  nonverbal  behaviour  is  culture-­‐bound  
§ Many  nonverbal  expressions  vary  from  culture  to  culture  
§ Eg.  avoidance  of  eye  contact,  silence,  touch  etc.  
 
Types  of  Nonverbal  Communication  
• Voice  
§ Not  the  words  spoken,  but  the  tone,  sound,  pitch  etc  convey  feelings/emotions/attitude  
§ Paralanguage:  (a  wide  range  of  vocal  characteristics  which  help  express  an  attitude)  pitch,  resonance,  
range,  tempo,  articulation,  dysfluencies,  rhythm,  pauses,  volume  
• Appearance  
§ Including  body  shape/composition,  clothing,  attractiveness  
• The  face  and  eyes  
§ Facial  expressions  
§ Eye  contact  
• Posture  and  movement  
§ Small  gestures  and  mannerisms  
§ Body  relaxation  or  tension  
§ Height  
• Personal  space  and  distance  
§ The  distance  we  put  between  ourselves  and  others  reflects  our  feelings  and  attitudes  
§ Indicates  power  
• Physical  Environment  
§ The  physical  environment  in  which  we  operate  also  suggests  how  we  feel  and  shapes  how  we  communicate  
§ Whether  a  person  has  an  office  and  where  the  office  is  situated  
§ Arrangement  of  furniture  
§ Proximity  to  other  colleagues  
§ Privacy,  noise,  odours,  children,  illness  (in  a  cubicle)  
• Time  
§ Use  of  time  
§ Variations  in  culture  
 
Improving  Nonverbal  Effectiveness  
• Monitor  your  nonverbal  behaviour  
• Demonstrate  interest  in  others  
• Be  positive  
• Observe  conventions  
 
Sexual  Harassment  
• Two  types:  
§ Quid  pro  quo  (Latin  term  meaning  ‘this  for  this’)  –  directly  or  indirectly  threatening  not  to  promote  
someone  who  won’t  date  you  or  implying  that  employment  depends  on  the  giving  of  sexual  favours  
§ Hostile  work  environment  –  any  verbal  or  nonverbal  behaviour  that  has  the  intention  or  effect  of  
interfering  with  someone’s  work  or  creating  an  environment  that  is  intimidating,  offensive  or  hostile.    (eg.  
unwelcome  remarks,  humor,  stares,  hand  or  body  signs,  invasions  of  physical  space)  
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Responding  to  Sexual  Harassment    
• Consider  dismissing  the  incident  
• Tell  the  harasser  to  stop  
• Keep  notes/diary  
• Write  a  personal  letter  
• Ask  a  trusted  third  party  to  intervene  
• Use  company  channels  
• File  a  legal  complaint  
   

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Chapter  5:  Interpersonal  Communication  –  Dealing  with  Conflict  


Negotiation  
 
Building  Positive  Relationships  
• Emotional  intelligence  and  social  intelligence  –  describe  the  ability  and  skills  of  interacting  well  with  others  
 
Communication  Climate  
• communication  climate:  Describes  the  quality  of  personal  relationships  in  an  organization  
• positive  climates  –  people  are  valued  and  have  positive  feelings/attitudes  about  their  work  
• negative  climates  –  people  don’t  believe  they  are  appreciated  and  have  negative  attitudes/feelings  
• messages  that  express  feelings  of  value  are  confirming  and  those  that  fail  to  express  value  are  disconfirming  
• use  descriptive  “I”  language  
§ “you”  language  à  point  a  verbal  finger  of  accusation  at  the  receiver  
§ “I”  language  à  focus  on  the  speaker  rather  than  judging  the  other  person  
• Focus  on  solving  problems,  not  controlling  others  
§ Control  shows  a  lack  of  regard  for  the  other  person’s  needs,  interests  or  opinions  
• Be  honest:  don’t  manipulate  
§ Once  people  discover  they  have  been  manipulated  they  won’t  trust  anything  you  say  again  
• Show  concern  for  others  
§ A  genuine  message  of  interest  can  make  a  tremendous  difference  
• Demonstrate  an  attitude  of  equality  
§ Respect  
• Keep  an  open  mind  
§ Promotes  good  relationships  
§ Provides  useful  information  
 
Giving  Praise  
• Praise  promptly  –  the  quicker  you  provide  positive  feedback,  the  more  meaningful  it  will  be  
• Make  praise  specific  –  makes  it  easier  for  the  other  person  to  continue  the  behaviour  
• Praise  progress,  not  just  perfection  
• Praise  intermittently  –  constant  praise  is  likely  to  sound  insincere  
• Relay  praise  –  sing  their  praises  to  others  who  deserve  to  know  
• Praise  sincerely  
 
Dealing  with  Criticism  
 
Offering  Constructive  Feedback  
• The  way  you  present  your  comments  can  make  the  difference  between  their  being  accepted  and  considered  or  
being  disputed  and  rejected  
• Consider  the  content  
§ Limit  the  criticism  to  one  topic  (focus  on  one  complaint  at  a  time)  
§ Make  sure  the  criticism  is  accurate  (get  the  facts  straight)  
§ Define  the  problem  clearly  
§ Show  how  your  criticism  can  benefit  the  recipient  
• Consider  the  sender  
§ Who  delivers  the  criticism  can  be  as  important  as  the  content  
§ Choose  the  most  credible  critic  
§ Make  sure  the  criticism  is  appropriate  for  the  critic’s  role  
• Consider  the  relational  climate  
§ Deliver  remarks  as  part  of  a  positive  relationship  (let  them  know  your  criticism  doesn’t  diminish  your  
respect  for  them)  
§ Accept  partial  responsibility  for  the  problem  
§ Accompany  your  criticism  with  an  offer  to  help  
• Consider  the  delivery  
§ Deliver  criticism  in  a  face-­‐saving  manner  (deliver  remarks  privately)  
§ Avoid  sounding  and  looking  judgemental  
 
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Responding  to  Criticism  
• Seek  more  information  
§ Ask  for  examples  or  clarification  
§ Guess  about  details  of  the  criticism  
§ Paraphrase  the  critic  
§ Ask  what  the  critic  wants  
• Agree  with  the  criticism  
§ Agree  with  the  facts  
§ Agree  with  the  critic’s  right  to  his  or  her  own  perception  
§ Emphasize  areas  of  common  ground  (similar  points  of  view)  
• Work  for  a  cooperative  solution  
§ Maximise  your  chance  for  a  constructive  solution  
§ Ask  for  the  change  to  state  your  point  of  view  
§ Focus  on  a  solution  that  will  work  for  both  of  you,  not  on  finding  fault  
 
Managing  Conflict  
 
What  are  conflicts  about?  
• The  topic  at  hand  
§ Most  obvious  source  of  conflict  is  the  subject  at  hand  
§ Topic-­‐related  disagreements  
• The  process  
§ Disputes  about  how  to  do  something  
• Relational  issues  
§ Centre  on  how  parties  want  to  be  treated  by  one  another  
§ Can  involve  affinity,  respect,  and  control  
• Ego/Identity  Issues  
§ Conflicts  intensify  when  others  communicate  in  face-­‐threatening  ways  
 
Approaches  to  Conflict  
• Avoiding  
§ Physical  (not  answering  calls  or  responding  to  emails)  or  psychological  (denying  the  problem  exists)  
§ Sometimes  avoiding  is  a  wise  choice  
• Accommodating  
§ Give  ground  as  a  way  of  maintaining  harmony  
§ Can  be  positive,  in  the  case  where  you  know  you  are  wrong  
• Competing  
§ A  competitive  approach  to  conflicts  is  based  on  the  assumption  that  the  only  way  for  one  party  to  reach  its  
goals  is  to  overcome  the  other  
§ Competition  isn’t  always  a  bad  approach  
• Collaborating  
§ Work  together  to  resolve  conflicts  
§ Assumes  that  conflict  is  a  natural  part  of  life  and  that  working  with  the  other  person  will  produce  the  best  
possible  solution  
§ Requires  the  cooperation  of  everyone  involved  
§ Is  time  consuming  
• Compromising  
§ Each  party  sacrifices  something  he  or  she  is  seeking  to  gain  an  agreement  
§ This  approach  is  cooperative,  recognizing  that  both  parties  must  agree  to  resolve  a  conflict  
§ Compromise  is  self-­‐centred,  since  the  parties  act  in  their  self-­‐interest  to  get  the  best  possible  deal  
 
Handling  Conflicts  Constructively  
• If  you  decide  to  collaborate,  compete  or  compromise,  you  will  need  to  negotiate  (occurs  when  two  or  more  parties  
discuss  specific  proposals  to  find  a  mutually  acceptable  agreement)  
• Negotiation  strategies  and  outcomes  
§ Win-­‐lose  approach  –  based  on  the  assumption  that  only  one  side  can  reach  its  goals  and  that  any  victory  by  
that  party  will  be  matched  by  the  other’s  loss  
§ Lose-­‐lose  outcome  –  can  arise  when  competitors  try  to  gain  an  advantage  of  one  another’s  expense  
§ Win-­‐win  outcome  –  everybody  involved  is  satisfied  
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• Preparing  to  negotiate  
§ Clarify  your  interests  and  needs  
§ Consider  the  best  time  to  raise  the  issue  
§ Consider  cultural  differences  
§ Prepare  your  statement  
• Conducting  the  negotiation  
§ Identify  the  ends  both  parties  are  seeking  
§ Brainstorm  a  list  of  possible  solutions  
§ Evaluate  the  alternative  solutions  
§ Implement  and  follow  up  on  the  solution  
 

th
Communicating  At  Work:  Principles  and  Practices  for  Business  and  the  Professionals,  10  Edition  -­‐  17  

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