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Business Plan Chapter

Chapter Business Plan


Executive Summary
1 Company Profile
- History
- Logo
- Address and contact
- Vision and Mission
- Values and theme
- Organization structure
- Business consultant
2 Market Analysis
- Problem identification
- Trend
- Market segment and target
3 Product
- Product’s value preposition
- Product Description
4 How to Sale
- Sales Forecast (Bottom up approach)
- Competitor Analysis
- Marketing Strategy
5 Operation
- Operation flow chart
- Production time line
- Vendor Capability
- List of Vendor
6 Finance
- Assumption
- Use of fund and proposal
- Projection of financial statement (income statement, balance sheet and
cash flow)
- Pay back period and BEP analysis

Max 30 pages (not include appendix)

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