M.

Com Sem I

Strategic Management Project Topics

Roll. Topics
Nos.
1 Essence of Team Building with a case study
2 Revolution brought about by Kishore Biyani in retail industry
3 Marketing Strategies brought about by IPCL
4 Corporate Governance with a case study.
5 Case Study on Franchising with special reference to Mc. Donalds.
6 Case study on practice of TQM in Mahindra and Mahindra.
7 Contribution of SSI towards Indian Economy.
8 SWOT Analysis with a case study
9 Effect on International Environment by international forums with special reference to
W.T.O.
10 Role of Indian Firms in preserving Indian culture with relevant examples.
11 Liberalisation of F.D.I. and its implications
12 A critical analysis on changes in Banking Sector.
13 Impact of Disinvestment in Public Sector Units with case study.
14 Impact of International Environment in India with case study.
15 Techniques of improving and retaining human resources with case study.
16 Techniques of maintaining good labour-management relations with case study.
17 Success of NIKE with respect to its marketing strategies in respect of Promotion, Pricing
and Distribution.
18 Benchmarking with relevant case studies
19 Development of policies by pharmaceutical companies to incorporate Government
regulations.
20 Role and Techniques of policy education with case study.
21 Marketing and Personnel policies of HUL.
22 An analysis of leadership styles with relevant case studies.
23 Impact of motivation with employees of Shyamrao Vitthal bank
24 Business Ethics with special reference to Satyam Scam
25 A study on mergers and acquisitions with two case studies on each.
26 Effect on International Environment by international forums with special reference to
NAFTA.
27 Effect on International Environment by international forums with special reference to
ASEAN.
28 Effects of Globalisation on services of Banking and Financial Sector.
29 Globalisation in India with case study.
30 FDI in Multi Brand Retail in India-Opportunities or Threat for Unorganised Retail Sector.
31 Talent management in Organised Retail Sector in India - Challenges and Strategies.
32 Internet Retailing – Opportunities and Challenges with case study
33 A study on mushroom growth of fast food retail industry in India.
34 Challenges and Opportunities of Globalisation on Indian Higher Education
35 Impact of Globalisation on Indian Telecom Industry
36 Impact of Globalisation in Tourism sector.
37 Tackling Corporate Corruption: Challenge faced by Global Economy.
38 Globalisation and Corporate Social Responsibility towards Environment Protection- a
Human Rights Perspective.
39 Impact of Globalisation on Social and Cultural values in India.
40 Emerging trends in Indian Film Industry Post Globalisation
 M.Com Sem I

Strategic Management Project Topics

41 Use of Green Marketing For Sustainability.

42 Business Strategies and Management Control Measures for success.
43 How does Corporate Governance affect Strategy of Corporations: Lessons learnt from
Enron Corporation
44 IT strategies in organisations
45 Strategic factors influencing the transition of Business
46 The importance of managing the Corporate identity with case study
47 Mergers- How companies prepare with case study
48 Service Recovery- How do companies handle customer complaints?
49 How can R&D strategy be shaped, integrated and monitored to support corporate
strategy?
50 Imperatives, challenges and Task Requirements of becoming a Global Player: The case of
India.
51 Exit or Renaissance: Strategic challenges to Public Sector enterprises.
52 Knowledge Management: A case of KM activities at Indian School of Business.
53 The Board of Directors as a Strategic Resource in small ICT Corporations.
54 Investment and Corporate Strategy: Aligning investment decisions with overall strategy
55 Strategy Implementation in the Construction Industry
56 Strategies adopted by Low Cost Airlines
57 Foreign Market Analysis: Should Oriflame enter France?
58 Chief Information Officer: A Business Strategy Resource.
59 Acquistion Strategy: With case study
60 Strategic Approach adopted by Airtel
61 Key success factors for Nokia Mobiles.
62 Key success factors for facebook
63 'Recycle Old Mobiles' – Business model on organised recycling of redundant mobile
phones as a business venture in India
64 Enterprise Risk Management in Wipro's Software Services Division
65 Devise a Strategy to Achieve Higher Production in a Manufacturing Unit
66 Assessing the critical parameters that drive Sales employees attrition in a company and
strategic techniques to reduce attrition rates.
67 Study on TATA Docomo’s popularity among Inidian Mobile users
68 Market Conditions & Future Growth Strategy for the Telecom Operators in India
69 A study on the benefits of marketing life insurance policy of Bajaj Allianz
70 Corporate Restructuring by Indian Companies with case study.

71 Strategies implemented by N.G.Os with relevant case study

72 Strategies adopted by Maruti Udyog Ltd. with special reference to Competitive advantage
of Maruti Udyog Ltd.
73 Marketing Plans and Policies by Archies.
74 New Innovative Products by Banks to Create Loyalty by Customer
75 Emergence of Green Banking in India- A step towards Environment Protection.
76 Technology Trends in banking
77 Internet banking- Its Challenges and Threats
78 Human Resource Management in banking
79 Growth of Indian Banking Industry: Challenges and Prospects.
80 Price Wars in the Breakfast Cereal Industry
 M.Com Sem I

Strategic Management Project Topics

81 Role of Banks in Employment Generation.

82 Strategic Use of Green Marketing for Sustainability.
83 Work Participation of Women in Corporate Era-Challenges and Initiatives.
84 Business Process Outsourcing, Challenges and Opportunities in Banking Sector in India.
85 A Study on Current scenario of Industry and Educational Institutions in Today’s World.
86 Need for Effective H.R Policies with case study.
87 Strategies to Combat Silent Attrition of Customers.
88 Setting Global Standards in Internet Advertising with relevant examples.
89 A Paradigm Shift in The Health Care Industry.
90 A Comparative Study on FM Radio and its Listening Preferences between Upper and
Middle Class Consumers in India.
91 Special Economic Zones: Role and its implications on Sustainable Development.
92 Strategies adopted by naukri.com
93 Reliance Retail: A Fresh Approach to Retailing in India
94 Restructuring Strategy witrh Relevant Case Studies.
95 Retrenchment Strategy with Relevant case studies.
96 Stability Strategy with Relevant case studies
97 Diversification Strategy with relevant Case Studies.
98 Integration Strategies with relevant case studies.
99 SWOT Analysis on SBI
100 Environmental Issues in the Food Processing Industry of India
101 Corporate Culture with special reference to Impact of Culture on Corporate Life and
Strategy- Culture Relationship.
102 Career Planning and Development with relevant case studies
103 Impact of Global Recession on Indian Economy and Challenges ahead.
104 Medical Tourism in India: Issues and Prospects.
105 TQM with relevant case studies.
106 SWOT Analysis on Parle G.
107 SWOT Analysis on Indian Tea Industry.
108 Strategies to motivate employees with relevant case studies.
109 Setting Global Standards for Internet Advertising
110 Disaster Management with Relevant Case Studies.
111 Making Internet Democratic in Women’s Perspective
112 Role of Micro-Finance Institutions in India with relevant examples.
113 Role of Effective Leadership in Strategy Implementation with case study.
114 Organisational Change with Case Study
115 Export Strategies with case study
116 Recent Trends In Strategic Management with case study
117 Techniques of overcoming Resistance to Change with relevant examples
118 Joint Venture Strategy with relevant case studies
119 Takeover Strategy with relevant case studies
120 Modernisation Strategy with relevant case studies
121 Divestment Strategy with relevant case studies.
122 Turnaround Strategies with relevant case studies.
123 Diversification strategies with relevant case studies.
124 Self-Financing Strategies with relevant case studies.
125 Budgetary Control as a tool for planning with relevant Examples
126 Export Strategies with relevant case studies
 M.Com Sem I

Strategic Management Project Topics

127 Franchising Strategies with case study

128 Personnel Policies and Plans with relevant case study
129 Social Responsiveness and Strategic management with case study.
130 Strategic Evaluation and Control with case study
131 Designing Marketing strategy with relevant Examples
132 Transnational Business and strategies adopted with case study.
133 Rural Marketing for sustained growth
134 Strategies for Developing Motivational System
135 Impact of Values and Ethics on Corporate Strategy with relevant examples
136 Role of Effective Leadership in Strategy Implementation with case study
137 A detailed analysis on Compensation Policies adopted by companies
138 A detailed analysis on Promotion Appraisal Policies and Promotion Policies adopted by
Companies
139 Rivalry among Competitors with Relevant Examples.
140 SWOT Analysis of Facebook.com