Promoveo

History
Promoveo came from a humble beginning in the American South. Founder
Charles Cantrel was a general store owner in Charleston, South Carolina,
when he decided to learn watchmaking, and found his new passion. Cantrel
practiced for many years to perfect his craft. Eventually, Cantrel closed his
general store and founded Promoveo Watches. Promoveo watches are still
handcrafted by artisans today, and maintain their quality, and their unfailing,
classic deisgn makes Promoveo watches a closet staple for all styles.
 Initial Sketches
Simplicity and elegance were what we were looking for in a logo. It needed
to be instantly recognizable and yet original. These sketchs explored many
options, but the image of a bird in flight was such a perfect symbol of
Promoveo’s forward thinking and deeply rooted tradition.
Promoveo Promoveo
Promoveo
 Colors

Pantone Process Black UP Pantone P 1-1 C Pantone 8365 C

Color Bridge Uncoated CMYK Coated Metallic Coated
Kiona
ABCDEFGHIJKLMNOPQRSTUVWXYZ

Montserrat
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz

Garamond

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
 Logo Usage Guide

Promoveo
Promoveo Promoveo
Do not Strech Do not Change Orientation Do not Crop

Promoveo Promoveo Promoveo

Do not Recolor Do not Resize Elements Do not Change Font
 Social Media Gifs

Frame 1 Frame 1

Frame 2 Frame 2

Frame 3 Frame 3

Frame 4 Frame 4

Frame 5 Frame 5

Frame 6 Frame 6

Frame 7 Frame 7
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Print Item
 Created by Cara Crain for
Promoveo Watches, Inc.
Reproduction without permission is strictly prohibited.
Promoveo