Methodology: The Questionnaire

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Methodology

This topic was chosen to satisfy the requirements of CSEC to which is to complete an SBA for concrete
business subjects.

To create this, both primary and secondary sources were used to collect data.

The primary sources were the questionnaire, the interview and our observations.
The secondary sources were the internet, our textbooks and our in-class notes.

 The Questionnaire

This survey was distributed to 30 students of the school, St. George’s College, ranging from forms 1 to
5.Each questionnaire contained a total of 24 questions. These questions were on the Ministry of
Education’s decision to ban sugary drinks and the effects of this. From this, 10 of them were closed
questions and 14 were open ended.

Advantages of using a questionnaire

1.) A large amount of data could have been collected

2.) This could have been done in a relatively short space of time

3.) It was cost effective

Disadvantages of using a questionnaire

1.) There is the possibility that some of the answers would have been dishonest

2.) The process of setting up a questionnaire is time consuming

3.) The answers might have been biased


 The Interview

This was conducted by 2 group members who interviewed Mr. Richards, the owner of the school
Cafeteria. This took place on December 15th, 2018 ad 8 open ended questions on the repercussions of
the MOE’s policy on sugary drinks. This allowed us to directly collect qualitative information.

Advantages of using an interview

1.) A one on one interaction is made

2.) Forging relationships

3.) The information is heard from a different point of view ad is strait from the source
without speculation

Disadvantages of using an interview

1.) It can be time consuming

2.) Some answers may be vague


 Observation

This was conducted by group members and it took place during break time and lunch time. The
behaviors and patterns of consumers and producers were observed and noted.

Advantages of using observations

1.) Patterns between students and retailers are recognized

2.) The relationship between different consumers and producers are seen directly

Disadvantages of using observations

1.) Not everything can be observed especially within a given time frame
2.) Some observations may be biased
 The Internet

The internet was used consistently as a secondary source to research new concepts as well as
information that would have been beneficial to the project.

Advantages of using the internet

1.) Any information that was needed was readily available


2.) This process is relatively fast
3.) There is a large amount of information to choose from

Disadvantages of using the internet

1.) The information may not be accurate


 Textbook and notes

Class notes as well as notes from out text book were also used as a means to collect
information and verify the information that we currently had.

Advantages of using a textbook and class notes

1.) The information was easy to collect


2.) This was a quick process
3.) The information from it would have been more accurate than the internet

Disadvantages of using a textbook and class notes

1.) Some of the information would not be relevant

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