Z PowerPoint Standards February 2012 © 2012 Herman Miller, Inc.

Introduction

Our brand is expressed in many ways—our behavior,

our products, our communications.
The new PowerPoint template provides the foundation
for clear, consistent, and impactful communication both
externally and internally.
In this document you will find examples and instructions
on how to use the new template, including font usage,
graphics, color, photography, and layout.

February 2012 © 2012 Herman Miller, Inc. 2

Title screen options

There are three title screen layouts to choose from:

Some presentations dictate the need for image-based title screens, while others
lend themselves to text-only pages.

Page 1 of 2

Layout: Title Slide (Large Image with Title) Layout: Title Slide (Red Background)

February 2012 © 2012 Herman Miller, Inc. 3

Title screen options

The third title screen layout option uses type placed over an image. Make sure the
type is readable. Use white type over dark images and black type over light images.
If an image is too busy to clearly read the title, use the title slide option with text
above the image as shown on page 3.

Page 2 of 2

Layout: Title Slide (Large Image) Layout: Title Slide (Large Image)

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Standard layout options

Layout continuity from frame to frame conveys a stronger and more powerful
message. The template ensures headlines, sub-headlines, images, and graphics
are implemented consistently throughout the presentation.

The most commonly used versions of PowerPoint do not automatically crop

images within the provided grid. Use a photo editing program to crop your
images based on the dimensions listed in this section.

Page 1 of 3

9.68"

2.78"
2.19"

5.33"
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Standard layout options
Page 2 of 3

8.54"

2.78"

4.43"
5"

2.19"
5.63"

5.64"

3.73" 2.78"
6.63"

4.43"

4.43"
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Standard layout options
Page 3 of 3

2.78" 8.5" 2.78"

2.19"
4.43"

4.43"

4.43"
2.78"

2.78" 2.78" 4.22"

2.19"

4.43"

4.43"
5.65"

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Visual hierarchy

The PowerPoint template arranges each element in order of importance through

size, color, and spacing. Use the hierarchy that is defined within the template to
create organized content.

Headline

Sub-headine

Body Copy

Image

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Fonts

Our corporate font is Meta; however, for copy in PowerPoint, Arial is a good substitute,
because it is installed on every computer as a part of the operating system. Each page
in our new PowerPoint template has a pre-set size of Arial in various layouts for you to
choose from, eliminating the need to create your own sizes and placement of copy.

Section Title
Arial 12.5 point – R 166, G 166, B 166 Large Copy
Arial 28 point – R 100, G 100, B 100
Small Sub-headline
Arial Bold 11 point – R 100, G 100, B 100

Small Copy
Arial 12 point ­– R 100, G 100, B 100
Small Cover Title
Arial 28 point –
­ Black: R 0, G 0, B 0

Medium Sub-headline
Arial Bold 14 point – R 100, G 100, B 100 Large Cover Title
Arial 35 point – Black: R 0, G 0, B 0 – White: R 255, G 255, B 255
Medium Copy
Arial 15 point – R 100, G 100, B 100

Headline
Arial 22 point – Black – R 0, G 0, B 0

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Copy size options

Three sizes of copy are available.

The small copy size works best for long statements in cases where a a few
people are sitting quite close to the presentation screen, or in cases where the
presentation will be available in printed form as well as projected onto a screen.

Page 1 of 3

Section Title (optional)

Arial – 12.5 point
R 166, G 166, B 166

Headline
Arial – 22 point
R 0, G 0, B 0

Small Sub-Headline (optional)

Arial Bold – 11 point
Space After – 5 point
R 166, G 166, B 166

Small Copy Size

Arial – 12 point
Space After – 11 point
R 166, G 166, B 166

Layout: Small Copy with 1 Object

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Copy size options

The medium copy size is the most versatile size and can be used for any presentation.

Page 2 of 3

Headline
Arial – 22 point
R 0, G 0, B 0

Medium Sub-Headline (optional)

Arial Bold – 14 point
Space After – 5 point
R 166, G 166, B 166

Medium Copy Size

Arial – 15 point
Space After – 16 point
R 166, G 166, B 166

Layout: Medium Copy with Object (x1)

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Copy size options

If your presentation calls for short, powerful statements, the large copy size
is a good option.

Page 3 of 3

Section Title (optional)

Arial – 12.5 point
R 166, G 166, B 166

Headline
Arial – 22 point
R 0, G 0, B 0

Large Copy Size

Arial – 28 point
Space After – 18 point
R 166, G 166, B 166

Layout: Large Copy

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Three column

A three-column grid can be used for organizing copy. The provided grid is
consistent throughout the PowerPoint template and can be used with varying
amounts of image-and text-based content.

Layout: Three Column Small Copy Layout: 2 Column Medium Copy with Object (x1)

February 2012 © 2012 Herman Miller, Inc. 13

Lists

Use the List master slides to create well-formatted lists. The small copy size
works best for larger amounts of content; the medium copy size works well for
short, one-word points.

Layout: List Small Copy Layout: List Large Copy

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Image standards

Good photography communicates powerful messages. Use Herman Miller approved

photography from the Image Library. Refrain from using stock photography or clip
art in presentations. The examples below show good uses of graphic images as well
as photography within the template.

Layout: Small Copy with Large Object Layout: Medium Copy with Large Object

February 2012 © 2012 Herman Miller, Inc. 15

Image-based layout examples

The template provides a variety of image-based slide layouts that will accommodate
most image styles and sizes.

Page 1 of 6

Layout: Medium Copy with 1 Object Layout: Large Image

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Image-based layout examples

Large-scale and full-page images create visual impact. A strong horizontal image
can be used with a short headline and a caption.

Page 2 of 6

Layout: Photo with Headline Layout: Photo with Headline and Caption

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Image-based layout examples

Copy can be included with multiple images to communicate large amounts

of information.

Page 3 of 6

Layout: Small Copy with 3 Images Layout: Medium Copy with 3 Images

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Image-based layout examples

The PowerPoint template implements a grid system meant for multiple images. In
the slide examples below you can see how the grid provides the basis for various
layouts depending on the number of images you need to show.

Page 4 of 6

Layout: Multiple Images (x6) Layout: Multiple Images (x2) Option B

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Image-based layout examples

White-sweep images should be used only with other white-sweep images.

Don’t mix white-sweeps with environment shots.

Page 5 of 6

Layout: Multiple Images (x5) Option A Layout: Multiple Images (x3) Option B

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Image-based layout examples

Use imagery with complementary coloring and simplistic compositions

to avoid busy layouts.

Page 6 of 6

Layout: Multiple Images (x3) Option A Layout: Multiple Images (x2) Option A

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Chart/graphs color schemes

The following color schemes are provided as guidelines for color use in charts
and illustrations.

Color scheme 1

R255 G51 B0 R180 G180 B180 R100 G165 B150 R180 G120 B100 R0 G60 B95

Color scheme 2

R255 G51 B0 R125 G205 B215 R230 G225 B75 R200 G195 B185 R0 G0 B0

Color scheme 3

R255 G51 B0 R170 G60 B30 R235 G175 B200 R125 G125 B45 R200 G200 B40

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Charts and graphs from Excel

You can create a chart or graph in your presentation. When you create a new chart
in PowerPoint, you edit the data for that chart in Office Excel, but the data is saved
within the PowerPoint file.

Layout: Photo with Headline Color Scheme: 1 (page 22) Layout: Photo with Headline Color Scheme: 1 (page 22)

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Illustrative charts

Illustrative charts or graphics reinforce the message you are communicating and aid
in describing complex concepts. Custom illustrations must reflect the Herman Miller
approved illustration style. Clip art and cartoons should not be used.

Layout: Photo with Headline Color Scheme: 3 (page 22) Layout: Photo with Headline Color Scheme: 1 (page 22)

February 2012 © 2012 Herman Miller, Inc. 24

Best practices

Things to pay attention to:

A list of one-line statements should be consistent; if one is a complete

sentence with subject and verb, they should all be and have end punctuation;
if one is a phrase, they should all be, and not have end punctuation.

If your statement has more than one sentence, don’t use double-hard
returns after punctuation.

Balance your line length.

Limit the use of all caps.

Use Herman Miller proprietary images whenever possible. Avoid the use
of clip art and stock photography.

The white space at the top of the template is provided to create visual
balance and is key for a strong composition. Don’t add additional imagery
or copy in this space.

Avoid animations, transitions, and sound effects.

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Resources

If you need help, please contact Brand Marketing.

Brand Marketing:
brand_help@hermanmiller.com

Tools:
Herman Miller Image Library

Corporate Brand Standards

Herman Miller Trademark List

Herman Miller Social Media Guidelines

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