Professional Documents
Culture Documents
General Insurance
General Insurance
The general insurance industry in India was nationalized and a government company
known as General Insurance Corporation of India (GIC) was formed by the Central
Government in November 1972. With effect from 1 January 1973 the erstwhile 107
Indian and foreign insurers which were operating in the country prior to
nationalization, were grouped into four operating companies, namely, (i) National
Insurance Company Limited; (ii) New India Assurance Company Limited; (iii)
Oriental Insurance Company Limited; and (iv) United India Insurance Company
Limited. (However, with effect from Dec'2000, these subsidiaries have been de-
linked from the parent company and made as independent insurance companies). All
the above four subsidiaries of GIC operate all over the country competing with one
another and underwriting various classes of general insurance business except for
aviation insurance of national airlines and crop insurance which is handled by the
GIC.
Max New York Life Insurance Company Limited is a joint venture that brings
together two large forces - Max India Limited, a multi-business corporate, together
with New York Life International, a global expert in life insurance. With their various
Products and Riders, there are more than 400 product combinations to choose from.
They have a national presence with a network of 57 offices in 37 cities across India.
ICICI Prudential Life Insurance Company is a joint venture between ICICI Bank, a
premier financial powerhouse and prudential plc, a leading international financial
services group headquartered in the United Kingdom. ICICI Prudential was amongst
the first private sector insurance companies to begin operations in December 2000
after receiving approval from Insurance Regulatory Development Authority (IRDA).
The company has a network of about 56,000 advisors; as well as 7 banc assurance and
150 corporate agent tie-ups.
Kotak Mahindra Old Mutual Life Insurance Ltd. is a joint venture between Kotak
Mahindra Bank Ltd. (KMBL), and Old Mutual plc.
Birla Sun Life Insurance Company is a joint venture between Aditya Birla Group and
Sun Life financial Services of Canada.
GENERAL INSURANCE
The joint venture bringing together Royal & Sun Alliance Insurance and Sundaram
Finance Limited started its operations from March 2001. The company is Head
Quartered at Chennai, and has two Regional Offices, one at Mumbai and another one
at New Delhi.
Bajaj Allianz General Insurance Company Limited is a joint venture between Bajaj
Auto Limited and Allianz AG of Germany. Both enjoy a reputation of expertise,
stability and strength.
Bajaj Allianz General Insurance received the Insurance Regulatory and Development
Authority (IRDA) certificate of Registration (R3) on May 2nd, 2001 to conduct
General Insurance business (including Health Insurance business) in India. The
Company has an authorized and paid up capital of Rs 110 crores. Bajaj Auto holds
74% and the remaining 26% is held by Allianz, AG, Germany.
3. ICICI Lombard General Insurance Company Limited
ICICI Lombard General Insurance Company Limited is a joint venture between ICICI
Bank Limited and the US-based $ 26 billion Fairfax Financial Holdings Limited.
ICICI Bank is India's second largest bank, while Fairfax Financial Holdings is a
diversified financial corporate engaged in general insurance, reinsurance, insurance
claims management and investment management.
Lombard Canada Ltd, a group company of Fairfax Financial Holdings Limited, is one
of Canada's oldest property and casualty insurers. ICICI Lombard General Insurance
Company received regulatory approvals to commence general insurance business in
August 2001.
Chola-MS commenced operations in October 2002 and has issued more than 1.4 lakh
policies in its first calendar year of operations. The company has a pan-Indian
presence with offices in Chennai, Hyderabad, Bangalore, Kochi, Coimbatore,
Mumbai, Pune, Indore, Ahmedabad, Delhi, Chandigarh, Kolkata and Vizag.
Tata AIG General Insurance Company Ltd. is a joint venture company, formed from
the Tata Group and American International Group, Inc. (AIG). Tata AIG combines the
strength and integrity of the Tata Group with AIG's international expertise and
financial strength. The Tata Group holds 74 per cent stake in the two insurance
ventures while AIG holds the balance 26 per cent stake.
Tata AIG General Insurance Company, which started its operations in India on
January 22, 2001, offers the complete range of insurance for automobile, home,
personal accident, travel, energy, marine, property and casualty, as well as several
specialized financial lines.
Financial Expertise
As a joint venture of leading financial services groups, hdfc standard life has the
financial expertise required to manage your long-term investments safely and
efficiently.
Range of Solutions
We have a range of individual and group solutions, which can be easily customised to
specific needs. Our group solutions have been designed to offer you complete
flexibility combined with a low charging structure.
Our gross premium income, for the year ending March 31, 2008 stood at Rs. 4,859
crores and new business premium income stood at Rs. 2,685 crores.
The company has covered over 9,59,000 lives year ending March 31, 2008.
Indivisual
Group
Social
Individual Products
We at HDFC Standard Life realize that not everyone has the same kind of needs.
Keeping this in mind, we have a varied range of Products that you can choose from to
suit all your needs. These will help secure your future as well as the future of your
family.
Protection Plans
You can protect your family against the loss of your income or the burden of a loan in
the event of your unfortunate demise, disability or sickness. These plans offer
valuable peace of mind at a small price.
Our Protection range includes our Term Assurance Plan & Loan Cover Term
Assurance Plan.
Investment Plans
Our Single Premium Whole Of Life plan is well suited to meet your long term
investment needs. We provide you with attractive long term returns through regular
bonuses.
Pension Plans
Our Pension Plans help you secure your financial independence even after retirement.
Our Pension range includes our Personal Pension Plan, Unit Linked Pension, Unit
Linked Pension Plus
Savings Plans
Our Savings Plans offer you flexible options to build savings for your future needs
such as buying a dream home or fulfilling your children immediate and future needs.
Our Savings range includes Endowment Assurance Plan, Unit Linked Endowment,
Unit Linked Endowment Plus, Unit Linked Endowment Plus II, Money Back,
Unit Linked Enhanced Life Protection II, Children's Plan, Unit Linked Young Star,
Unit Linked Young Star Plus, Unit Linked Young Star Plus II.
Group Products
HDFC Standard Life has the most comprehensive list of products for progressive
employers who wish to provide the best and most innovative employee benefit
solutions to their employees. We offer different products for different needs of
employers ranging from term insurance plans for pure protection to voluntary plans
such as superannuation and leave encashment.
We now offer the following group products to our esteemed corporate clients:
Also suitable for other employee benefit schemes such as salary saving schemes and
wealth management schemes
Social Product
Eligibility
Premium Payments
The premium to be paid will be quoted per member in the group and will be the same
for all members of the group.
The premium can only be paid by the Development Agency as a single lump sum that
includes all premiums for the group to be covered. Cover will not start until the
premium and all the member information in our specified format has been received
The premium rate is Rs. 25 per Rs. 10,000 of lump sum, per member.
Benefits
On the death of each member covered by the policy during the year of cover a lump
sum equal to the sum assured will be paid to their beneficiaries or legal heirs. Where
the death is as a result of an accident, an additional lump sum will be paid equal to
half the sum assured. There are no benefits paid at the end of the year of cover and
there is no surrender value available at any time.
Due to the nature of the groups covered, HDFC Standard Life will be passing certain
administrative tasks onto the Development Agency. By passing on these tasks the
premium charged can be lower. These tasks would include:
Submission of member data in a specified computer format
Collection of premiums from group members
Recording changes in the details of group members
Disbursement of claim payments and the mortality rebate (if any) to group
members.
These tasks would be in addition to the usual duties of a policyholder such as:
Payment of premiums
Reporting of claims
Keeping policy holder information up to date
Training and support will be available to give guidance on how to complete
the tasks appropriately.
Since these additional tasks will impose a burden on the Development Agency, the
Development Agency may charge a Rs. 10 administration fee to their members.
Prohibition of rebates
PROFILE
GENERAL INSURANCE
With the opening up of the insurance industry to the private sector, the need for a
strong, independent and autonomous Insurance Regulatory Authority was felt. As the
enacting of legislation would have taken time, the then Government constituted
through a Government resolution an Interim Insurance Regulatory Authority pending
the enactment of a comprehensive legislation.
The Insurance Regulatory and Development Authority Act, 1999 is an act to provide
for the establishment of an Authority to protect the interests of holders of insurance
policies, to regulate, promote and ensure orderly growth of the insurance industry and
for matters connected therewith or incidental thereto and further to amend the
Insurance Act, 1938, the Life Insurance Corporation Act, 1956 and the General
insurance Business (Nationalization) Act, 1972 to end the monopoly of the Life
Insurance Corporation of India (for life insurance business) and General Insurance
Corporation and its subsidiaries (for general insurance business). Definition and
meaning:
1. INSURANCE:
Insurance is the means of managing risk and protection against financial loss arising
as a result of contingencies, which may or may not occur. In other words, insurance is
the act of providing assurance, against a possible loss, by entering into a contract,
with one who is willing to give assurance. Through this contract the person willing to
give assurance binds himself to make good such loss, if it occurs.
2. GENERAL INSURANCE:
General insurance means managing risk against financial loss arising due to fire,
marine or miscellaneous events as a result of contingencies, which may or may not
occur. General Insurance means to “Cover the risk of the financial loss from any
natural calamities viz. Flood, Fire, Earthquake, Burglary, etc.. i.e. the events which are
beyond the control of the owner of the goods for the things having insurable interest
with the utmost good faith by declaring the facts about the circumstances and the
products by paying the stipulated sum , a premium and not having a motive of making
profit from the insurance contract.”
Some of the General Rules:
1. Mis-description :
The insurance policy shall be void and all the premiums paid by insured may
be forfeited by the insurance company in the event of mis-presentation or mis-
declaration and/or non-disclosure of any material facts.
2. Reasonable care :
The insured shall take all reasonable steps to safeguard the property insured
against any loss or damage. Insured shall exercise reasonable care that only competent
employees are employed and shall take all reasonable precautions to prevent all
accidents and shall comply with all statuary or other regulations
3. Fraud :
If any claim under the policy may be in any respect fraudulent or if any
fraudulent means or device are used by the insured or any one acting on the insured’s
behalf to obtain any benefit under the insurance policy, all the benefits under the
insurance policy may be forfeited.
4. Few basic principles of general insurance are :
1. Insurable interest
2. Utmost good faith
3. Subrogation
4. Contribution
5. Indemnity
5 Risks of loss not covered under general insurance are:
The loss or damage or liability or expenses whether direct or indirect occasion
by happening through or arising from any consequences of war, invasion, act of
foreign enemy, hostilities (whether war be declared or not), civil war, rebellion
revolution, civil commotion or loot or pillage in connection therewith and loss or
damage caused by depreciation or wear and tear. However the risk of loss or damage
by war can be insured by payment of additional premium in some cases only.
WORKING OF ORIENTAL ASSURANCE
The Oriental Insurance Company' Ltd. (OICL) is one of the leading General
Insurance companies in India and is a subsidiary of the General Insurance Corporation
(GIC) of India. It is one of the oldest Insurance companies and was established in the
year 1947. The Company transacts all kinds of non-life insurance business ranging
from insurance covers for very big projects to small rural insurance covers. OICL has
its Head office in New Delhi, the capital of India. The Company has 21 Regional
Offices, 311 Divisional Offices and 635 Branch offices in various cities of the
country.
Reinsurance connections are spread all over the world. The Company has a
very high reputation in the Reinsurance market. OICL specializes in devising special
covers for large projects like Power Plants, Petro-chemical, Steel Plants and chemical
plants. It has a highly technically qualified and competent team of professionals, to
render the best customer service. The Company has a dedicated project cell at the
Head Office as well as major cities of India. A special R & D team has been dedicated
to bring out special innovative covers like Stock-Brokers' Policies, Special Package
Policies etc.
MISSION
o To develop general insurance business in the best interest of the community.
o To provide financial security to individuals, trade and commerce by offering
insurance products and service of high quality at affordable cost.
VALUES
o Highest priority to customer needs.
o High standards of public conduct.
o Transparency in operations.
COMMITMENTS TO THE CITIZENS
o In areas coming within competence of GIC respond to all commercially viable
general insurance requirements of the citizens, not hitherto available within
three months from the date on which such a demand is received.
o In areas covered by tariff, appropriate proposals will be submitted to the Tariff
Advisory Committee with appropriate comments within two months.
o Continue to provide customized insurance products for weaker sections of the
society at affordable price within six months of receipt of a request for a
specific type of cover.
o Prepare booklets on standard policy covers setting out essential information
and make such booklets readily available for purchase at suitable places.
o Promote customer education in general insurance service by holding
workshops in important regional centers.
o Make available to a customer, on request to the policy issuing office, the status
of his claim and/or claim settlement details within 7 working days.
o Endeavor to set up a system of Ombudsman at four metropolitan cities to
conciliate disputes on personal line insurance claims
CORPORATE OBJECTIVES:
o To serve better the insurance needs of the entire community, keeping
CUSTOMER as the focus.
o To serve better the insurance needs of the entire community, keeping
CUSTOMER as the focus.
o To manage Business profitably, Manage funds judiciously and deploy
investible funds for optimum Yield.
o To manage Business profitably, Manage funds judiciously and deploy
investible funds for optimum Yield.
o To work towards minimization of losses and develop Risk Management
Technologies.
o To function as a strong and dynamic non-life insurer.
PRODUCTS:
The various products can be grouped under the following categories:
o Individuals/Family
o Marine
o Professionals
o Business/Office/Traders
o Engineering/Industry
o Agriculture/Sericulture/Poultry
o Animals/Birds
o Aviation
o Motor Vehicle – Private/Commercial
o Health-Mediclaim/Overseas Mediclaim/Personal Accident
Documents requirement for various types of Claims
Different documents are required for settling different types of claims. The
most commonly required ones are mentioned under each claims type listed below.
Your full cooperation to surveyor/Investigator appointed by the Company would
enable prompt settlement of claims.
o Claim due to Fire and/or Explosion.
o Claim due to Flood, Storm, Cyclone, Earthquake, and Subsidence/Landslide.
o Claim due to Riot, Strike, Malicious Damage and Terrorism (RSMDT).
o Marine Inland Transit Loss of cargo/machinery.
o Marine Loss of cargo/machinery for export'
o Marine Loss of cargo/machinery during Import
o Claim due to Electrical / Mechanical/ Electronic Breakdown/ mishandling/
o Impact damage to machine.
o Claim due to Burglary/Theft of Vehicle
o Accidental Death Claim
o Permanent Disability/Injury claim due to accident
o Temporary Total Disability (TTD) (Weekly compensation) claim due to
accident
o Mediclaim claim due to hospitalization (disease/accident)
o Claim due to Death of Cattle (Non-IRDP)/Permanent Total Disablement.
Damage claim to private Vehicle (Car/2Wheeler) due. to accident
o Claim of Damage to Commercial Vehicle (Taxi/Bus/Lorry) due to accident.
Third Party (T.P.) Claim due to accident.
TATA Group
Tata Enterprises with 82 companies, spread over seven sectors and with an
annual turnover exceeding US $ 8.8 billion, employs more than 262,000 people. Tata
Group has shown over years that it is a value driven company and has" pioneering
contributions in various fields including insurance, activation, iron and steel. Tata
companies have forged a number of global alliances with eminent international
partners in several fields. In terms of capital market performance as many as 40 listed
Tata companies account for nearly 5% 6fthe total market capitalization of all listed
companies.
TATA Group in Insurance
The Late Sir Dorab Tata was the founder Chairman of New India Assurance
Co. Ltd., a group company incorporated way back in 1919. Government of India took
over the management of this company as a part of Nationalization of general
insurance companies in 1972. Not deterred by the move, Tata group have ventured
into" risk management services having tied up with AIG group, back in 1977, with the
incorporation of Tata AIG Risk Management Services Pvt. Ltd.
AIG
“American Insurance Group is the leading U.S. based international insurance
and financial services organization and the largest underwriter of commercial and
industrial insurance in the United States. Its member companies write a wide range of
commercial and personal insurance products through a variety of distribution channels
in over 130 countries and jurisdictions throughout the world. AIG's global businesses
also include financial services and asset management, including aircraft leasing,
financial products, trading and market making, consumer finance, institutional, retail
and direct investment fund asset management, real estate investment management,
and retirement savings products.
The Joint Venture
Tata AIG General Insurance Co. Ltd. has a start-up capital of Rs. 125 crores of
which 74 per cent has been brought in by Tata Sons and American partner brings in
the balance 26 per cent.
Tata -AIG plans to be the first Indian insurance company to offer a
comprehensive policy to cover various risks in the IT sector, risk arising out of virus,
cyber crime, negligent acts, errors and omissions and third party liability from a
security failure. Other products on offer are property, casualty, marine, directors and
officer’s liability, accident and health, homeowners and automobile insurance.
Bajaj Allianz General Insurance Products
o Personal Accident
o Hospital Cash Daily Allowance Policy
o Health Guard
o Critical Illness
o Burglary Insurance
o Householders Insurance
o Travel Companion
o Fidelity Guarantee Policy
o Office package
o Money Insurance
o Public Liability
o Plate Glass Insurance
o Consequential Loss (Fire) Insurance Policy
o Tata AIG General Insurance Company Products
o Executive Guard
o Family Guard
o Travel Guard
o Home Secure
o Business Guard Sanjeevani
Reliance General Insurance Company
Limited:
Reliance Group'
Reliance 'Group is India's largest business house has annual sales turnover of
Rs. 41,280 crore (US$ 9,003 million) and has posted a net profit of Rs. 2,940 crore
(US $ 641 million) for the 12-month period ending June 30, 2000. The Group has
total assets of Rs. 52,100 crore and net worth of Rs. 22,415 crore. It has a large
investor base of over 5 million, as well as a large customer base in retail (textiles,
LPG, Cellular phones, etc.) and commercial segments.
Reliance Industries Limited, India's largest private sector enterprise, is a,
major player in the Indian petrochemicals sector. Relianc6~s operations capture value
addition at every stage from producing crude oil and gas to polyester and polymer
products and are vertically integrated to the production of textiles. Reliance has one of
the largest marketing networks in the Indian Industry. All its brands are market
leaders.
Reliance General Insurance Company Limited
Reliance group has announced its plans to enter the Indian insurance sector-
both in the life and general insurance businesses'. Reliance Industries plans to bring in
around Rs. 300 Crores into its insurance venture through its financial arm Reliance
Capital Ltd. Reliance group will be the lead investor for this initiative. The two
companies will have an initial authorized capital of Rs.200 crores (US $ 43.62
million) each. This is the first application from an Indian company without a foreign
insurance tie-up. However, Reliance will associate with international insurance
consultants to bring the best practices in the business to India.
Iffco Tokio General Insurance Company ltd
Iffco
Indian farmer’s fertilizers cooperative limited was created on Nov 3, 1967 as a
multi unit cooperative society engaged in production and distribution of fertilizers the
byelaws of the society provide a broad framework for the activities of IIFCO as a
cooperative society the main emphasis is on production and distribution of fertilizers
The Tokio marine and fire insurance The Tokio marine and fire insurance (Tokio
marine) company holds a leading position in Japan’s property and casualty insurance
industry. It is the second largest in P & C insurance market in the world.
With superior capitalization, stable profitability and conservative management
tem the company provides a large rage of property and casualty insurance products n
services including, automobile fire and personal accident to retail corporate clients
The Joint Venture
IFFCO TOKIO General Insurance Company is a joint venture promoted by
India Farmers Fertilizers Co-Operative, Tokio Marine and fire Insurance Company,
Japan, the fifth largest insurance company in the world, Krishak bharathi Cooperative
ltd. (KRIBHCO), and Indian potash. Their contribution to the Rs.100 crore equity
capitals is 49 percent, 20 percent and 5 percent respectively. The head Office is in
Delhi and operating Office are
in about 20 cities.
IFFCO Tokio Insurance Products
• Home & Family Protector
• Standard Fire & Special Perils
• Burglary and House Breaking
• Personal accident
• Trade Protector
• Travel Protector
DATA ANALYSIS & INTERPRETATION
NO.OF
COMPANY’S NAME SHARE (%)
RESPONDENT
GENERAL INSURANCE 78 78
ORIENTAL ASSURANCE 50 50
INTERPRETATION
78% of the people contacted prefer LIC policy to any other and therefore it is
ranked no.1 by that percent of respondents.
DATA GIVES BENEFITS OF INSURANCE PERCEIVED BY
RESPONDENTS
NO.OF
BENEFITS SHARE (%)
RESPONDENTS
Tax Deductions 20 20
Future Investment 25 25
TOTAL 100 100
INTERPRETATION
55% of the respondents believe that covering future uncertainty is the biggest
benefit of an insurance policy.
Whereas, 20% and 25% of them believe that the other benefits are Tax
deduction and future investments respectively.
MONEY BACK
GUAARENTEE
11% 15% LARGER RISK
COVERANCE
EASY ACCESS TO
AGENTS
30%
LOW PREMIUM
37%
7%
REPUTATION OF
COMPANY
INTERPRETATION
Majority of the respondent (37%) found Larger risk coverance as the most
attracted feature of the all.
DATA PROVIDES NUMBER OF INSURANCE POLICY TYPE
RESPONDENTS
LIFE POLICY 75 75
BOTH 45 45
NATURE OF POLICY
45
LIFE
POLICY
NON LIFE
75
POLICY
BOTH
25
INTERPRETATION
75% of the respondents have Life Insurance Policy while 45% have both. (The %
is calculated out of 280 positive response)
DATA GIVES PEOPLE PERCEPTION ABOUT INSURANCE
INTERPRETATION
And 74% of the respondents have perception of Insurance being a tax saving
device.
But 100% of the respondents are with the view that Insurance is a tool to protect
your family.
70%
Yes
No
Yes 70 70%
No 30 30%
INTERPRETATION
Of the sample size of 400 surveyed respondents 70% of the respondents are
having Insurance policy.
30% of the respondents are either not having any Insurance policy at present or
their policy is already matured.
And at present 100% of the respondents are with the view that Insurance is a tool
to protect your family.
DATA SHOWS BUYING PROCESS OF THE PEOPLE
55%
45%
INTERPRETATION
80
100
80
Slice 1 Slice 2 Slice 3
INTERPRETATION
80.71% of the Respondents opted for Insurance for tax saving benefits.
But all of them, i.e. 100% of the respondents have opted for insurance for their
family protection.
DATA SHOWS SATISFACTION OF RESPONDENTS WITH RESPECT TO
POLICY
Satisfied 60 60%
0%
40%
60%
INTERPRETATION
60% of the respondents are more or less satisfied with their existing policy.
40% of the respondents are not satisfied with their existing policy.
In this case all of those who have taken a policy have responded.
DATA SHOWS SATISFACTION OF +RESPONDENTS WITH RESPECT
TO SERVICE AGENT
Satisfied 45 45%
45.00%
55.00%
INTERPRETATION
45% of the respondents are satisfied with their existing service agent.
55% of the respondents are not satisfied with their existing insurance agent.
0%
100%
INTERPRETATION
Of the sample size of 400 respondents, all the respondents are paying tax.
DATA SHOWS RESPONDENT’S INVESTMENTS FOR TAX SAVING
21
51
25
33
32
LIC NSC BOND PPF PF EPF
INTERPRETATION
51% of the respondents save their tax by investing in LIC, which is the highest
among all Investment. This shows that most people for getting taxes benefits
invest in LIC.
Fixed Assets
70
75 Bank deposits
Cash &
Jewellery
Securities i.e.
10 bonds, MFs
11 Shares
40 25 Insurance
INTERPRETATION
75.25% of the respondents as with the view that Fixed Assets is the best form of
investment for securing their future.
70.5% of the respondents are with the perception that Insurance is the best form
of investment for securing their future, which is one of the highest and this shows
that insurance is an important key for securing your future.
90
INTERPRETATION
100% of the respondents intent to gain saving and returns from their investment.
Whereas, 71.75% of the respondent’s intent to gain tax benefits from their
investments.
60.61% 10.10%
0%
INTERPRETATION
29% of the respondents are with the view that insurance should be bought after
the age of 25 years.
10.5% of the respondents are with the view that insurance should be buyed after
the age of 35 years.
Whereas, 60.5% of the respondents are with the view that buying of insurance do
not have any thing to do with age i.e. there is no age limitations. It can be
purchased any time according to the need.
DATA SHOWS PEOPLE OPINION ABOUT INDIAN INSURANCE
COMPANIES
INTERPRETATION
67% of the respondents have the opinion that Indian Insurance Companies have
Rigid plans.
35.75% of the respondents are with the view that Indian Insurance companies are
Non-aggressive.
24% of the respondents feel that products and services of Indian Insurance
companies is Satisfactory.
And according to the data, no single person has felt that it is very good.
DATA SHOWS WHAT PEOPLE WOULD LOOK FOR IN AN INSURANCE
COMPANY
49
82
81
71
A trusted name
Friendly service & responsiveness
Good plans
Accessibility
INTERPRETATION
Friendly service & responsiveness and Accessibility are also important factors
looked by customers in a company.
Planning 87 87%
13.0%
87.0%
INTERPRETATION
Only 12.5% of the customers contacted are not planning for new investments
presently.
Whereas, 87.5% of the customers are still planning for new investments this can
be a great potential for Reliance Life Insurance to take them on their favor.
DATA SHOWS PEOPLE INTERESTED IN GOING FOR INSURANCE IF
A SERVICE PROVIDER AWAY FROM THE CITY OFFERS BETTER
SERVICE & PRODUCTS
13%
43%
44%
Yes No Uncertain
INTERPRETATION
The interested customers i.e. 43% are ready to go for insurance even away from a city
if services and products are worthwhile, which again is a good prospect (potential) for
Reliance Life Insurance to take them on their favor.
CONCLUSION
Our exhaustive research in the field of General life Insurance threw up some
interesting trends which can be seen in the above analysis. A general impression that
we gathered during Data collection was the immense awareness and knowledge
among people about various companies and their insurance products. People are
beginning to look beyond GIC for their insurance needs and are willing to trust
private players with their hard earned money.
People in general have been impression by the marketing and advertising campaigns
of insurance companies. A high penetration of print , radio and Television ad
campaigns over the years is beginning to have it’s impact now.
The general satisfaction levels among public with regards to policy and agents still
requires improvement. But therein lays the opportunity for a relative new comer like
ING.
SUGGESTION
According the survey only 42% people are insured in Alwar so
reaming other part is potential for insurance sector.
Among that 42% people who having insurance, they have insurance
40% for self 28%for spouse 21% for children and 18% for their parents
and 11% for all family member, also its very help full for insurance
sector so they should take necessary step for capture this potential.
Only 42% people having insurance in Alwar in that 42% there are 82
% people are under insured and other 18% people are fully insured
according to their income so that is also plus point for insurance sector
to capture the market
BIBLIOGRAPHY
1. BOOKS/MAGAZINES REFFERED:
LIFE-INSURANCE, BY MC GILL
INSURANCEWATCH.
MONEYOUTLOOK.
2. WEBSITES REFFERED:
WWW.CIFAINSURANCE.COM
WWW.MONEYOUTLOOK.COM
WWW.INSURANCE.IND.COM
3. REPORTS/ARTICLES REFFERED: