Professional Documents
Culture Documents
My Company Full
My Company Full
My Company Full
An In Depth
Breakdown of Costco
Wholesale
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Costco Wholesale and Description of Company…………………………………………..pg 3
Annual Report 2017………………………………………………………………………..pg 9
Industry/Competition………………………………………………………………………pg 18
Conclusion…………………………………………………………………………………pg 20
Bibliography……………………………………………………………………………….pg 22
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Costco Wholesale Description
merchandise, such as food, furniture, electronics, appliances, home improvement, books and media,
clothing, and toys, as well as specialty services such as tire changes, pharmaceuticals, optical services,
hearing aid services, and photography development. All of these are provided to members for low costs
Costco began in 1976 under the name of Price Club. It started out of a converted airplane hangar
on Morena Boulevard in San Diego. At the time it was the first membership based warehouse club in the
world. Price Club membership was exclusively limited to small businesses to provide a wide range of
supplies and bulk products. The executive vice-president of merchandising, distribution and marketing,
Jim Sinegal, was pivotal in propelling Price Club forward into a successful company. In 1983, Jim
Sinegal co-founded Costco Wholesale with Jeff Brotman, opening the first warehouse in Seattle in 1983.
In 1993, Price Club and Costco Wholesale merged into one company, creating the world’s most
successful warehouse club to date. Today the company stays true to its roots by staying committed to the
qualities that allowed it to be successful in the first place. Costco is committed to quality by carefully
picking products to offer the best value to members. Costco’s entrepreneurial spirit defines the staff of
the company at every level to drive a goal of exceeding member expectations at all times. And finally,
Costco’s focus on employees helps the company to create a workplace culture of positive, high energy,
Sustainability is an extremely important part of how Costco operates. Costco has a strong code of
ethics as part of its mission statement. Their motto is obeying the law, take care of our members, take
care of our employees, respect our vendors. By following this they seek to realize their ultimate goal of
rewarding their shareholders. Costco’s code of ethics is one of the strongest points that sets them apart
from the competition. It promotes honesty in business and compassion and taking care of employees.
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This leads to happy vendors and happy employees, which allows for good prices and quality products,
which leads to happy members. Happy members mean good business for the company, which pays back
to the shareholders. Additionally, Costco seeks to operate in an efficient and environmentally responsible
manner. They believe that for the company to thrive, the world needs to thrive, and they’re committed to
Costco’s environmental policies extend to all aspects of their business. Their buildings are
designed to use fewer materials while still providing more strength. Their steel system is made up of 80%
recycled products and their building insulation is made up of 76.98% recycled content. Their parking lots
use recycled asphalt and recycled concrete as a base material as well. All landscapes on Costco properties
exceed minimum requirements and are made with larger trees, greater planting density, and drought-
tolerant species. Native vegetation is prioritized and the company is mindful of wetlands and existing
species in the ecosystem. Furthermore, Costco’s business model of bulk product sales reduces shopping
trips made by members, meaning a smaller carbon footprint from all its members. In addition, Costco’s
method of high efficiency depots for distribution minimizes the number of trips needed for warehouses to
remain stocked as opposed to direct to location deliveries from multiple suppliers. Costco also closely
monitors its energy usage. By reducing energy consumption and electricity consumption, Costco not only
reduces its operating costs but also reduces its overall carbon footprint. Costco is also highly mindful of
its water usage. Costco uses active metering and intelligent software to track operational water waste,
thereby allowing them to reduce water usage and use water more efficiently. By more efficiently using
water, they spend less energy on water systems, thereby reducing operating costs and lowering their
carbon footprint. Some locations are also able to process wastewater by using their own treatment
systems. Efficient water systems in their bathrooms allow them to save 40% more water. In terms of
electricity and energy efficiency, Costco has solar powered systems in 100 warehouses. Some use solar
power in the parking lots as well. Additionally, all new buildings use LEDs for all lighting and older
buildings are being rapidly retrofitted with LED lights. The total estimated energy savings from these
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retrofits are estimated to be 110,487,000 kWh per year. Fuel cells have also begun to be installed as an
Costco is also dedicated to reducing its potential impact on the global waste stream. They have
various donation and recycling programs to reduce the amount of waste going to landfills. Costco
locations all over the world donate food products to various food banks and other non profit organizations
in their areas to reduce the amount of food waste created by warehouses. In 2017, Costco donated over
8.5 million pounds of edible food products in 42 states. Costco also has extensive recycling programs for
both organic and non organic materials. In 2017, over 80.5 million pounds of organic waste material was
diverted from landfills. Over 6.5 million pounds of chicken grease from rotisserie chickens was recycled,
mostly into biofuel, 950,000 pounds of organic waste was turned into certified organic liquid fertilizer,
and 4.8 million pounds of organic waste was converted into animal feed for cattle and hogs. All locations
worldwide also have non organic recycling programs as well. For example, in 2017, over 6.7 million tires
were recycled in the U.S., over 85% of which were recycled into several different beneficial uses.
Additionally, over 546,000 pounds of foam and around 1.5 million pounds of scrap metal were recycled
Costco’s sourcing of merchandise also plays a big part in their sustainability. Costco’s Kirkland
signature brand provides Costco a unique opportunity to have control of the entire supply chain of a
product, including what conditions products are produced under and where they come from. The goals of
the Kirkland Signature product line are to provide members with high quality products at the lowest
possible prices, be respectful of the people or animals that produce them, and be respectful of the
environment in the way they are produced, grown, harvested, processed, transported, and
packaged. Kirkland Signature coffee products, for example, encourage farmer training, housing, health
care, and education to help the people at the source of the product. Kirkland Signature salmon products
allow maximum utilization of salmon by offering as many products as possible from every fish being
harvested, such as skinless boneless canned salmon, salmon fillets, salmon oil, smoked salmon, and
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salmon burgers. These practices of assisting and maintaining quality at every level of the supply line
allows Costco to ensure quality and low prices while still ensuring ethical practices in their products.
Costco’s employees are another extremely important aspect of Costco Wholesale. Costco does a
great deal to take care of its employees. They provide competitive wages starting at $13 an hour, provide
healthcare benefits to all permanent employees, and improved healthcare and stock options for full time
employees. Costco Wholesale also has a high employee retention rate. Over 60% of their U.S.
employees have five or more years with the company and over one third have more than 10 years with
Costco. Costco strives for experience and loyalty from its employees. Additionally, Costco primarily
practices internal promotions within its employee ranks. Over 70% of Costco’s managers began in hourly
positions. Costco is also highly inclusive in its hiring practices and will not discriminate in any way
shape or form when it comes to hiring, promoting, job assignment, training, or termination. Costco
employees also drive forward the friendly and helpful atmosphere of the warehouse. By taking care of
the employees, employees are more prone to positive and helpful attitudes, bringing this atmosphere into
Costco is also highly involved in community contributions. Their philosophy is that the Costco
business is successful not only when they provide good service, good merchandise, and good products to
their members, but also make positive contributions to the communities in which they operate. Costco
budgets 1% of pretax profits to selected charitable contributions. In 2017 over $34.5 million was donated
to various charities worldwide, including Red Cross, food banks, United Way, Children’s Hospitals, and
various educational and scholarship programs. Furthermore, Costco supports the health of the community
through their various medical service departments. Costco provides quality eye care at affordable costs
by way of independent optometrists and their local optical departments. The company provides hearing
aid supplies and services in their hearing aid centers and provides prescriptions and other health items
through their pharmacy. Costco also provides flu shots and other immunizations, health screenings, and
other programs.
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In the news, Costco has been reported as a great place to work at as well as showing highly
positive financial growth. The first article reports Costco raised their starting hourly wage from $13
to $14. All employees are receiving a 25 cent to 50 cent hourly wage increase as well. This
comes from a much higher tax return this year than the company was expecting, which Costco
has stated it wishes to reinvest into its workforce. Costco expects this increase to wages to result
in an annual cost between $110 million and $120 million before taxes. However, they expect the
effective tax rate this year to be only 28% this year as opposed to the 35% it was last year.
Another article states Costco has reported a 7% increase in their 3rd quarter profit for the fiscal
year. They attribute this rise in profit to strong warehouse sales. Costco reported that their
revenue for the quarter is $750 million, as opposed to their $700 million from last quarter. This
has surpassed analyst expectations by a significant margin. Costco also reported that their
revenue grew 12% to $32.36 billion, also surpassing analyst expectations of $31.77 billion. An
article from NASDAQ starts by relaying Costco’s strong position with a 12% net sales rise in the
third quarter and a 37% rise in digital sales in Q3. It then goes into four specific notes of how
Costco is doing well in the retail world that the management wants investors to know. It starts
with how membership renewals in Q3 are still sitting at 90.1%, with a slight uptick that does not
quite round up to the next .1% and worldwide renewals went up to 87.5% from 87.3%. The
article then moves into how memberships are rising, going up to 50.9 million total memberships
in Q3 from 50.4 million in Q2. The third point of Costco’s strong position is that the company is
growing. Costco opened seven new locations in Q1 and one new location per quarter in Q2 and
Q3 and plans for 15 more in Q4 for a total of 25 new stores opened in the full year. The last
point the article makes is that Costco is strong in the online scene. The CFO said that the rapid
growth in Costco’s digital sales was partly due to expanded offerings and a better online
experience, but mainly from offering better prices. An article from Yahoo Finance analyzes
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Costco’s prospects of being able to continue its growth beyond market predictions. The article
starts off by noting that Costco shares are up by 5.3% since the earnings report was released. It
then begins a breakdown of Costco’s financial situation for the year. Costco reports quarterly
earnings of $1.70 per share, up from market estimates. The article also points out the total
revenue was $32,361 million, which was ahead of market predictions of $31,736 million. The
article then goes into net sales, comparable sales, gross margins, store openings, cash and cash
equivalents, and stockholder equity. The final conclusion was that fresh estimates have had an
upward trend in the past month. Another article looks at Costco’s stock value rise and makes
projections about the stock value for the future. The value for Costco’s stock has risen by 30%,
outstripping the S&P 500’s rise of about 10%. Market traders are expecting an approximately
9% increase in stock value in the coming weeks, a jump from about $207 to $224. The article
suggests that Costco’s stock will jump in the short term, but that the stock will fall overall in the
long term, expecting a growth of only 11.8% in 2019, down from the 18.3% this year.
According to Forbes, Costco Wholesale is the number 1 company for careers for high school
graduate. The ranking was based off employee feedback gained from the website Glassdoor.
Costco gained this ranking based on its good policies on internal promotion, a management
structure that is clear and allows for advancement, and allows for cross-training in various
departments and services. Forbes also rated Costco Wholesale as number 3 on their top 10 retail
companies to work for. Costco’s high starting hourly wage, benefits for permanent employees,
and good workplace environments help Costco to achieve this status. Their internal promotion
policies, cross-training in services and departments, and ability to advance in the company also
help make it one of the highest rated retail companies to work for. Finally, this Forbes article
suggests that buying Costco stock is a great backup to buying Amazon stock. It reports that
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analyst estimates for Costco have been steadily rising and that dividends are also on the rise,
having gone up over 12% over the past five years. The article also praises Costco for making it
easier for small businesses to do business as well as cultivating a loyal customer base. The
article states that Costco is one of the few retailers left that has the ability to compete with
Amazon.
Annual Report
The Costco Wholesale Annual Report begins with the letter to the shareholders. The
letter to the shareholders for Costco opens with stating Costco’s goal to remain dedicated to their
philosophy of doing the right thing by treating members, employees, and suppliers right. They
also state that they are committed to maintaining this philosophy despite losing one of their
founders, Jeff Brotman, this past year. The letter then goes into reviewing their strong financial
showing this year. The letter shows that Costco’s net sales increased by 9%, their net income
increased $.33 billion, and their revenue from membership fees increased by 8%.
The next section of the letter talks about how Costco is remaining competitive as a
retailer. Costco has continued to open new warehouses both domestically and abroad and has
maintained their goal of providing products to members at the lowest prices possible. Costco’s
Kirkland Signature brand has also grown immensely as to be recognized globally as a high-
quality brand. Costco has also been working to expand its organic selection to provide more
The letter then moves into talking about how Costco is changing to compete with retail
changes. While Costco is highly competitive as a retailer and has maintained a strong standing
in the retail world, it also recognizes that methods of shopping are changing and that the
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company needs to update to keep up with the times. As such it has made strides in updating the
company’s online services, making them easier to navigate and use for shopping. It has also
introduced grocery delivery for both dry goods and perishable goods by partnering with
Instacart.
The next few paragraphs cover Costco’s Citi Visa credit card, their Costco Travel
program, and new warehouse openings. The section on the Visa card covers the benefits given
by the credit card as well as the fact that over 1.8 million new accounts have been opened since
the launch of the new card. The Costco travel section goes into new offerings of hotel only
booking reservations, low car rental rates, and that all Costco Travel now falls under the
executive membership 2% back program. Finally, the new warehouse section covers Costco’s
expansion into Iceland and France as well as noting the opening of 26 new warehouses globally.
This section also states plans to open 20-25 new warehouses in 2018.
The letter then notes how Costco has created an employee friendly environment, resulting
in one of the lowest employee turnover rates in the industry. Then the letter moves into talking
about Costco’s commitment to sustainability. Costco states its commitment to reducing its
carbon footprint, sourcing products responsibly, and working to preserve natural resources. Next
Costco goes into how the company is using its excess cash flow to provide dividends to
shareholders. It reports $3.9 billion in dividends in 2017 alone and $473 million in stock
buybacks. The last few paragraphs of the letter to the shareholders details changes to the Costco
Board, give a last farewell to Jeff Brotman, and give a thank you to the shareholders for their
continued support.
The Costco Management’s Discussion and Analysis opens with an overview of how the
company drives forward its profitability. The overview first states that the key to increasing
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profitability for the company is to increase sales growth, especially comparable sales. Costco
specifies comparable sales as sales from warehouses open for more than one year and online
sales. The company seeks to improve these sales by increasing member shopping frequency and
increasing the amount bought by members per visit. The discussion then goes on to state that the
main factors affecting sales growth are providing the right merchandise at the right price to
members, the health of the economies where Costco does business, and competition from other
retailers. While Costco acknowledges that it cannot predict changes in economic health or
changes in competition, it has demonstrated the ability to adapt to these changes admirably in the
past.
The discussion and analysis then moves into how it maintains sales growth. It starts by
describing how Costco retains members by maintaining its status as a pricing authority. By this
they mean that, instead of maximizing prices charged in the short term, they focus on
consistently providing the most competitive prices possible to keep members coming back to get
said prices. The discussion goes on to say that sometimes Costco will drop prices to meet
competition or to drive sales. They also will sometime maintain prices despite cost increases
instead of passing the increase in costs onto the members to help maintain customer loyalty to
good prices.
Costco then goes on to describe the impact that opening new warehouses has on sales
growth. It describes how, while initially opening a new warehouse has higher costs due to
initially lower sales compared to other warehouses in the area and taking sales away from
existing warehouses, the overall impact is positive as it gives a greater boost to total operations
overall. They also go on to explain that opening new warehouses in foreign markets provides a
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much higher benefit due to the smaller base of operations within those markets. They also add a
note about how their growth to their online operations has helped to increase sales.
The discussion then goes on to talk about how the membership system and controlling
costs is integral to boosting sales. The bit on membership is brief, but explains that the
membership program helps to reinforce member loyalty and provides continuing revenue in the
form of membership fees. The discussion then goes into how controlling costs is vital to
remaining profitable as a company. Costco then goes on to say that, while they have historically
been good about keeping costs down and maintaining control, there are some costs that are out
their control such as healthcare and utility costs. However, they do not pass on these costs to the
workforce by minimizing benefits and wages. Instead they try to maintain employee
compensation at a rate that is above the industry average in order to minimize employee turnover
The discussion and analysis then makes a few more statements to wrap up the
overview. They make note of how the operating procedures are generally the same across the
US, Canada, and foreign countries, though some foreign countries have slight differences. Then
the discussion makes a note on the impact of foreign exchange rates on currency and the impact
of changes in gasoline prices and how they are factored into the sales calculations. And lastly
Costco states the period of the fiscal year. They state that fiscal year 2017 was a 53-week fiscal
year ending on September 3, 2017. Fiscal years 2016 and 2015 were 52-week fiscal years
The analysis then goes into the financial highlights for the year. The first highlight is
their warehouse openings for the year. Costco had a net of 26 warehouse openings in 2017 as
compared to their 29 in 2016. They opened 13 in the US, 6 in Canada, and 7 in other foreign
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countries. The next highlight addresses net sales. Costco had a net sales increase of 9% to
$126,172 million. The analysis states that this increase in net sales was driven by the extra week
of sales in 2017, a 4% increase in comparable sales, and sales from new warehouses opened in
2016 and 2017. Another financial highlight that the MD&A makes note of is membership fee
revenue. Membership fees were reported to have increased by 8% to $2,853 million in 2017.
This was primarily due to membership sign ups at existing and new warehouses, executive
membership upgrades, the increase to annual fees, and the extra week of membership fees in
2017. The MD&A then goes into net income for the year. Net income for the year increased by
The financial statements start off with the consolidated balance sheet. The balance sheet
is a classified balance sheet, split up into various subcategories of Assets and Liabilities and
Equity. The two categories of assets that account for the most money put into them are buildings
and merchandise. This makes sense for a wholesale retailer due to the necessity for stores and
product to sell. The main liabilities for Costco are accounts payable and long-term debt. The
balance sheet also includes the balance sheet numbers for 2016. The total numbers have
increased from 2016 to 2017, which makes sense as new stores are purchased and opened it will
increase the assets of the company and thereby increase the liabilities as well to balance it.
The next portion of the financial statements covers the Consolidated Statements of
Income. The income sheet is a simple income sheet, breaking down revenue, operating
expenses, other income (expense), income before income taxes, net income attributable to
Costco, net income per common share attributable to costco, cash dividends declared per
common share, net income including noncontrolling interests, and comprehensive income
attributable to Costco. The income statement shows the income statements for 2015 and 2016 as
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well. It shows that there was a decrease in net income from 2015 to 2016, with revenue
increasing a tiny bit from 2015 to 2016, but expenses increasing far more significantly at the
same time. However, from 2016 to 2017 there was a massive spike in net income. This allowed
for a massive spike in the dividends as well, going from $1.70 to $8.90. The comprehensive
The financial statements then go into the consolidated equity and cash flow of Costco.
The consolidated equity covers from the balance at 2014 to the balance at 2017. According to
the consolidated equity the total shares have been on a downward trend since 2015, arriving at
only 437,204 thousand shares in 2017. Additional paid in capital has been steadily increasing
since 2014, hitting $5,800 million in 2017. Retained earnings were $5,988 million in 2017 and
total equity was $11,079 million. The Consolidated Cash Flow sheet covers the cash flow for
Costco from 2015-2017. In the cash flow statements, we find that stock based compensation is
at the highest it has been in the past 3 years, sitting at $514 million. Cash dividend payments
were also at their highest for the past three years at $3,904 million in 2017. 2017 also marked
the first year that the beginning and end of year cash and cash equivalents had a positive change.
In 2015 and 2016, the end of year cash and cash equivalents was lower than it was at the
beginning of the year. However, in 2017, cash and cash equivalents went up from $3,379
million at the beginning of the year to $4,546 at the end of the year.
The notes to the financial statements begin with the discussion of business. The
discussion of business lays out that Costco is a wholesale retailer working on a membership
based business model offering low prices to members on a wide variety of items with a fast
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The notes then move on to more of the significant accounting policies. The fiscal year
for Costco is a 52/53-week year ending on the Sunday closest to August 31. 2017 ended on
September 23, making it a 53-week year as opposed to the 52-week years of 2015 and 2016
which ended on August 30 and August 28 respectively. Merchandise inventories for Costco in
2017 were $9,834 million. Merchandise inventories are reported at the lower of market or cost
values. Costco also provides for physical inventory loss as a percentage of net sales. Revenue at
Costco is primarily recognized as sales transactions including gross shipping costs where
applicable. The sale is recognized and recorded once the member takes possession of the item or
receives the service and the transaction is completed. Any payments that happen before
reception of service or merchandise is recorded as deferred sales in the balance sheet until such a
time as the transaction is completed. Costco also reserves for merchandise returns based on
historical trends of merchandise returns and adjusts sales and merchandise costs accordingly.
Costco also accounts for membership fee revenue over the course of a 1-year period. Rewards
Costco’s investments are primarily through government and agency securities, asset and
mortgage backed securities, and certificates of deposit. The securities are available for sale
investments and the deposits are held to maturity. Investments from 2016 to 2017 took a slight
Costco stock based compensation plans are primarily granted to employees and non-
employee directors. Executive officers have RSUs granted based on performance. RSUs
granted to employees and non-employee directors generally vest over 5 years and 3 years
respectively. RSUs can also be vested on an accelerated basis for employees who have been
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with the company for at least 25 years and for non-employee directors who have been with the
Costco for five or more years. The number of outstanding RSUs at the end of 2016 was 8,326.
At the end of 2017 there were 8,199 outstanding RSUs with a value of $128.15.
As far as legal issues go, Costco notes that it is the defendant in multiple class action
lawsuits that are going against motor fuel retailers for selling gasoline or diesel that is warmer
than 60 degrees without adjusting the volume sold to compensate. Costco has agreed to settle
the actions in which it is the defendant. Costco has also been accused of violating a California
Wage Order by not providing greeters and exit attendants seating. Costco has denied the
allegations in this complaint. The other legal issues Costco is experiencing mostly have to do
The Management’s Reports is broken down into three sections, covering management’s
report on the consolidated financial statements, disclosure controls and procedures, and
management’s annual report on internal control over financial reporting. The report starts off
with stating management’s responsibilities in preparing and reporting the financial statements of
the annual report honestly, accurately, and objectively. They also report that they have prepared
the financial statements in conformity with GAAP standards and regulations. This section goes
annual report accurately and consistently. The last piece of the first section reports that the
financial statements have been audited by KPMG LLP, an independent registered public
accounting firm, and that they have done their audit in accordance with PCAOB rules and
regulations.
The second section covers management’s evaluation that their disclosure controls and
procedures, as defined by the Securities and Exchange Act, are effective. Costco did an
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evaluation of its controls and procedures under the supervision and with the participation of
management, including the CEO and CFO, and found it’s methods to be effective. There has
been no change in their methods that has materially affected, or is likely to materially affect,
The last section covers management’s responsibility to establish and maintain internal
control over financial reporting according to the Securities and Exchange Act. Costco has
designed its internal controls to provide reasonable assurance as to the reliability of financial
reporting and the preparation of financial statements for external purposes according to
GAAP. The internal controls cover maintenance of records of transactions and assets to report
them accurately and fairly and with reasonable detail, provision of reasonable assurance that
transactions are recorded for the preparation of financial statements in accordance with GAAP,
use, acquisition, or disposition of assets that could have a material effect on financial
statements. This section of the report goes on to clarify that due to inherent limitations, internal
controls cannot entirely prevent or detect misstatements. Therefore, these systems can only be
said to provide reasonable assurance regarding financial statement preparation and presentation.
Internal control effectiveness was assessed as of September 3, 2017 under supervision and with
participation from management using criteria set forth by the Committee of Sponsoring
effective. KPMG LLP attested that the internal control systems were effective as well.
After the Management’s Reports is the Report of Independent Accounting Firm. This
report opens with a statement from the accounting firm KPMG LLP that it has conducted an
audit of Costco’s financial statements found within the annual statement. It notes that the firm’s
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responsibility is to provide an opinion on the financial statements based on their audits, and that
The report goes on to say that all audits were conducted according to the standards laid
out by the PCAOB. The audits were made to assess that the financial statements, with
reasonable assurance, were made with no material misstatement. The audits were made by
examining evidence on a test basis supporting the disclosures and amounts found within the
financial statement. The audits also include assessing the overall presentation of the financial
statements and and assessing significant estimates made by management as well as general
accounting principles used. The firm finds that their audits provide a reasonable basis for their
opinion.
The auditors found that the financial statements present the financial situations of Costco
Wholesale fairly and accurately. They also found that the financial statements were in
accordance with GAAP. The audits also found that Costco’s financial internal control systems
were effective.
Industry/Competition
Costco’s financial ratios depict a very strong position for the company. The current
liquidity ratio for Costco Wholesale is 99% in 2017, up from 98% in 2016, with a quick ratio of
43%, up from 40% in 2016. This shows that Costco’s liquid assets cover its debts to a nearly
one to one ratio. Costco could cover its debts by liquidating its liquid assets with relative
comfort if needed. Costco’s profitability ratios start with their gross profit margin, which as of
2017 and 2016 was unchanged at 13%. Their operating margin and profit margins were also
unchanged from 2016 to 2017, sitting at 3% and 2% respectively. Their return on equity ratio
was 37% in 2017, up from 30% in 2016. The gross profit margin may be low, but the
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consistency of the gross profit margin shows that Costco is operating steadily and consistently
across the years, constantly making a profit every year. The operating and profit margins also
are consistent with Costco’s method of doing business. They specifically operate at a 2% profit
margin in order to give the lowest possible prices on items sold to members and operate at low
margins to maintain low costs for members while still turning a profit. The return on equity is
most telling, as it shows that Costco’s profitability for investors is on the up and quite high at
that.
Other competitors in the retail industry are not doing as well or consistent as
Costco. Walmart’s current liquidity ratio had a massive drop from 2017 to 2018, going from
86% in 2017 to 76% in 2018, with a quick ratio of 22% in 2017 to 20% in 2018. This shows that
Walmart is having difficulty keeping their liquid assets at pace with their debt. Their liquid
assets are on a steep decline regarding the debt that they have accrued and are operating without
much, if any, safety net. However, Walmart’s gross profit margin is much higher than Costco’s,
sitting at 25% in 2018 (down only slightly from 26% in 2017). Their operating margin took a
slight dip from 2017 to 2018, going from 5% to 4% respectively. Their profit margin also took a
slight dip from 3% in 2017 to 2% in 2018. However, the most worrying aspect of their
profitability ratios is the ROE. Walmart’s ROE dropped from 26% in 2017 to 19% in 2018. The
profitability of Walmart’s gross profit margins may be high, but investors are losing out in terms
Macy’s is another competitor of Costco in the retail industry and is in a much stronger
position than both Walmart and Costco. Macy’s current liquidity ratio for 2018 is 147%, up
from 135% in 2017, with a quick ratio of 45% in 2018, up from 39% in 2017. Macy’s has a
large amount of liquid assets and is operating with a high buffer from its debts in terms of liquid
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assets it can use to cover debts. Furthermore, Macy’s gross profit margin is 39% in 2018, steady
from 2017. Their operating margin has gone up from 5% in 2017 to 7% in 2018, a high window
of profitability compared to Walmart and Costco. Their profit margin has also increased from
2017 to 2018, going from 2% to 6% respectively. Finally, their ROE is also on the up, going
from 22% in 2017 to 27% in 2018. Macy’s has been highly profitable and has been improving
their standings dramatically between 2017 and 2018. Their presence in the retail industry is
These statistics help paint a picture of how well the retail industry as a whole is doing.
While some companies are experiencing trouble, such as Walmart, it appears that overall
companies are maintaining steady improvement to their standing in the industry. Macy’s and
Costco’s improvements to ROEs and high buffers in liquidity ratios as well as healthy gross
profit margins help show that the retail industry is healthy and improving overall.
Conclusion
Costco Wholesale is a shining example of how to run a retail company correctly. They
operate in a highly ethical way, treating members, employees, and stock holders well. They
operate their company and facilities in a way that is sustainable and environmentally responsible,
they treat their employees with respect and reward loyalty with frequent pay raises and benefits,
and they do everything in their power to keep prices as low as possible for members. All of
these aspects combined keeps their business consistent and healthy, constantly improving their
standing in the retail industry and keeping their position from slipping. This allows them to in
turn reward their investors with high dividends and high returns on equity. Their solid
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commitment to ethics and good business practice make Costco a company that is to be looked to
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