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Chapter 3- Tourism in Madhya Pradesh: An Overview

3.1 Madhya Pradesh- An Overview

Madhya Pradesh has natural charm and a place of its own beauty because of its interior location,

incomparable beauty and primitiveness. It is a big state with rich inheritance of land, people,

culture and history. Even a technological appraisal of its resources would compare it more

favorably with any other territory in the country. The major part of entry of tourist is from the state

with high foreign tourist inflow is Delhi, Maharashtra, West Bengal, Rajasthan, Uttar Pradesh,

Karnataka etc1. MP is centrally located and is in immediacy to various other states. Further the

State is well-connected to other cities through rail, road and air. Availability of Centre of

Excellence such as Institute of Hotel Management, Bhopal and Indian Institute of Tourism and

Travel Management, Gwalior offers skill development resources in the State. The state

government has taken initiatives to develop integrated infrastructure in terms of good connectivity,

quality in accommodation, and focus on private investors attraction in tourism would develop an

overall infrastructure to support the tourism growth in MP with corporate such as Reliance

Infocom, Genpact, Force, Eicher etc. planning to set-up their offices in MP (Bhopal), the number

of business travellers is going to increase in the State2. The proposed international airport in

Bhopal and Indore along with the improvement in the air- connectivity with other state would

increase the tourist (especially foreign tourists) traffic into the state from the tourists generating

point.

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3.1.1 Landscape and its Forms

Compatibility of the landscape with the usual life style of the tourists is a significant factor in the

primary decision making process. The state has an incomparable landscape, both natural beauty

cultivated and manufactured. The configuration is mainly of a plateau with the Chhattisgarh plains

(now a separate state) in the east. The plateau is intersected by two major ranges of Vindhyachal

and Satpuda and is dotted with soft undulating hills. A well-managed rain fed river system and a

string of lakes of different dimensions sustains the entire region. The main rivers are Tapti and

Narmada which flows east to west, while Chambal, Son and Betwa traverse the state from west to

east. This river network has given many manmade water resources of various sizes, which could

be oppressed for recreation, leisure and water sports. The tropical forests, enfold approximately a

third of the region, are inheritance by a large variety of wildlife. It has often been approximated

with the Kipling Country for the naturalists. Because of the sheer wilderness of the countryside,

the state offers a few unparalleled offbeat tourism areas3.

3.1.2 Climate

The climatic conditions in the state are temperate and compatible during the main part of the year.

Except during the summer months, the highest temperature does not range beyond 30 to 35 degree

Celsius, while the lowest stays within the suitable limits of 10 to 25 degrees. The rainfall in the

different area of the state varies from 76 to 150 cms. Most of the rainfall is received during the

months of July to September, when new life is ushered in and the land is clothed with green

foliage4.

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3.1.3 People

Madhya Pradesh has a combine population of Indo-Aryans and the tribal’s, the latter are of two

important strains, the Gonds and the Bhils. These have different beliefs and customs, which have

enlivened the region with rich fabric of folk arts and crafts and the folklores. A few regional and

local festivals, celebrated with gaiety and ardour, present a colourful panorama of the life style of

the people. At the same time the traditional performing arts, specially the classical music, have not

lagged behind in attaining its own heights. Gwalior, Indore and Maihar have their own distinctive

Gharanas and styles. Probably this is the only state, which has a national level multi-arts complex,

Bharat Bhavan, which has folk and traditional performing arts under one roof5.

3.1.4 Access

Though the state does have presence of approachable to gateway cities, which could act as

supporting factors, yet its centrality makes it approachable from the major parts of entry and the

tourist generating areas of country. The rapid extension of railway has connected the state with,

more or less, every corner of the country by faster trains. The air services, though limited to five

places i.e Bhopal, Indore, Gwalior, Jabalpur and Khajuraho have also helped in making travel

more comfortable. Major numbers of roads entering in the state from different regions are either

by national highways or well-maintained state highways. Hence, the accessibility by rail, air and

road does not create such grave problems compared to the travel within the state. Railways do not

connect the all tourist places in the state except a few places. This is because many of them are

located in the rural areas. The condition of state highways in average and the roads, between the

tourist places and from the nearest railway stations, are quite unsatisfactory. The air connectivity

is next to unapproachable. Yet, these problems are not invincible. With sincere efforts and efficient

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planning, the travel within the state could well be improved because the basic infrastructure of

roads and transport are in existence6.

3.1.5 Tourist Resource

The state is incomparable in the matter wealth of cultural history, natural beauty and folk arts. A

long and multi-coloured history has gifted it a rich heritage. Starting from prehistory, the events

of time have bequeathed delightful impressions in the form of monuments, forts, castles, rocks and

cave shelters with antique paintings, massive stupas, temples and mosques with excruciating

carvings, sculptures and wall paintings. These enchanted the vision of great kingdoms, empires

and warriors and builders, poets and musicians, travellers, scholar’s saints and philosophers of a

golden past. The incredible landscape and the network of rivers, lakes, and ponds have provided

many places of with beautiful scenic beauty. Some high altitude areas and the natural spring water

have rejuvenating and curative qualities. The forest areas have 9 national parks and 25 game

sanctuaries out of which 4 are most important Tiger Reserves famous in India. For the devotion

there are a many places approved by faith. The sacred rivers of Narmada, Tapti, Son and Kshipra

have a string of religious places located on their banks7.

According to a general survey, this state has more than 379 tourist attractions of different types.

Every district has some attraction to present to the visitor. As it is not possible to develop all the

attractions simultaneously the Govt. initially identified 14 major centers for concentrated

development. These were selected on the basis of (a) resource potential and (b) the figures of

tourist arrivals. It is a judicious mix of archaeological wealth, scenic beauty, wildlife and

pilgrimage. These centers are Khajuraho, Bhopal-Sanchi, Mandu, Ujjain, Gwalior, Shivpuri,

Panchmarhi, Marble rocks, Kanha National Park, Bandhavgarh, Amarkantak, Omkareswar-

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Maheshwar, Orchha and Chitrakoot. For planning purpose the hyphenated centers have been

separated. Thus the number has gone upto 168.

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3.1.6 Travel Circuits

The details on the travel circuits indicated above are given below10.

a) Gwalior-Shivpuri-Orchha-Khajuraho

This circuit has a combination of heritage and wildlife resources. The initial point for this circuit

is Gwalior, which is well connected by bus, air and has very convenient railway connections with

major cities especially from the northern region. The tourist train like Taj Express and the Shatabdi

Express are popular with the tourists coming from Delhi and Agra.

Gwalior- Gwalior is a popular historic town having one of the invincible forts of India. It was also

known as "The pearl in the necklace of castles of India" by the Mughal emperors. It is also related

with the romantic story of Raja Mansingh and Gujari, a village girl. The fort area has Gujari Mahal,

Manmandir Palace, Sas-Bahu temple, Teli temple and the colossal statues of Jain Trithankaras.

The another centre of attractions are the royal heritage of Jaivilas Palace, a Durbar hall having two

of the biggest chandeliers, dining hall with crystal mini train for service and the palace museum9.

Shivpuri- Shivpuri was famous summer capital and shikar preserve of Scindias, the emperors of

Gwalior. Madhav National Park has various wildlife animals and birds. On one side it is

surrounded by Sakhya Sagar lake with a stately sailing club. The monuments of Scindia rulers in

marble with fine work, was quite similar with Taj Mahal are the similar attractions. Some of the

destination near about Shivpuri are Kuno Lion Safari park, Narwar Fort and the ruins of ancient

temples of Surwaya. Shivpuri is well located on national Highway No. 3.

Orchha- Orcha is holy city famous for lord ram temple, located100kms from Shivpuri. It is a

middle age laid back town on the banks of river Betwa. It was the range of warrior bundela raja

Bir Singdeo. It is probably the only place, who represents the bundela architecture and paintings

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in best way. Laxmi Mandir, Rai Praveen Mahal, Jehangir Mahal, Chaturbhuj temple, Ram Raja

Mandir and Chhatris (Cenatophs) of Bundela kings on the banks of the river are a few of the

monuments. The major centre of attraction of Orchha is Ram Raja Mandir and its architecture

where the statue of Lord Rama was brought from Ayodhya on demand of one of the queens that

has installed by her. Orchha is located 20 kms away from Jhansi, also a railway station and the

significant point for Khajuraho. By road Orcha is connected to Gwalior and Khajuraho11.

Khajuraho- Khajuraho is a popular middle age temple town of Central India. It has 22 temples

divided in group of western, eastern, and southern groups built by the several kings of Chandela

Dynasty. The western group has the highest number of temples that include the towering Devi

Jagadamba temple, Kandaria Mahadev temple and Laxman temple. The fantastic art and finesse

of the temple architecture are at their best form in these temples. The eastern group has Jain

temples, named because of the statues of Thirthankara installed in the sanctum sanctorum. The

southern group, which is at a quite distance, it has two temples, Dulahdeo and Chaturbhuj. Though

both eastern and southern groups of temples are constructed after few years, yet the architectural

lines are as fantastic as other temples. The other star attractions around Khajuraho are Panna

National Park, the sanctuary for tiger and crocodiles and the Ken Gharial (of similar family)

sanctuary at Raneh falls. Khajuraho is well connected by air from Delhi, Agra, Varanasi and

Mumbai by road from Jhansi and Mahoba11.

b) Indore-Ujjain-Maheswar-Omkareswar-Mandu

Indore- Indore is the initial point of this travel circuit. It is a popular commercial town in the state,

which was the place of Holkar dynasty. It is well connected by road, rail and air from Delhi,

Mumbai and other major cities of the country. It has some interesting places, the Rajwada Palace

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and the monument of Holkar dynasty. It is also known as the "Mini Mumbai" because of its

importance of commercial activities12.

Ujjain- Ujjain is said to be the second most holy city after Varanasi. Every 12 years a Sinhasta

mela is also organized on the lines of Kumbha mela. The town has a many popular temples and

ashrams, the most popular being the Mahakaleshwar temple having one of the 12 Jyotirlingas. The

other temples are Kal bhairav, Chintamani Ganesh, Mangalnath Mandir, Aadi shakti temple, Gopal

Mandirand and Sanipani ashram. It is said that lord Krishna with his brother Balram and Sudama,

their childhood friend stayed in Sandipani Ashram. Ujjain is located 54 kms from Indore and is

well connected by rail and bus service13.

Maheswar- Maheswar a small town located on the bank of river Narmada, it was the area of the

Holkar rulers, prior to Indore. It has many temples and sprawling ghats which have stone carvings.

The temple god worshiped by the Rani Ahilyabai Holkar first time, the religious and the serving

utensils made of pure gold are displayed in the temple. Boating on river Narmada is a wonderful

experience. It is located 85 kms from Indore on the National Highway No3. This place is quite

popular for historical movie shooting Ashoka.

Mandu-A small town known as “city of joy” bordering the plains of Nimar has the massive Afgan

monuments of various shapes and sizes, e.g. the Jahaz Mahal (the Ship Palace). The romantic tales

of King Bazbahadur, the last Afgan king, and Rani Roopmati, a Rajput princess, are still sung by

balladeers of Mandu. The Mughal monarch Jaghangir was fascinated by this place and named it

the “City of Joy". It is 100 kms from Indore by road14.

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c) Jabalpur-Bhedaghat-Kanha-Bandhavgarh

Jabalpur- Jabalpur is a famous city situated on the Howrah-Mumbai line (via Allahabad) of

Central Railways, it is the initial point for this travel circuit. Jabalpur has the palace of Gond kings,

the Madan Mahal and a museum of archaeological finds in the territory.

Bhedaghat- Bhedaghat is a famous spot situated in Jabalpur Here the Narmada river passes

through a glen of towering marble rocks on both sides. The speciality of rocks is that they are of

different shades and colours, which are reflected on the water. Boating on the river during moonlit

nights is an unforgettable experience. A little distance away Narmada falls in the glen, with

foaming waters creating dew. Hence, the falls are named Dhuandhar known as the Niagara fall of

India. The other attraction is Chausath yogini temple, housing 64 idols of the goddesses.

Kanha National Park- In the heart of the country', it is one of the first National Parks chosen for

conservation of Tiger Project and intensive breeding of Tigers. It is also known for the Central

Indian Swamp Deer, the Barasingha. The other species are a variety of herbivores and avifauna. It

is 185 kms from Jabalpur via Narmada.

Bandhavgarh- The forest secures of the former emperors of Rewa where the first white tiger was

found. It is now a Project Tiger are and is the best place for viewing tigers in their natural habitat.

The park area has accomplished with the fort of Bandhavesh, which has a few archaeological

remains. Along with the tiger it is rich in herbivore species and bird life15.

d) Bhopal-Sanchi-Bhojpur-Bhimbaithka

Bhopal- Bhopal, the capital of Madhya Pradesh known as ‘Lake city’ is well connected by road,

rail and air with the major cities of country. It has marvellous scenic beauties with lakes and

hillocks. Bhopal has one of the biggest mosques in Asia, the Tajul Masajid, Art center of Bharat

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Bhawan, the museum of Man, and archaeological museums, Van Vihar National Park, multi

Boating and water sports in the Upper Lake are popular evening activities16
rd
Sanchi- Sanchi the Buddhist Stupas, since 3 centuary B.C. There are stone carvings of Jataka

Kathas in gateways around the stupas. The relics of two of the disciples of Buddha were found in

one of the stupas. From here Emperor Ashoka sent his son to Srilanka to procreate Buddhism. The

archaeological department houses the finds collected from the area around. Sanchi is located near
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ancient town of Vidisha is only 10 kms where the 5 Century caves with rock cut sculptures can

be seen in Udaigiri caves.

Bhojpur- Bhojpur is famous historical place named after Raja Bhoja, the king and architect, built

an enormous temple dedicated to Lord Shiva. Due to aggression in other area of his kingdom, the

temple was left half built but the art like design, drawings and stone sections are still visible near

the temple. It has a immense shiva linga at the center. It is 17 kms from Bhopal by road in way to

Hoshangabad.

Bhimbetka- Bhimbetka is a historical place known for the famous mark of ancient cavemens. The

rock shelters of Bhimbetka have prehistoric paintings on the walls, which date back to 10,000

years. The conglomerate has 640 shelters where the paintings of different ages of prehistoric man

can be seen. It is 50 kms by road from Bhopal17.

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3.2 Madhya Pradesh Tourism Development Corporation Limited: (MPTDCL)

Constitution and Working Area

M.P. Tourism Development Corporation Limited (MPTDCL) was constituted in the year 1978.

Initially for regulation of tourism, 13 residential units, 6 vehicles and 29 officers were appointed.

For direction and regulation of MPDCL 12 members were directed by the state. At present there

is 8 members in board of directors.

M.P. tourism development corporation limited departmental structure is constituted by the state

government. For the departmental structure total 1097 post was sanctioned. Other than this for

constitution of tourism promotion unit (TPU) 11 different posts were sanctioned. So there are total

1108 posts were sanctioned. There are 6 regional offices, 15 tourism information centers 18, and

outside the state there are 12 satellite offices are functioning. For the regulation of daily work,

residents, transportation and other units the board have group of managing directors, grade-I grade-

II, grade III and grade IV officers. Total 689 officers are working for successful and effective

regulation. Other than this the for special service board take helps from private agencies and

labours.

Till the year 2012-13 authorized capital was Rs 30.00 crores and the state has provided 64

residential units, 7 non-residential units for roaming total 113 vehicles has also been provided19.

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3.2 Structure of Madhya Pradesh State Tourism Board, Role and Contribution

in Promotion of Tourism

3.2.1 Structure of Tourism Department

1. Minister

2. State minister

3. Chief secretary

4. Under secretary

5. Section officer

6. Assistant officer

7. Assistant grade-I

8. Assistant grade- II

9. Assistant grade-III

10. Clerk

11. Peon

At a Secretariat level in the year 1972 Tourism Department came into existence as an independent

body. Before this it works under commerce and industrial activities. The main responsibility of

tourism department is to identify the main tourist centers and its popularity, infrastructural

development of tourist centers, providing transport facility, for providing information of tourist

destinations of the state and for this doing effective advertisement, publication of literature,

organizing fare and festivals, developing youth and adventures tourism, controlling budget, getting

support from central government, implementation of decisions of ministry and other works are

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included. For all the work mentioned above under tourism department, commission, tourism office

and Madhya Pradesh Tourism Development Corporation Limited has been established.

3.2.2 Area of Work

MPTDCL tries to attract tourist from all over the country so it has many tourist information centers

in many other cities. The board arranges the tourism packages for the tourist who came outside

from the country and the state. Board also arranges fairs and festivals to familiarize the culture

and folk heritage and the food. By this effort board tries to attract more and more tourist every

year. The board provides residents, transport food and beverage facilities and proper information

of tourist destination so that they can visit each of the places of their interest20.

3.2.3 Development Level of Reference Sector of M.P. with other States

The state has undertaken the development of tourism facilities and basic infrastructure for

promotion of world-wide tourism on war footing, which is being experienced by entire tourism

industry in the country including private and feedback has received from time to time appreciating

the steps taken. In the state budget provision for development of infrastructure and active publicity

has given signification status by adopting an aggressive policy including the mega publicity

campaign world-wide. Madhya Pradesh has been ahead of other states in receiving central

financial assistance21.

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3.2.4 Annual Plan 2016-17

Target and Objective

Vision Mission- To promote balanced and sustainable tourism which enables socio-economic

development and to establish Madhya Pradesh as a popular tourist destination that provide a

complete tourism experience22.

Strategies

 Transparent guidelines and procedures shall be laid down to attract private investment.

 Necessary database shall be prepared and research conducted for destination marketing.

 Comprehensive feedback mechanism of tourist experience shall be developed.

 Development of basic infrastructure such as roads, drinking water, power, hygiene,

transport, and solid waste management shall be ensured.

 “Special Tourism Zones” shall be notified and developed to encourage investment in

identified areas.

 Highest priority shall be accorded to conservation and preservation of natural resources

and beauty at eco-tourism destinations.

 Comprehensive plans shall be prepared for destinations of religious importance.

 Development of tourist facilities near water bodies shall be ensured.

 Efforts shall be made to provide enhanced air connectivity between major cities of the

State.

 Necessary steps shall be taken to promote adventure tourism with the help of local

administration and local bodies.

 A chain of budget hotels shall be set up at destinations of religious importance.

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 Tourism Department shall ensure coordination of the concerned departments to promote

Medical Tourism.

 “Tourism Plan” shall become an integral part of the Plans of various departments.

 To promote and develop heritage tourism.

Objectives

 Set up an institutional mechanism to promote private investment.

 Set up an effective regulatory mechanism for sustainable tourism.

 Provide reception, assistance, information, amenities, hygiene, security and

infrastructure for the tourists.

 Adopt the principle of “First Conservation Later Tourism” for Cultural Heritage sites.

 Make eco-tourism an effective tool to sensitize masses regarding environmental

conservation.

 Ensure active and coordinated participation of Government departments, voluntary

organizations, community and other stakeholders of tourism sector.

 Develop tourism through Public Private Partnership (PPP).

Goals/ Outputs / Outcome –

 Doubling the Number of Rooms in Madhya Pradesh.

 Income to be tripled in next years.

 Foreign Tourist arrivals to be doubled in next years.

 Training to be provided to 40,000 persons.

 Expressway to major destinations.

 National / International Travel Fairs / Events


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 Clean and Green Cities in Madhya Pradesh (at least 10 major cities).

 Use of Green Energy.

 Activities under Tourism Year 2015-16

 Private sector Investment Plan of 10000.00 Cr.

3.2.5 Problems and Priorities

Madhya Pradesh, known as the “Heart of India”, is truly blessed with unmatched tourist attractions.

Its unique heritage, unparalleled wildlife, legendary religious centers, stunningly beautiful places

of scenic beauty and colorful ethnic tribes with their traditional fairs & festivals, all combine

together to make Madhya Pradesh a veritable tourist delight. It is a fact that, in Madhya Pradesh,

a major chunk of domestic traffic comprises pilgrims; which is not at all surprising owing to the

large number of pilgrimage centers in the State. Most of these centers are also tourist destinations

and attract normal tourists in sufficient numbers. The overall relatively smaller foreign tourist

arrivals, as compared to some other States like Rajasthan, Goa or Kerala, are due to the fact that

Madhya Pradesh is still perceived as a hinterland destination which lacks adequate connectivity23.

That perception however, is changing fast, and the State is now beginning to be envisioned as a

front-line destination. The recent up gradation and expansion of tourist infrastructure and the vastly

improved connectivity to/from the major centres of tourist interest is definitely the reason for this

positive change. The Government of Madhya Pradesh is extremely pro-active towards the growth

of tourism in the State, and has initiated several measures to ensure that this tremendous potential

is realized in a planned and systematic manner by putting into place a dynamic mechanism for

encouraging investments in the tourism sector.

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3.2.6 Current status of programmes/schemes

The Department of Tourism has endeavored to developed world class tourism infrastructure and

facilities, promotion of Air connectivity, Eco & Adventure Tourism and Caravan Tourism, which

are being effectively run and help in launching meaningful publicity campaigns24.

3.2.7 Tourists Arrivals in M.P. During 12th Five Year Plan

During the 11th Five Year Plan period, there were 1424.96 lakhs tourist arrived at different tourist

centers and places in Madhya Pradesh. Out of which 12.07 lakhs tourist (0.85%) were foreign and

1412.90 (99.15%) lakhs were domestic tourists. Year-wise tourist arrivals during the 12th Five

Year Plan period, in Madhya Pradesh is as given below25

Table 3.1-Tourism arrival in M.P. During 12th Five-year Plan (2012-15)

(Units in Lakh)

S. No Year Foreign Domestic Total

1. 2012 2.76 (0.52%) 531.97 (99.48%) 534.73

2. 2013 2.80 (0.44%) 631.11 (99.56%) 633.91

3. 2014 3.16 (0.49%) 636.15 (99.51%) 639.31

4. 2015 4.21 (0.54%) 779.76 (99.46%) 783.97

Source- MPSTDCL annual report (2015-16)

In table 3.1 the tourist’s arrival in M.P. is shown during the period of 2012 to 2015. In 2012 total

534.73 lakh tourists arrived in Madhya Pradesh out of them only 0.52% were foreign tourists. The

growth in tourist arrival is noticeable that increase up to 783.9 lakh in 2015 but percentage of

foreign tourist is not so change.

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Table 3.2: Distribution of country wise foreign tourist (in %)

S. No. Place of origin Percentage

1. U.K 21

2. USA 14.7

3. France 10.1

4. Spain 5.6

5. Italy 5.2

6. Canada 4.5

7. Australia 4.5

8. Nepal 3.9

9. Germany 3.7

10. Singapore 1.5

11. Japan 1

12. Korea 1

13. U.A.E 1

14. Russia 0.8

15. China 0.8

16. Neither land 0.7

17. South Africa 0.7

other 19.2

Total 100

Source: Annual Report Tourism Survey for the State of Madhya Pradesh (2015-16)

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Table 3.2 represents the distribution of countries for foreign tourists in the state of Madhya

Pradesh. The survey findings suggest that contribution of U.K was highest (21.0%) in contribution

of foreign tourists for the state of Madhya Pradesh, followed by others (19.2%), USA for 14.7%.

On the other hand, the contribution of Netherlands and South Africa was 0.7% while Russia and

China in foreign tourists for the state of Madhya Pradesh were only 0.8%.

Chart 3.1: Distribution of Country Wise Foreign Tourist

1 U.K 2 USA 3 France 4 Spain 5 Italy 6 Canada


7 Australia 8 Nepal 9 Germany 10 Singapore 11 Japan 12 Korea
13 U.A.E 14 Russia 15 China 16 Neither land 17 South Africa 17 other

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Table 3.3: Distribution of State Wise Domestic Tourists (in %)

S. No. Place of origin Percentage

1. Madhya Pradesh 48.3

2. Delhi 8.8

3. Uttar Pradesh 8.6

4. Chhattisgarh 7.8

5. Maharashtra 4.7

6. Rajasthan 4.2

7. Gujarat 1.9

8. Haryana 1.3

9. Punjab 1.1

10. Himachal Pradesh 0.8

11. Jammu & Kashmir 0.6

12. Jharkhand 0.6

13. Uttarakhand 0.3

14. Kerala 0.3

other 10.7

Total 100

Source: Annual Report Tourism Survey for the State of Madhya Pradesh (2015-16)

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Table 3.3 represents the distribution of states for domestic tourists in the state of Madhya Pradesh.

The survey findings suggested that contribution of Madhya Pradesh state was highest (48.3%) in

contribution of domestic tourists for the state, followed by Delhi (8.8%), Others (10.7%), Uttar

Pradesh (8.6%) and Chhattisgarh (7.8%). On the other hand, the contribution of Kerala and Uttara

Khand in domestic tourists for the state of Madhya Pradesh was only 0.3%

Chart 3.2: Distribution of State Wise Domestic Tourists (in %)

1 Madhya Pradesh 2 Delhi 3 Uttar Pradesh 4 Chhattisgarh


5 Maharashtra 6 Rajasthan 7 Gujarat 8 Haryana
9 Punjab 10 Himachal Pradesh 11 Jammu & Kashmir 12 Jharkhand
13 Uttarakhand 14 Kerala 14 other

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Income from Tourists

During the 12th Five Year Plan period tourist division-wise annual income from tourists is as given

below:

Table 3.4: Income from Tourists (2012-15)

(Rs. In lakhs)

S. No Units 2012-13 2013-14 2014-15

1. Bhopal 2434.14 2616.25 2708.83

2. Indore 1028.30 1222.92 1552.10

3. Pachmarhi 973.85 1008.60 1244.54

4 Jabalpur 1792.71 1883.90 2098.83

5 Khajuraho 614.34 665.63 701.63

6 Gwalior 873.01 949.48 936.27

Total 7716.35 8346.78 9242.20

Source- MPSTDCL annual report (2015-16)

In table 3.4 income from tourist in different zone is shown from the year 2012-13 to 2014-15. As

per the shown in the table Bhopal zone has highest earning in comparison to other zones. We can

see growth in earning in every zone in next year but in case of Gwalior zone income has decreased

in 2014-15 in comparison to previous year and out of 6 zones khajuraho zone has lowest earnings

from tourists.

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Chart 3.3: Income from tourists (from 2012 to 2015)

3000

2500

2000

1500

1000

500

0
Bhopal Indore Pachmarhi Jabalpur Khajuraho Gwalior

2012-13 2013-14 2014-15

3.2.8 Proposal for future plan

During annual plan26 2016-17 following major activities have been earmarked as main targets-

Under State Planning it is proposed to developed proper drinking water facilities, inter-connecting

roads and electricity provisions to all tourism centres. Further work is being undertaken to provide

tourism facilities as per the international standards to all visitors. Other initiatives include wide

publicity campaign to attract youth for adventure tourism & religious tourism. The basic amenities

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are being developed on war footing at historical places. The activities of the Department like

Publicity & Promotion, Fairs & Festivals, Development of Tourist Circuits & MPSTDC Units and

other schemes in the State will be performed during 2016-17 in accordance with objectives spelt

out in the 12th Five Year Plan document which are as under:

 Increase in employment generation.

 Promote and market destinations within and outside India.

 Develop basic infrastructure at lesser known tourist locations.

 Develop eco-friendly and sustainable tourism facilities.

 Develop and promote eco and adventure tourism and

 Convert old palaces into Heritage Hotels under the Public Private Partnership scheme.

An outlay of Rs. 20060.00 lakh has been approved for Annual Plan 2016-17. Out of which Rs.

19310.00 lakh for Normal Plan and Rs. 750.00 lakh for Tourism Supportive Plan (TSP)

component. Allocation under various schemes for Annual Plan 2016-17 is given below

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Table 3.5- Outlay of Annual Plan 2016-17

(Rs. In lakhs)

S. No Name of Scheme Normal TSP Approved

plan

1. Tourist Centers 400.00 100.00 500.00

2. Publicity 8000.00 - 8000.00

3. Festivals 1000.00 - 1000.00

4. State Share for Central Schemes/ Yatrikas etc. 100.00 - 100.00

5. Youth & Adventure Tourism 60.00 - 60.00

6. Training 250.00 50.00 300.00

7. Service Charges Land Disinvestment to process 100.00 - 100.00

manager

8. Development of Travel Circuits 50.00 - 50.00

9. Reimbursement of Vat on ATF for air services 50.00 - 50.00

10. Reimbursement of Registration & Stamp duty for 0.00 - 0.00

Establishment of New Heritage Units

11. Hotel Management Institute 1000.00 - 1000.00

12. Marketing offices 1000.00 - 1000.00

13. Renovation/maintenance of properties 1000.00 - 1000.00

14. Enterprises Resource Planning 250 - 250

15. International Convention Centre- Bhopal (ACA) 1000.00 - 1000.00

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16. Infrastructure Development for Destinations and 500.00 - 500.00

Circuits (CSS-o)

17. Capital Subsidy 1000.00 - 1000.00

18. Grant for Air Flight service 900.00 - 900.00

19. Grant for Conference Seminar etc. 50 - 50

20. Rural Tourism Development 1000.00 600.00 1600.00

21. Urban Tourism Development 1000.00 - 1000.00

22. Reimbursement to Investors 500.00 - 500.00

23. Establishment and Operation of SEL Show 100.00 - 100.00

Total 19310.00 750.00 20060.00

Source- MPSTDCL annual report (2016-17)

In table 3.3 an outlay of annual plan approved by government is shown that included normal plan

and tourism supportive plans together. As per the data shown for publicity highest amount is

allocated. There several other items for that total 20060 lakh Rs. has been allocated. These includes

development of tourists centers, increment in youth and adventure tourism, rural and urban tourism

development, infrastructure development in destinations as well in tourist circuits. These shows

that government is working hard on promotion of tourism quality in the state. During the plan

period the State will participate in the National and International Travel Meets and Road Shows

148
Proposed important Physical targets and financial achievement and main thrust

The Physical targets under major schemes/programmes for the annual plan, 2016-17 is presented

below: -

3.2.10 Allocation of Fund under 13th finance commission

Under 13th finance commission for development of infrastructure facilities at religious centers,

development of heritage tourism, infrastructural development for promotion of eco- tourism,

developing water bodies and water sports, development of adventure tourism, organization of fairs

and festivals, developing new tourist centers, for developing jain tourist circuits, for development

of air services and development of information and technology Rs 21000.00 lakh was demanded

as per the demand Rs18000.00 lakh financial support has been accepted. The amount will be

allotted in 4 years (2011-12 to 2014-15)27

149
Table 3.6- Description of Expenditure Fund under 13th finance commission for Different

Programmes (Rs. In Lakh)

S. No Items Amount

1. Development of Meetings, Incentives, Conference and 3000.00

Exhibition (M.I.C.E) facilities

2. Development of Budhhist circuits in west M.P 500.00

3. Development of Pilgrim tourism 1300.00

4. Development of Jain circuits 1000.00

5. Development of Heritage tourism 1000.00

6. Development of Eco and Adventure tourism 5000.00

7. Renovation and expansion of existing tourist facility 1500.00

8. Renovation of internal and external road links 2500.00

9. Expansion of National Highways and city 500.00

10. Development of information and technology 200.00

11. Development of statistical cell 500.00

12. Fairs and Festival 200.00

13. Development of Air facilities 400.00

14. New projects and programs on rural 400.00

Eco and Adventure tourism-

Total 18000.00

Source- MPSTDCL annual report (2016-17)

150
Table 3.6 is used to show the allocation of fund to different items as per 13th finance commission.

The allocated fund is distributed for different kind of tourism and tourist circuits28

In Madhya Pradesh every year from 14 April the tourism festival year started. The motive behind

this celebration is promotion of tourism and cultural enhancement in Madhya Pradesh. Newly

Started Programmes of M.P. Tourism Board (After 2010)29

 Tourism policy 2012

 Land allotment policy for tourism development through private participation

 Water body development policy through private participations

 Bed and Breakfast policy

 Air services policy

 Caravan tourism

 Establishment of M.P. institute of hospitality training

 Establishment of Hotel Management Institute at Indore

 Convention center for capacity of 1200 person at Bhopal

 4-5 star hotels at Bhopal

 Expansion of Hotel Palash residency

 Establishment of Tourism Promotional Units

 Establishment of State Tourism Development Units

 Policy for connecting state with air services-2014

 Developing more 5 star hotels at major tourist destination in M.P.

 Developing heritage building Taj Mahal situated at Bhopal.

 Converting Tourism Island into Aqua Center.

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 Establishing a Rail Coach Restaurant in Jabalpur and Indore

 Establishing a Nature Resort in Pachmarhi.

3.2.11 Implementation of Women welfare policy by Tourism board30

The department of tourism is also working for the welfare of women by the direction of the state

government. Now in many work women participations are increasing. So with the positive

contribution state has taken some important decisions.

1. The state and the tourism board with the help of self-groups arranging distribution system

for the handicraft products made by women. They are also arranging product selling centers

at tourist places.

2. Providing license to women tourist guide at Orchha and Bhopal

3. Providing employment opportunity to unemployed women's by providing 6-month

employment oriented training as per different perspective like front-office, housekeeping,

food and beverage management.

4. The priority given to the presence of women at fare and festival organized in the state at

different occasion and festivals.

5. A committee has been organized at the board to listen, understand and solve the problems

of women’s

Various initiatives are undertaken by the Government of MP for the overall development of the

tourism infrastructure in the State which will instigate the momentum of the industry thereby

positioning it as one of the most desirable tourism destination of India Key Approach Increase

Private Participation Tourism Circuit Development Holistic Approach for Integrated Development

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• Improve air connectivity to other cities

• Establishment of international airport in Bhopal

• Improve the intra State roads and National Highways present in the State Accommodation

• Set-up Heritage Hotels

• Lodges, 2 & 3 star hotels in the major tourist destinations

• 5 star and business class hotels in commercial cities.

• Proper Waste Management

• Efficient waste management and supply of potable/ clean water in the cities and especially

in rural areas to promote rural tourism Centre of Excellence

• Set-up new Centre of Excellence apart from existing ones to ensure the availability of

skilled human resource to support growth in tourism and hospitality industry in the State.

Table 3.7: Residential Units Run by M.P. Tourism Corporation Limited

S. Name of Units S. Name of Units

No No

01 Holiday homes, Amarkantak 36 Tourist motel, Neemach

02 White tiger forest lodge, Bandhavgarh 37 Narmada resort,

Omkareshwar

03 Mekal resort, Bargi 38 Betwa retreat, Orcha

04 Motel marble rocks, Bhedaghat 39 Sheesh Mahal, Orcha

05 Highway treat, Bheembaithka 40 Amaltash, Pachmadi

06 Tapti retreat, Burhanpur 41 Champak Bungalow, Pachmadi

07 Hotel palash residency, Bhopal 42 Club view, Pachmadi

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08 Wind and waves, Bhopal 43 Devdaru bungalow, Pachamdi

09 Halali retreat, Halali 44 Karnikar bungalow, Pachmadi

10 Tourist motel, Byavra 45 Glean view, Pachmadi

11 Tana bana, Chanderi 46 Hotel highland Pachmadi

12 Tourist bungalow , Chitrakoot 47 Hill top bungalow, Pachmadi

13 Mandakini resort, Chitrakoot 48 Panchwati Pachmadi

14 Choral resort, Choral 49 Rock and manor, Pachmadi

15 Midway retreat, Dodi 50 Satpura retreat, Pachmadi

16 Tourist motel, Datiya 51 Woodland Bangalaw, Pachmadi

17 Hotel Tansen residency Gwalior 52 Neelamber cottage, Pachmadi

18 Hotel culturi resident, Jabalpur 53 Nandanvan cottage Pachmadi

19 Culturi huts Dumna jabalpur 54 Kiplngs court, Pench

20 Tourist motel, Jhabua 55 Tourist motel, Pipariya

21 Baghira log huts, Kisli, Kanha 56 Highway treat, Rukhad

22 Tourist hostel, kisli 57 Gateway retreat, Sanchi

23 Kanha safari lodge, Mukki 58 Hotel Bharhut, Satna

24 Gawa kanha resort, Malajkhand 59 Tourist village, Shivpuri

25 Baghira Jungle resort, Mocha 60 Parsuli resort, Sidhi

26 Tourist motel, Kisli 61 Paryatak motel, Tamiya

27 Hotel Jhankar, Khajuraho 62 Tawa resort, Tawa

28 Hotel payal, Khajuraho 63 Kshipra residency, Ujjain

29 Tourist village, Khajuraho 64 Hotel avantika Ujjain

30 Jungle resort, Kuno Palpur 65 Highway treat Naugaon

154
31 Narmada retreat, Maheshpur 66 Jungle camp, Madala ( Panna)

32 Hotel surbahar, Maihar 67 Yashowardhan highway treat, Mandsor

33 Tourist motel, Mandala 68 Jungle resort, udaigiri Vidisha

34 Malwa Resort, Mandu 69 High way treat, Handiya

35 Malwa retreat, Mandu 70 Picnic at Kerwa ( Bhopal)

Source- MPTDCL Bhopal

Table 3.7 is used to show the residential units run by MPTDCL (State tourism board) the state has

70 residential units. Pachmadi has highest number of residential units. It has 14 units remaining

division has on an average 2 to 3 units.

Table 3.8: Non Residential Units Run by M.P. Tourism Corporation Limited

Sr. no Name of Units Sr. no Name of Units

01 Shan- e- Bhopal Rail Restaurant 05 Sair Sapata, Prempura ghat

Bhopal

02 Picnic at Bhopal 06 High way Treat, Dodi

( Kerwa Dam)

03 Rainbow Retreat, Bhopal 07 Wind and waves, Tigra dam,

Gwalior

04 Lahar Fast Restaurant, Bhopal

Source- M.P. Tourism Corporation Limited annual report

155
The table 3.8 is used to show the non -residential units of state tourism board. These units are
either picnic spot or restaurants. There are 7 non- residential units in this state and out 7units 5 are
located or near Bhopal.

3.9: Type of Vehicles Along with Their Units and Staff List under MP Tourism Board

S. No Types of Vehicles units No. of drivers No of support

staff

1 AC Bus 45 seats 05 05 05

2 AC Bus 40 seats 01 02 02

3 AC Bus 23 seats 01 01 01

4 Viewing Bus 03 03 01

5 Exhibition Bus 01 02 01

6 Rail Safari ( Bhopal Darshan) 01 04 05

7 Tempo travelers 01 01 01

8 Caravan Travels 02 02 02

9 Ambassador Car 05 05 -

10 Bolero travels 01 01 -

11 Indica Car 15 15 -

12 Indigo car 22 22 -

13 Indigo Manza 10 10 -

14 Esteem 01 01 -

15 Marutee Van 01 01 -

16 Scorpio 09 09 -

17 Gypsee 05 05 -

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18 Tata safari 16 16 -

19 Bolero Camper 03 03

20 Major Jeep 04 04 -

21 Toyota Innova 01 01 -

22 Mini loading truck 01 01 01

23 Jungle Safari jeep 01 01 01

24 Jungle Safari gypsy 06 06 06

25 Tata 407 truck 01 02 03

26 Para cell travels 03 03 03

Total 123 126

Source: MPTDC 2011 to 2015

157
&

ar
ne
2016 2015 2014 2013 2012 2011

Zo

Ye
3523.08 2617.89 2544.20 2422.26 1922.26 1617.06 Income

Bhopal
2716.95 2300.42 2085.25 1938.93 1544.58 1344.48 Exp.

1173.19 317.55 458.97 483.97 377.72 282.50 Profit

1747.34 1522.89 1217.11 1028.13 875.69 723.95 Income


Indore

1165.47 1051.03 873.41 649.08 612.34 511.70 Exp.

Source: MPTDC 2011 to 2016


581.86 492.20 343.71 379.07 263.32 236.08 Profit

1419.09 1211.03 983.09 948.63 885.09 723.95 Income

860.29 892.37 685.51 572.99 518.49 444.01 Exp.


Pachmarhi

427.86 320.44 374.36 375.66 366.60 279.95 Profit

2392.25 2091.50 1874.61 1793.18 1528.00 1246.15


MPSTDCL

Income

1543.30 1441.67 1256.02 1110.43 969.39 811.15 Exp.


Jabalpur

849.01 649.83 618.62 682.84 558.64 435.03 Profit

758.82 695.15 668.77 616.66 525.67 416.71 Income

606.13 601.71 513.69 453.47 373.92 316.16 Exp.


Khajuraho

152.67 93.43 154.89 163.17 144.51 100.55 Profit

1034.67 935.29 955.55 873.50 786.29 644.83 Income


sd(trR(tr(Rs(

782.24 719.95 720.56 610.11 555.65 506.78 Exp.


Gwalior
Amount in Lakh Rs
Table3.10: Income-Expenditure Analysis from residential and non- residential unit of

252.46 215.30 234.49 263.36 230.62 138.06 Profit

158
Chart 3.4

Income-Expenditure Analysis from residential and non- residential unit of MPSTDCL

Profit/Loss
Gwalior

Expenditure
Income
Profit/Loss
Khajuraho

Expenditure
Income
Profit/Loss
Jabalpur

Expenditure
Income
2016
Profit/Loss
Pachmarhi

2015
Expenditure
2014
Income
2013
Profit/Loss 2012
Indore

Expenditure 2011
Income
Profit/Loss
Bhopal

Expenditure
Income

0 500 1000 1500 2000 2500 3000 3500 4000

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3.5 Annual Promotional Programmes31

I. Auspicious April Celebrations (the beginning of year long celebrations…)

Journey starts from Bhopal

1. Swacch Bharat Abhiyan- Mass walk to create awareness about cleanliness in MP’s Tourist

Destinations other activities like food festivals, Dance extravaganza at sair sapata &Boat

club,

2. Photo and film exhibition

3. Folk dance programs also include Western Dance and Qwwali Program

4. Firework shows at Sair Sapata

5. Street Plays for tourism promotion and awareness for cleanliness and maintainace

All programs were celebrated at different tourist places of Bhopal like paryatan bhawan, sair

sapata, van vihar and boat club.

II. Sun Blessed May (the journey a head’s….)

Celebrations at Indore

1. Light and sound shows at Rajwada.

2. Painting competitions for school children.

3. Folk dance and musical performance.

4. Boat race, water zorbing and canoe polo.

Some other celebrations of the month

 Launch of ‘Kuli N0.1’ event.

160
 Mega road show.

 MP’s Folk dance presentation.

 Promotion of MP tourism through film presentations.

 Public campaign and photo exhibitions.

III. Joyous June (journey towards adventure…)

Promotion of natural and adventure tourism at Pachmarhi.

1. Road shows from main crossing at Pipariya.

2. Food festival with private participants.

3. Launching of adventure tourism packages to Tamia & Patalkot.

4. Folk dance and musical performance.

5. Painting competitions for school students.

6. Film presentations for promotion and awareness regarding adventure tourism and for

cleanliness of tourist destinations.

7. Publicity campaign to promote MP as a tourist destination.

IV. Tranquil July (steps towards heritage and culture)32

Promotion of heritage tourism at Sanchi.

1. Walk for peace

2. Buddhist conclave- Session on life & teaching of lord Buddha.

3. Prayer and meditation sessions

4. MP tourism publicity program at Sanchi Stupa and Dharmshala.

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5. Workshop for stakeholders for promotion of Buddhist destinations of the state, to be

attended by the travel agents, tour operators & member of media.

6. Publicity campaign to promote MP as a tourist destination.

7. Folk dance and musical performance.

8. Film presentations for promotion and awareness regarding adventure tourism and for

cleanliness of tourist destinations.

V. Monsoon August (connecting with God… Pilgrim tourism)33

Celebrations at Mandu

1. Heritage walk.

2. Branding MP tourism at main roads and crossing.

3. Art camp.

4. National Photography Competition.

5. Folk dance and musical performance.

6. Food festival with private participations.

7. Capacity Building Workshop for service providers in tourism sector. The workshop would

be attended by the stakeholders and experts.

8. Plantation for greener future of tourism industry near about 1 lakh are proposed to planted

with the support of forest department.

9. Light and sound shows promotions.

10. Film and photo exhibitions.

162
VI. Fun-filled September (traveling for education and creating experience.)

Focus on Gwalior

1. Swacch Bharat Abhiyan- Mass walk to create awareness about cleanliness in MP’s Tourist

Destinations.

2. Branding of MP tourism at Railway station, main roads and road crossings.

3. Quiz about forts and palace for school students.

4. Launch of heritage package tour.

5. Kala yatra of artist from Bada to Baija Taal.

6. Painting competitions and photography competitions.

7. Sarod recital by Ustad Amjad Ali Khan.

8. Folk dance and musical presentations at Baija Taal and Phool Baag.

VII. Festival October (travelling in pursuit of happiness)34

Focus on Orchha

1. Folk dance in the premises of Hotel Sheesh Mahal

2. Branding of heritage trains and tourism like Shatabdi and Taj Express.

3. Food festival of MP with local participations

4. Water sports activity promotions

5. Branding of Orchha Photography competitions.

6. Promotion of MP tourism through films and presentations.

7. “Biker Mania”- congregation of bike riders across the country creating awareness about

MP’s tourist destinations.

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VIII. Sparkling November (journey towards culture)35

Focus on Khajuraho

1. Branding of MP tourism at Railway station of Jhansi and Khajuraho.

2. Photography competition.

3. Folk dance presentation at Mela Ground.

4. Theoretical presentations.

5. Food festival with private participation.

6. Participation in ‘Travel Mart’ for promotion of destination and showcase of culture and

tourist wealth of the state.

7. Deepdan Utsav- lighting of earthen lamps.

8. Marketing campaign to promote the destinations of MP.

9. Diwali Handicraft and MP Local Cuisine Festival- to tap the festive hype in the market,

handicraft products to be marketed and local cuisine to be offered in the hotels and resorts

in major destinations of MP.

10. Film and photo exhibition event attended by members of tourism industry, govt. and private

officials.

IX. Serene December (journey towards cultural preventions)

Focus on Maheshwar

1. Branding of MP tourism at main roads and crossings.

2. Painting competitions of school & college students of Indore region.

3. Folk dance presentations at Ahilya Ghat.

4. Food festival with private participations.

164
5. Launch of ‘Detailed Project Report’ for exhibition of handicraft and hand-woven fabrics.

6. Anandotsav & Tansen festival- Main activity include- heritage walk & sightseeing of local

spots of tourist interest.

7. Promotion of MP tourism through film and photographs presentations.

8. Publicity campaign to promote MP as a tourist destination.

X. All New January (journey with new energy)36

Focus on Jabalpur

1. Inauguration through light and sound show

2. Photography competitions.

3. Folk dance program at Gol Bazaar

4. Food festival with private party participation

5. Eco-tourism festival- campaign & trekking activity and promotion of MP among tour

Operators. Marketing and promotional activities.

6. Promotion of MP tourism through film presentations.

7. Food festivals of MP as a tourist destination

8. Publicity campaign to promote MP as tourist destinations.

XI. Spiritual February (Discover path to find Soul)

Focus on Ujjain

1. Branding of MP tourism at Ujjain Railway Station, Main roads & Road crossings.

2. Food festivals with private participations.

3. Folk dance presentation at Dusherra Maidan.

165
4. Promotion of MP tourism through film presentations.

5. Film and photo exhibition

6. Publicity campaign to promote MP as tourist destinations.

7. Decking up to temples.

XII. Colourful March (closing ceremony with colours)37

Celebration starts from Bhopal

1. Grand Closing Ceremony of Madhya pradesh tourism year at bhopal bada talab.

2. Gearing up for next year festival celebrations.

Some other promotional activities

Jheel Mahotsav

 The activities would include attracting investors and organizing water sports activities at 9

different places of MP- Bada Talab (Bhopal), Raj Ghat (Sagar), Choral Dam, Pipaliyapala

(Indore), Bargi (Jabalpur), Tigra (Gwalior), Tawa, Ban Sagar, indira Sagar & Gandhi

Sagar.

Festival of Dances

 Along with the Dance Festival, sight-seeing packages of tourist places around Khajuraho

would be organized. The “International Dance Festival” would be used as a platform to

showcase wildlife of MP through videos and broachers.

Road Shows

 Participation of 250-300 members of tourism industry from different states.

166
 Promotion of MP tourism through film presentation and photo exhibitions.

 Road shows at main roads, crossings and railway stations.

 Street play and theoretical shows

3.3 Opportunities for Development of Tourism in Madhya Pradesh

(i) Wildlife Tourism in MP

Madhya Pradesh the heart states38 of the country is concerned for conservation of wildlife and

biodiversity. The state has had an important historical background of conservation and forest

protection. Kanha National Park part of the state were declared a wildlife sanctuary earlier in 1935

while the State enacted its very own MP National Parks Act in 1955. Under this Act in 1955, 1956

and 1969 the Kanha National Park, Madhav National Park and Bandhavgarh National Park were

originally constituted, respectively and were enhanced later to present them to their current size.

To increase national consciousness towards conservation of flora and fauna, since the 1970s, the

state government started setting up a network of preserve forest areas (national parks and wildlife

sanctuaries) under the provisions of the Wildlife Protection Act, 1972. At present there are 9

National Parks and 25 Sanctuaries covered an area of 10,900 sq. km constituting approximately

11.40% of the total forest area and 3.52% of the geographical area of the state. Wildlife Tourism

is the clearest management activity in the popular preserved areas. People often visit to the

preserved areas to see wild animals and to enjoy the natural and scenic beauty of the mountains,

forests and rivers. Tourism in the protected areas in MP has been growing almost at the rate of

10% per year. Growth in tourism is not really better for conservation. Wildlife tourism has both

advantages as well as disadvantages. While tourism can create jobs and business opportunities for

the local people who suffer several problems in their livelihoods due to limited access to the

167
alternative resources, tourists also act as watchman for the forest management to identify illegal

activities or animals in any kind of problems. However, tourism also creates inconveniences to

wild animals this is because tourism infrastructure destroys wildlife habitats and environment. So

many tourists destroy the serenity of the forests and may create a lot of wastage that can be harmful

for the wild animals. In the recent past, at least two tigers have been killed in accidents with tourist

vehicles in Bandhavgarh national park.

Bandhavgarh, Kanha, Satpura, Pench, Panna and Van Vihar national parks are the main destination

of wildlife tourism in the State. The preserved areas of the state received nearly ten lakh tourist

visited in July 15 to June 16, although nearly half of them pertain to Van Vihar and Pachmarhi (in

Satpura Tiger Reserve). The state earned around 12 crore rupees from these operations. All the

revenue generated by the protected areas of national parks, from tourism goes into a local fund

called the Vikas Nidhi and is used for the management purpose of the parks only. It does not go to

the government treasury39.

Madhya Pradesh Tourism Rules provide for a classified wildlife experience, includes safari (open

car drives), bird watching, elephant rides (including tiger show) nature walks, cycling, camping

and bonfire activities etc. in the protected areas, but the tiger show from elephant back are the most

popular tourism activity in most of the parks. Walking and boating are most popular activity in

Satpura national park. In view of the high impact of vehicle borne tourism, the maximum number

of tourism vehicles (carrying capacity) that can enter Kanha, Bandhavgarh, Pench and Panna

national parks has been fixed, support by online booking of park excursions through internet.

Visitors are advised to book entry tickets in advance as there a cap on the number of vehicles

allowed entering into the parks. Kanha, Bandhavgarh and Pench tiger reserves are known for their

168
tiger tourism. People come here to see wild tigers. Tigers can be seen on open car drives as well

as from elephant back. Departmental elephants track the tigers early morning in the nearby forests

and show them to tourists40. This arrangement is called the tiger show. Although the tiger show

helps a lot of people see tigers, the tiger show also faces criticism from the purists as being too

invasive for tigers. However, the management strives to make the tiger show as benign as possible

both for the tigers as well as for the tourists.

Table 3.11: National Parks of Madhya Pradesh

S.No National Parks District Area Sq.KM

1 Kanha Mandla 939.947

2 Bandhavgarh Umaria 448.842

3 Pench Seoni 292.842

4 Panna Panna 542.662

5 Satpura Hoshangabad 528.729

6 Madhav Shivpuri 375.230

7 Sanjay Sidhi 466.657

8 Van vihar Bhopal 4.452

9 Fossil Dindori 0.270

total 3599.646

Source: www.mponline.com

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Table 3.12: Sanctuaries in Madhya Pradesh

S. No. Sanctuaries District S. Sanctuaries District


No.
1. Bagdara Sidhi 12. Orchha Tikamgarh

2. Bori Hoshngabad 13. Panpatha Umaria

3. Gandhisagar Hoshngabad 14. Phen Mandla

4. Ghatigaon Gwalior 15. Ralamandal Indore

5. karera Dewas 16. Ratapani Raisen

6. Ken Ghariyal Chhattarpur 17. Sailana Ratlam

7. Kheoni Dewas 18. Sardarpur Dhar

8. Kuno- Palpur Sheopur 19. Singhori Raisen

9. Narshinghghar Rajgarh 20. Son Ghariyal Rewa

10. National Chambal Morena 21. Veerangana Damoh

11. Nauradehi Narsinghpur

Source: www.mponline.com

(ii) Pilgrim Tourism in Madhya Pradesh


Religious to Hindu, Muslim, Jain and Buddhist, Madhya Pradesh is one of the most important and

popular pilgrimage destinations in India. The perpetual state is the place where religion is a

foremost part of the daily life, along with drawn poets, sages and pilgrims through the ages. For

all its significance in Indian mythology and history, Madhya Pradesh looks more of a peaceful

state that has many offers in terms of spiritual tours & leisure41.

170
Absorbed with every bit of spirituality, Madhya Pradesh is a perfect escape from the busy life race

of the city. Especially for those who want to devote themselves in the arms of nature. In short,

Madhya Pradesh is a special state in religious perspective that also bears historical significance.

Famous Pilgrimage Destination in Madhya Pradesh:

 Omkareshwar
 Ujjain
 Bhopal
 Sanchi
 Chitrakoot
 Amarkantak
 Maheshwar

Temples in Madhya Pradesh:

Madhya Pradesh is known as one the seven most visited sites for Hindus in India, all thanks to its

temples, ghats, and small and peaceful towns. Madhya Pradesh tourism efficiently appears as

houses of some of the most significant pilgrimage spots to the tourists. Amarkantak, Chitrakoot,

Orchha and Omkareshwar are the most significant religious centres in Madhya Pradesh. Ujjain,

the land of Lord Shiva is famous for celebrating Singhasth Mela, the largest religious gathering in

the world. The city Maheshwar, in Khargaon district of Madhya Pradesh, is popular as 'Varanasi

of Central India', as just like Varanasi, it has got temples and ghats dedicated to Lord Shiva and is

situated on the banks of holy river Narmada. Madhya Pradesh is simply a land of sanctity and an

important place for Hindus.

171
Table 3.13 Famous Temples in Madhya Pradesh

Siddhanath Temple Narmada Udgam Temple


Mahakaleshwar Temple, Ujjain
Omkareshwar Amarkantak

Bharat Milap
Mangalnath Temple, Ujjain Rajarajeshwara Temple
Temple Chitrakoot

Shri Gopal Temple, Ujjain Satmatrika Temple Navgraha Temple, Ujjain

Karkoeshwar Mahadev Temple,


Harsiddhi Ma Temple, Ujjain Lakshmana Temple, Khajuraho
Ujjain

Gauri Somnath Temple, Mamleshwar Temple,


Gadkalika Mandir, Ujjain
Omkareshwar Omkareshwar

Karna Math Chausath Yogini Temple, Sati Anasuya Temple,

Mandir,Amarkantak Bhedaghat Chitrakoot

Bada Ganesh Temple, Ujjain Temple of Kalbhairav, Ujjain Javari Temple, Khajuraho

Mosques in Madhya Pradesh

Mosques are beautiful holy places, and with Islam as the highest growing religion, they can be

found in practically every city and corner of Madhya Pradesh. In Madhya Pradesh, there are many

mosques to worship immensely. Most of the mosques in Madhya Pradesh are architectural

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wonders and have wonderful finishing. Taj-ul-Masjid in Bhopal, Madhya Pradesh is the best

example finest art and culture. This mosque is surrounded by three white domes and flanked by

two eighteen storied minarets. The ambiance of the mosque is majestic rather than beautiful. Next

to the Taj-ul-Masjid is the famed Jama Masjid. To the south of the Jama Masjid is another mosque,

the Moti Masjid. With its striped dome and tapering sandstone minarets, the Moti Masjid looks

like the smaller version of Jama Majid in Delhi.

Famous mosques in Madhya Pradesh:

 Jama Masjid

 Taj-ul-Masajid

 Moti Masjid

Buddhist Temples in Madhya Pradesh

Madhya Pradesh is gifted with the facts that the Great Stupa of Sanchi buddhist oldest monuments

and world heritage site is located on its humble ground. There are many other places in India that

have Buddhist influences and in which Sanchi Stupa holds a great importance amongst the

devotees. The Sanchi stupa was built in the year 262 BC by Mauryan king, Ashoka he decided to

promote Buddhism. Today, this i counted as a remarkable monument of the India's official entry

in UNESCO world heritage sites. Many great Buddhist spiritual leaders have meditated here to

achieve supremacy42.

In earlier time Sanchi was nothing more than a centre for the traders. Presently, the stupa houses

some of the oldest Buddhist monuments that belong to different dynasties. The place serves as an

accomplished destination for spiritual tourism in Madhya Pradesh.

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Gurudwara in Madhya Pradesh

Gurudwara, the enshrinement of Sikhs, is originated from two words – 'Guru' and 'Dwar' – which

mean the gateway to guru. There are numerous Gurudwara's in Madhya Pradesh that has a rich

background with the past. With more than hundreds of Gurudwara established in Madhya Pradesh,

these are some of the well organized and peaceful place of worship in Madhya Pradesh. Gurudwara

of Madhya Pradesh brings back to life at the time of festivals especially during Gurpurab, Lohri,

Baisakhi, etc. The special qualities of these Gurudwara that support it to stand out with church,

mosque and temples is people from every religion come here to worship. All these Gurudwaras

gives insight into how the Sikhism has sustained in Madhya Pradesh.

Famous Gurudwara in Madhya Pradesh:

 Shri Gwarighat Sahib Gurudwara in Jabalpur

 Shri Badi Sangat Patshahi Dasvin Sahib Gurudwara in Burhanpur

 Shri Data Bandichod Sahib Gurudwara in Gwalior

 Shri Charan Kamal Sahib Gurudwara in Burhanpur

(iii) Heritage Tourism in Madhya Pradesh

Madhya Pradesh, the heart of India, is the official address of the Maharajas and their majestic

palaces. There is no state in India that is as diverse in terms of magnificent fort and royal palaces

as Madhya Pradesh. Madhya Pradesh stock of culture, traditions, music and dance can be easily

found in its monuments. Madhya Pradesh is a must-visit state of India, thought-provoking and

ultimate unforgettable attractive place43.

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In Madhya Pradesh, we can see heritage beauty that gifted with ageless gifted down by the

emperors of the golden India. The most attractive forts of Madhya Pradesh are at least 2,000 years

old, amorous sculptures that are simply incredible, Buddhist monuments that is difficult to find,

caves that hold the wonders of nature, places which explain the wealthy traditions and cultures of

India and the painting that signifies the existence of Human. On every nook and corner, tourist

will find architectural wonders like palaces, forts, museums that are difficult to find any other

places in India.

Madhya Pradesh has been visited and witnessed by many people. From Gupta dynasty to Rajput

dynasty to Mughal emperors who came to Madhya Pradesh have left their sign on the land. From

stupas to temples to monuments, all these marks are now seen as heritage sites in Madhya Pradesh.

Each of these heritages is replete with a saga of romance, chivalry, valour and game of court

politics.

Monumental Heritage in Madhya Pradesh

The first place that comes to our thought when it is about heritage places in Madhya Pradesh is the

Khajuraho group of temple. Heritages in Madhya Pradesh are so attractive, charming and

enchanting that it attracts tourists from across the world to visit here. From the marvellous

sculptures of Khajuraho to the ancient Stupas at Sanchi, there are many ancient architectural

marvels within the area of Madhya Pradesh44.

 Sanchi Stupa

 Temples in Khajuraho

 Orrcha Temples

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Caves in Madhya Pradesh:

Madhya Pradesh hides many beauty and splendor of nature in the caves. The world of caves is

deep and dark so as fascinating. Caves of Madhya Pradesh are a rich combination of mystery,

history, spirituality, and adventure exploration. There are five famous caves in Madhya Pradesh in

which Bhimbhetka Cave is listened in world heritage sites, issued by UNESCO. Bhimbetka Caves

is one of the most popular caves in Madhya Pradesh. The cave is one of the UNESCO world

heritage sites in India and marks the human existence in Indian subcontinents. In these caves there

are many ancient paintings and inscriptions that one can find complex, massive and breathtaking,

these caves in Madhya Pradesh are the most incredible place in India45.

Famous Caves in Madhya Pradesh:

 Bhimbetka Caves in Bhojpur Raisen,

 Bhartrihari Caves in Ujjain,

 Udayagiri Caves in Vidisha,

 Udayagiri Caves in Gwalior

 Pandav Caves in Panchmarhi.

Forts in Madhya Pradesh

Forts of Madhya Pradesh the restored masterpieces are incredible sites to look at and a perfect

venue to go for a heritage walk. Castles, fort and fortress of Madhya Pradesh are epitomes of the

rulers struggle to conquer the state. They are the witness of the bloodbath the kingdom has gone

through to save its people. These are the art from the past and depicts about the cultural history of

the state. There is no doubt that forts are the best tourist attractions of Madhya Pradesh. Many of

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these forts are the symbol of courage as great kings and battles are associated with them. Forts of

Madhya Pradesh are more than 2000 years, in fact, no record remains when these forts existed.

Forts of Madhya Pradesh invoke the senses of the past. From the steep mass sandstone of Gwalior

fort to the rectangular hillock of Dhar Fort, Madhya Pradesh is the home of picturesque as well as

impressive historical sites46.

Famous forts in Madhya Pradesh

 Asigarh Fort
 Bandhavgarh Fort Umaria
 Chanderi Fort
 Dhar Fort
 Gwalior Fort
 Mandu Fort
 Mandsaur Fort
 Orchha Fort
 Sabalgarh Fort
 Vijayraghavgarh Fort

Palaces in Madhya Pradesh

Madhya Pradesh has rich royal legacy of palace through its, Gupta, Mughals, Rajput and Marathas

palaces. Madhya Pradesh is a land enriched with cultural diversity that attract millions of tourists

to visit the state. Beautiful places that can be seen here act as a live example to this fact. The

beautiful palaces of the Madhya Pradesh make special place in to the list of the famous heritage

sites in India. All these places that were once the residences of king and emperors, nowadays act

as a major tourist attractions of Madhya Pradesh.

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Heritage tour to Madhya Pradesh is incomplete without witnessing the extravagant palaces.

Madhya Pradesh houses the elaborate Jai Vilas, the official residence of Scindia's, one of the

country's most revered families. Most of these lavish palaces are now being converted into heritage

hotels is a unique way to experience the luxurious lifestyle of the royals. Palaces of Madhya

Pradesh are a must visit for people who want to experience the grandeur and majesty of Madhya

Pradesh.

Famous Palaces in Madhya Pradesh:

 Kharbuja Mahal

 Baz Bahadur Dinman

 Hardol’s Gauhar Mahal

 Mandu Palace

 Jai Vilas Palace

 Moti Mahal

 Lal Bagh Palace

 Jal Mahal

 Koshak Mahal

If heritage tour to India is in interest of tourist’s, then they should not forget to include Madhya

Pradesh in their itinerary. After reading this entire summary, don't you wish to peek in the rich

heritage of Madhya Pradesh? All the destinations mentioned above will surely satiate your desire.

Relish the experience of exploring Madhya Pradesh's best heritage. Journey to Madhya Pradesh

through its mind-stirring fort will stick to memory throughout life47.

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(iv) Medical Tourism in Madhya Pradesh

Medical tourism is where tourism is initiated in search of medical treatment. The concept of

medical tourism48 is not as fresh as in ancient time people always travel for medical purpose.

Medical tourism includes medical treatment along with some leisure and recreational facilities.

The concept of surgery along with tourism has created a new form of tourism.

The factor contributed in emergence of tourism is long waiting list of surgery along with less

facilities and high cost and complexities of treatment of treatment. Medical tourism has great

opportunity in MP. It has rich cultural background along with fine medical facilities. MP’s health

policy may encourage private investors as well as good governance. M.P. health policy regarding

Public Private Partnership (P.P.P.) may encourage private investment. M.P. tourism is a widely

spread well developed corporation which is a positive factor for inviting medical tourism in M.P.

Madhya Pradesh has great medical tourism potential progressive image and thus investment in this

niche market will prove advantageous because of following reasons49:

Land

According to the land use pattern in M.P. free Land is available in abundance that can be

developed for the purpose of setting up medical institutions promoting medical tourism. The State

Government provides No Objection Certificate without any delay for procuring land. Land cost is

many times cheaper than Metros.

Nurses Training Centre

Apart from the qualified doctors the availability of nursing staff is highly important for the medical

institutions as lack of manpower may inflate the cost of treatment. M.P. has the advantage of

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having the Nurses Training Centre for US Hospitals that provide qualified and trained nursing

staff.

Convalescing

Due to natural surroundings, pollution free atmosphere and moderate temperature recovery is

quicker in MP. This factor is an added advantage for the medical tourist as the period of stay gets

reduced if convalescing is faster thus reducing the expenses of longer stay.

Affordable Hotels

The cost of accommodation is quite affordable in M.P. as compared to other states, the reason

being the benefits and exemptions provided by the M.P. Tourism to the Hotel industry.

Continuous power & Water Supply

M.P. has the advantage of a number of water resources due to which the supply of power and

water is continuous and efficient as compared to the states like Tamil Nadu, Andhra Pradesh and

Karnataka.

Excellent education

M.P. has gradually become an educational hub with the outburst of numerous private medical

colleges providing excellent education and training50.

Law & Order

M.P. has a safe destination image as far as Law and order is concerned. The other states of India

like Delhi, Maharashtra or Kerala are facing the problems like strikes, political issues, riots, etc.

Supporting Infrastructure

At a macro level MP is beginning to provide basic infrastructure to support tourist stay &

movement. Logistically it provides the central hub for tourism. Madhya Pradesh already stands

6th in terms of domestic tourist population & strategically & innovatively designed Business

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Models can improve MP's rating substantially India is emerging as an attractive, affordable

destination for healthcare BUT in Madhya Pradesh there are some problems and challenges that

the state has to overcome to become a tourist destination with competent health care industry51:

A. Infrastructural facilities

• Roads

• Sanitation

• Power Backups

• Rest/ Guest Houses

• Public Utility Services

B. The Foreign Customer Concerns and Expectations:

The biggest problem that the state hospitals face is assuring the foreign patients that they will

receive quality care with no hidden costs. The industry experts need to develop the decision making

models through a thorough study on the factors that motivate the patients to choose Madhya

Pradesh as a health care solution spot. The basic expectations that the industry feels are important

to be concerned about are:

• Hygiene

• Staff (trained technically as well as in soft skills)

• Customization

(v) Eco Tourism in Madhya Pradesh

The Madhya Pradesh state52 is the houses of a diversity of ecosystems including plateaus, ravines,

ridges, valleys, riparian areas and flat plains. With four major forest types, 9 National Parks and

25 Wildlife Sanctuaries, the Tiger state houses one of the richest floral diversity. With around 5000

plant species. Home to six tribes with distinct customs, practices and diverse cultures, the

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biological diversity and Eco-tourism sustains livelihoods. Eco tourism provides the opportunity to

tourist to appreciate nature and wildlife in an undistributed environment at the same time it also

creates opportunity to enhance the livelihood option for the local communities who have sacrifice

most for protecting nature must be the beneficiaries. Madhya Pradesh tourism board has taken step

to link communities with tourists through the concept buffer area tourist. It is also holistic approach

toward tourism who mandate os not only to provide unique experience to tourist but also to manage

the spill over wildlife population from the core area, regulate degraded forest lands and to develop

a suitable habitat in buffer area.

Samardha Jungle Camp is situated 30 km from Bhopal and it is first community based eco tourist

destination of MP. Samardha is a small village situated in dense forest nearly 21 km north east to

Bhopal, it has been a popular gateway for the people of Bhopal for quite same time. The MP Eco

- tourism board has trained and supported a group of village youth to start eco- tourism as

livelihood. This group offers ethnic food, bird watching, camping, rock climbing and

miscellaneous adventure activities for visitors53. A forest rest house and two cottages as core

accommodation while extra tent house can be providing near rest house. Samardha is quite popular

as eco tourist destination with local cooperative staff with excellent team work. Madhya Pradesh

is endowed with rich and diverse forest resources. One third of the state is forested and offers an

exciting panorama of wildlife. To enhance the conservation value of biological diversity, there is

a need to establish awareness among the general public. Moreover, it was felt that the existing staff

of the Forest department is overburdened with a number of tasks beyond their core focus of

protection and administration. Therefore, a ‘volunteer force’ is proposed to be created comprising

of wildlife enthusiasts who are basically citizens of civil society but dedicated to devote their time,

talent and energy to help the State of Madhya Pradesh to manage its rich biodiversity in a better

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way. This ‘volunteer force’ can assist various park managements in carrying out their critical

functions without compromising on their core focus of conservation and protection of the

biodiversity.

The volunteer force can be used for the following activities by the Park Management:

The volunteer force can be used for the following activities by the Park Management:

1. Monitoring bio-diversity including population surveys of Tigers, Birds and Ungulates.

2. Enforcement including patrolling and intelligence gathering.

3. CSR initiatives including fund-raising.

4. Crowd management at pilgrim centres and annual fairs.

5. Awareness programmes with special focus on school children and also on fire awareness.

6. Handholding in conflict and crisis management.

7. Training of field staff and other personnel

Eco & Adventure Tourism

The State has also identified areas suitable for promotion of eco and adventure tourism. The

activities included in these forms of tourism and the areas identified are54: -

A. Camping & trekking and Elephant Safari

Areas adjacent to

1. Satupura National Park - Pachmarhi

2. Panna National Park – Panna.

3. Pench National Park - Seoni

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B. Water Sports- Sailing, Kayaking, Water skiing, regatta

1. Tawa Project, District Hoshangabad

2. Hanumathaiya, District indore

3. Kaliasot Project, District Bhopal

4. Halali Project, District Raisen

5. Barna Project, District Raisen

6. Gandhi Sagar Project, District Mandour

7. Tigra Project, District Gwalior.

8. Harsi Project, District Gwalior.

9. Mohini Sagar Project, District Shivpuri

10. Kolar Project, District Sehore.

11. Avanti Bai Project, Distt Jabalpur.

C. Canoeing Safari / White Water Rafting54

1. River Narmada

2. River Chambal

3. River Ken

4. River Son

D. Rock Climbing & Mountaineering

1 Pachmarhi Escarpment, District Hoshangabad.

2 Raisen Fort

3 Gwalior Fort

4 Narwar Fort

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5 Asirgarh Fort

E. Para Sailing / Para Gliding / Hot Air Balloning.

1. Pachmarhi Escarpment, District Hoshangabad.

2. Tamia to Patalkot, District Chhindwara.

3. Mandu, District Dhar

4. Wanchu Point, District Indore

5. Raisen Fort, District Raisen

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Reference

1. http://tourism.gov.in/sites/default/files/Other/MP%20Tourism 22-8-16
2. Ibid
3. Ibid
4. Ibid
5. Ibid
6. http://tourism.gov.in/sites/default/files/Other/MP%20Tourism 22-8-16
7. Ibid
8. Ibid
9. Ibid
10. Ibid
11. https://www.tourmyindia.com/states/madhyapradesh/heritage.html) 24-8-
16
12. Ibid
13. Ibid
14. Ibid
15. Ibid
16. Ibid
17. Ibid
18. M P tourism annual book 2016
19. Ibid
20. Ibid
21. http://mpstdc.com/Content/Documents/AnnualPlan2016-17.)
22. Ibid
23. Ibid
24. Ibid
25. Ibid
26. Ibid
27. Ibid

186
28. Ibid
29. Ibid
30. M P tourism annual book 2016
31. Ibid
32. Ibid
33. Ibid
34. Ibid
35. Ibid
36. Ibid
37. Ibid
38. http://www.madhyapradeshtourism.com/wildlife-tourism.htm
39. Ibid
40. (https://www.tourmyindia.com/states/madhyapradesh/pilgrimage.html
41. Ibid
42. Ibid
43. Ibid
44. Ibid
45. Ibid
46. Ibid
47. Ibid
48. www.shodhganga.inflibnet.ac.in/bitstream/medicaltourism
49. Ibid
50. Ibid
51. Ibid
52. MP Forest Dept.( http://www.madhyapradeshtourism.com/wildlife-
tourism.htm
53. Ibid
54. ibid
(https://www.tourmyindia.com/states/madhyapradesh/pilgrimage.html)
http://mpstdc.com/Content/Documents/AnnualPlan2016-17.)
(https://www.tourmyindia.com/states/madhyapradesh/heritage.html)

187

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