ANNEXURE - II

QUESTIONNAIRE

A study on consumer preferences towards Nexa Chennai

Respected Sir/Madame,
I am a student pursuing BBA III YEAR from DWARAKA DOSS GOVARDHAN
DOSS VAISHNAV COLLEGE and I am doing a project on “A STUDY ON
CONSUMER PREFERENCE TOWARDS CARS ON NEXA CHENNAI”. I request
you to cooperate in my research study by kindly filling up the following questionnaire.

Personal details

My name:

1. Age:
a) under 25 b) 25-35 c) 35-45 d) 45 & above

2. Gender:
a) Male b) Female.

3. Occupation:
a) Student b) Self -employed c) Professional d) Service e) Housewife.

4. Marital status :
a) Single b) Married.

5. Monthly income:
a) Below 10000 b) Rs 10000 -20000 c) Rs 20000-40000 d) Rs40000 & above

6. What is the best thing in Nexa cars?

a) Qualit y b) St yle and Design c) Service d) Price

7. Choose the following purchasing sources which you will use for
purchasing the car?
 a) Friends and Relatives b) Car magazines c) Internet d) Sales Staff

8. The re-preventatives interactions at Nexa are:

a) effective b) not effective c) Good d) no Interaction

9. The customer service department in Nexa is:

a) fast service b) slow service c) not sufficient service
d) not good service

10. I am not facing any problems with the car in the long term
after I purchase it from nexa:
a) strongl y agree b) agree c) neutral d) disagree e) strongl y disagree

11. I am satisfied with the offers provided for the car from
Nexa:
a) strongl y agree b) agree c) neutral d) disagree e) strongl y disagree

12. I feel great about Nexa compared to the other multi

Branded cars:
a) strongl y agree b) agree c) neutral d) disagree e) strongl y disagree

13. I feel that purchasing a car from Nexa makes the

process easy:
a) strongl y agree b) agree c) neutral d) disagree e) strongl y disagree

14. I feel satisfied by the approach of the sales person:

a) strongl y agree b) agree c) neutral d) disagree e) strongly disagree

15. The price list provided by Nexa for its cars is

worth the cost:
a) strongl y agree b) agree c) neutral d) disagree e) strongl y disagree

16. I purchase products from Nexa on a regular basis:

a) strongl y agree b) agree c) neutral d) disagree e) strongly disagree

17. I would recommend Nexa Cars to my friends and relatives:

a) strongl y agree b) agree c) neutral d) disagree e) strongl y disagree
18. New technologies such as Bluetooth, DIS, Reverse parking sensor is it
good and going to make you feel comfortable while driving?
a) Highl y Dissatisfied b) Dissatisfied c) Neutral d) Satisfied e) Highl y
Satisfied

19. If you are going to be a customer of Nexa cars in future, what will be
your expectation?
a) More variet y of cars b) More value for money c) Improved qualit y of
cars d) Better after sales service e)new technologies facilities