9 Tips for Writing Catchy Headlines

1. Before you do anything, write your headline. Then write at least three more versions.
2. Think of your readers as alien toddlers.
3. Say it straight.
4. Use numbers to set up lists.
5. Choose simple keywords over complicated synonyms.
6. Keep it short and sweet.
7. Turn your headline into a graphic.
8. Deliver on your headline’s promise
9. Make sure your headline answers the “so what?”

How to Write a Catchy Headline in 1 Minute and 7 Seconds

 Know your audience.

 Create a knowledge vacuum.
 Solve a problem.
 Use numbers.
 Cheat.
 Use technology.
 About the Author

What is a Catchy Headline?

 A catchy headline is extremely important to bring the reader in to view an article or advertisement. It includes words
and thoughts designed to catch someone's eye and get that person interested in reading what follows the headline.

What is Television Scriptwriting?

 A spec script for television is typically an episode of an existing television show or an original piece of work such as a
television pilot.

Tips in Writing TV headlines and scripts

 Read your story out loud.

 Avoid jargon.
 Use active voice.
 Write to your video.
 Hook your audience.

What is Voice-over?

 a piece of narration in a movie or broadcast, not accompanied by an image of the speaker.

 is a production technique where a voice that is not part of the narrative (non-diegetic) is used in a radio, television
production, filmmaking, theatre, or other presentations.

Pointers in drafting TV scripts

1. Observe unity, coherence, and emphasis in the whole script.

2. Read a finished paragraph aloud several times and rewrite those sentences that sound out of tune. Keep improving until the
entire piece sounds spontaneous and natural.

3. Type the script on standard sized bond paper. Double spaced for easy microphone reading.