Professional Documents
Culture Documents
Adani PDF Part B
Adani PDF Part B
Chapter- 1
&
Industry Profile
Page 1
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
The temporary position undertaking was directed for the range of 4 weeks which
fills the both need of giving the business alumni of high gauge why should read
excels on the planet from the very beginning.
To know
ow about the company’s corporate structure and hierarchy of the
individual departments.
To understand how the key business processes are carried out in
organizations.
Page 2
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Secondary data were obtained from the, instruction of staff and other departments,
websites, Slide Share, Linked in, company’s annual reports like profit and loss
account and balance sheet. Direct observations are used to understand the
production processes.
1.5 Limitations
There were difficulties in collecting data from executives and managers due to
their busy work schedule.
The reliability of data used for study is largely depends upon the companies
reports and the informa
information given by executives.
Difficulty in meeting with all the top level management
Certain areas are restricted, so a detailed study is not possible
Time allotted for the study was insufficient, as it is 4 weeks.
Page 3
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
1.6Industry Profile
1.6.1 Introduction
Many varieties of oilseeds along with tree origin are cultivated in India. Among
these, the major oilseeds are soybean, cottonseed, groundnut, sunflower, rapeseed,
sesame
me seed, copra, linseed, castor
castorseed
seed and palm kernels. India occupies the
place of pride as the world's largest producer of groundnuts, sesame seeds,
linseeds and castor seeds.
Page 4
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
The packaged food market, including rice, pasta and noodles, stood at around
Rs.378
378 billion last years,, growing 23.6 per cent year on year, thanks to the
downside risks associated with these kinds of foods.
“Growth is primarily coming from new consumers, who are shifting from loose to
packaged oils”,
ls”, said AtulChaturvedi, chief executive officer, AdaniWilmar, the
company that sells a number of edible oil brands.
“Packaged oil sales are growing at 2.5 times the rate of overall edible oil
consumption in India.
Increasing awareness for safe products, the food law administration restricting
loose product sale and the crackdown by the government on unfair trade practices
aided this growth,” said DeokiMuchhal, managing director of Cargill’s food
business in India.
1.6.4Major
Major features of edible oil economy
There are two major features, which have very significantly contributed to
the development of this sector. One was the setting up of the Technology Mission
on Oilseeds in 1986. This gave a thrust to Government's efforts for augmenting
augment
the production of oilseeds. This is evident by the very impressive increase in the
production of oilseeds from about 11.3 million tonnes in 1986-87
1986 to 24.8
milliontonnes in 1998
1998-99. There was some setback in 1999-2000because
2000because of the
Page 5
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Sunflower oil is produced from the seeds of sunflower, a tall plant known for its
showy flowers. Sunflower seeds are rich in protein and yield a high quality
vegetable
egetable oil used in making margarine and cooking oil. Sunflower oil has a light
taste, is suitable for frying and has some health benefits.
India has gained importance in the world over the last few years by virtue of
becoming the world’s number one importer of edi
edible
ble oils and an exporter of
protein meals. The relatively cheaper logistics cost of supplying vegetable protein
to the importing countries in the Asian area has given India an edge over other
Page 6
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
India has the highest percentage of arable land – 57 per cent versus 16 per cent
average in the rest of the world. Unfortunately, however, the productivity is very
low. Indian farmers and the administration are both sseriously
eriously perturbed by this
matter and are taking measures to amend the situation. Agriculture administrators
toured Argentina to study soybean cultivation and farm practices, so that the
productivity of the Indian soya crop could be increased from its present
pres dismal
state.
Page 7
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
domestic oils are: rice bran, mahua (Madhucalongifolia), sesame, safflower and
coconut.
The government has frozen the tariff value on import of oils and the present rate
of duty is nil on crude oils and 7.5 per cent on refined oils. This policy has
remained unchanged since 2008. Thus, the Indian market is being flooded by
imported oil – mainly palm, soya bean and sunflower. The South American
industries for soybean oil, Malaysia and Indonesia for palm oil have discovered
discove
India as a dumping ground for their produce. India still has an insatiable appetite
for edible oil as the income levels rise.
Over the past decade, world class edible oil refineries have been set up in India
where superior quality refined oil is prod
produced
uced at a low processing cost. The days
of small sized batch refineries of 50 tons per day capacities are over. However,
the capacity utilization of Indian refineries is still at a meager 35 per cent of
installed capacity. Refined soya bean oil is actively traded on futures exchanges
and accounts for their biggest turnovers. Thus, the Indian edible oil situation is
going to persistently influence the world demand and supply to a large extent.
Page 8
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
However, per capita consumption of edible oils is around 11 kg per year. This is
considerably lower than in most developed countries. Palm oil (mainly
imported) and soya bean oil account for almost half of total edible
e oil
consumption
sumption in India, followed by mustard and groundnut oil. In India, most
vegetable oil is purchased by household or industrial buyers (food processors,
restaurants and hotels) for frying or baking needs and is sold as loose oil or
vanaspati (partially
partially hydr
hydrogenated vegetable oil). Only a small percentage of
edible oils are sold in branded form at the retail level.
Notably, India’s annual current per capita consumption of about 12.7 kilo
grammes is well below the world average of 20 kilogrammes, thus providing
provi
growth opportunities for the Indian edible oil industry. These opportunities have
attracted investments from some of the world’s leading global players.
Page 9
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
1. Sunflower oil
oil:
Sunflowers originated in North America and were then introduced into Europe.
They are believed to have been grown first in Mexico by the native Indians as far
back as 3000 B.C. The seeds were ground or pounded and used in flour for bread
bre
making. Spanish explorers introduced this exotic plant into Europe around middle
of sixteenth century. Still, it was greatly used for ornamental purpose, until it
was cultivated by the Russians for oil. The Russians cultivated sunflowers for its
oil in the middle of the eighteenth century, and production on a commercial basis
Page 10
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
started only in the nineteenth century. Two varieties were grown, the oil yielding
type, and another one for direct consumption.
Sunflower oil is especially suitable for frying, as it does not smoke even at high
temperatures. It can also be used for shallow frying and as salad dressing, as it has
a light texture and taste. One important non - food use of sunflower oil is use as
a
an ingredient in skin care products, as it is easily absorbed by the skin. Its use
ranges from use in lotions and creams to soaps, because of its light texture.
Also, the high linoleum acid content favors its use in soaps, as this gives it a skin
softening
ning quality.
2. Groundnut oil
oil:
Groundnuts have many uses. They can be eaten as straight food, used in recipes,
made into solvents and oils, used in make
make-up,
up, medicines, textile materials, peanut
butter, as well as many other uses. Popular confections made from groundnut
include salted peanuts, peanut butter (sandwiches, peanut candy bars, peanut
butter cookies, and cups), peanut brittle, and shelled nuts (plain/roasted). Peanuts,
served by them, are one of the most popular nuts in the world.
Page 11
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
on camping trips and the like because of its high protein count and the fact that
it resists spoiling for long periods of time, the primary use of peanut butter is in
the home, but large quantities are also used in the commercial manufacture of
sandwiches, candy, and bakery products. Boiled peanuts are a preparation of raw,
unshelled green peanuts groundnut boiled in brine and eaten as a snack in the
United States. More recently, fried peanut recipes have emerged - allowing both
shell and nut to be eaten. Peanuts are also use
usedd in a wide variety of other areas,
such as cosmetics, nitroglycerin, plastics, dyes and paints.
Groundnut is often used in cooking, because it has a mild flavor and a relatively
high smoke point. Due to its high mono unsaturated content, it is considered
considere
healthier than saturated oils, and is resistant to rancidity. There are several types
of peanut oil including: aromatic roasted peanut oil, refined peanut oil, extra
virgin or cold pressed peanut oil and peanut extract
Page 12
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Chapter – 2
Organizational Profile
Page 13
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Company details
CIN( Corporate identification number) U15146GJ1999PLC035320
Page 14
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Taken over
ver earlier this year, AdaniWilmar has already completed expansion of
the facility to suit its needs. Processing and refining and packaging started from
May 1. The new unit will make it easier for AdaniWilmar to supply over 40 per
cent of all retail outlet
outlets in south India.
"AdaniWilmar has just begun packaging of refined edible oil at the Mantralayam
factory", said AngshuMallick, general manager, sales and marketing, of
AdaniWilmar.
With this move, its presence will grow from just 15,000 outlets in south
so India to
over 1.20lakh outlets, he added. The factory was taken over at a price of Rs
26crores, a sum of Rs 88-10crores
10crores will be spent on capacity expansion, network
stabilization and other factors.
AdaniWilmar has lagged in the south India market so far. "According to a A.C
Nielson report, only one per cent of sales came from the south, while 33 per cent
of sales came from the north. But with this facility in place, we will increase stock
points from two at present to 11 within a short period", Mallick stated.
The Mantralayam
ralayam facility and a newly acquired processing factory in Rajasthan
will give AdaniWilmar additional processing capacity of 3000 per tones per
month. With price of edible oil estimated at Rs 50 per liter, monthly sales is
expected to increase by Rs 15
15-20crore,
crore, fetching additional revenue of about Rs
200crore through the two new factories.
Page 15
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Freight chargee was about Rs 2,300 per tones from Gujarat to south India. The
freight charge will come down to Rs 500 per tones from the Mantralayam factory.
Quality policy
Courage: we shall embrace new ideas and businesses
Trust: we shall believe in our employees and other stake
stakeholders
Commitment: we shall stand by our promises and adhere to high standard of
business
2.4Awards&R
Recognition
Page 16
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Fortune was awarded the Globe oil Award 2006 for the Fastest Growing
Edible Oil Brand
Mantralayam refinery was presented the Award for Second Highest
Processor
essor of Sunflower Seed Oilcake for the year 2005
2005-06
06 & 2006-07
2006 by
SEA
Niryat Shree Gold Trophy (2004
(2004-05)
Niryat Shree Gold Trophy (2003
(2003-04)
Awarded as “Five Star Export House”.
2.5.Product
.Product Profile
Page 17
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
2.6. Ownership
wnership pattern
2.7Feature
Feature growth and prospective
At AdaniWilmar, we are committed towards working for a healthy growing
India. We believe that the future of nation rests on the people. People, who don’t
just dreams, but aspire. With our wid
widee range of products we spread the goodness
and health. We nourish the dreams of our fellow Indians.
Page 18
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Page 19
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
CHAPTER-3
Mc Kinsey’s 7S Framework
Page 20
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
In McKinsey mode
model, the seven areas of organization
ganization are divided into the‘soft’
the
and ‘hard’ areas.
Strategy, structure and systems are hard elements that are much easier to identify
and manage when compared to soft elements. On the other hand, soft areas,
although harder to manage, are the foundation of the organization and are more
likely to create the sustained competitive advantage.
Hard S Soft S
1. Strategy 4.Style
2.Structure 5.Skills
3. System 6.Staff
7.Shared valves
3.1 Strategy
As a brand, Fortune is associated with quality, health and taste. It
promotes family values through the share
sharedd pleasure of eating a home
cooked meal together. Fortune’s core proposition is built around the fact
that there is no greater joy than the joy of eating. This bliss is multiplied
several fold when good food is also healthy food.
With a vision to be a glob
global
al admired leader in integrated agri-business,
agri we
shall be known for our scale of ambition, speed of execution and quality of
operation, AdaniWilmar is poised to lead the growth story of Indian Food
Industry.
Page 21
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
3.2 Structure
AdaniWilmar limited
Autonomous Maintenances
Focused Improvement
Planned Maintenance
Quality Management
Development Management
Education and Training
TPM in Office (total productive maintenance)
Adani
wilmar
ltd
3.3System:
Page 22
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
3.4Styles:
3.5 Skills:
Skills are the abilities that firm’s employees perform very well. They also
include scalabilities and competencies. Through skill, how the training
needs are satisfied to th
thee employee of different grades. The different on
the job and off the job training had given to the employees. ADANI
provides growth opportunities to employees according to their
qualification, experience skill and the contribution they make the
company. AD
ADANI
ANI is committed to provide the best possible training and
development program and learning opportunities for the growth of
individual employees
employees.
Page 23
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
3.6Staff:
Autonomous management 40
Focused Improvement 30
Planned
lanned Maintenance 5
Quality Management 17
Development Management 60
Total 187
Page 24
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
owners
rs of capital linked to the effectiveness of contribution to society and the
essential ingredient to sustain such enlarged to societal contribution.
Thus company has embraced an extended role of trusteeship that reaches
beyond the assets reflected in the bbalance
alance sheet to encompass societal
assets. An unwavering commitment to integrity, ethical conduct,
meritocracy, teamwork and aiding concern for stakeholders are at the heart
of yours company’s value system.
Customer satisfaction Committed to total quality cost and time
consciousness
Trust and team spiritInnovations and creativityRespect for individuals
Page 25
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Chapter-4
SWOT Analysis
Page 26
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
SWOT analysis
Strengths
Weaknesses
Limited market penetration in rural area.
Limited market penetration in food product.
Price of product is slightly high that affect the demand4.Low advertising
ad
and visibility
Opportunities
Sharp increases in demand of branded oil
High market awareness in metropolitan city of branded oil
Health conscious people increasing4. Product line extension
Threats
The treats of low price competition
A large num
number
ber of domestic as well as multinational players
Highly competitive industry
Government policies and tax structure
People reducing the use of oil due to health reasons
Page 27
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Chapter-5
Page 28
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Total non-current
current liabilities 1952.34 2177.50 2791. 43
Current liabilities
Assets
Page 29
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Non-current
current investments 3090.20 1081.43 6953.42
Other non-currents
urrents assets 499.43 0 1.36
Total non-current
current assets 5716.93 3933.33 9412.52
Current assets
Current investment 1 1 1
Page 30
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Ratio analysis
Current
ent Assets: Stock + Debtors + Bills Receivable + Prepaid Expenses +
Short Term Investment + Cash in Hand + Cash at Bank
Current Liabilities: Bills Payable + Outstanding Expanses + Bank
Overdraft + Creditors
Page 31
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Interpretation:
From the above table it is observed that Current Ratio is instable and fluctuating.
In the year 2014-15
15 the ratio is 1.38, In the year 2015
2015-16
16 the ratio has been
decrease to 1.20 times, where as in the financial year 2016
2016-17
17 the current ratio has
been at 1times.
Page 32
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
5.3Quick
Quick Ratio
Quick Ratio=Quick
atio=Quick assets /Quick liabilities
Quick Assets: All current Assets except stock and prepaid expenses
Current liabilities: All except Bank Overdraft
1.4
1.2
1
0.8
0.6
0.4
0.2
0
2015 2016 2017
Interpretation:
In the year 2017 the ratio is less than 1 it is said that company is not stable.
In the year 2016& 2015 the ratio is more than 1 it is said that company is stable.
Page 33
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Table showing the debt equity ratio for the three yyears
ears
I 1.5
n
1
t
0.5
e
0
r
2015 2016 2017
p
Interpretation
Interpretation:
From the above table it is observed that debt equity Ratio is instable and
fluctuating. In the year 2014
2014-15
15 the ratio is 0.50, In the year 2015-16
2015 the ratio has
been increase to 1.69 times, where as in the financial year 2016
2016-17
17 the debt equity
ratio has been at 1.80 time
times
Page 34
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
0.52
0.5
0.48
0.46
0.44
0.42
0.4
2015 2016 2017
Interpretation:
This implies that of every $1 employed in the business, the contribution of share
holder in the year 2017, 2016,& 2015 is aabout
bout 51%, 44%,$ 45%. The creditor
contribution, therefore it could be 49%, 56%, & 55%.
Page 35
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
0.8
0.6
0.4
0.2
0
2015 2016 2017
Interpretation:
The ratios are greater than 0.5the company assets are financial through debt.
Page 36
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Chapter 6
Learning and Experience
Page 37
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Learning Experience
During this organizational study, I got the opportunity to study and know how
exactly the various aspects of the organization in practical sense.
In this organization all department employees in spite of being busy in their jobs,
responded and helped me to conduct project and provided the information what
all I required. I un
understood
derstood various functions and of the different departments of
Adaniwilmar.
My external guide Mr.Srinath sir, HR of this company made me to learn about the
organizational procedures and also he motivated.
At the beginning it was a difficult task for me to communicate with the people of
Adani. Later, As the time passed by the people from Adani is co-operative
co and
also shared their experiences with Adani and about their job.
In fact this project was much valuable and added more value to my knowledge
and my career as well. I thank our Institute as well as the University for providing
such an opportunity of learning and understanding the various functions and
processes of the organization.
Page 38
BITM-DMS,
DMS, BALLARI
Organization Study at Adani Wilamar Ltd,Tungabadhra
Bibliography
Company’s annual reports: balance sheet for the year 2017, 2016& 2015.
Books:
Websites:
www.Adani Wilmar.com
www.Wikipedia.com
Page 39
BITM-DMS,
DMS, BALLARI