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INTRODUCTION OF ORGANIZATION.

Parle Products Pvt Ltd is a FMCG (Fast moving Consumer Goods) Industry. The
fast moving consumer goods are that consumable which is normally consumed by
consumer at a regular interval. Parle Products Pvt. Ltd. was established in 1929 by
MohanlalDayalsingh.DuringBritish rule in India. A small factory was set up in the
suburbs named Vile Parle of Mumbai, to manufacture sweets and toffees. A
decade later in 1939 it was upgraded to manufacture biscuits as well.
Parle Glucose (Parle-GandParleMonaco were the first brad introduced as a biscuit
products. Since then, the Parle name has grown in all directions, won international
fame and has been sweetening people's lives all over India and abroad.
Its Head office is based in Mumbai, it been India’s largest manufacturer of biscuits
and confectionery, for almost 80 years. Parle G is theworlds largest selling biscuit Its
reach spans even to the remotest villages of India. Many of the Parle products -
biscuits or confectioneries, are market leaders in their category and
have won acclaim at the Monde Selection, since
1971.Witha65%share of the totalbiscuitmarketanda15%shareof the total
conf ectioneryrketinI
ndi
a
, Parle has grown tobecome a multi-million dollar company. They have
recentlyentered the snacks market.Apart from the factories in Mumbai and
Bangalore Parlealso have factories in Bahadurgarh in Haryana and Neemranain
Rajasthan, which are the largest biscuit and confectioneryplants in the country.
Additionally,
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About

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1
had shot up Bhujbadly. For redevelopment of Bhuj, it was desirable to
invitebig industries to generate industrial development andpossibilities of
employment. In order to attract bigcompanies, government had given tax-
relaxation to theindustries for seven years, who wanted to establish theirunits
in Kutch.Mr. Amul Chauhan, the director of the Parle ProductsPvt. Ltd. had get
idea of starting a new manufacturing plantin kutch. This plant was started in
2003. Parle company has 8

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