Alexandra Vinick has experience in communications, public relations, social media, and media planning. She has interned at Van Eperen Public Relations, Susan G. Komen Greater NYC, and Heartbeat Ideas: Publicis Groupe. In these roles, she wrote press releases, developed media lists, managed social media campaigns, assisted with digital campaigns, and created content to drive awareness. Vinick attends the University of Maryland where she majors in Communications and Public Relations with a 3.9 GPA.
Alexandra Vinick has experience in communications, public relations, social media, and media planning. She has interned at Van Eperen Public Relations, Susan G. Komen Greater NYC, and Heartbeat Ideas: Publicis Groupe. In these roles, she wrote press releases, developed media lists, managed social media campaigns, assisted with digital campaigns, and created content to drive awareness. Vinick attends the University of Maryland where she majors in Communications and Public Relations with a 3.9 GPA.
Alexandra Vinick has experience in communications, public relations, social media, and media planning. She has interned at Van Eperen Public Relations, Susan G. Komen Greater NYC, and Heartbeat Ideas: Publicis Groupe. In these roles, she wrote press releases, developed media lists, managed social media campaigns, assisted with digital campaigns, and created content to drive awareness. Vinick attends the University of Maryland where she majors in Communications and Public Relations with a 3.9 GPA.
COMMUNICATIONS INTERN avinick@terpmail.umd.edu Van Eperen Public Relations | North Bethesda, MD | January 2019 – Present
Integrated Communications Agency that combines public relations, digital, social
Alexandra Vinick and creative strategies to serve clients in public and private sectors in DMV area.
1 Spruce Drive Tuxedo NY • Wrote and distributed press releases, media alerts and fact sheets to 10987 local media outlets including the Baltimore Sun • Developed comprehensive and well-researched media lists of at least 50 contacts for clients using databases such as Cision • Created and maintained social media content calendar for Van Eperen EDUCATION and its clients GPA: 3.9 / 4.0 Bachelors of Arts: SOCIAL MEDIA INTERN Communications and Public Susan G. Komen Greater NYC | New York, NY | Summer 2018 Relations Non-Profit Breast Cancer organization working to spread awareness and promote University of Maryland, fundraising efforts for research and programs dedicated to finding a cure College Park • Managed social media campaigns on platforms including Facebook, 2015-2019 Twitter and Instagram: o Created editorial content strategy to increase engagement and `
channel growth SKILLS o Monitored online presence and engaged with users to strengthen community and brand awareness Microsoft Word o Utilized social media analytics tools to track engagement and Microsoft PowerPoint draw conclusions about target demographic and business Social Media landscape Adobe InDesign • Collaborated with cross-functional teams to raise over $50,000 for events including the 2018 Race for the Cure AP Style Photography Public Speaking MEDIA PLANNING INTERN Heartbeat Ideas: Publicis Groupe | New York, NY | Summer 2017 Interpersonal Communication Healthcare agency providing strategy, creative, media and technology strategies for full-service client campaigns ACTIVITIES • Assisted in the implementation digital campaigns to drive brand awareness for clients including Watchman National Society of • Wrote and created digital content for the Skin Cancer Foundation’s 2018 Collegiate Scholars Global Sunscreen Campaign • Worked closely with media team to understand business objectives and Vice President of Finance for Delta Delta Delta strategies Fraternity