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  • Strategic Plan Outline

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    Hanna Sillo
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    This document outlines a strategic plan for a business or organization. It includes sections on business profile, SWOT analysis, business goals, strategic actions, marketing and operational plan, projected benefits, and conclusion. The business profile section describes the vision, mission, logo, history, ownership, organizational chart, products/services, market, and location. The SWOT analysis involves internal and external environmental scanning to identify strengths, weaknesses, opportunities, and threats. Business goals are established and strategic actions are generated to implement the plan, including evaluating and revising the organizational structure if needed. The marketing and operational plan covers implementation and evaluation. Projected benefits across functional areas are outlined. The conclusion provides recommendations.

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    Strategic Plan Outline

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    This document outlines a strategic plan for a business or organization. It includes sections on business profile, SWOT analysis, business goals, strategic actions, marketing and operational plan, projected benefits, and conclusion. The business profile section describes the vision, mission, logo, history, ownership, organizational chart, products/services, market, and location. The SWOT analysis involves internal and external environmental scanning to identify strengths, weaknesses, opportunities, and threats. Business goals are established and strategic actions are generated to implement the plan, including evaluating and revising the organizational structure if needed. The marketing and operational plan covers implementation and evaluation. Projected benefits across functional areas are outlined. The conclusion provides recommendations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    8 views1 page

    Strategic Plan Outline

    Uploaded by

    Hanna Sillo
    This document outlines a strategic plan for a business or organization. It includes sections on business profile, SWOT analysis, business goals, strategic actions, marketing and operational plan, projected benefits, and conclusion. The business profile section describes the vision, mission, logo, history, ownership, organizational chart, products/services, market, and location. The SWOT analysis involves internal and external environmental scanning to identify strengths, weaknesses, opportunities, and threats. Business goals are established and strategic actions are generated to implement the plan, including evaluating and revising the organizational structure if needed. The marketing and operational plan covers implementation and evaluation. Projected benefits across functional areas are outlined. The conclusion provides recommendations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 1

    University of the Philippines

    College of Management
    Management 190
    Strategic Plan Outline
    Cover Page
    Acknowledgement
    Table of Contents
    Executive Summary

    I. Business Profile
    A. Vision-Mission Statements
    B. Company Logo
    C. Brief History & Form of Business Ownership
    D. Organizational Chart
    a. Job title
    b. Job specification
    c. Job description
    E. Products and/or Services
    F. Market/Market Segment
    G. Vicinity Sketch
    II. SWOT Analysis
    A. Internal Environmental Scanning and Analysis
    a. Functional Areas Interrelationship
    b. Value Chain Analysis
    c. IFE Matrix
    B. External Environmental Scanning and Analysis (PESTLE Analysis)
    a. EFE Matrix
    C. Industry Analysis
    a. CPM
    III. Business Goals
    • Discuss the rationale of each goal
    IV. Strategic Actions
    A. Generating strategic options
    a. SWOT Matrix
    b. SPACE Matrix
    c. GSM
    B. Strategic Analysis and Choice
    a. QSPM
    C. Possibility of Restructuring/Reengineering
    D. The Role of the Management Team in Strat. Implementation
    (BOD/CEO/Gen. Mgr/Owner)
    E. Revised Organizational Chart (If applicable)
    a. Job title
    b. Job specification
    c. Job description
    V. Marketing and Operational Plan
    A. Implementation Plan (with specific action programs)
    B. Evaluation Plan (with time frame/schedule)
    a. Evaluation Forms
    b. Evaluation Procedures
    VI. Projected Benefits
    (cover the functional areas)
    VII. Conclusion and Recommendation (max. 2 pages)
    VIII. Elevator Pitch Prepared by:
    Prof. Ma. Rhona Pelasol- Beriales

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