Scribd Logo
Upload

Welcome to Scribd!

  • Porsche Guarding1of5

    Uploaded by

    Sajib Chandra Roy
    13 views1 page
    This document discusses Porsche's marketing decision making process and how it differs from the typical process due to Porsche's brand recognition. Porsche customers skip the first and fifth steps of the decision making process, awareness and post-purchase behavior, since the brand is already known to them.

    Original Description:

    Answer of 1st question

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document discusses Porsche's marketing decision making process and how it differs from the typical process due to Porsche's brand recognition. Porsche customers skip the first and fifth steps of the decision making process, awareness and post-purchase behavior, since the brand is already known to them.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    13 views1 page

    Porsche Guarding1of5

    Uploaded by

    Sajib Chandra Roy
    This document discusses Porsche's marketing decision making process and how it differs from the typical process due to Porsche's brand recognition. Porsche customers skip the first and fifth steps of the decision making process, awareness and post-purchase behavior, since the brand is already known to them.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 1

    signup | login

    marketing decision making process are considered when a


    e situation.However in our case, Porsche is already known by
    n amon g customers that’s why Porsche’s customers skip first
    nd fifth one, post-purchase behavior, so on.

    PORSCHE GUARDING
    lakhanpal619 289 views

    You Might Also Like

    2018-2019 Morning M… Meether TCEA 2016 DIGITAL Y…

    BLOG GET INSPIRED SUPPORT BUSINESS LEGAL DOWNLOAD PRICING

    You might also like