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Startup Financial Planning - PPT Download
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Startup Financial Planning
Published by Alban King Modi ed 11 months ago
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2 How Not to Fail Make something people want. Stay focused.
4/13/2019 Startup Financial Planning - ppt download
Measure your growth.
You make what you measure.
Know if you’re default alive.
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Keep expenses low.
Fundraising gets harder.
Jessica Livingston’s Pretty Complete List on How NotWe
to Fail
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3 Stay Alive Financially
“default alive” or “default dead.”: Default alive means if your expenses stay the same and your revenue continues to
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grow at the rate it’s been growing, you get to breakeven before you run out of money. Default dead means you
don’t.
Trevor Blackwell has made a handy calculator
the fatal pinch. The fatal pinch is default dead + slow growth + not enough time to x it. 1
11
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13 Debit Credit Asset Liability Equity (Owner Equity, Retained Earning)
4/13/2019 Startup Financial Planning - ppt download
Owner’s
Drawing
Equity (Owner Equity, Retained Earning)
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Expense
Revenue
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14 Assets Liquidity High Low Assets 2017 2018 Current Assets Cash
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Cash
11,874 Buttons:
Accounts receivable
Inventory
Prepaid expenses
Short-term investments 1
Total current assets
-
Fixed (Long-Term) Assets
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Long-term investments
1,208
PP&E: Property, plant, and equipment
15,340
(Less accumulated depreciation)
(2,200)
Intangible assets (IPs, brand reputation)
(Less Amortization of Intangibles)
Total xed assets
14,348
Other Assets
Deferred income tax
Other
Total Other Assets
High
Liquidity
Low
16 Working capital decision: CA & CL C/S: Common Stocks (at IPO and SEO)
SEO: Seasonal Equity O ering
Stock issues before IPO Owner Equity
Corporate Bonds: e.g., Apple issues 30-year bonds for 4% interest rate.
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Bond Rating: 3/7
BBB investment grade bonds
4/13/2019 Startup Financial Planning - ppt download
Below BBB: Junk bonds High risk and high return
17 Financial Ratios Current ration = CA / CL Download presentation
Quick Ratio = (CA-Inventory) / CL
Cash Ratio = Cash / CL
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18 Debits/Credits Rules
Basic Equation Buttons:
Assets
=
Liabilities
+ 1
Owner’s Equity
Expanded Basic Equation
Debit
Credit Cancel Download
Balance Sheet Income Statement
=+-
Asset
Liability
Equity
Revenue
Expense
The equation must be in balance after every transaction. For every Debit there must be a Credit.
20 (video) https://www.youtube.com/watch?v=fBTJCxBrbCk
22 http://www. authorstream
25 http://www. investopedia
32 Capital Expenditures
CAPEX: Capital expenditures (investment) are funds used by a company to acquire or upgrade physical assets such
as property, industrial buildings or equipment. If an expense is a capital expenditure, it needs to be capitalized. This
requires the company to spread the cost of the expenditure (the xed cost) over the useful life of the asset.
(video)
Operational Costs
33 Operational Costs
An operating expense (OpEx) is an expense a business incurs through its normal business operations. It include
rent, production or inventory costs, marketing, payroll, insurance and funds allocated toward research and
development. One of the typical responsibilities that management must contend with is determining how low
operating expenses can be reduced without signi cantly a ecting a rm's ability to compete with its competitors.
35 Break-Even Analysis
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36 Break-Even Analysis Price: $10 per cup Cost: $2 per cup
4/13/2019 Startup Financial Planning - ppt download
Fixed Costs: $150,000
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37 Wisdoms from The Knack
Numbers run a business. If you don't know how to read them, you're ying blind.—Start tracking them as soon as
you launch your business. We think you have liked this presentation. If you wish to
A sale isn't a sale until you collect.—A receivable is like a loan. Make
download surerecommend
it, please your customers are credit-worthy.
it to your friends in any social
Cash is hard to get and easy to spend.—Make it before you spend
system. it.
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When your short-term liabilities exceed your short-term assets, you're bankrupt.—Keep track of how much you're
going to collect and spend in the next twelve months. Buttons:
Gross margin is the most important number on the income statement.—Don't make the mistake of focusing on the
top line.
Numbers run a business. If you don't know how to read them, you're ying blind.—Start tracking them by hand as
soon as you launch your business. 1
A sale isn't a sale until you collect.—A receivable is like a loan. Make sure your customers are credit-worthy.
When your short-term liabilities exceed your short-term assets, you're bankrupt.—Keep track of how much you're
going to collect and spend in the next twelve months.
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Forget about shortcuts. Run a business as if it's forever.—In the long run, your shortcuts will prove to be detours on
the road to achieving your goals.
Cash is hard to get and easy to spend.—Make it before you spend it.
You have no friends in business, only associates.—You can laugh and cry with your employees, but neither you nor
they should forget that it's a business relationship.
Gross margin is the most important number on the income statement.—Don't make the mistake of focusing on the
top line.
Identify your true competitors, and treat them with respect.—Their opinion of you will play a critical role in
determining your reputation.
Culture drives a company.—The boss's most important job is to de ne and enforce it.
The life plan has to come before the business plan.—You need to gure out where you want to go before deciding
how to get there.
39 Financial Templates
40 Financial Templates
41 Financial Templates
44 Business Budget
45 Income Statement
© 2008 TAB Boards International, Inc
46 Balance Sheet Understanding Financial Statements.
Financial Templates
47 Financial Templates
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