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Business Ratios For Assessment
Business Ratios For Assessment
Financial ratios should be compared with some “benchmark” ratios, based on:
The comparison of planned performance (planned ratios) with actual performance to assess
the level of achievement attained
Profitability: Profitability ratios provide insights relating to the degree of success in creating
wealth for owners.
1. Return on ordinary shareholders’ funds (ROSF) measures the amount of profit for the
period available to the owners’ average stake in the business during that same period.
2. Return on capital employed (ROCE) measures how efficiently a company can generate profit
from its average long-term capital invested in the business
Operating profit
ROCE= × 100
Share capital + Reserves+ Non current liabilities
3. Operating profit margin ratio (net profit margin) measures how much profit a company can
gain after paying the variable costs of production
4. Gross profit margin ratio measures the proportion of money left over from revenues after
accounting for the cost of goods sold
Gross profit
Gross profit margin= × 100
Sales revenue
5. Return on asset (ROA) ratio measures the percentage of how profitable a company's assets
are in generating revenue
Efficiency: Efficiency ratios are used to analyse the efficiency with which particular
resources (assets and liabilities) have been used internally.
1. Average inventories turnover period ratio shows how many times a company's inventory is
sold and replaced over a period of time
2. Average settlement period for trade receivables ratio calculates how long, on average,
credit customers take to pay the amounts that they owe to the business
3. Sale revenue to capital employed ratio examines how effectively the assets of the business
are being used to generate sales revenue.
Sales revenue
Share capital +reserves+ Noncurrent liabilities
4. Sale revenue per employee ratio examines how effectively the company using its staff to
generate revenue
Sales revenue
Sales revenue per employee=
Number of employees
Note 1:
Operating profit
ROCE= ×100
Long term capital employed
Liquidity: Liquidity ratios measure a company's ability to pay off its short-term debt
obligations. Comparing the company's most liquid assets (easily converted to cash) with its short-
term liabilities
Current assets
Current ratio=
Current liabilites
2. Acid test ratio or quick ratio measures a company's ability (excludes inventories) to pay
short-term obligations
Current assets−inventories
Acid test ratio=
Current liabilites
3. Cash generated from operations to maturing obligations ratio (operating cash flow ratio)
measures how much cash a company's business operations generates relative to its current
liabilities
Cash generated
= ¿ operations ¿
Current liabilites
4. Financial gearing ratios assess the degree of risk associated with a business by financing the
business made by borrowings instead of financing by the owners (equity)
𝑮𝒆𝒂𝒓𝒊𝒏𝒈 𝒓𝒂𝒕𝒊𝒐 =
5. Interest cover ratio measures the amount of operating profit available to cover interest
payable
Operating profit
Interest cover ratio=
Interest payable
Investment: Investment ratios are concerned with assessing the returns and performance of
shares in a particular business from the shareholders.
1. Dividend payout ratio measures the proportion of earnings that business pays out to
shareholders in the form of dividends
Or
2. Dividend yield ratio indicates how much a business pays out in dividends relative to its
current market value
share∗¿
Dividend per × 100
Market value per share
Dividend yield=¿
3. Earning per share (EPS) ratio relates the earnings generated by the business, and available to
shareholders, during a period to the number of shares in issue
Earnings available
𝑬𝒂𝒓𝒏𝒊𝒏𝒈 𝒑𝒆𝒓 ��𝒂𝒓𝒆 = ¿ ordinary shareholders ¿
Number of ordinary shares∈issue
* Earnings available to ordinary shareholders = Profit after taxation – any preference dividend (if
any)
4. Cash generated from operations per share ratio measures the ability of business to pay
dividends and to undertake planned expenditures.
Cash generated
¿ operations less preference dividend (if any) ¿
Number of ordinary shares∈issue
5. Price/ earnings (P/E) ratio measures the market value of a share to its current level of
earnings.
Note 2:
Overtrading occurs where a company is operating at the level more than what its finances allow
(inadequate finance to fund operating activities)
Reasons:
Note 3:
1. Quality of financial statement: the limitation of financial statement is failure to include all
resources controlled by the business (Internally generated goodwill and brands)
2. Inflation: can distort the information (understating the value of asset, understating
expenses and overstating profit)
3. The restricted view of ratios: only measure relative performance and position, cannot
provide the picture of assessing changes in absolute size or differences in scale between
businesses
4. The basis for comparison: difficult to find a suitable benchmark to compare because of
differences in accounting policies, financing methods and financial year ends
5. Ratios relating to the statement of financial position: some ratios (liquidity ratios) could
mislead due to the snapshot of the statement of financial position at a particular moment
in time.
ASSETS
Non-current assets
Land & building 130
Accumulated depreciation for land and building 30
Plant and Mechinery 70
Accumulated depreciation for plant and machinery 17
Current assets
Inventories 25
Trade receivables 16
Short-term investment 12
Cash at bank 7 60
TOTAL ASSETS 213
Liabilities
Non-current liabilities
Borrowing – 10% loan notes 20
Current liabilities
Trade payables 31
Taxation 7
TOTAL EQUITY AND LIABILITIES 213
Income Statement
Revenue 173
Cost 96
Gross profit 77
Interest paid 2
Taxation paid 16
Profit of the period 17
17
1. ROSF=
100+19
x 100% =14.3%
173
3. Sale Revenue to capital employed ratio =
100+ 36+20
=1.1 times
35
4. Operating Profit margin = x 100% =20.2%
173
77
5. Gross prophit margin ration = x 100% = 44.5%
173