MAGAZINE PLANNING

TITLE ÉLAN; energy, style, and enthusiasm.

=PERPETUA TITLING MT

POSITIONING STATEMENT In a world full of trends, remain a

classic
FREQUENCY Monthly
PRICE £2.50
REGULAR CONTENT
1. MEET OUR FIERCEST FEMALES OF THE MONTH

2. BEAUTY PRODUCTS (SKIN)

3. ACCESSORIES

4. CELEBRITY NEWS

5. CULTURE HIGHLIGHTS

6. EDITOR’S NOTE

7. FASHION NEWS

8. UP AND COMING!
BOLDEST BRAND ABOUT TO LAND

9. HOTTEST ON THE HIGH STREET (CLOTHES)

10. ALL THINGS LGBT

MAGAZINE FRONT COVERS
MAGAZINE 1 MAGAZINE 2
MAIN IMAGE MAIN IMAGE
Model- Ruby Model- George

Outfit (including accessories) Outfit (including accessories)

- Bright red tight jeans - High heeled black suede boots
- Black lace body suit top - Smart Trousers – maybe flares – either
- Either converse or heels – depending on checked or sparkly
which look better at the venue - High neck black jumper
- A black oversized suit jacket - Watch
- Small basic looking necklace - Rings
- Hoop earrings - Hair slicked back very neat
- Makeup – red lip – dark eyes -
- Variety of hairstyles depending which
suits the look the most – either up or
down – curled
- Lots of rings
-

Background Background
- Grungy city background – - Wall of flowers
Manchester - The florist Manchester
- Wall with street art
- Northern Quarter

Main Coverline: GARAMOND Main Coverline

- Élans exquisite Ruby seizes model of the
year!
Exclusive interview with the biggest name in
fashion right now
- It’s a great day to be gay!
George Berry talks fashion and flaunting your
sexuality

Coverlines (including any puffs and must include a call Coverlines (including any puffs and must include a call
to action pointing readers to the online website) to action pointing readers to the online website)

- 1. London fashion week 1. Cultural appreciation

Another success; freshest fashions - Embracing your fashion roots!
 - 2. Classic Couture! 2. Our dirty secret..
1001 looks to fall in love with To healthier hair

- 3. 50 shades of pink 3. Veneers, implants and fillers

Fashions newest fetish Be safe with your face

- 4. Street Fashion dos and don’ts… 4. Let’s get down to business

- Be the game changer! stay sleek throughout the week

- 5. Back and better than ever 5. ‘Nobody can drag me down’

The return of animal prints! male makeup must haves!

- 6. Exclusive with Ruby O’Donnell 6. Win a pair of this season’s louboutins!

Head to our website to find out about her Head to the Élan website to have your
biggest fashion faux pa! chance in our competition

Font(s) for coverlines Font(s) for coverlines

AppleGaramond-Italic.ttf AppleGaramond-Italic.ttf

MAGAZINE CONTENTS PAGES

MAGAZINE 1
FEATURES
(just list the topics as you will write the text later)
1. Street Fashion and why we love it
2. FENTY taking over the world
3. Time to reboot the suit
4. The myth of makeup wipes
5. Be the energy you want to attract
6. Dua Lipa on her fashion favourite’s
7. Divine in drag
8. Makeup art must haves!
9. Fashion over the years- what’s really changed?
10. Delve to the back of your dresser - leopard print has returned!
11. Don’t hide its pride!
12. Move over orange!!
- Pink is the new black!
13. Beckham talks his new sporting range
14. 50 shades of grey!
- Winter is coming and grey is in
 15. 5 step guide to dressing for your figure!
16. Sweater season has arrived
- Time to dig out the cashmere
17. Marvellous makeup looks for every gender!
18. Forget diamonds!
- Hoops are the modern girl’s best friend
19. Hat hair don’t care!
- How hats are emerging into the fashion industry
20. WAKE UP FLAWLESS
- Get skin as ‘flawless’ as Beyoncé
21. Shoes glorious Shoes
- Oh how much we love them

Font for text

- Headings : Florence-Regular.ttf
- Body - Adobe Devanagari

Images (full details as front cover image)

1. George in heels –lay on floor- surrounded by high heeled shoes -21

2. 3 girls in pink dresses in front of a dark background - 12
3. A girl outdoors wearing leopard print – trees etc in background -10
4. LGBT flag with heart hands in front - 11
5. Boy with half makeup on and half not with writing on head in quotes saying ‘Makeup is for
everyone- 17
6. Close up of girl in hoops - 18

MAGAZINE CONTENTS PAGES

MAGAZINE 2
FEATURES
(just list the topics as you will write the text later)

1. Top 10 street fashion of 2018!

2. 10 Top Trends to shop now
3. Brad Pitt on family, fame and fashion
4. Gucci’s latest looks
5. Angel Aesthetics
6. Clip art – 3 ways to get creative with your hair
7. Larger than life
- Attention grabbing puffers to die for
8. Romeo Beckhams Burberry blues
9. It’s cool to be kind
- Hope Horner on her newest anti bullying campaign
10. Jimmy Choo’s pride collection
- A 2018 fashion revolution
11. Owning it
- How model George learnt to embrace his sexuality
 12. Kate Moss on wearing black to respect #metoo
13. Throwing it back
- Taking a look at iconic looks of the met gala over the years
14. Glow b*tch
- 5 simple steps from Anastasia Beverly hills to get your highlight popping
15. GeNdEr FlUiDiTy
- Mark Jacobs on embracing who you are
16. Access the best Accessories
17. Brave New world
- Boldest looks this autumn
18. Voice of the generation
- Niomi Cambell on race and identity
19. Be healthy. Feel good. Be Elan
20. Competition time

Font for text:

- Headings : Florence-Regular.ttf
- Body - Adobe Devanagari

Images (full details as front cover image)

1.Ruby either on stairs with writing on saying ‘peace’ ‘love’ etc or Ruby in front of graffiti wall –
wearing street fashion - 1
2. Close up picture of model lying down surrounded by fruit – 19
3. A model in rainbow based clothing - 10
4. Model in a big puffer coat outdoors – ruby – 7
5. Close up of a boy in heels and makeup - 11

WEBSITE
HOMEPAGE
BACKGROUND – WHITE OR CREAM
- SMALL VIDEO CLIP ON A LOOP – BEHIND THE MASTHEAD

NAVIGATION BAR
TABS-
- BEAUTY/ MAKEUP
- CELEBRITY
- ACCESSORIES
- LIFESTYLE
- SHOPPING
- NEWS
- VIDEO
- OTHER

COLOUR – BABY PINK / BLACK

IMAGES (including social media logos)
- Picture of ruby in street fashion in Manchester
- Picture of George in heels looking suave
- Hope in a top saying its cool to be kind with lots of accessories
- A dancer doing ballet
- A boy with makeup on infront of a tapestry
-
VIDEOS
- LOOKBOOK USING RUBY
- SET IN MANCHESTER
- STREET FASHION THEMED

SECONDARY PAGE
IMAGES
- CLOSE UP OF MAKEUP
- FULL SIZE PICTURE OF MODEL WEARING LONG BLUE GUCCI DRESS

VIDEOS

TEXT (what will the text be about)

ARTICLE ABOUT SHOPPING THE LOOK AND GUCCI’S NEWEST RANGE OF - DRESSES OF NATURE