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    Introdution To Printing Industry

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    vinodbala
    The document provides an overview of the printing industry, including both conventional and digital printing methods. It discusses common print products and their associated printing methods. It also summarizes key steps in the printing process from image creation and color conversion, to page assembly, imposition, plate making, and finishing. Major cost components are production at 45%, paper at 45%, and printing at 40% of total publishing costs.

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    Introdution To Printing Industry

    Uploaded by

    vinodbala
    14 views11 pages
    The document provides an overview of the printing industry, including both conventional and digital printing methods. It discusses common print products and their associated printing methods. It also summarizes key steps in the printing process from image creation and color conversion, to page assembly, imposition, plate making, and finishing. Major cost components are production at 45%, paper at 45%, and printing at 40% of total publishing costs.

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    introductiontoprintingindustry

    Original Title

    introductiontoprintingindustry-110707090507-phpapp01

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    The document provides an overview of the printing industry, including both conventional and digital printing methods. It discusses common print products and their associated printing methods. It also summarizes key steps in the printing process from image creation and color conversion, to page assembly, imposition, plate making, and finishing. Major cost components are production at 45%, paper at 45%, and printing at 40% of total publishing costs.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    14 views11 pages

    Introdution To Printing Industry

    Uploaded by

    vinodbala
    The document provides an overview of the printing industry, including both conventional and digital printing methods. It discusses common print products and their associated printing methods. It also summarizes key steps in the printing process from image creation and color conversion, to page assembly, imposition, plate making, and finishing. Major cost components are production at 45%, paper at 45%, and printing at 40% of total publishing costs.

    Copyright:

    © All Rights Reserved
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    of 11

    Introdution

    to printing
    industry
    Printed media

    • Conventional printing methods

    • Offset
    • sheet-fed, heatset, coldset
    • Gravure
    • Flexo
    • Letterpress
    • Silk screen
    • Others

    • Digital printing methods

    • Laser (electro photography)


    • Ink jet
    • Others
    Products

    Offset
    Gravu-
    Flexo Digi
    Sheet- Heats Colds re
    fed et et
    Magazines,
    X X X
    catalogues
    Brochures,
    annual reports X X
    etc.
    Direct marketing X X X X X

    Books X X X

    Newspapers X X

    Packages,
    X X X
    wrappers
    Placement of printing methods

    High
    Ink-jet
    Sheet-fed offset Heatset offset Gravure
    Quality
    Medium

    Electro photo-
    graphy
    Low

    100 1 000 10 000 100 000 1 000 000 10 000 000


    Run length
    Workflow in printing industry

    Publisher
    Repro company
    - scanning
    - page assembly Printer’s Printer
    Ad agencies - proofing repro dep.
    - colour correction
    and conversion
    etc…
    - imposition

    Finishing
    Companies
    and others • File formats

    • Layout programs: Adobe InDesign, PageMaker, Quark Xpress


    • Design programs: Adobe Illustrator, Macromedia Freehand
    • PDF
    • Pictures: TIFF, JPG, EPS all in either RGB or CMYK
    • Office programs: Word, PowerPoint NOT recommended!
    landscape conversion in e.g. in
    Photoshop
    RGB image
    CMYK image
    camera

    printing
    CTP

    print
    PDF/publishing
    software

    proofing

    proof
    Image creation • RGB is a device dependent colour space

    • red, green and blue


    • Images from • used for digital images or for colour displays
    • eg. scanners and digital cameras operate in
    • Digital camera RGB space
    • RGB
    • Image banks
    • RGB/CMYK
    • Conventional camera
    • Needs scanning  RGB

    • Done usually at repro


    • CMYK is a device dependent colour space

    • cyan, magenta, yellow and black


    • used for four-colour prints
    Color conversion and correction

    • Color conversion

    • Changing colour space from RGB to CMYK


    • Can be done e.g. by Photoshop or workflow programs
    • Needs ICC-profile

    • Color correction

    • Can be done with RGB or CMYK images


    • Changing image white balance etc.
    • Correcting image faults (scars etc..)

    • Done usually at repro

    conversion in
    RGB e.g. in CMYK
    image Photoshop image
    Page assembly and figures

    • Figures i.e vector graphics

    • drawings made with


    • Adobe Illustrator
    • Freehand

    • Page assembly

    • Combining text, images and figures using


    • Adobe InDesign
    • Quark Xpress
    • (Pagemaker)
    • Creating A4 (A3) PDF's
    Imposition and plate making

    • Imposition

    • Done usually at the printer


    • Depends on what press is used
    • 16/32/48/64 pages
    • Special software used

    • Plate making

    • From imposition layout


    Publishing industry - costs

    Distri-
    bution
    ~10%
    Paper
    ~45%

    Publishing Printing
    ~50% ~40% Production
    ~45%

    Other ~10%

    Payed by:

    Readers Advertisers
    30-70% 70-30%

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