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    E-Business - Parte 2

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    Jose Sanchez
    The document discusses e-business tools and customer relationship management (CRM). It describes how CRM systems help companies manage customer interactions and data across different business functions. CRM allows companies to track customer preferences, purchase history, and other information to improve customer service and build stronger customer relationships.

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    © All Rights Reserved
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    E-Business - Parte 2

    Uploaded by

    Jose Sanchez
    22 views57 pages
    The document discusses e-business tools and customer relationship management (CRM). It describes how CRM systems help companies manage customer interactions and data across different business functions. CRM allows companies to track customer preferences, purchase history, and other information to improve customer service and build stronger customer relationships.

    Original Description:

    Herramientas de comercio electrónico

    Original Title

    E-business - Parte 2

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    © © All Rights Reserved

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    The document discusses e-business tools and customer relationship management (CRM). It describes how CRM systems help companies manage customer interactions and data across different business functions. CRM allows companies to track customer preferences, purchase history, and other information to improve customer service and build stronger customer relationships.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    22 views57 pages

    E-Business - Parte 2

    Uploaded by

    Jose Sanchez
    The document discusses e-business tools and customer relationship management (CRM). It describes how CRM systems help companies manage customer interactions and data across different business functions. CRM allows companies to track customer preferences, purchase history, and other information to improve customer service and build stronger customer relationships.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 57

    HERRAMIENTAS DE

    E-BUSINESS

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    CUSTOMER RELATIONSHIP
    MANAGEMENT

    CRM

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