PROJECT REPORT ON

“CSR Activities by INDIA INFOLINE (IIFL)”

ATHARVA INSTITUTE OF MANAGEMENT STUDIES

In partial fulfillment of the requirements for the Degree of

POST GRADUATE DIPLOMA IN MANAGEMENT

Submitted by

SHRUTI V. PALEKAR

PGDM-IV

Finance-15

2017-2019

Project guide

PROF. HARSH MODI

ATHARVA INSTITUTE OF MANAGEMENT STUDIES

Malad-marve road, charkop naka, Malad (west),

Mumbai 400095
INTRODUCTION TOWARDS CSR ................................................................................. 7

IMPORTANCE OF CSR.................................................................................................. 9

BENEFITS OF CSR ...................................................................................................... 10

WHAT’S YOUR ROI?.................................................................................................... 13

Improving Operational Efficiency............................................................................ 13

Innovation .............................................................................................................. 13

Supply Chain Management .................................................................................... 13

Financial Responsibility.......................................................................................... 14

IIFL - Foundation of Excellence.............................................................................. 18

Our Businesses...................................................................................................... 19

Awards & Recognitions ................................................................................................. 22

Corporate Structure....................................................................................................... 24

Product Offering ..................................................................................................... 24

CSR Responsibility Held by INDIA INFOLINE (IIFL) ..................................................... 25

Awards and Recognition ............................................................................................... 38

CSR Team .................................................................................................................... 40

CONCLUSION .............................................................................................................. 45
DECLARATION

This Is to Certify That the Present Title as”CSR activity by India Infoline (IIFL)” Is
completed by Ms.Shruti V. Palekar Student of PGDM Finance of Atharva Institute
of Management Studies, Mumbai as a Part of completion of PGDM – Finance Year
2017 – 2019.

______________________________

Prof. VAIBHAV PATIL

(Project Guide)

______________________________

Dr. SUJATA PANDEY

(Director)
STUDENT DECLARATION

I Ms. Shruti V. Palekar student of Atharva Institute of Management Studies of

PGDM 2017-2019 hereby declare that I have completed the project on “CSR
activity by India Infoline (IIFL)” academic year 2017-2018. The information
submitted is true & original to the best of my knowledge.

___________________________

Shruti V. Palekar
Acknowledgement

I take this opportunity to express my sincere thanks to every person who guided
me on completing this project The Project on”CSR activity by India Infoline(IIFL)”
offered a great learning experience.

During the Data collection, I was fortunate to have interacted with people, who in
their own capacities have encouraged and guided me.

I feel highly indebted towards my faculty guide Harsh Modi his constant
guidance and help without which this project would not have been possible.

I thank my B-school, Atharva Institute of Management Studies for giving me

this opportunity to work so that I could put to practice, the theoretical knowledge
that I imparted from the PGDM course, and the entire CMC team at my B-school
for providing support every time and whenever needed during my Academic year.
INTRODUCTION TOWARDS CSR
The voluntary compliance of social and ecological responsibility of companies is
called Corporate Social Responsibility (CSR). Corporate social responsibility is
basically a concept whereby companies decide voluntarily to contribute to a better
society and a cleaner environment. Corporate social responsibility is represented
by the contributions undertaken by companies to society through its business
activities and its social investment. This is also to connect the Concept of
sustainable development to the company‘s level. Over the last years an increasing
number of companies worldwide started promoting their Corporate Social
Responsibility strategies because the customers, the public and the investors
expect them to act sustainable as well as responsible. In most cases CSR is a
result of a variety of social, environmental and economic pressures.

The Term Corporate Social Responsibility is imprecise and its application differs.
CSR can not only refer to the compliance of human right standards, labor and
social security arrangements, but also to the fight against climate change,
sustainable management of natural resources and consumer protection. The
concept of Corporate Social Responsibility was first mentioned 1953 in the
publication ‗Social Responsibilities of the Businessman‘ by William J. Bowen.
However, the term CSR became only popular in the 1990s, when the German
Betapharm, a generic pharmaceutical company decided to implement CSR. The
generic market is characterized by an interchangeability of products. In 1997 a halt
in sales growth led the company to the realization that in the generic drugs market
companies could not differentiate on price or quality. This was the prelude for the
company to adopt CSR as an expression of the company‘s values and as a part of
its corporate strategies. By using strategic and social commitment for families with
chronically ill children children, Betapharm took a strategic advantage.

In July 2001, the European Commission decided to launch a consultative paper

on Corporate Social Responsibility with the title „Promoting a European
Framework for Corporate Social Responsibility―. This paper aimed to launch a
debate on how the European Union could promote Corporate Social Responsibility
at both the European and international level.

The paper further aimed to promote CSR practices, to ensure the credibility of
CSR claims as well as to provide coherence in public policy on CSR.
IMPORTANCE OF CSR
Corporate social responsibility (CSR) plays a major role in developing the
economy of a country. It can be defined as the way in which a company manages
various business entities to produce an impact on the society. Companies with
high CSR standards are able to demonstrate their responsibilities to the stock
holders, employees, customers, and the general public.

Business organizations that have high corporate social responsibility standards

can attract staff thereby reducing employee turnover and cost of recruitment. What
is the importance of corporate social responsibility? Anyone can give a clear
answer to this question. Companies voluntarily contribute a large sum of money to
make a better society and a clean environment. Corporate social responsibility is a
process in which all companies come together as one and take part in the welfare
of the society. Many organizations conduct campaigns to create awareness
among corporate, civic bodies, and government bodies about the importance of
corporate social responsibility.

Many national and multinational firms are booming in various developing

countries. But at the same time, these countries suffer social challenges such as
poverty, corruption, population growth, etc. Therefore, it is important for all
companies to strive together and adapt corporate social responsibility standards to
make the society better than before. An organization can exhibit a better image in
the society if it cares for its employees and involve them in social activities. The
responsibilities of an organization may range from providing small donations to
executing bigger projects for the welfare of the society. Many business houses
around the world show their commitment to corporate social responsibility.

What is the importance of corporate social responsibility?

The answer lies in two things:

 1) organizations understanding their role in developing a society and

2) awareness among business houses, corporate bodies, and the people.

Versatile, profitable, and dynamic businesses are the driving forces that build the
economy of the country. We must remember that the growth of a country purely
depends on the growth of the society and the people in the society.

BENEFITS OF CSR

Organizations of all sizes are rapidly discovering that Corporate Social

Responsibility (CSR) and sustainable business practices can foster improved
green programs and overall environmental stewardship.

Today, we are seeing increased awareness and active participation by business

professionals in the development of CSR policies. Organizations are increasingly
more involved in green initiatives by adopting sustainable processes and
practices, adapting products and services to the low-carbon economy and
innovating in all areas their business. The net positive on reducing waste,
designing green buildings, implementing green operations and maintenance plans
— all have continually proven to yield a positive return on investment (ROI).

CSR has come to rely on a more complex set of factors than corporate governance
alone, and likewise also depends on sustainable development, environmental
impact and supply chain management.

The development of the new carbon trading markets, verified emission reductions
(VERs), also known as carbon offsets, and renewable energy credits (REC‘s), it
has become easier for organizations to create and measure direct ROI from CSR.
Likewise, CSR efforts have shown to yield measurable returns in waste reduction,
improved efficiency, diminished liabilities, improved community relations, and
brand recognition.

Through communicating clear and measurable sustainability objectives and the

implementation of practical and equally functional corporate governance
mechanisms, organizations are realizing that they can have a achieve ROI through
their sustainability efforts.

Integral strategies in ensuring substantive long-term results include:

 Define path of progress in CSR and strategically manage expected

organizational outcomes
 Ensure basic CSR values are culturally integrated across the organization
 Adopt an effective engagement strategy with stakeholders to create buyer
awareness and loyalty
 Properly map organizational objectives and critical success indicators with
CSR performance metrics

Innovative organizations that understand the value of CSR work to create a

corporate culture in which each employee is committed to doing his or her part to
improve the environment. According to Forrester Research, effective CSR and
sustainability practices within large companies have been shown to contribute to a
profit increase up to 35 percent.
WHAT’S YOUR ROI?
There are proven methodologies that demonstrate ROI benefits to CSR . A partial
summary of such strategies has been outlined below and reflect best practices in
the implementation of successful CSR programs designed to drive improved
operational performance and net positive ROI.

Improving Operational Efficiency

Perhaps the strongest — and best documented — argument for engaging
employees in environmental practices is the connection between csr involvement
and increased operational efficiency. Front-line employees are often in the best
position to identify inefficiencies and propose improvements. Educating
employees on csr can improve profitability by supporting greater efficiency through
less waste, water and energy usage.

Innovation
Employee e&s education is also a source of innovation and savings resulting from
the development of new product and service lines as well as new technologies,
materials or processes that reduce water, energy usage or harmful materials.

Supply Chain Management

Educating employees on sustainability practices throughout the supply chain can
lead to greater efficiencies and help build collaboration to meet sustainability,
quality and other goals. It can also strengthen relationships between a company
and its suppliers by aligning values and objectives.
Financial Responsibility
We are seeing an unprecedented level of government programs and initiatives
designed to drive corporate decision-making within markets that include
manufacturing, construction, etc., to invest in implementing practical and
measurable green building design, construction, operations, and maintenance
solutions. In many cases, the good news is that implementation of sustainable
operations can drive increased efficiency through reductions in energy
consumption, implementation of building maintenance methodologies that are
often cost neutral, and decreasing the cost of workspaces through use of recycled
furniture while changing too low–use lighting (which provides eco-friendly work
environments), to name a few.

Government subsidies and incentives often further complement and reward efforts
to develop and implement successful sustainable operations and maintenance
programs. Nearly all of the points needed for LEED Certification (40 points) can be
achieved through the energy and atmosphere category (35 points). It is by far the
largest category within the rating system, and emphasizes the combination of
energy performance and renewable energy, which has shown can lower costs by
up to 50percent in the first year alone.

It is widely accepted that green building occupants are healthier and much more
productive in their work. With an average of 90 percent of Americans spending
more of their time indoors, green buildings often have better indoor air quality and
lighting, among other key advantages
ABOUT INDIA INFOLINE (IIFL)

Our Genesis - Who We Are

IIFL is a financial services conglomerate which was started by a group of
passionate entrepreneurs in 1995. The genesis of IIFL lies in the power of
dreaming big and believing in your dreams.

IIFL was the pioneer in the retail broking industry with its launch of 5paisa
trading platform which offered the lowest brokerage in the industry and the
freedom from traditional ways of transacting. Our strength has been to
continuously innovate and reinvent ourselves. IIFL’s evolution from an
entrepreneurial start-up in 1995 to a full range diversified financial services
group is a story of steady growth by adapting to the dynamic business
environment, without losing focus on our core domain of financial services.

Today, IIFL Holdings Limited (Bloomberg Code: IIFL IN, NSE: IIFL, BSE:
532636) is India’s leading integrated financial services group with diverse
operating businesses, mainly, Non Banking and Housing Finance, Wealth
and Asset Management, Financial Advisory and Broking, Mutual Funds and
Financial Product Distribution, Investment Banking, Institutional Eq uities,
Realty Broking and Advisory Services.

IIFL serves more than 4 million satisfied customers across various business
segments and is continuously building on its strengths to deliver excellent
service to its expanding customer base.
Mission 2020
From an entrepreneurial start-up in 1995, we have steadily grown to emerge
as one of India’s leading financial services group. Ever since our inception,
our strategy has been to align our capabilities and market insights to the
country’s rapidly changing business environment. Our growth trajectory has
only served to reinforce our focus on our domain of financial services.
IIFL - Foundation of Excellence
At IIFL, we have laid the right foundation for excellence under our four pillars
of Research, Technology, Human Capital and unflinching adherence to the
strictest standards of Ethics and Compliance.
Our Businesses
Our offerings are divided into four operating businesses to comply with all
applicable regulators.

IIFL Finance

 NBFC

IIFL Wealth

 Wealth Management

 Asset Management Company

 Wealth NBFC

IIFL Securities

 Financial Advisory and Broking

 Financial Product Distribution

 Institutional Research and Investment Banking

 Board of directors

Mr. Nirmal Jain is the Founder and Chairman of IIFL Holdings Limited. He started
his career in 1989 with Hindustan Lever Limited, handling a variety of
responsibilities, including export and trading in agro-commodities. He contributed
immensely towards the rapid and profitable growth of Hindustan Lever's
commodity export business. He founded Probity Research and Services Pvt.
Ltd., later re-christened India Infoline, in 1995; perhaps the first independent
equity research Company in India. His work set new standards for equity
research in India. Mr. Jain was one of the first entrepreneurs in India to seize the
internet opportunity, with the launch of www.indiainfoline.com in 1999. Under his
leadership, IIFL Holdings not only steered through the dotcom bust and one of
the worst stock market downtrends but also grew from strength to strength. Mr.
Jain’s educational background is equally noteworthy. He holds a Bachelor in
Commerce from the University of Mumbai and a Post Graduate Diploma in
Management (PGDM) from the Indian Institute of Management (IIM),
Ahmedabad. He is also a Fellow Member of the Institute of Chartered
Accountants of India (held the 2nd rank) and a Cost Accounting rank-holder.
Mr. R. Venkataraman is a Co-Promoter and the Managing Director of IIFL
Holdings Limited. Before joining the Board of IIFL Holdings Limited in July 1999,
he has held senior managerial positions in ICICI Limited, including ICICI
Securities Limited, their investment banking joint venture with J P Morgan of US,
BZW and Taib Capital Corporation Limited. He has also serv ed as the Assistant
Vice President of G E Capital Services India Limited in their private equity
division and possesses diverse experience of more than 22 years in the financial
services sector. Mr. Venkataraman holds a Bachelor in Technology (B.Tech) in
Electronics and Electrical Communications Engineering from the renowned
Indian Institute of Technology (IIT), Kharagpur and a Post Graduate Diploma in
Management from the Indian Institute of Management (IIM), Bangalore.
Awards & Recognitions
Corporate Structure
IIFL Holdings Ltd (Bloomberg Code: IIFL IN, NSE: IIFL, BSE: 532636) is a
diversified financial services group offering financing, asset and wealth
management, financial advisory and broking, financial products distribution,
investment banking, institutional equities, realty broking and advisory
services through its various subsidiaries.

Product Offering
CSR Responsibility Held by INDIA INFOLINE (IIFL)
IIFL foundation, the CSR arm of IIFL Group, a financial services
conglomerate, was started in 2015 to contribute to addressing the most
pressing problems faced by our country. Be education program with illiterate
girls in Rajasthan or financial literacy and inclusion for the poor and
vulnerable communities in rural West Bengal or work with displaced and
affected community after any natural disaster anywhere in India, IIFL
foundation undertakes long term, high impact projects that creates
sustainable change and transforms lives.
1. TRIBAL DEVELOPMENT

A chance visit to Jawhar way back in early 2013, moved us completely – poor
stunted people with very low self-esteem dotted the tribal areas. Most of the
men were away having migrated in search of livelihood, women were mostly
busy fetching water and taking care of their children – with many children
being malnourished. IIFL Foundation had to do something about this and one
thing led to other and we ended up adopting villages for holistic
transformation. Since all social problems are intertwined – it was important
that we take the holistic approach to change.

This is a three-year project which will end with village committees taking over
the leadership role to ensure that the project and programs are sustainable.
Started in 2014, IIFL Foundation successfully exited after seeing a large
impact in 2017.

Program Details:

IIFL Foundation has adopted 3 villages of Walvanda, Shiroshi and Kasatwadi

in Jawhar taluka of Palghar DIstrict in early 2014 for a holistic turnaround
which it does by working on the following six core pill ars:

Income & Livelihoods

Water & Sanitation

Agriculture & Food Security

Education

Health

Environment

IMPACT:

Income & Livelihoods

Over 1500 women have started their own micro-enterprises after getting
adequately trained and supported. They have strated initiatives such as
tailoring shops, food stalls, poultry, goatry, vegetable stalls etc. With an
average monthly income of Rs. 500 – Rs. 1500/-, not only are these women
contributing to their family income and buying and eating better food but
importantly this has increased thier confidence contributing thereby to their
increased self-esteem.

Water & Sanitation

In the last two years IIFL Foundation built 22 dams in different locations to
harvest rain water and make it available for not only drinking water bu t
importantly for agriculture so that the farmers can do year round agriculture.
Building Bore wells, deepening of open wells etc. were some of the other
activities carried out. In these locations water is available even in the summer
months of April and May and women no longer have to spend hours
searching and fetching water. The dams have also helped improve the
underground water table which has positively impacted the water levels in the
wells making it easier for women to draw water.IIFL Foundation also
supported building of 100 toilets for the tribal thereby not only helping arrest
open defecation but importantly contributing to Swachh Bharat Initiative.

Agriculture & Food Security

Once the year round water was available, tribal farmers started full time year
round agriculture instead of having to migrate. This was new to them as they
had never done more than one crop agriculture and that too only paddy. It
was hence important to guide them, support them in not only choosing
correct crops but importantly in the entire process from planting to harvesting
and marketing and sales. IIFL Foundation over last two years have worked
with 2000 farmers where few are growing food grains while others flowers
and vegetables. With an average income of Rs. 8000- Rs. 16000/- per month,
these farmers on their way to sustainable change.
Education

While the program on life skills and confidence building with the children from
tribal schools has been around, IIFL Foundation has expanded its
interventions to focus on improving the teaching learning process. As a
beginning, 100 libraries in a class kits were distributed to 100 class rooms to
not only keep children in class but also enjoy the overall process and
importantly develop interest in reading and curiosity.

2. EDUCATION PROGRAM

India is home to millions of out of school children. Unfortunately, girls are

worst affected and either drop out of school early in life or are never enrolled
due to cultural, economic or geographic issues. IIFL Foundation has made it
its mission to change the destinies of young children especially girls through
education. IIFL Foundation has implemented three programs to fulfil its
mission:

a) SAKHIYON KI BAADI

Sakhiyon ki Baadi (SKB) is a flagship program conceived and implemented

by IIFL foundation to address the situation of out of school girls in Rajasthan
which has the worst female literacy rate in India. Over 1 million girls are said
to be out of school in Rajasthan alone due to numerous reasons ranging from
poverty, illiteracy among parents, access to school, cattle and sibling care or
simply the pressure of earning money and contributing to the family's meagre
income. The number of errands the girl has to run for her family rarely leave
her any time to attend a formal school that runs from 9am t o 3pm. If we want
the girls to be educated - not only would education have to go to her but
importantly customise the curriculum and timing as per her availability and
convenience. SKB is a community school started in the village where atleast
30 girls in the age group of 4 years to 14 years are found to be out of school
(never enrolled and dropped out). Community is mobilized, a central, most
convenient location either some one's house or the local government office is
identified, the most educated person preferably a woman from the village is
appointed as the teacher, she is then thoroughly trained in the IIFLF SKB
program and the SKB starts. While the long-term objective is to change the
narrative around girl child education, the short-term goal is to educate the out
of school girls and light the lamp of literacy in their lives.

Starting in 2016 with 100 SKB's and 3000 out of school girls, IIFLF today has
started 1000 SKB's in 12 Districts of South Rajasthan with over 30,000 girls
enrolled in the program. Very audacious and extremely ambitious, SKB is an
attempt by IIFLF to rewrite the history of Rajasthan by changing destinies of
young girls through education. SKB's have been started in some of the most
difficult locations, remote mountainous regions, isolated off grid villages,
distant deep valleys - literally across all the areas where they were needed
the most. With 1000 teachers and 1000 communities associated with our
program we have an opportunity to change the way girl child education is
prioritised. This is a long-term project and IIFLF has vowed to work until
change is visible and impact is felt.

b) IIFLF Chouras
Chouras is a program started by IIFL Foundation to provide access to
education and learning for the out of school children of construction workers
who migrate from different villages across India to large booming metropolis
to build homes and offices. Many of these come with children in tow who then
while their time on the construction sites playing with sand and stones and
stare at a bleak future which and end up like their parents working as
labourers on construction sites unable to break the vicious cycle of illiteracy
and poverty. Chauras meas square feet, a small area which is what we need
to provide access to education to out of school children.

Our first program started in November 2017 on a construction site in Noida.

Rise Builders was kind enough to provide space to IIFL Foundation to start
the program. Indiainfoline Housing Finance (our group company) is the
financial partner to the construction site and is involved in the program as
mentor and supporter.

c) Program on government school revival

Lack of adequate infrastructure and poor teacher student ratio are the two
key problems that plague Government schools in India resulting in bad
attendance and low learning outcomes putting a big question on quality of
educated young Indians and their ability to contribute to India's growth story.
IIFLF through its Government school revival program adopts Government
schools in Rajasthan and works on providing additional infrastructure by
building class rooms, providing furniture and thereby create ambience for
education. Smart Boards are installed to provide best in class education and
at times replace teacher when they are not available. Computers are
provided and in some cases IIFL Foundation hires teachers on its roils who
then teach in such schools where the teacher student ratio is very poor. The
objective is to revive the glory of Government schools and create temples of
learning where children enjoy attending and learn to the best of their abilities .

3. Financial Literacy & Inclusion Program

IIFL is a leading diversified financial services company and creating a
financially aware and literate population we feel is our moral obligation. More
so because, because financial literacy is an adjunct to promotion of financial
inclusion and ultimately financial stability and as per global survey by
Standard & Poor, India is home to 17.5% of the world’s population but nearly
76% of its adult population does not understand even the basic financial
concepts. Financial Literacy is hence an immediate priority and connecting
the poor to formal financial systems is the need of the hour.

IIFL Foundation through its program FLAME (Financial Literacy Agenda for
Mass Empowerment) conducts financial literacy programs and follows this up
with financial inclusion by supporting the poor in connecting them with banks
as well as educating them on using smart phones and apps like BHIM and
UPI etc. and become digitally literate. In the past 5 years Flame has touched
the lives of millions of people across India.
Current & Past Project Areas for FLAME:

5 Districts in West Bengal

Government Schools in Mumbai

Tribals in Maharashtra

Students in Thane

Farmers in Rajasthan

Factory workers in Chennai

Factory Workers in Gurugram

4. Preventive Health
Health is Wealth and for poor it is everything. Each year IIFL Foundation
conducts two big health camps for the benefit of thousands of people. Each
year in July on the auspicious occasion of Ashadhi Ekadashi, over hundred
thousand people from small villages across Maharashtra walk to Pandharpur
in Solapur District of Maharashtra. Most of them are from poor and under
privileged families and have little access to good quality he alth care. IIFL
Foundation along with its partner NGOs conducts 10 day long preventive
health camp in Pandharpur which benefits a large cross section of devotees.
Each year in February, IIFL Foundation Conducts Eye camp in Barsana near
Mathura in Uttar Pradesh where people from across UP, MP, Rajasthan and
Haryana take advantage of. The much-awaited camp has people start
queueing up much before the date. The number of beneficiaries is swelling
each day encouraging us the to more.

5. Sports Development
While India has been making waves at International sports events in the past
few years, it is much less than the talent we have. What is hence required is
providing a platform to young boys and girls to showcase their talent and
nurture them to achieve their full potential and subsequently bring laurels for
the country. IIFL Foundation through its program Eka conducts International
level tournaments in Chess, Tennis and Golf for children below 14 years.
Through this IIFL foundation has identified several talente d boys and girls
and supported them to participate in international competitions.
6. Disaster Relief & Rehabilitation Program

Natural Disasters are sudden and are the worst calamity man has ever faced.
Whether it is the flood fury or Earthquakes– the events are disastrous. Many
lives are lost but for survivors its tougher. It is during these times – IIFL
foundation chips in with necessary post disaster rescue and rehabilitation
support. IIFL Foundation has been a forefront supporting and leading from
the front during such times. Whether conducting medical camps and
subsequently supporting hospitals and schools in rehabilitation in J&K or
building broken homes in Rajasthan, IIFL Foundation has been there where
the support was needed.
Awards and Recognition
CSR Team

Sarika has a PhD in Management and has been a faculty with the prestigious
JBIMS and SPJIMR before quitting to start her own business. She started a
BPO in 2001 in the transcription space with 30 people and grew it to 600
people strong organisation before selling it in 2010 to the world’s largest BPO
in this space. Her unique experiment of recruiting and training rural school
dropout children in her enterprise not only changed over 150 lives but also
fetched her several awards. Author of three books in different fields of
management – her book on Case Studies in Supply chain management went
on to become an International best seller. A sought after writer and speaker,
Sarika started working in development sector after selling her business. On
advisory board of several Not for Profits and social businesses, Sarika is also
a regular guest speaker at UPenn and other National & International
universities. As a CEO of IIFL Foundation, she along with her team has
managed to bring back over 30,000 school dropout, illiterate girls back into
education. Recognised as the “100 Most influential CSR leaders” in the
world, IIFL Foundation also has received several awards during her tenure
including the most prestigious Golden Peacock award for excellence in CSR.
A photographer, animal lover and a travel buff, she is now working on her
fourth book on her experiences of development sector.

With a Masters Degree in Social Work (MSW) and a Bachelors in Mass Media
(BMM – Advertising), Rajiv Shinde brings in over 10 years of work experience
that spans across sectors – Advertising, Retail, Marketing, Branding,
Hospitality – QSR, IT and Social Work (NGOs). Rajiv holds a special interest
for working on Developmental fronts in rural areas and had previously
conducted a quantitative research on ‘Stress among constabulary of Mumbai
Police’ in an urban setting of Mumbai. An ardent lover of Environment and
Animals, topics as Eradication of Hunger & poverty, Quality Education,
Reduced inequalities and Climate Change continue to be of his interest.

Sahil is a Post Graduate in Management from RIMT & has been working with
IIFL since 2016. Sahil hails from picturesque valleys of Kashmir and came
onboard through IIFL’s CSR project Udaan – an initiative of Ministry of Skill
Development and Entrepreneurship.
Lalit is a Post Graduate in Sociology from Mohanlal Sukhariya University &
Possesses of 20 years experience in Social sector. He holds a vast
experience in social sector & in his last assignment he worked with co.
operative societies in Udaipur.

Mohit is Graduate in Computers from Mohanlal Sukhariya University &

possesses of 2 years experience in Social Sector. He has worked with NGO's
in past & in his last assignment he worked with Kherwari social welfare
association.
Hemant is a Graduate in Arts from Mohanlal Sukhariya University & holds
over 5 years experience in Social field. Prior to IIFL, Hemant worked in '
Foundation to educate Girls Globally' in Project - Balika Shiksha
CONCLUSION
CSR Activities produce highly effective results. Lead to cut costs, raise response
rates and increase growth. Businesses are entering the social responsibilities at
breakneck speed to keep pace with customer and societal demands to reduce
their environmental impacts. But greening one's business is no small feat. While
clear opportunities abound in this new economy, business leaders pursuing a
green strategy are finding few roadmaps and established rules and plenty of
hidden twists and turns. “The greening of business is not a fad--it's a fundamental
change in how commerce is conducted given the new energy and climate realities.
For the organizations of the future, considerations about the long-term
environmental impact of their actions will have to become an integral part of their
business philosophy. It said rightly by Fred Krupp, president of the Environmental
Defense Fund and author of Earth: The Sequel, The Race to Reinvent Energy and
Stop Global Warming “The greening of business is not a fad--it's a fundamental
change in how commerce is conducted given the new energy and climate realities.
Joel Makower charts the course for this new era, showing how leadership
companies large and small are harnessing innovation to transform the challenges
into opportunities While the shift to "socio" may appear to be expensive in the short
term; it will definitely prove to be indispensable and advantageous, cost-wise too,
in the long run.