This document lists 8 references related to personal branding, including journal articles and books published between 1997 and 2015. The references discuss topics like building a personal brand through social networking, creating and managing your personal brand, and bringing your personal brand to life to effectively communicate your distinct value.
This document lists 8 references related to personal branding, including journal articles and books published between 1997 and 2015. The references discuss topics like building a personal brand through social networking, creating and managing your personal brand, and bringing your personal brand to life to effectively communicate your distinct value.
This document lists 8 references related to personal branding, including journal articles and books published between 1997 and 2015. The references discuss topics like building a personal brand through social networking, creating and managing your personal brand, and bringing your personal brand to life to effectively communicate your distinct value.
networking. Journal of Business Strategy, 32(5), 14-21. - Montoya, P., & Vandehey, T. (2002). The brand called you. Nightingale Conant. - Schawbel, D. (2009). Me 2.0: Build a powerful brand to achieve career success. Kaplan Books. - Peters, T. (1997). The brand called you. Fast company, 10(10), 83-90. - Khedher, M. (2015). A Brand for Everyone: Guidelines for Personal Brand Managing. Journal of Global Business Issues, 9(1). - Shepherd, I., (2005). From Cattle and Coke to Charlie: Meeting the Challenge of Self Marketing and Personal Branding, Journal of Marketing Management, 21, 5/6, 589- 606. - Byrne, J., & Gallagher, A. (2015). 10 easy steps to creating and managing your personal brand. Journal of Property Management, 80(3), 16-21. - Morton, R. L. (2012). Bringing your personal brand to life: an effective brand communicates your distinct value. Healthcare executive, 27(1), 70-72. -