THE

THE
POST-TRUTH
POST-TRUTH
POST
POST
Invertrebral Journalism for the here and now since 1873*

FRIDAY
07/09/2018
ISSUE 01
SEMESTER 07
*OR NOT?
PAGE 2

Cows
Cows
Release
Release
Oxygen!
Oxygen!
Findings POST TRUTH
BUREAU
MONDAY / INDIA
uncon-
Cows are holy. Don’t let sourced from the Na- backed this minister’s of State by awarding his
tested by anyone misguide you into
thinking otherwise.
tional Bureau of Pseu-
doscience, the minister
statement, citing other
merits of the wonderful
Twitter account with a
blue tick, and endorsing
claimed that the bovine bovine species. his views with half a mil-
modern Discrediting all estab-
lished notions of science
species is more precious
Another distinguished
lion dedicated followers,
than any life form known courtesy of the Direc-
and logic, a minister minister preaches the
science of the right wing has
to man, even humanity
itself, and vowed to serve marvels of bovien excre-
torate of the Post-truth
Information and Broad-
claimed, and justly so, cows over the people ment, citing its use for casting.
and logic. that the cow is the only
animal to inhale AND
he is serving, and urges
others to step up to the
hygiene, medicine, per-
sonal care, and above all, Proceeds fromt the
exhale oxygen, and hence mantle and do the same. rocket fuel. tweeted revenues will
must be preserved at all For the king, the country, also go to the state fund-
cost. Citing classified, The government, in ed cow shelters, the gov’t
and the cows. response has decided to
confidential information added.
of irrefutable credibility Several other politicians honour the said Minister

WEATHER
Reptilian
Reptilian
0
0CC oo Overlords
Overlords
Abdicate!
Abdicate!
POST TRUTH The decision was wel-
Cloudy with a
chance of Forwarded BUREAU comed by the Network
Whatsapp texts. THE WHITE HOUSE of Conspiracy Theorists
who were formerly ac-
cused of falsely accusing
In an extremely unprec- the World Government of
edented tuen of events, actually existing.
the reptilian overlords
that headed the formerly The same anonymous
clandestine organisation source confirmed the
Mornings will be good
of The World Govern- involvement of an orange
as fortold, as would be
ment have abdicated president, a member of
evenings, and nights.
their powers, which were the European royalty,
sold for an undisclosed his TV soap-actress wife,
amount of money to a and other world leaders
new consortium that is in the now-dissolved
scheduled to take over clandestine organisation,
the operations as soon as and asserted that free
the mothership is de- thought and democratic
ported back to the home polity are back in power
Expect occasional planet of the overlords, again until the new con-
downpours of bou-
quets, teacups and NEW
NEW WORLD
WORLD ORDER!
ORDER! an anonymous source
privy to the overlords
sortium of presumably
human cash-rich over-
dated jokes. reports. lords take over.
CLIMATE
CLIMATE CHANGE
CHANGE
PAGE 3

ISN’T
ISN’T REAL
REAL “They’ll
POST TRUTH of calling climate change
a hoax, but Unidentified
agree
BUREAU
EVERYWHERE Public Bodies have issued
formal apologies to said with us
leaders, and heralded
their statements as a
You should’ve listened
to the leaders when beacon of hope in the now, that
they said it’s all a scam. midst of lies and misin-
Turns out that “Climate formation propagated by
“woke internet people”.
Climate
Change” is a wild con-
spiracy theory concocted
by shady organisations
This new development
places the credibility of
change,
masquerading as “Sci- scientific orgaisations
entific Think Tanks” to
push up the sales of Air
such as NASA and CERN like
in the crosshairs of doubt
Conditioners, Air Pure- and suspicion. Now that
fiers, and on a larger, the melting of ice caps feminism,
much more convoluted has been declared a hoax,
plot, propel anti-climate
change measures on a
people are questioning
the validity of the exis-
is a yuuge
global scale with one sin- tence of Australia and
gle, sinister goal- mass
panic and expenditure
Finland, and the possi- lie!”
bility of the moon being
towards combatting the an artificial satellite
so called climate change.
Leaders of state from
controlled by the former
reptilian overlords.
-Anon
the West and the East
were formerly accused World leAder

It’s
It’s
MoNA
THE MUSEUM OF
NOT-ART
official!
official!
Open Aliens
Aliens
Everyday Built
Builtthe
the
for public
viewing at Pyramids!
Pyramids!
our
POST TRUTH
instagram BUREAU
GIZA/LONDON
handle
@theMoNA The Royal Institution of The History Channel has
Alien Research and Pseu- decided to celebrate this
from 12AM doscience has released groundbreaking moment

Ceci n’est pas une Painting. to 12AM

their Annual Report,
revealing inscrutible by airing reruns of their
then-controversial series
evidence of the Egyptian
pyramids being the work Ancient Aliens.
of Sphinxoid Aliens.
“How else would humans
QUESTION ART

NOT PRIVILEGE

AN EXHIBITION OF WATCH
#NOTART

come up with the notion

of a lion-headed deity?
FORGERIES, REPLICAS, How else would they TONIGHT!
create huge pyramidal
FAKES, AND structures? Free-will,
tyrannous labour prac-
QUESTIONABLE tices, engineering, and
architectural prowess
seem to be completely
OBJETS-D’ART beyind the scope of mere
humans.” a spokesperson
says.
 THIS NEWSPAPER IS A DOCU-

NNIAL JOURNALISM.
MENTATION OF HOW LIE
 HOAXES, FAKE NEWS, AND OT-

HER QU-IRKS OF MILL

ES, MISINFORMATION,
PAGE 6
H
HOOR
ROOS
SCCO
OPPE
E
This startling discov-

SPOTTED
SPOTTED::THE
THE ery also garnered huge
amounts of money for

LOCH
LOCH--NESS
NESS
the self-unproclaimed
hipster, which she has
very kindly donated to

MONSTER
MONSTER!!
the Hipster Lives Mat-
ter movement, which
allows bearded men
and women to pursue
POST TRUTH interests in the obscure
BUREAU critic, came across the yet immensely fasci-
Glasgow supposedly nonexistent nating (and unpopular)
dragon that is said to be fields such as jet-ski Mata Positivati brings you the daily dose
a native of Loch Ness, the mountain biking, glu-
In another not-so- lake famous for numer- ten free manure cul- of forecast from the stars and beyond.
shocking turn of events, ous sightings of the said tures, kale-powered
the Loch Ness monster monster. automotive racing, and
was finally captured
on film, 125 kilometres Ms Lowe has posted
the funding of woke-af ^ ARIES
Twitter battles. You are going to have a great day; rise
from the actual loch, in Exclusive pictures of her
a Glasgow sewer. The catch on her ad-sup- Any actual claims of and shine! Have fun!
Sewer-tourism enthisiast ported, clickbait driven the existence of the
Xanthippe Lowe, origi- monster are yet to be
nally a backpacker from
blog, and promoted it on
numerous social media verified, but the alleged _ TAURUS
Brooklyn and a part-time channels to bring her existence of these pho- You are going to have a great day; rise
film developer, harber- amazing discovery to tographs is yet another and shine! Have fun!
asher and rye-bread light. victory for Hipsters.
` GEMINI
You are going to have a great day; rise

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 A QUIZ: PAGE 7

WHAT
WHATFICTIONAL
FICTIONAL
CHARACTER
CHARACTERDODO G !
O M
YOU
YOUEMBODY
EMBODY
POST TRUTH
BUREAU
Because this is precisely what you want a source of
THE INTERNET news to tell you!

1. What is your favourite flavour of ice cream?

THE
THE
A) Vanilla
RESU
RESULTS!
LTS!
B) Butterscotch
C) Chocolate Mostly A’s
D) Strawberry You’re a fictional
character that loves
E) NOTA vanilla as a flavour,
simple as that!

2. What is your favourite flavour of cake?

A) Vanilla
Mostly B’s
You’re a fictional
B) Butterscotch character that loves
butterscotch as a
C) Chocolate flavour, how cool is
D) Strawberry that?!

E) NOTA
Mostly C’s
You’re a fictional
3. What is your favourite flavour of milkshake? character that loves
chocolate
A) Vanilla flavour. What did you
B) Butterscotch expect?

C) Chocolate
D) Strawberry
Mostly D’s
You’re a fictional
E) NOTA character that loves
strawberry as a
flavour. Also, what
4. What is your favourite flavour in general? 5. What is your favourite colour? does this quiz even
prove?
A) Vanilla A) White
B) Butterscotch B) Gold
Mostly E’s
C) Chocolate C) Brown You’re probably some-
one who likes some
D) Strawberry D) Pink
other, obscure flavour!
E) NOTA E) NOTA Congratulations?

LiveWire, 9Gag, and pop- new trend!

*Person*
*Person*doing
doing
POST TRUTH BUREAU ular meme accounts on
THE INTERNET! social media were abuzz Trend researchers from
with this exciting new the Trendlist Institute

*Thing*
*Thing*is
isthe
the
Last week, the internet of Trendology have been
was graced by a fascinat- trend of setting trends.
A large number of fails studying this phenome-
ing new trend of people non since its inception,
became popular as me-
newest
newestTrend!
Trend! trying to set trends.
Websites such as Buzz-
mes, and experts specu-
late that humorous fails
but are baffled by how
meta it is.
feed, Thought Catalog, might become a separate
PAGE 8

AAN
NDDN NOOWW,,
TTH
HEE TTRRU
UTTH
H! !
AMOGH

I designed this “news- The name “The Post I did set out with that with CraigslistOnion-
paper” as the final Truth Post” comes vision in mind, but i BuzzFeedTwitterTabloid.
piece for my editorial from the realisation thought of letting this
that we’ve transcend- grow organically. In- The end result is not as
design assignment. perfect as i’d anticipated,
The goal was to ex- ed to a society where stead of taking it as
the notion of truth has a simple graphic de- but in its own, weird way,
amine the design it’s a newspaper that is
and functionality of become subjective, sign project, i thought
and facts have become of it as an exercise in simultaneously a piece
the newspaper, and of social commentary,
create a piece in re- passe. authorship- creating
actual meaningless con- satire, a work of art, an
sponse that justifies “If it’s in the news, it exercise in layouts, grids
the concept of the tent for what i thought
must be true!” of as social commen- and publication design
newspaper, as well as (albeit not a very suc-
challenges it. “If it’s on the TV, it tary, composing, edit-
ing, and illustrating it cessful one?) and a rather
must be true!!” self-righteous critique
Rather than exploring on my own.
the form, i chose to “If it’s on the internet, of what i have decided to
take a starkly con- it must be true!!!” Of course this did not call “millennial journal-
temporary look at the go as planned, because ism”.
“function”, creating Statements like these i had grossly underes-
this part-satirical, informed the idea of timated the deadlines,
part-snarky docu- creating something and over the course of
mentation of fake that raises not a ques- the five days alloted to
news, clickbait, in- tion mark, but maybe us for this editorial de-
ternet fads and some an interrobang (?!) sign task, i had chosen
downright ridiculous at the utterly bizarre to create this
things that i thought media that feeds us in- frankenstein monster-
are seen as “news” in formation and the lack pastiche of a propagan-
this Age of Adz. thereof! da-machine, paired

COLOPHON
COLOPHON
This “Newspaper” is a work of fiction, designed as a TYPE:
part of the VII Semester editorial design coursework
at College of Art, Delhi. This Newspaper is set in open source typefaces,
courtesy of Google Fonts.
As clear from the whole premise, all information
mentioned in the articles is fictitious and should in no The Masthead and the headers are set in Poppins by
way be seen as the truth. the Indian Type Foundry
Body text is set in Playfair display by Claus Eggers
Sørensen.
Text and Illustrations created by:
Amogh Bhatnagar
Year IV, Roll No. 5
College of Art, Delhi

All source images used as from public domain. No

copyright infringement intended in the use of any
material taken from online sources. AMOGH BHATNAGAR
www.amoghbhatnagar.tumblr.com
No. ____ of the edition of _____ instagram: _amoghbhatnagar:
Printed in January 2019 on questionably sourced pa- amoghbhatnagar@outlook.com
per in Delhi