Professional Documents
Culture Documents
Chapter-9 Internal and External Communication
Chapter-9 Internal and External Communication
e.g. Employees talking to each other. Director sending an email to employees, Noticeboard in
office,
External communication (Communication from people inside the business to people outside
the business):e.g. Employees talking to customers, ordering materials from suppliers,
Advertisements
Formal communication – Recognised and approved by business (e.g. formal emails, official
meetings, reports)
Informal communication – Information is sent and received casually (e.g. employee talking
during lunch break)
One way communication – Communication that does not allow for a response
Two-way communication – Communication where the receiver sends feedback to the sender
about the topic.
Advantages of two way communications:
Receiver can tell the sender that they have understood the information/instruction
Methods of communication
1. Verbal
2. Visual
3. Written
4. Electronic
Discussions
Telephone calls
Meetings
Fast
Body language
Written communication
Emails
Reports
Newsletters
Notices
Advantages of written communication:
No body language
Visual communication:
Posters
Images
Videos
Interesting (Readers may pay more attention to posters / videos than boring letters)
Information can be clearer than other methods (e.g. Video instructions can be clearer than letter
instructions)
No feedback
Communication barriers: