Bundlit Final

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Lillianna Burton

Kristian Spencer
Chief Operations Officer
Chief Technology Officer
Volleyball
Field Hockey

Haley Ocampo Jesse Ankney


Chief Process & Innovations Officer Chief Financial Officer
Field Hockey Chief Marketing /Communications Officer
Soccer
BundlIt
Problem:
Student Athletes
having to carry
around extra bags
and equipment that
is very bulky and
uncomfortable.
Solution:
BundlIt
A versatile, sports
accessory that
eliminates the
need for an extra
back pack.
First Prototype Sketch

BundlIt
BundlIt
First Prototype

BundlIt
Second Prototype Sketch

BundlIt
BundlIt
Version Two

Version One

BundlIt
Cost of goods sold
Materials used:
● Netted material = $0.19
● 3d Printed spine = $17.36
● Nylon strapping = $0.09
● Cinch chord = $0.30
● Nylon material= $0.08

= $18.57
Cost of goods sold
Materials used:
● Netted material = $0.19
● 3d Printed spine = $17.36
● Extruded tube spine = $0.10
● Nylon strapping = $0.09
● Cinch chord = $0.30
● Nylon material= $0.08
$18.57
$0.86
=
How Many Student Athletes
Are There Really?

● 15 Million (students nationwide)


● 8.3 Million (Student athletes Nationwide)
● 177,000 (Student athletes in Virginia)
● 21,094 (Student Athletes in The hampton roads
(seven cities) Area)
● 1 Bundlit = $25
● Target SRp = $6.25
*¼ of the selling price*
Able to reduce production price by $17.71
Which would then put us $5.29 under SRP
● 1st Year Direct to consumer
● $17.79 Profit off of 1 bundlit

$25

$6.25 $6.25 $6.25 $6.25

Overhead: FOB COsts


Shipping, (Product
Direct to Profit warehousing,
Cost)
Consumer duties,freight
MVP Testing
$4,000
$4,000
● Heavy focus on advertising
○ Run Instagram & Google
Advertisements
○ Work to get into events to promote
our product (school sports and
events, ect.)
● Build professional Website
● MAKE AND SELL PRODUCT
○ Plan to domestically create product
and will look into outsourcing in the
future
BundlIt
bundlit04@gmail.com

@bundl_it
Customer Problems Solution Unique Value Customer Customer Segments
Sports equipment is too
BundlIt- alternative way to Proposition Relationships
carry your sports equipment - Retailers -Student Athletes
bulky or awkward and
that’s organized and offers - Website Ages 12-22
unorganized., An alternative way to
the luxury of not having to - advertisement
carry another bag carry your sports - Parents of athletes
Competitors equipment that's
- Backpacks organized and offers
- Specialty Bags Key Metrics the luxury of not having Channels
-social media page -Online
and take polls to carry another -Try to get into sports
backpack. stores like Dick’s and
-Units sold and cash flow specialty stores
statement (i.e. Premier Soccer)
-advertisement
Cost Structure Revenue Streams

- Manufacturing: $1,500 - Any purchases from stores or online


- Start-Up Costs: $1,543 - Possible funding from investors
- Trade shows and pitch competitions

© 2018 Uncharted Learning, NFP | Copyright Warning: Do no reproduce or make available to persons outside your School. 23
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