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    Cannes Lions 2019 - Health: Pharma Lions SHORTLIST

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    The document contains a shortlist of 31 healthcare marketing entries across different tracks (regulated, non-regulated), brands (Ensure Plus, HIV Awareness), and countries. The entries include campaigns for chronic disease awareness, medical institutions, and new drugs or therapies from major pharmaceutical companies that were created by large advertising agencies or public relations firms around the world.

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    Cannes Lions 2019 - Health: Pharma Lions SHORTLIST

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    adobo magazine
    741 views3 pages
    The document contains a shortlist of 31 healthcare marketing entries across different tracks (regulated, non-regulated), brands (Ensure Plus, HIV Awareness), and countries. The entries include campaigns for chronic disease awareness, medical institutions, and new drugs or therapies from major pharmaceutical companies that were created by large advertising agencies or public relations firms around the world.

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    Cannes Lions 2019 - Health: Pharma Lions SHORTLIST

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    The document contains a shortlist of 31 healthcare marketing entries across different tracks (regulated, non-regulated), brands (Ensure Plus, HIV Awareness), and countries. The entries include campaigns for chronic disease awareness, medical institutions, and new drugs or therapies from major pharmaceutical companies that were created by large advertising agencies or public relations firms around the world.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Download as pdf or txt
    741 views3 pages

    Cannes Lions 2019 - Health: Pharma Lions SHORTLIST

    Uploaded by

    adobo magazine
    The document contains a shortlist of 31 healthcare marketing entries across different tracks (regulated, non-regulated), brands (Ensure Plus, HIV Awareness), and countries. The entries include campaigns for chronic disease awareness, medical institutions, and new drugs or therapies from major pharmaceutical companies that were created by large advertising agencies or public relations firms around the world.

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    of 3

    Pharma Shortlist

    Track Title Brand Product Entrant Company Entrant Country


    A03 (Regulated: Healthcare Professional)
    Health ONE WORD THE LEARNING CORP CONSTANT THERAPY AREA 23, AN FCB HEALTH USA
    NETWORK COMPANY New
    York
    Health ONE WORD THE LEARNING CORP CONSTANT THERAPY AREA 23, AN FCB HEALTH USA
    NETWORK COMPANY New
    York
    Health THE STRUGGLE NOVARTIS TASIGNA PUBLICIS LIFEBRANDS UNITED KINGDOM
    INSIDE London
    Health ONE WORD THE LEARNING CORP CONSTANT THERAPY AREA 23, AN FCB HEALTH USA
    NETWORK COMPANY New
    York
    Health ONE WORD THE LEARNING CORP CONSTANT THERAPY AREA 23, AN FCB HEALTH USA
    NETWORK COMPANY New
    York
    Health ONE WORD THE LEARNING CORP CONSTANT THERAPY AREA 23, AN FCB HEALTH USA
    NETWORK COMPANY New
    York
    Health COWS 1 ABBOTT ENSURE PLUS JUCE LANGLAND Windsor UNITED KINGDOM

    A04 (Non-regulated: Direct to Consumer)


    Health GETTING SICK IS ONE MEDICAL ONE MEDICAL GOODBY SILVERSTEIN & USA
    EASY PARTNERS San Francisco

    A05 (Non-regulated: Direct to Patient)


    Health ICONS FOR HOSPITAL HCOR HOSPITAL HCOR GREY BRAZIL São Paulo BRAZIL
    MEDICINES

    B01 (Regulated)
    Health U=U= ViiV Healthcare HIV Awareness HAVAS LYNX Manchester UNITED KINGDOM

    1 of 1
    Health BREATH OF LIFE GSK CHRONIC McCANN HEALTH Shanghai CHINA
    GLAXOSMITHKLINE OBSTRUCTIVE
    PULMONARY
    DISEASE
    AWARENESS (COPD)
    Health BREATH OF LIFE GSK CHRONIC McCANN HEALTH Shanghai CHINA
    GLAXOSMITHKLINE OBSTRUCTIVE
    PULMONARY
    DISEASE
    AWARENESS (COPD)
    Health BREATH OF LIFE GSK CHRONIC McCANN HEALTH Shanghai CHINA
    GLAXOSMITHKLINE OBSTRUCTIVE
    PULMONARY
    DISEASE
    AWARENESS (COPD)
    Health BÜBL FASHION OSTEOPOROSIS OSTEOPOROSIS EDELMAN Toronto CANADA
    CANADA IN
    PARTNERSHIP WITH
    AMGEN CANADA
    Health BREATH OF LIFE GSK CHRONIC McCANN HEALTH Shanghai CHINA
    GLAXOSMITHKLINE OBSTRUCTIVE
    PULMONARY
    DISEASE
    AWARENESS (COPD)

    B02 (Non-Regulated)
    Health VALUABLE HEART HOSPITAL MOINHOS INSTITUTIONAL McCANN HEALTH São Paulo BRAZIL
    DE VENTO
    Health AS MUCH AS I CAN VIIV HEALTHCARE HIV/AIDS HARLEY & COMPANY New USA
    MEDICATION York
    Health TOILET BOOKS SYNERGY INSTITUTIONAL AREA 23, AN FCB HEALTH USA
    PHARMACEUTICALS NETWORK COMPANY New
    INC. York

    C01 (Regulated)
    Health COMMITMENT TO JANSSEN PSORIASIS THERAPY PUBLICIS LIFEBRANDS UNITED KINGDOM
    HARMONY London
    Health SEE BELOW SANOFI GENZYME DUPIXENT HAVAS LYNX Manchester UNITED KINGDOM
    REGENERON

    C02 (Non-Regulated)
    Health REVERSE MERCK FOR MATERNAL MATTER UNLIMITED New York USA
    MOTHERS HEALTHCARE

    D01 (Regulated)

    1 of 1
    Health GET UP ALARM ELI LILLY AND LARTRUVO AREA 23, AN FCB HEALTH USA
    CLOCK COMPANY (OLARATUMAB) NETWORK COMPANY New
    York
    Health JOURNAL OF ME ELI LILLY PSORIASIS HAVAS LYNX Manchester UNITED KINGDOM
    AWARENESS &
    SUPPORT
    Health GET UP ALARM ELI LILLY AND LARTRUVO AREA 23, AN FCB HEALTH USA
    CLOCK COMPANY (OLARATUMAB) NETWORK COMPANY New
    York
    Health AUSTRALIA'S HEART FOUNDATION HEART DISEASE NEWS CORP AUSTRALIA AUSTRALIA
    WORST SERIAL AUSTRALIA AWARENESS AND Sydney
    KILLER ADVOCACY

    D02 (Non-Regulated)
    Health SMARTREAD BAYER SMARTREAD LANGLAND Windsor UNITED KINGDOM
    Health THE UFOLOGIST HERMES PARDINI VACCINES OGILVY São Paulo BRAZIL
    Health THE FLAT HERMES PARDINI VACCINES OGILVY São Paulo BRAZIL
    EARTHER
    Health THE UFOLOGIST HERMES PARDINI VACCINES OGILVY São Paulo BRAZIL
    Health THE FLAT HERMES PARDINI VACCINES OGILVY São Paulo BRAZIL
    EARTHER
    Health SMARTREAD BAYER SMARTREAD LANGLAND Windsor UNITED KINGDOM

    Total Entries: 31

    1 of 1

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