Objectives of the study

o The primary objective of the project is to study about the various services offered by
Idea cellular.
o To analyze the customer opinion towards the idea cellular services.
o To analyze the impact of the customer opinion on the satisfaction towards idea
cellular services.
a) To understand the satisfaction on idea of the customer.
b) To identify the need which might be absent in the current services with the
customer.
c) To understand the concern of the consumer with regards to the preferred
network.
d) To identify the gap of the network so that this might be filled by ours.
e) To identify the properties of our brand IDEA the best meets the need.