INTRODUCTION

The performance appraisal can be defined as a process typically delivered annually by

a supervisor to a subordinate, designed to help employees understand their roles, objectives
expectations and performance success. Performance management is the process of creating a
work environment in which people can perform to the best of their abilities. It is a whole
work system that begins when a job is defined. Formal programs for performance appraisal
and merit ratings are by no means new to organizations.
The federal government began evaluating employees in 1842, when congress passed a
law mandating yearly performance reviews for department clerks from this early beginning,
performance appraisal programs have spread to large and small organizations in both the
public and private sectors.

Advocates see these hr programs as among the most logical means to appraise,
develop and effectively utilize the knowledge and abilities of employees, however, a growing
number of observers point out that performance appraisals frequently fall short of their
potential. In an ongoing survey of employee attitudes by the hr consulting firm Watson wyatt,
only30% of employees said they thought their company's performance management process
actually improved employee performance only one in five thought it helped poorly
performing employees do better.

The push toward team work, continuous improvement, learning, and the like has
caused numerous organizations to rethink their approach to appraisal. some argue that
performance appraisal discourages team work because it frequently focuses on individual
achievement and produces a self-focus rather than a team focus. others contend that
appraisals are useful only at the extremes-highly effective or highly in effective employees-
and are not as useful for the majority of employees in the middle. Others point out that
appraisals may focus on short term achievements rather than long term improvement and
learning.
DEFINITION:

“Performance appraisal a method of evaluating the behaiour of employees in the work

spot" normally including both the qualitative and qualitative aspects of job performance."

Performance appraisal is the systematic description of employee’s job relevant

strength and weakness. The purpose is to find out how will employees is performing job and
establish a plan of improvement.

NEED OF THE STUDY:

In the global competitive world the need for the quality products and services are day
by day increasing due to this reason every firm wants to know its intellectual capital strengths
and weakness by conducting performance appraisal especially its role is much in sugar &
power industry. In this connection performance appraisal is playing a key role in Reliance
Digital, in order to produce quality sugar power, for this purpose a present study has been
taken-up.

OBJECTIVES OF THE STUDY:

1. To study the existing performance appraisal system in Reliance Digital

2. To study the employees perception towards existing performance appraisal system

3. To examine the impact of performance appraisal on overall efficiency of the

organization

4. To examine the inter personal & team relationships with superiors & subordinates

5. To draw a concussion and offer suggestions

METHODOLOGY:

For the present study the data has been collected from two sources

i.e i)primary data ii) secondary data

PRIMARY DATA:

It means the data which collected for the first time. For present study the primary data
has been collected with the help of questionnaires and observations.

SECONDARY DATA:

The data which is already available in the books of records is called secondary data.
For the current study the secondary data has been collected with the help of company
publications ,journals, magazines, internets.

SCOPE OF THE STUDY:

The present study confined to the performance appraisal of Reliance Digital, the study
has covered the procedure of performance appraisal and opinions of employees regarding the
performance appraisal.

SIMPLE DESIGN:

For the present study the sample of respondents 100 has been taken on non random
sample basis.

LIMITATIONS:

 The response of various employees could be subjected to bias.

 Questionnaire consists of limited questions
 Rational behavior of the sample
 Resource constraints:
a) Time
b) Money
c) People
 Some people may not be aware of appraisal
 Some people may not trust the methods followed for the appraisal.
 COMPANY PROFILE
The Reliance Group, founded by Dhirubhai H. Ambani (1932-2002), is India's largest
private sector enterprise, with businesses in the energy and materials value chain. Dhirubhai
Ambani founded Reliance as a textile company and led its evolution as a global leader in the
materials and energy value chain businesses.

Reliance Retail is the retail business wing of the Reliance business. Many brands like
Reliance Fresh, Reliance Footprint, Reliance Time out, Reliance digital, Reliance Wellness,
Relaince Trendz and Reliance Jewel come under the Reliance Retail brand. In November
2007, Reliance announced its foray into the branded jewelry market.

Reliance Fresh is the retail chain division of Reliance Industries of India which is
headed by Mukesh Ambani. Reliance has entered into this segment by opening new retail
stores into almost every metropolitan and regional area of India.

The Reliance Group, founded by Dhirubhai H. Ambani (1932-2002), is India's largest

private sector enterprise, with businesses in the energy and materials value chain. Group's
annual revenues are in excess of USD 22 billion. The flagship company, Reliance Industries
Limited, is a Fortune Global 500 company and is the largest private sector company in India.

Backward vertical integration has been the cornerstone of the evolution and growth of
Reliance. Starting with textiles in the late seventies, Reliance pursued a strategy of backward
vertical integration - in polyester, fiber intermediates, plastics, petrochemicals, petroleum
refining and oil and gas exploration and production - to be fully integrated along the materials
and energy value chain.

The Group's activities span exploration and production of oil and gas, petroleum
refining and marketing, petrochemicals (polyester, fiber intermediates, plastics and
chemicals), textiles and retail.
 Reliance enjoys global leadership in its businesses, being the largest polyester yarn
and fiber producer in the world and among the top five to ten producers in the world in major
petrochemical products.

The Group exports products in excess of USD 11 billion to more than 100 countries in
the world. There are more than 25,000 employees on the rolls of Group Companies. Major
Group Companies are Reliance Industries Limited (including main subsidiaries Reliance
Petroleum Limited and Reliance Retail limited), Indian Petrochemicals Corporation Limited
and Reliance Industrial Infrastructure Limited.

VISION
"Growth has no limit at Reliance. I keep revising my vision. Only when you can dream it,
you can do it."

Dhirubhai Ambani founded Reliance as a textile company and led its evolution as a
global leader in the materials and energy value chain businesses. He is credited to have
brought about the equity cult in India in the late seventies and is regarded as an icon for
enterprise in India. He epitomized the spirit 'dare to dream and learn to excel'.
The US$ 20 billion Reliance Group is a living testimony to his indomitable will, single-
minded dedication and an unrelenting commitment to his goals.

MISSION
”Growth through Commitments”
We care about :-
 Quality
 Research & Development
 Health, Safety & Environment
 Human Resource Development
 Energy Conservation
 Corporate Citizenship
Reliance believes that any business conduct can be ethical only when it rests on the nine
core values of Honesty, Integrity, Respect, Fairness, Purposefulness, Trust, Responsibility,
Citizenship and Caring.
 The essence of these commitments is that each employee conducts the company's
business with integrity, in compliance with applicable laws, and in a manner that excludes
considerations of personal advantage.
We do not lose sight of these values under any circumstances, regardless of the goals
we have to achieve. To us, the means are as important as the ends.

FOR RELIANCE…

GROWTH IS CARE FOR GOOD HEALTH

Reliance's occupational health centers carry out pre-employment and periodic medical
checkups as well as other routine preventive services. Specialised tests like biological
monitoring, health risk assessment studies and audits for exposure to various materials are
also performed. Health education and awareness form an integral part of the health care
programme at Reliance

GROWTH IS CARE FOR SAFETY

We believe that the safety of each employee is the responsibility of the individual as
well as of the whole community of employees

GROWTH IS CARE FOR THE ENVIRONMENT

Reliance believes that a clean environment in and around the workplace fosters health
and prosperity for the individual, the group and the larger community to which they belong.
Environmental protection is an integral part of the planning, design, construction, operation
and maintenance of all our projects.

GROWTH IS CONSERVATION

At Reliance, energy conservation efforts seek to reduce the unit cost of fuels and to
improve efficiencies in energy intensive processes.
GROWTH IS BETTING ON OUR PEOPLE
Reliance builds with care a workplace that proactively fosters professional as well as
personal growth. There is freedom to explore and learn; and there are opportunities that
inspire initiative and intrinsic motivation. We believe that people must dream to achieve, that
these dreams will drive the company's excellence in all its businesses. Reliance thinks,
behaves, lives and thrives with a global mindset, encouraging every employee to reach his /
her full potential by availing opportunities that arise across the group.

RELIANCE GROUP
The Reliance Group, founded by Dhirubhai H. Ambani (1932-2002), is India's largest
private sector enterprise, with businesses in the energy and materials value chain. Dhirubhai
Ambani founded Reliance as a textile company and led its evolution as a global leader in the
materials and energy value chain businesses. He is credited to have brought about the equity
cult in India in the late seventies and is regarded as an icon for enterprise in India. He
epitomized the spirit 'dare to dream and learn to excel'.

The US$ 125 billion Reliance Group is a living testimony to his indomitable will,
single-minded dedication and an unrelenting commitment to his goals.Group's annual
revenues are in excess of US$ 34 billion. The flagship company, Reliance Industries Limited,
is a Fortune Global 500 company and is the largest private sector company in India.

All of Reliance Group production and services ventures have one common feature –
global scale operations employing state-of-the-art technology in all fields. The company is
truly emerging as a well diversified conglomerate with global competence in technology,
management and financial capabilities to meet the needs of a rapidly growing Indian market.

Backward vertical integration has been the cornerstone of the evolution and growth of
Reliance. Starting with textiles in the late seventies, Reliance pursued a strategy of backward
vertical integration - in polyester, fibre intermediates, plastics, petrochemicals, petroleum
refining and oil and gas exploration and production - to be fully integrated along the materials
and energy value chain.
 The Group's activities span exploration and production of oil and gas, petroleum
refining and marketing, petrochemicals (polyester, fiber intermediates, plastics and
chemicals), textiles and retail.

Reliance enjoys global leadership in its businesses, being the largest polyester yarn
and fiber producer in the world and among the top five to ten producers in the world in major
petrochemical products.
The Group exports products in excess of US$ 20 billion to 108 countries in the world.
Major Group Companies are Reliance Industries Limited (including main subsidiaries
Reliance Petroleum Limited and Reliance Retail Limited) and Reliance Industrial
Infrastructure Limited.

RELIANCE RETAIL LIMITED

Mr. Mukesh Ambani, Chairman and Managing Director, Reliance Industries Limited
(RIL)
Reliance Retail is the retail business wing of the Reliance business. Many brands like
Reliance Fresh, Reliance Footprint, Reliance Time out, Reliance digital, Reliance Wellness
and Reliance Jewel come under the Reliance Retail brand. In November 2007, Reliance
announced its foray into the branded jewelry market.

On June 26, 2006, Mukesh Ambani (Ambani), Chairman and Managing Director,
Reliance Industries Limited (RIL), announced his company's plans to foray into the retail
sector with an initial investment of US$5.6 billion. Calling this an idea which has the
potential to revolutionize the Indian socio-economic framework, he said "Conceptually,
Reliance is creating a virtuous circle of prosperity by bringing farmers, small shopkeepers
and consumers in a win- win partnership.'' He was speaking at the 32nd annual general
meeting of the company, here.

"A new company, Reliance Retail Ltd. (RRL) will spearhead this revolution. Reliance
Industries will have a 100 per cent stake in RRL, save for employee stock options," Reliance
Industries stated in a press release.
 Given the overarching nature of this initiative, RRL would entail an equity investment
to the extent of Rs. 10,000 crore ($2.24 billion). It would have to expend more than Rs.
25,000 crore ($5.60 bilion) in the years to come. "Organised retailing is a new business
initiative of Reliance that signifies a defining point in its history. This marks the full
flowering of RIL's basic philosophy: share and prosper. With this new initiative, Reliance
will forge strong and enduring bonds with millions of farmers and transform its relationship
with consumers to a new level.
Organized Retailing, along with the next generation distribution system, is at the core
of this transformational initiative. This idea evolves from the new paradigm in the
consumption of products and services in India,'' said Mr. Ambani
Reliance Retail would build a business that would focus on "competitive offerings'' to
Indian consumers across several verticals: Integrated food and grocery, items of daily
household consumption, apparels and footwear, electronic goods, lifestyle products and
services, home essentials and improvements, farm implements and inputs, distribution of
energy products and services, distribution of travel and financial services, entertainment and
leisure experiences, health and well-being products and services and educational products and
services. It would develop partnerships to bring the best of luxury brands from all over the
world to India and it would also develop linkages with opportunities in agriculture and food
processing.
The company would have a pan-India footprint covering 1,500 cities and towns and
embracing all strata of the society.
Reliance's retail venture was expected to be India's equivalent of Wal-Mart Stores Inc. (Wal-
Mart), as it planned to cover the entire retail ambit. RRL was expected to have its presence
across India.
Reliance proposed to acquire 10,000 hectares of land in Haryana and planned to
extend its reach across 1,500 Indian cities with different retailing formats such as warehouse
clubs, hypermarkets, supermarkets, specialty stores, and convenience stores.
RELIANCE DIGITAL
Reliance Digital is the retail chain division of Reliance Industries of India which is
headed by Mukesh Ambani. Reliance has entered into this segment by opening new retail
stores into almost every metropolitan and regional area of India. The (Reliance Fresh) store is
for everyone... Prices are affordable for everyone," Reliance Industries Ltd president and
chief executive (foods business) Gunender Kapur told reporters after unveiling the Reliance
Fresh brand.
The first Reliance Digital store was opened in Hyderabad in November 2006.
Reliance Fresh outlets are in Bangalore, Chennai, New Delhi, Gurgaon, Faridabad,
Hyderabad, Jaipur, Mumbai, Madurai, Cochin, Trichur, Calicut, Chandigarh, Ludhiana.
The Reliance Digital supermarket chain is RIL’s Rs 25,000 crore venture and it plans
to add more stores across different g, and eventually have a pan-India footprint by year 2011.
Reliance Fresh stocks fresh fruits and vegetables, staples, fast moving consumer goods and
dairy products. The stores are already selling over 1,000 tonnes of fresh produce daily and
also 250 categories of commodities.
The company is approaching farmers directly for the procurement of produce, seeking
to reduce the 40% wastage that occurs through the traditional supply chain. Besides, the
stores provide direct employment to 5 lakh young Indians and indirect job opportunities to a
million people, according to the company. The company also has plans to train students and
housewives in customer care and quality services for part-time jobs.
The Reliance Digital stores are convenience stores with an area of about 1000 to 4000
sq ft. In Reliance Fresh stores, the commodities are classified into various categories like
Staples, Fruits and Vegetables (F n V), Dairy, Processed Foods (PF), Food and Beverages,
House ware, Personal Care etc. Few stores have apparel section also which has very low
priced range and good quality clothes.