Professional Documents
Culture Documents
Have You Completed The Primary Research Design For The Task Assigned by Me?
Have You Completed The Primary Research Design For The Task Assigned by Me?
Have you completed the primary research design for the task assigned by
me?
Yes
PROBLEM Lack of interest and unwillingness to understand about
IDENTIFICATION the benefit of insurance among the target population
REASON Not optimum return on investment
Lack of awareness
Belief of money wastage in case of health insurance
policies
Getting insurance through the job.
Lack of trust in private companies.
SOLUTION IDENTIFIED Modifying some rules of IRDA. i.e. merge insurance with
mutual fund.
Should offer higher return
Grace period for submission of premium should be
increased.
Company should hire such advisors who should not
misguide the client of company.
PRIMARY DATA Meeting the customers and asking some questions with
COLLECTED the help of questionnaire. Also, asking for a conclusion
whether insurance is beneficial or not?
No. of people 35 Percentage
consulted:
Positive response 8 22.86%
Negative response 27 77.14%