Study of Consumer Durable Market for GODREJ APPLIANCES With

Special reference To SURAT district.

Name of shop:

Address:

Contact no.:

1) Which is consumer durable product you sold from your shop?

a. Ac b. Refrigerator c. Washing Machine
d. Cooler e. Microwave

2) How many no. of company’s product you sold from your shop?
a. One
b. Two
c. Three
d. Four
e. More than four

3) Which is major brand of cooler you sold from your shop?

a. Bajaj b. Usha c. Symphony d. Kenstar
e. Voltas

4) What is the important parameter for more sales of product?

a. Price b. Quality c. Services d. Advertisement
e. Schemes

5) You are dealing with the godrej brand from?

a. 5 years
b. 5-10 years
c. More than 10 years.

6) which factor enable you to be a dealer of godrej products?

a. Schame b. Company policy c. Margin

7) Are you satisfied with the distribution system of godrej appliances?

a. Highly satisfied b.Satisfied c. Dis-satisfied d. Highly dis-
satisfied

8) Are you satisfied with the credit facility provided by dealer?

a. Yes b. No
9) What do you fell about the price of godrej product?
a. Very high b. High c. Average d. Low

10) What do you fell about the after sales services given by godrej?
a. Highly satisfied b. Satisfied c. Dis-satisfied d. Highly dis-
satisfied

11) What are the factors that are you accept from godrej?
a. Credit facility
b. Service
c. Scheme
d. sales follow up
e. Promotion

Any suggestions:-