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Define Communication. What Is The Importance of Communication in Business? History
Define Communication. What Is The Importance of Communication in Business? History
INTRODUCTION:
The word communication has been derived from the Latin word “Communis” which
mean “common”. The act of sharing information, feelings and ideas is called
communication.
“Process of passing information by one person to another is called communication.” It may
be oral, written or any form.”
In our routine matters, we try to convey our ideas, messages or information to other.
Communication is the act of sharing or transmission f knowledge, information and proposals
to other. It is a two way process. Literally communication means to inform, to tell, to show,
or to spread information.
Definition:
Communication is defined in various manners by various authors; some of them are as
under:
“Communication is a sum of all things, one person does when e wants to create
understanding in the mind of the other; it involve a systematic and a continuous
process of telling, listening and understanding.”
Important points of definition:
The definition of Allen Louis emphasis over the following important points:
It is a sum of all things.
It creates understanding.
It includes telling, listening and understanding.
According to Oxford Dictionary:
“The action of conveying or exchange of information and ideas.”
According to Harold Janis
IMPORTANCE IN BUSINESS
Communication is the nervous system of an organization it keeps the members of an
organization well informed about internal and external happening relevant to the task and
interest of an organization. If you want to ensure proper implementation of your policies
there must be coordination among all the relevant parties and this is only possible when
there is effective system of communication. Thus communication is an essential to the
business as blood to human body. The following points will prove its importance in business.
1. Smooth working:
Communication is necessary for the successful and unrestricted working of an
organization. The manager co-ordinates the human and physical elements of an
organization into an efficient and working unit that achieves the common objectives.
3. Prompt Decision:
“Decision making is important part of company for increasing the earning and well
organizing company.”
Fact collecting process is necessary in order to make decision. Communication not only
helps in seeking the required information before making meaningful decision but also in the
implementation of that particular decision. Thus decision-making and its implementation
require effective communication.
8. A key to success”
Communication is a key to success not only for individual but also for different
organizations that struggle for excellence. Senior Government officer and executives in
business and industry have often expressed their concern about the need for better
communication. If you possess strong communication skills, the chances of promotion and
being hired are better.
9. Basic needs:
In the modern world, employers want people who can communicate effectively.
Daily newspapers relate various sorts of job advertisements by different organizations
demanding for skilled persons. No business or government can function properly without
communication.
Through communication you can get a valuable place in market. Your ability to
speak and write effectively helps you to be successful in dealing with international business
people. This ability promotes the image of your organization also.
Conclusion:
Hence one cannot overlook the importance of communication. The success
goodwill and progress of any organization largely depends upon the communication system.
Communication is the mouthpiece of an organization. The role of communication becomes
more critical as the organization grows in size, complexity and sophistication.
“Effective business communication is the life blood of every organization.”
(H.A. Murphy)