Scribd Logo
Upload

Welcome to Scribd!

  • Helper Tool

    Uploaded by

    Dawood Mujib
    3 views1 page
    This document summarizes conversion metrics for a VPN app installation funnel over a 30 day period. It shows that the overall completion rate was 3.37% with 267 total installs and 9 completions. The conversion from initial install to connected VPN was 10% over the period analyzed.

    Original Description:

    This is a helper tool

    Original Title

    helper tool

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document summarizes conversion metrics for a VPN app installation funnel over a 30 day period. It shows that the overall completion rate was 3.37% with 267 total installs and 9 completions. The conversion from initial install to connected VPN was 10% over the period analyzed.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    3 views1 page

    Helper Tool

    Uploaded by

    Dawood Mujib
    This document summarizes conversion metrics for a VPN app installation funnel over a 30 day period. It shows that the overall completion rate was 3.37% with 267 total installs and 9 completions. The conversion from initial install to connected VPN was 10% over the period analyzed.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 1

    3.37% Completion rate.

    30 days to complete funnel.

    HelperToolStability

    May 25, 2019 - Jun 24, 2019

    VPNApp_Install VPNApp_HelperTool VPNApp_HelperTool VPNApp_VPNConnect VPNApp_VPNConnected


    App_VersionMac equals 7.1.0 App_HelperToolState equals Installed App_HelperToolState equals Invalid…

    267 216 17 10 9

    250
    80.9%

    200

    150

    7.9%
    100

    50

    58.8% 90%

    Overall

    Property VPNApp_Install VPNApp_HelperTool VPNApp_HelperTool VPNApp_VPNConnect


    VPNApp_VPNConnected

    Overall 267 (100%) 216 (80.9%) 17 (6.37%) 10 (3.75%) 9 (3.37%)

    Find interesting segments Receive an email of statistically significant segments impacting this funnel.

    VPNApp_Install to VPNApp_VPNConnected conversion rate.

    10%

    7.5%

    5%

    2.5%

    May 26 28 30 Jun 1 3 5 7 9 11 13 15 17 19 21 23 25

    Time to convert for overall funnel % #


    9 conversions

    0 - 2 days 100% median: 6.8h

    2 days - 1 month 0%

    You might also like