Lead Age at Time of Sale

Website Leads
SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 15 13 1 0 1
MAY 22 18 3 1 0
JUN 22 17 2 1 2
JUL 20 15 2 2 1
AUG 14 11 2 0 1
SEP 20 17 2 0 1
TOTAL 113 91 12 4 6
AVG 81% 11% 4% 5%

Website Trade-In Leads

SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 6 4 0 2 0
MAY 2 2 0 0 0
JUN 3 3 0 0 0
JUL 4 3 0 1 0
AUG 5 4 1 0 0
SEP 2 2 0 0 0
TOTAL 22 18 1 3 0
AVG 82% 5% 14% 0%

Website Credit App Leads

SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 11 10 1 0 0
MAY 12 10 1 1 0
JUN 6 6 0 0 0
JUL 10 8 0 2 0
AUG 9 6 1 2 0
SEP 7 6 1 0 0
TOTAL 55 46 4 5 0
AVG 84% 7% 9% 0%
Website Chat Leads
SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 11 10 0 1 0
MAY 11 10 0 0 1
JUN 10 8 1 0 1
JUL 6 3 3 0 0
AUG 6 5 0 1 0
SEP 3 0 0 0 3
TOTAL 47 36 4 2 5
AVG 77% 9% 4% 11%

Ford Direct Leads

SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 9 6 0 1 2
MAY 17 14 3 0 0
JUN 18 16 2 0 0
JUL 18 16 2 0 0
AUG 19 14 1 1 3
SEP 21 16 1 2 2
TOTAL 102 82 9 4 7
AVG 80% 9% 4% 7%

Kia Direct Leads

SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 12 8 1 0 3
MAY 13 10 3 0 0
JUN 7 5 1 1 0
JUL 5 5 0 0 0
AUG 12 10 1 1 0
SEP 12 8 3 1 0
TOTAL 61 46 9 3 3
AVG 75% 15% 5% 5%
Truecar Leads
SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 27 24 0 1 2
MAY 51 39 5 3 4
JUN 31 22 3 4 2
JUL 29 27 0 2 0
AUG 39 32 4 1 2
SEP 47 35 9 1 2
TOTAL 224 179 21 12 12
AVG 80% 9% 5% 5%

Edmunds Leads
SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 4 1 2 1 0
MAY 8 7 1 0 0
JUN 4 4 0 0 0
JUL 5 5 0 0 0
AUG 3 1 1 1 0
SEP 2 2 0 0 0
TOTAL 26 20 4 2 0
AVG 77% 15% 8% 0%

AutoByTel Leads
SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 0 0 0 0 0
MAY 2 2 0 0 0
JUN 0 0 0 0 0
JUL 0 0 0 0 0
AUG 1 0 1 0 0
SEP 1 1 0 0 0
TOTAL 4 3 1 0 0
AVG 75% 25% 0% 0%
AutoTrader Leads
SOLD 0-10 DAYS 11-30 DAYS 31-90 DAYS 91+ DAYS
APR 6 6 0 0 0
MAY 1 0 0 0 1
JUN 3 1 1 0 1
JUL 1 1 0 0 0
AUG 3 2 1 0 0
SEP 4 4 0 0 0
TOTAL 18 14 2 0 2
AVG 78% 11% 0% 11%