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Strategic Dynamic Capability for

Indonesia Real Estate Companies

Kelik Hastjarjo Prof. Dr. Dwi Kartini Yahya, SE., Spec. Lic
Doctoral Program in Management Science Doctoral Program in Management Science
Padjadjaran University Padjadjaran University
Bandung, Indonesia Bandung, Indonesia
hastjarjo21@gmail.com

Abstract—Purpose– This study aims to address the factors or its implementation are the main factors of the company's
variables that would effect to real estate companies facing a performance excellence.
rapid change in the industrial environment. in Indonesia.
Design/methodology/approach– In total, 215 respondents II. LITERATURE RIVEW
from all across Indonesia participated in the questionnaire for
this study. For data analysis, the authors used SEM analysis to A. Strategic Dynamic Capability
reach the conclusion of this study. Findings– The findings This study combines market-based view (MBV) and
suggested the model of strategic dynamic capability for real resource-based view (RBV) such as Grant (2013: 10) and
estate Indonesia companies that consist five strategic dynamic capability approach (DCA). In this study, business
management variables. strategy is a link between external environment, dynamic
Keywords—external environment; dynamic capability; core capability, and core competence to achieve business
competence; business strategy; business environment; real estate performance.
Indonesia
External Environment - the construct of external
environment in this study is a change in factors outside an
I. INTRODUCTION industry (Hitt et al, 2015: 38), and companies (Hitt et al,
Real estate development is driven by external 2015: 38; Pearce II and Robinson, 2013: 87; Grant, 2013:
environmental factors. In recent years, the external 60); which has an impact on the choice of strategy (Pearce II
environment has changed rapidly (Ho, 2014: 240). and Robinson, 2013: 87), and organizational performance
(Grant, 2013: 60).
Disruptive in the real estate world, making buildings that
do not take into account rapid changes is less feasible. Real Dynamic Capability – the construt of dynamic capability
estate must be adaptable, disrupting, in a good, sustainable and in this study is the capability (Wang and Ahmed, 2007: 10) in
unique location. (Veuger, 2018: 107). To prepare for this the form of corporate processes (Eisenhardt and Martin,
implication, the real estate company operations ensure that the 2000: 1107), routine operational organizations (Zollo and
company has the right dynamic capability to create new Winter, 2002: 340), or distinct skills, processes, procedures,
operational capability. organizational structures, decision rules, and disciplines
(Teece, 2007: 1341) that can sense and shape opportunities
Competition among real estate developers is increasingly and sensing, seizing, and maintaining competitiveness through
fierce due to governme transfers and reconfiguring resources. (Teece et al., 1997:
nt regulations, increased industrial concentration, and 516; Teece, 2007: 1319) and the operational capability of
increased external operating costs. Therefore, real estate Pavlou and El Sawy (2011: 242) to deal with a rapidly
developers must foster their core competence to obtain a changing environment
sustainable competitive advantage (Wang et al. 2015 (in Yang Core Competence – the construct of core competence in
et al. 2015: 109). this research are the set of skills, technology (Prahalad and
Real estate growth in developing countries also increases Hamel, 1990: 15), experience, knowledge and systems
competition among real estate companies and the investment (Markides and Williamson (1994: 153), at the centers of
community. Real estate companies must update their activity (Mooney, 2007: 111) in value chain (david, 2013:
competitive positions and strategies in the market. 151).
Business performance in a strategic management Business Strategy - the construct of business strategy in
perspective, is part of the concept of overall organizational this study is the strategy as a long-term plan that contains
effectiveness. The formulation of the company's strategy and decisions and actions (Pearce II and Robinson, 2013: 4;
David, 2013: 41; Dess et al. 2012: 48) which comprehensively
states the company's mission and objectives (Wheelen et al., dynamic capability and core competence and intervening
2015: 51) to interact with a competitive environment (Pearce variables, namely business strategy.
II and Robinson, 2013: 4); by configuring resources (Johnson
and Scholes, 2002 in Shah et al., 2015: 91-92), exploiting core
competence (Hitt et al., 2015: 4), competing is different from
competitors (Thomson et al., 2014: 4), in a single industry for
achieve competitive advantage (Barney and Hesterly, 2015:
124).
Business Performance – the construct of business
performance in this study is the measurement of business
performance of organizations with financial, operational
dimensions (Venkatraman and Ramanujam, 1986: 803-804),
including efficiency and effectiveness of companies to achieve
competitive advantage in the real estate development process.
Fig. 2. Value of Effect of External Environment, Dynamic Capability and
B. The Model and Hipotesis Core Competence on Business Strategy

In Figure 2 shows the value of the influence of external


environments, dynamic capability and core competence on
business strategy. The value of the influence of the external
environment on business strategy is ϒ11 = 0.18, the value of
the effect of dynamic capability on business strategy is ϒ12 =
0.28, and the value of the effect of core competence on
business strategy is ϒ13 = 0, 25.
.
Fig. 1. The Theoritcal Model of Strategic Dynamic Capability

The hipotheses are :


1. External environment (LE), dynamic capability (KD) and
core competence (KI) affect the business strategy (SB) of
real estate companies in Indonesia.
2. External environment (LE), dynamic capability (KD) and
core competence (KI) influence business performance
(KB) directly in real estate companies in Indonesia.
3. External environment (LE), dynamic capability (KD), and
core competence (KI) indirectly affect business Fig. 3. Value of Significant of External Environment, Dynamic Capability
performance (KB through business strategy (SB) in real and Core Competence on Business Strategy
estate companies in Indonesia.
Significance value (tvalue) on external environment
variables, dynamic capability and core competence of business
III. RESEARCH METHOD strategy is presented in Figure 3. the effect of core competence
Observations using the time horizon are cross section / one on business strategy is 2.73.
shot from 2017 - 2018. The unit of analysis are 215 directors
or managers real estate developer companies in Indonesia. The TABLE I. TABLE STYLES TEST RESULTS FOR THE FIRST HYPOTHESES
design of the analysis used is a structural equation model
Hypotheses Path coeff. T Value Result
(SEM).
External Environment > Business Strategy 0.18 2.15 significant
IV. RESULTS Dynamic Capability > Business Strategy 0.28 3.11 significant
Core Competence > Business Strategy 0.25 2.25 significant
A. Effect of External Environment, Dynamic Capability, and
Core competence on Business Strategy structural equation
SB = 0.18LE + 0.28KD + 0.25KI + ἐ
The testing of the first hypotheses is done by the
significance test of the standardized solution and based on the Based on table I, the results of testing the hypothesis above
significance value (t-value) with a 95% confidence level or the can be seen that all the results of testing the fourth hypothesis,
significance level α = 5%. The second hypothesis test uses fifth and sixth produce a value of tcount> 1.96 so that this
exogenous variables consisting of the external environment, hypothesis test all has a significant effect. The results of
testing the fourth, fifth and sixth hypotheses state that there is Significant value (tvalue) between external environment
a significant influence on the external environment on variables, dynamic capability and core competence on
business strategy, there is a significant effect of dynamic business performance is presented in figure 5. The magnitude
capability on business strategy and there is a significant effect of the external environmental significance value to business
of core competence on business strategy in real estate performance is 4.04, the significance value of dynamic
companies in Indonesia. The path coefficient value (ϒ) as a capability for business performance is 5.18 and the value
direct influence of the external environment on business significance of core competence for business performance of
strategy (ϒ11) is 18%, the dynamic capability of the business 4.40.
strategy (ϒ12) is 28%, and the core competence of the
business strategy (ϒ13) is 25%. TABLE II. TABLE STYLES TEST RESULTS FOR THE SECOND HYPOTHESES

B. Effect of External Environment, Company Dynamic Hypotheses Path coeff. T Value Result
External Environment > Business
Capability, and Core Competence on Business Performance 0.28 4.04 significant
Performance Dynamic Capability > Business
Performance 0.39 5.18 significant
The testing of the second hypotheses is carried out with a
significance test based on the standardized solution and based Core Competence > Business Performance 0.33 4.40 significant
on the significance value (t-value) with a 95% confidence structural equation
level or a significance level of α = 5%. This hypothesis test KB = 0.28LE + 0.39KD + 0.33KI + ἐ
uses exogenous variables, namely the external environment,
dynamic capability and core competence and uses endogenous Based on table II, it can be seen that all the results of
variables, namely business performance. testing the eighth hypothesis, tenth and tenth produce tcount>
1.96 so that the overall hypothesis test has a significant
influence. The results of testing this hypothesis state that there
is a significant influence on the external environment on
business performance, there is a significant effect of dynamic
capability on business performance and there is a significant
effect of core competence on business performance. The path
coefficient value (ϒ) as a direct influence of the external
environment on business performance (ϒ11) is 28%, dynamic
capability for business performance (ϒ12) is 39%, and core
competence for business performance (ϒ13) is 33%.

C. The Effect of Business Strategy in Moderating the External


Environment, Company Dynamic Capability, and Core
Fig. 4. Value of Effect of External Environment, Dynamic Capability and competence Against Business Performance
Core Competence on Business Performance
The testing the third hypotheses is done by the significance
test of the standardized solution and based on the significance
In figure 4 shows the value of the influence of the external
value (t-value) with a 95% confidence level or a significance
environment, dynamic capability and core competence on
level of α = 5%. The structural model estimation results on the
business performance. The value of the influence of the
influence of business strategy in moderating the external
external environment on business performance is ϒ11 = 0.28,
environment, dynamic capability and core competence of
the value of the influence of dynamic capability on business
business performance are shown in figure 4. below.
performance is ϒ12 = 0.39, and the value of the effect of core
competence on business performance is ϒ13 = 0, 33. In figure 6 shows the value of the influence of the external
environment, dynamic capability and core competence on
business performance indirectly which is moderated by
business strategy. The value of the influence of the external
environment on business strategy is ϒ11 = 0.19, the value of
the influence of the external environment on business
performance is ϒ21 = 0.23, the value of the effect of dynamic
capability on business strategy is ϒ12 = 0.27, the magnitude
of the effect of dynamic capability on business performance
by ϒ22 = 0.32, the value of the effect of core competence on
business strategy is ϒ13 = 0.25, the value of the effect of core
competence on business strategy is ϒ23 = 0.26, the magnitude
of the effect of business strategy on business performance is
β21 = 0, 27.
Fig. 5. Value of Significant of External Environment, Dynamic Capability The magnitude of the significance of the external
and Core Competence on Business Performance
environment towards business strategy is 2.20, the magnitude
of the significance of the external environment on business
performance is 3.34, the significance value of the dynamic While the value of the path coefficient (ϒ) as the value of
capability of the business strategy is 3.07, the significance the direct influence of the external environment on business
value of dynamic capability for business performance is 4 15, strategy is 19%, the direct effect of dynamic capability on
the magnitude of the core competence significance of business business strategy (ϒ12) is 27%, the value of the direct effect
strategy is 2.81, the significance value of core competence on of core competence on business strategy (ϒ13) by 25%, the
business performance is 3.44, and the significance of business direct influence of the external environment on business
strategy on business performance is 2.87. performance (ϒ21) is 23%, the direct effect of dynamic
capability on business performance (ϒ22) is 32%, the direct
effect of core competence on business performance (ϒ23) is
26%, and the value of the direct effect of business strategy on
business performance (β21) is 27%.

D. Test of Research Instruments


Based on the results of calculating construct reliability
(CR) and variance extracted (VE) in each research dimension,
it can be seen that all research dimensions are declared valid
because they have a factor loading value of ≥ 0.5. While the
CR value in each construct has a value of ≥ 0.7 so it can be
concluded that all constructs and dimensions used in this study
have good validity and reliability.

E. Model Compatibility Test


Fig. 6. Value Effect of business strategy in moderating the external The results of the model testing obtained a path diagram
environment, dynamic capability and core competence of business model based on parameter estimation models that can explain
performance the relationship of the model structurally as shown below.
The estimation results of structural models on the
influence of the external environment, dynamic capability and
core competence on business performance indirectly which are
moderated by business strategy are shown in Figure 4.12
which shows the standardized solution coefficient value which
shows how much the direct influence and significance value.

TABLE III. TABLE STYLES TEST RESULTS FOR THE THIRD HYPOTHESES

Hypotheses Path coeff. T Value Result


External Environment > Business Strategy 0.19 2.20 significant
Dynamic Capability > Business Strategy 0.27 3.07 significant
Core Competence > Business Strategy 0.25 2.81 significant
External Environment > Business
Performance 0.23 3.34 significant Fig. 7. The value of the influence of the external environment, dynamic
Dynamic Capability > Business
capability, core competence on business performance is moderated by
Performance 0.32 4.15 significant business strategy.
Core Competence > Business Performance 0.26 3.44 significant
Business Strategy > Business Performance 0.27 2.87 significant
structural equation
KB = 0.19LE + 0.27KD + 0.25KI + 0.23LE + 0.32KD + 0.26KI +0.27SB + ἐ

Based on table III, it can be seen that all the results of the
eleventh hypothesis test, twelfth and thirteenth result in
tcount> 1.96 so that all hypothesis tests have a significant
influence. The results of this hypothesis testing state that there
is a significant influence on the external environment on
business strategy, dynamic capability on business strategy,
core competence on business strategy, external environment
on business performance, dynamic capability on business
performance, core competence on business performance, and Fig. 8. The value of the influence of the external environment, dynamic
business strategy on performance business. capability, core competence on business performance is moderated by
business strategy.
Figure 7 and 8 above show seven paths either directly or 2. This research develops a new dimension in core
indirectly which show the path hypothesis tested. The path is competency variables where this dimension has never been
indicated by a direction arrow from one variable to another used by previous researchers. This dimension describes the
variable. This one-way arrow symbol shows the effect of company's efforts in managing the development area that has
exogenous constructs on endogenous constructs. The values been completed or has been used by residents / customers.
inherent in each pathway are path coefficients that are
identical to the beta coefficients in the regression analysis.
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