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BCG Matrix
Sel ectori zed Equi pments Pl ate l oa ded equi pments Mul ti Gym Equi pments
Benches a nd ra ck equi pments Ca rdi o Fi tnes s equi pments Spa equipments
Fi tnes s a ccess ori es

16%

14%

12%

10%

8%
-----> Market Growth

6%

4%

2%

0%
0.10 1.00 10.00 100.00

-----> Market Share

 Data Input for the BCG Matrix

DO NOT EDIT DO NOT EDIT

Relative
Volume of Sales Volume of Sales Leading Competitor's Market Market
Product Name This TTM Last TTM Volume of Sales Share Growth
Selectorized Equi $ 256.51 $ 250.50 $ 361.84 0.71 5%
Plate loaded equi $ 522.64 $ 452.50 $ 424.39 1.23 13%
Multi Gym Equipm $ 374.00 $ 354.50 $ 406.86 0.92 13%
Benches and rack $ 227.36 $ 221.60 $ 348.66 0.65 4%
Cardio Fitness eq $ - $ - $ - #DIV/0! 15%
Spa equipments $ - $ - $ - #DIV/0! 12%
Fitness accessorie $ 317.06 $ 285.90 $ 279.80 1.13 6%

Note: The Market Share axis is displayed on a logarithmic scale with base 10