Professional Documents
Culture Documents
Business Studeies Final Project 2019
Business Studeies Final Project 2019
Business Studeies Final Project 2019
ADVANTAGES:
CAN STAY CONNECTED WITH EVERYBODY AROUND THE WORLD
CURRENT AFFAIRS ACCESS
CAN HAVE A QUICK AND EASY ACCESS TO UPDATES
RESPONSIBLE YOUNGSTERS
HELPS IN CONTACT BUILDING
DISADVANTAGES:
IT RAPIDLY SPREADS THE WRONG KIND OF
INFORMATION
1. Facebook
2. YouTube
3. WhatsApp
HISTORY OF FACEBOOK
Facebook, Inc. is an American online social media and social networking service company
based in Menlo Park, California. It was founded by Mark Zuckerberg, along with fellow Harvard
College students and roommates Eduardo Saverin, Andrew McCollum, Dustin
Moskovitz and Chris Hughes. It is considered one of the Big Four technology companies along
with Amazon, Apple, and Google.[10][11]
The founders initially limited the website's membership to Harvard students and
subsequently Columbia, Stanford, and Yalestudents. Membership was eventually expanded to
the remaining Ivy League schools, MIT, and higher education institutions in the Boston area, then
various other universities, and lastly high school students. Since 2006, anyone who claims to be
at least 13 years old has been allowed to become a registered user of Facebook, though this
may vary depending on local laws. The name comes from the face book directories often given
to American university students. Facebook held its initial public offering(IPO) in February 2012,
valuing the company at $104 billion, the largest valuation to date for a newly listed public
company. Facebook makes most of its revenue from advertisements that appear onscreen and
in users' News Feeds.
The Facebook service can be accessed from devices with Internet connectivity, such as personal
computers, tablets and smartphones. After registering, users can create a customized profile
revealing information about themselves. They can post text, photos and multimedia which is
shared with any other users that have agreed to be their "friend". Users can also use various
embedded apps, join common-interest groups, and receive notifications of their friends' activities.
Facebook claimed that had more than 2.3 billion monthly active users as of December
2018.[12] However, it faces a big problem of fake accounts. It caught 3 billion fake accounts in the
last quarter of 2018 and the first quarter of 2019.[13] Many critics questioned whether Facebook
knows how many actual users it has.[14][15][13] Facebook is one of the world's most valuable
companies.
It receives prominent media coverage, including many controversies. These often involve user
privacy (as with the Cambridge Analytica data scandal), political manipulation (as with the 2016
U.S. elections), psychological effects such as addiction and low self-esteem, and content that
some users find objectionable, including fake news, conspiracy theories, and copyright
infringement.[16] Facebook also does not remove false information from its pages, which brings
continuous controversies.[17]Commentators have stated that Facebook helps to spread false
information and fake news
Type of Public
business
NASDAQ: FB (Class A)
Traded as
NASADAQ-100 component
U.S.
Eduardo Saverin
Andrew McCollum
Dustin Moskovitz
Chris Hughes
Advertising[3]
Products Messenger
Watch
Portal
Revenue US$ 55.838 billion (2018)[4]
Subsidiaries Instagram
WhatsApp
Oculus
Calibra
Website facebook.com
fb.com
Registration Required
Developer(s) Facebook
Jeet
10
(iOS) [7]
License Freeware
Website Instagram.com
History of Whatsapp
WhatsApp was founded in 2009 by Brian Acton and Jan Koum, former employees of Yahoo!.
After leaving Yahoo! in September 2007, they took some time off in South America.[8] At one
point, they applied for jobs at Facebook but were rejected.[8]
In January 2009, after purchasing an iPhone and realizing the potential of the app industry on
the App Store, Koum and Acton began visiting Koum's friend Alex Fishman in West San Jose to
discuss a new type of messaging app that would "[show] statuses next to individual names of the
people". They realized that to take the idea further, they'd need an iPhone developer. Fishman
visited RentACoder.com, found Russian developer Igor Solomennikov, and introduced him
to Koum.
Koum named the app WhatsApp to sound like "what's up". On February 24, 2009, he
incorporated WhatsApp Inc. in California. However, when early versions of WhatsApp
kept crashing, Koum considered giving up and looking for a new job. Acton encouraged him to
wait for a "few more months".[54]
In June 2009, Apple launched push notifications, allowing users to be pinged when they were not
using an app. Koum changed WhatsApp so that when a user's status is changed, everyone in
the user's network would be notified.[8] WhatsApp 2.0 was released with a messaging component
and the number of active users suddenly increased to 250,000. Although Acton was managing
another startup, he decided to join the company.[8] In October 2009, Acton persuaded five former
friends at Yahoo! to invest $250,000 in seed funding, and Acton became a co-founder and was
given a stake. He officially joined WhatsApp on November 1.[8] After months at beta stage, the
application launched in November 2009, exclusively on the App Store for the iPhone. Koum then
hired a friend in Los Angeles, Chris Peiffer, to develop a BlackBerry version, which arrived two
months later.[8]
To cover the primary cost of sending verification texts to users, WhatsApp was changed from a
free service to a paid one. In December 2009, the ability to send photos was added to the iPhone
version. By early 2011, WhatsApp was one of the top 20 apps at Apple's U.S. App Store.[8]
In April 2011, Sequoia Capital invested about $8 million for more than 15% of the company, after
months of negotiation with Sequoia partner Jim Goetz.[55][56][57]
By February 2013, WhatsApp had about 200 million active users and 50 staff members. Sequoia
invested another $50 million, and WhatsApp was valued at $1.5 billion.[8]
In a December 2013 blog post, WhatsApp claimed that 400 million active users used the service
each month.[58]
Written in Erlang[4]
~34.90 MB (Android)
License Freeware
Website WhatsApp.com
HOME PAGE OF FACEBOOK:
HOME PAGE OF INSTAGRAM:
HOME PAGE OF WHATSAPP:
ADVANTAGE AND DISADVANTAGE OF
FACEBOOK
Advantage :
It has connected the world:
Improved communication with friends and family:
It helps to connect people with different cultures and
languages: It can be used for dating purposes
Facebook helps to improve on business performance:
It offers video-chatting services:
Facebook provides image and video hosting services:
It provides users with news and updated-information:
Quick and easy sharing of information: Offers different
chatting services:
It provides a mobile-facebook app: Helps you find old-
friends:
It can be used for business-promotions:
It provides entertainment to its users:
It’s free of charge:
It’s very easy to use (user-friendly):
It enables you to turn on/off the online chatting status:
It can be use to transmit documents:
Disadvantages :
Facebook is addictive
It has a lot of Fake profiles and ID’s:
It has accelerated relationship break-ups:
It leads to reduced employee performance at the
workplace:
Reduced concentration and performance of students at
school:
It has privacy-issues:
Account-intrusion:
It’s a time-waster:
Advantages and disadvatages of Instagram:
advantage:
It increases the artistic ability by taking pictures at different
scenerios.
Communication will be improved.
Friend lists get increased. Professional network also increases
which is quiet helpfull.
Can share information with friends/family in original way.
Disadvantages
disadvantages :
Following are the drawbacks or disadvantages of Whatsapp:
➨There is no option to hide from particular users.
➨It is not possible to send messages into normal inbox of the mobile phone.
➨There is a risk of anyone reading the message meant for you only. This
often creates problem in the happy home.
➨There was limit of 256 persons in a group which can be changed now to
3000 with few settings.
➨Someone can get annoyed due to reception of constant messages.
➨Profile picture is visible to every person having your contact number in
which you are using whatsapp.
➨Whatsapp is addictive. Once you get addicted to it, it is very difficult to get
over whatsapp addiction. This is often found in school children.
➨You need to share the number with people with whom you would like to
communicate.
Number of Users
# Network Name
(in millions)
1 Facebook 2,375
2 YouTube 2,000
3 WhatsApp 1,600
5 WeChat 1,112
6 Instagram 1,000
7 QQ 823
8 QZone 572
11 Twitter 330
Number of Users
# Network Name
(in millions)
12 Reddit 330
14 LinkedIn 310
15 Snapchat 294
16 Pinterest 265
17 Viber 260
18 Discord 250
Features of facebook:
1. See Who's Snooping In Your Account
2. Restrict Select Friends from Seeing Posts
3. Find All the Photos Liked by...Anyone
4. Choose a 'Legacy Contact' for After You Croak
5. Add Some Extra Security
6. Edit Your Ad Preferences
7. Block Facebook Mobile Browser Tracking
8. Curate Your News Feed
9. Upload '360' Pics and Vids
10. Facebook Is a Virtual Arcade
Features of instagram:
1. Image editing
2. Location tagging
3. Private messaging
4. Commenting
5. @mentions
6. Push notifications
7. Group messaging
8. Hashtags
9. Filters
10. Video editing tools
11. Text & drawing tools
12. Live video streaming
13. Stories feature
14. Disappearing photos & videos
15. Search functionality
16. User tagging
17. User profiles
18. Public & private profiles
Features of whatsapp:
1.Profiles
For businesses that want to easily be seen and discovered by customers, Whatsapp
Business App allows users to create a business profile with helpful information for
your customers like your address, phone number, business description, email
address, and website.
3. Messaging Statistics
The messaging statistics feature of the app allows businesses to be able to review simple
metrics behind the messages being sent. You can access important metrics such as how
many of your messages were successfully sent, how many were delivered and read etc.
4. WhatsApp Web
Aside from using the App to send and receive messages from customers, you can also send
and receive messages with WhatsApp Business on your desktop or laptop making it more
accessible for business especially those with customer support team
Tips for successful marketing through
Facebook
1. Don't use Facebook for the 'hard sell'
4. Post regularly
6. Add Calls-to-action
7. Tell Stories
8. Targeted advertising
7. Not proofreading