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ANA Develop Leaders With Succession Planning
ANA Develop Leaders With Succession Planning
LEADERS WITH
SUCCESSION
PLANNING
HOW-TO GUIDE
Develop Leaders with Succession Planning
HOW-TO GUIDE
Developing leaders is a top organizational development priority for every company. Effectively
managing knowledge capital is especially important in highly competitive industries. Understanding
and deploying a succession management strategy is an excellent way to manage your department,
groom future leaders, and mitigate risk.
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Strong Performer — these employees are very reliable and generally get all of their assigned work
completed on time. Viewed as leaders, strong performers would be stars if their performance was
consistently high, or if they had more potential.
Solid Performer — generally, solid performers are dependable to reach their goals, but lack the
raw talent to be effective leaders. The best strategy for this group of employees is to continue skill
development to increase performance.
Questionable Performers — questionable performers are having difficulty excelling for one reason
or another. Typically, they are capable of performing at a higher level but may be in the wrong
position. Consider a lateral move here.
Low Performers — every organization has a few low performers. If potential and performance
are low, look at exit options. If performance is low but potential is medium or high, consider a
reassignment of duties.
Bottom Line
Employees leave organizations for a variety of reasons. Don’t be left holding the bag when a key
member of your staff gives notice; use succession planning to effectively develop your staff and
groom future leaders.
Evaluate Your
3 Department
Develop
4 Staffing Plans Succession Management Matrix
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Create Succession
5 Plans
Understand
Be Ready for Anything
1 Succession
Management
Develop
4 Staffing Plans
Understand
Transparency of Staff
1 Succession
Knowledge and Expertise
Management
3 Evaluate Your
Department
The goal is to have no
Questionable or Low
performers.
Develop
4 Staffing Plans
Create Succession
5 Plans VIEW RESOURCE
Understand
Staffing Plans with Clear
1 Succession
Goals and Expectations
Management
Develop
4 Staffing
Plans
Understand
Incorporate Smart
1 Succession
Strategy for Training &
Management
Promotion
Determine
2 Vulnerabilities
Strategies such as job
rotation, mentoring, and
cross training are effective
methods for establishing a
basic succession plan.
Create
5 Succession
Plans
Our analysts identify best practices from fast-growing companies and build
Playbooks & Toolkits, Guides & Reports, Training Courses, and Project
Templates to help you optimize your processes, add structure to your depart-
ment, and get your team punching above their weight class.
Manage your work visually with our easy-to-use platform, built for small
marketing teams by design. See what your team is working on at a glance
so you can spend less time managing projects and more time knocking
stuff off your list.
Through strategic partnerships with the AMA, ANA, and AIPMM, our
1,000+ time-saving tools & resources have become the industry standard.
Don’t start from scratch!
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