Professional Documents
Culture Documents
Chapter 6
Chapter 6
Chapter 6
11 correct
(55%)
9 incorrect
(45%)
0
unanswered
(0%)
Your Results:
1 CORRECT
Which one of the following is not a strategic choice that a company must
make to complement and supplement its choice of one of the five generic
competitive strategies?
are the cheapest means of developing new technologies and getting new
A)products to market quickly.
are best used to insulate a company from the impact of the five
C)competitive forces.
help insulate a firm from the adverse impacts of industry driving forces.
D)
3 CORRECT
Companies are motivated to enter into strategic alliances or cooperative
arrangements
4 CORRECT
The most long-lasting strategic alliances
aim at insulating the partners against the impacts of the five competitive
E)forces and industry driving forces.
5
INCORREC Experience indicates that strategic alliances
T
are rarely useful in helping a company win the race for global industry
E)leadership than in establishing positions in industries of the future.
6
INCORREC Which of the following is not a typical reason that many alliances prove
T unstable or break apart?
Changing conditions that render the purpose of the alliance obsolete and
C)the emergence of more attractive technological paths
Disagreement over how to divide the added market share and profits
D)gained from joint collaboration
7 CORRECT
Mergers and acquisitions are a much used strategy because they are an
effective means of
Both C and D.
E)
8 CORRECT
Which one of the following statements about merger and acquisition
strategies is true?
Merger and acquisition strategies are nearly always a superior strategic
alternative to forming alliances or partnerships with these same
A)companies.
Merger and acquisition strategies are one of the best ways for helping a
E)company strengthen its brand image.
9
INCORREC Which of the following is not a potential advantage of backward vertical
T integration?
Adding to a company's differentiation capabilities and perhaps achieving
A)a differentiation-based competitive advantage
10
CORRECT Which of the following is typically the strategic impetus for forward vertical
integration?
To charge lower retail prices and thereby attract a bigger, more loyal
A)clientele of customers
12
INCORREC Which of the following is not an advantage of outsourcing the performance
T of certain value chain activities to outsiders?
Being able to reduce distribution costs by eliminating the use of
wholesale distributors and retail dealers and, instead, selling direct to
A)end-users at the company's Web site.
13
INCORREC Which of the following is not one of the principal offensive strategy options?
T
14
INCORREC A blue ocean type of offensive strategy
T
15
CORRECT A hit-and-run or guerilla warfare type of offensive strategy involves
random raids by a small competitor to grab sales and market share from
E)complacent or distracted rivals.
16
INCORREC Which one of the following is not a good type of rival for an offensive-
T minded company to target?
17
INCORREC The purposes of defensive strategies are to
T
lower the risk of being attacked by rivals, weaken the impact of any
attack that occurs, and influence challengers to aim their offensive efforts
B)at other rivals.
18
CORRECT Being first to initiate a particular move can have a high payoff when
pioneering helps build up a firm's image and reputation with buyers.
A)
All of these.
E)
19
CORRECT In which of the following situations is being first to initiate a particular move
not likely to result in a positive payoff?
When late movers can copy a successful pioneer's moves quickly and at
A)lower cost
When the costs of pioneering are much higher than being a follower and
A)only negligible buyer loyalty or cost savings accrue to the pioneer
When the pioneer's skills, know-how, and products are easily copied or
C)even bested by late movers
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