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Dear Respondent,

I, Temjennukshi, a student of MBA 4th Semester NERIM, Guwahati, undergoing a project in your
esteemed organization as a part of my course curriculum. The questionnaire has been designed to find out the
facts and figures related to my topic, i.e. STUDY ON CUSTOMERS SATISFATION with reference to
VISHAL MEGA MART, DIMAPUR.
I kindly request you to spend a few minutes of your valuable time in providing the information asked
below. The information provided by you will be strictly used for academic purposes only.

Name:

Age:
[A] Under 25 [B] 25-35
[C] 35-45 [D] 45 & above

Gender:

[A] Male [B] Female

Occupation:

[A] Student [B] Self-employed


[C] Professional [D] Service
[E] Housewife.

1. How frequently do you visit Vishal Mega Mart?


[A] Once in a week [B] Once in 15 days
[C] Once in a month [D] Once in 2-3 months

2. Which source made you to visit Vishal Mega Mart?


[A] News paper [B] F.M radio
[C] Friends [D] Others Sources

3. How do you come to know about the running offers at vishal mega mart?
[A] Newspaper [B] SMS
[C] Friends/Family [D] In store marketing

4. Why do you purchase products from Vishal Mega Mart?


[A] Low price [B] Better Quality
[C] Variety of products [E] Various Brands
[E] Others (specify) _____________________

5. Do the products of Vishal Mega Mart satisfy your needs?


[A] Yes [B] Somewhat
[C] No

6. Have you purchased any product by just visiting Vishal Mega Mart first time?
[A] Yes [B] No

7. Are you satisfied with the customer movement area at Vishal Mega Mart?
[A] Yes, it has a free space [B] No, it doesn’t have free space
8. During Purchase which type of offers do you prefer more?
[A] Buy one Get one free [B] 50% off, 40%, off 60% off
[C] Buy three get one [D] Others Discounts.

9. What do you prefer mostly at Vishal Mega Mart?


[A] General Merchandise [B] Apparels
[C]FMCG

10. How is the QUALITY, QUANTITY product compare to other retail stores?
[A] Excellent [B] Good
[C] Average [D] Poor
[E] Very Poor

11. How do you feel after shopping at Vishal Mega Mart?


[A] Feel Very Satisfied [B] Satisfied
[C] Not Satisfied

12. What are your intentions to re-enter the store?


[A] Low Prices [B] Product Quality
[C] Customer Service [D] Seasonal Offers & Discounts
[E] Ambience

13. How do the staffs behave towards (You) at Vishal Mega Mart?
[A] Interactive [B] Non Interactive
[C] Rude [D] Indifferent

14. Is the shopping environment clean and attractive?

[A]Perfect [B] Very Good


[C] Good [D] Average
[E] Bad

15. Are you satisfied with the Customer Service Department in store?
[A] Yes [B] To some extend
[C] Need Improvement

16. How is the billing system at Vishal Mega Mart, Dimapur?

[A] Highly Satisfied [B] Satisfied


[C] Neutral [D] Dissatisfied
[E] Highly Dissatisfied

17. Give your suggestion to improve the store to look more attractive and more preferable.

Thank you for the co-operation.

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