24 chapter 2

Figure 2.11 Google Search results for congress

Links within Snippets

For some results, Google provides links within the snippet to relevant sections
of the page, making it faster and easier to find what you’re looking for (figure
2.11).

Results with Site links and Search within the Site

If Google thinks it will be useful to a user, site links are showcased in a search
result (figure 2.12). An automated algorithm analyzes websites, looking for
links that may help users jump quickly to the section they need of the main
website.
In addition, if other algorithms determine that more refined searching
within a site may be useful, there is a search box below the site links. This

Figure 2.12 Google Search results for white house