Professional Documents
Culture Documents
Lesson 18 20
Lesson 18 20
2
- Pollock, Lucifer
1. Action Theory - theory which asserts that art is the
- Pollock, No.8
activity or work performed by the artists in the process - De Kooning, Excavation
of producing the art. - Kandinsky, Color Composition
2. Jackson Pollock - American painter (1912-1956) who
put into practice the Action Theory of Art. In the
Joya Karate
Philippines, the most famous action painter is Jose Joya
- Filipino action painter
(1931-1995).
Painting of Joya Karate
Action Theory – style of abstract expressionism
- Joya, Granadean Arabesque
by Jackson Pollock
- Joya, Maranao
Artist Product
- Joya, Makiling
Action = Art
Using Computer
Painting is a verb not a noun.
- Action painting, Humanities Student
Action Painting by Harold Rosenberg, 1952
Action Painting
“The canvas began to appear as an arena in which to
- Using Microsoft application paint
act… What was to go on the canvas is not a pictures but
an event”
Art of Painting
Lesson 19 – Institutional Theory
The process of putting, dripping, pouring and splashing
1. Institutional Theory- Theory which stresses that art
paints on the canvas.
is the integration of objects within the artworld. It is
Style Abstract Expressionism also called the Theory of the Artworld
- Pollock, Lavender Mist, 1947 2. Artworld - Social institution composed of people who
Jackson Pollock (1912-1956) have been recognized to have influence and power over
“On the floor I am more at ease, I feel nearer, more part the production, exhibition, dissemination and
of the painting, since this way I can walk around it, work consumption of art.
from the four sides and literally be in the painting.” 3. George Dickie - Philosopher (1924-2013) who coined
the word “artworld.” According to him, any object,
Sand Painting
whatever it is, may become an art if the social
- Art of pouring colored sand and powdered
institution considers it as an art.
minerals.
4. Arthur Danto - Philosopher (1926-) who defines an
- Native American Navajo
art work as an artifact “which has been conferred upon
Navajo Sand Painting
it the status of candidate for appreciation by some
- Believed to be a portal that attracts the spirits person or persons acting in behalf of a certain social
that heal the sick. institution (the artworld).
Action Painting
- Pollock Art is an institution in the society.
Paintings of Pollock “Artworld” Art
- Pollock, Painting, 1948
- Pollock, No.1
The Artworld –people in the position of power
- Pollock, Black and White, 1952
artists
- Pollock, No.32
art critics
ROLA, HMA | MLS-2H
art historians/educators Study in art school
art patrons/curators Has degree in fine arts
art museums/galleries schools/clubs Become a member of art organizations
art awards recognitions/popularity Win recognitions, prizes and awards
art journals Has artworks exhibited in museums, galleries
TV/newspapers Mentioned in books, media and art history
Become well known
Art Revolutionized art
For something to become art is like for
someone to become a dentist or an “A thing becomes art because it is acknowledged to be
engineer, must pass all the standards set by art in the Artworld”
the school as an institution. World of ordinary objects – Non-Art
For someone to become an artist is like for Artworld- Art
a person to become a member of the
Catholic Church and rise to the hietatchy,
Duchamp, Fountain (Urinal) 1917
must go through all the stages prescribed
• Bedfordshire Model Urinal
by the Church as an institution.
• Entry in art competition by the Society of
Independent Artists
How to be an Engineer?
• Submitted by Marcel Duchamp (R. Mutt) in 1917
- Elementary graduate
• Has 8 reproductions, one copy sold for 1.7 million in
- High school graduate
1999
- College graduate
- Pass the board exam • Exhibited in many museums in the world
- Work in company • Voted as the most influential artwork of the 20th
century
How to be the Pope in the institution of the Catholic
Church? • Represents a “Copernican shift in art”
- Seminarian • Included in art history books
- Deacon • Discussed in classroom lectures
- Priest
- Bishop Duchamp, Bicycle Wheel, 1914
- Cardinal “That is art because I say so!”
- Pope
Boxing as an Instituition
“A Great Art!”
- Nevada athletic commission
- Made by Leonardo da Vinci, it is the most
- Three judges
historical, the most popular and well-known,
- Referee
the most influential, the most expensive,
- Promoters
Renaissance painting in the world
- Pacquaio and Mayweather
Pablo Picasso
- Media
- Audience - “The most famous and successful artist of the
20th century.” “The most influential painter in
How to be recognized as an artist by the artworld-
the history of modern art.”
institution?
- Art genius
Has skill and talent
ROLA, HMA | MLS-2H
- Originator of cubism Medio Cruz in the Artworld
- 75 years of art career Recipient, CCP Artist Award, 2003
- 13,500 paintings Grantee, Art Tuilage, Burgundy France, 2005
- 100,000 prints Resident Artist, Gauchet Gallery, Vancouver
- 34,000 illustrations Canada, 2007
- 300 sculptures Fellow, Asian Cultural Center, New York, 2009
Rhea Regis, Feminist Arrest, 2009